This document discusses the importance of rheology in developing pharmaceutical formulations. Rheology considers how materials deform under stress, which directly impacts how drugs are formulated and how patients use medications. Viscosity and temperature dependence are key rheological concepts. Suspensions are multi-phase liquid dosage forms where particles are dispersed in a vehicle. Stabilizing suspensions requires controlling sedimentation, viscosity and rheology. Various excipients like thickeners, buffers, and preservatives are used to improve stability.