Digipak and video relation
- 1. How effective is the combination of your main product and ancillary texts?
- 2. Poster The poster is shown on the bottom right of the screen, I have taken two images out of the music video in order to create this poster. Doing this has allowed me to easily relate the music video and poster together. The entire band is shown in the foreground whereas the ‘lonely road’ is in the background. This shows both scenes of my music video and having all of the band in the shot of the poster will attract fans of each individual member. Relating the poster and the music video is vital as the poster will promote the music video and album before it comes out, therefore readers want to have the ability to see a preview of what is too come.
- 3. Digipak Linking the digipak to both the poster and the music video is also very important. Once again on the digipak I have used images straight from the music video itself, this allows the user to easily recognize the various products. The text on both the poster and the digipak I have kept consistent, this is in order to keep a branding identity, once again so the various products can be noticed from different users. The styling throughout the music video I have tried to relate this also too my digipak by using the same lighting and effects on the images of my digipak.
- 4. Music Video The branding for the music video I have tried to relate to the digipak and poster in any ways, it is important to keep the designs and shots consistent in order to create a brand identity, so users can easily recognise products if they have seen another one. I have related the music video by using a large variety of shots and angles that I have also used on the digipak and poster
- 5. Overall summary Linking each individual item together is important because it will allow a user to easily recognize one product if they have seen another and will keep a brand identity throughout each. I have done this in a large variety of ways, such as taking images from the music video its self, keeping colours and texts consistent and clearly branding the name of the band / album on the digipak / poster.
- 6. Overall summary Linking each individual item together is important because it will allow a user to easily recognize one product if they have seen another and will keep a brand identity throughout each. I have done this in a large variety of ways, such as taking images from the music video its self, keeping colours and texts consistent and clearly branding the name of the band / album on the digipak / poster.