Digipak Analysis
- 1. Analysis of existing Digipaks RIHANNA By Paige woods THE KILLERS
- 2. Digipak - rihanna This Digipak is intended to advertise and promote the artist Rihanna. There is a floral theme that runs throughout the Digipak, I believe this works well as it acts as a motif and also adds a consistent feel to the Digipak. Also the bold colours used will intrigue the audience as they could almost signify Rihanna personality. I like how the end To stay within the two panels are the consistent theme there is ones that contain an image of Rihanna, that the CD’s. I also like stretches across all three the idea of having back panels. I like this a pocket panel in idea as it promotes the which we can artists more and also insert a lyric book, adds a professional finish which is similar to to the Digipak. this Digipak here. This main image that One aspect of this Digipak appears on the cover and that I am unsure about is the also on an inside panel, is I like the way that the font size . I don’t like how the bold and appears highly CD’s themselves are name of the album is bigger sexualised. This image floral, which sticks within than the artists name, I could help in attracting a the overall theme. thought it would of made new audience. more sense for it to be the other way around. However I like the way that the font has been positioned.
- 3. Digipak – the killers This Digipak is intended to advertise and promote The Killers. What instantly drew me to this Digipak was the overall photographic style, it appears urban but bold. The greyscale images used are high in contrast and are also very effective. Again there has been a image that has been repeated to reinforce its significance a s a motif or an image associated with the band. The photographic style runs What also works well throughout, this works within this Digipak, is extremely well. I like how the the font style and name of the band has been positioning. I like the positioned in the middle of the way that the track listing front cover, this instantly draws has been positioned on your attention to the artist name the back panel. It has and therefore makes the been laid out in an audience remember it better. unconventional way as it is not listed in vertical columns but the tracks has been spaced out from each other with small numbers separating them,. The greyscale high in contrast images that have been used make this Digipak appear very masculine, also the image of the band reinforces As I have mentioned, I like how this notion. This overall style the CD features the same image helps us to identify the bands that is also on one of the panels. target audience. I like this idea as it adds to the fluidity of the Digipak and also helps the audience to identify the band by using this repeated image.