www.digitalfineprint.comIntroduction Deck 2018
Introduction Deck
High loss ratios The SME dilemma
 SMEs accounts for ~1/3rd of all commercial
insurance premiums and very open to direct
interaction and outreach from insurers
 Insurers should design targeted outreach
initiatives, and develop data capabilities to
maximize customer value and improve
underwriting
Contribution to
the economy
Market size
Main dist.
channel
84% of businesses
45% of GDP
$77bn
Independent
agents & brokers
~99% of private
sector companies
£7bn
Independent
agents & brokers
99% of businesses
49% of GDP
€9-12bn Captive agent
Scattered information
2www.digitalfineprint.comIntroduction Deck 2018
 Despite new technology loss ratios have not
improved over the last 20 years
 ~40% of commercial lines premium is used
to fund loss adjustment, commissions,
brokerage and underwriting expenses in the
US
 Insurers collect a wealth of data, but few
have found a way to monetize it
 As more consumers move online the volume
of available data is increasing exponentially
 However, many insurers face organizational
challenges to becoming data-driven
companies
… As a consequence, insurers have
lagged behind other industries in their
investment in and adoption of analytics
Sources: BCG Mining the untapped Gold in SME Commercial insurance , S&P Global Market Intelligence data and PWC analysis
The commercial lines insurance industry face three
key challenges which we want to tackle
Complexity
creates high loss
ratios
3www.digitalfineprint.comIntroduction Deck 2018
Data Synthesis Technology Online presence
The past decade has seen an evolution of open data
availability and improved technologies
It is now possible to assemble
a clear data picture for nearly
every business
The development of ai has
allowed for a cost effective
delivery of customized on-
demand models for any
industry
Customers want, to be served
online and expect excellent
service+ +
… which has created a new era enabling predictive
and customised insights about prospective customers
www.digitalfineprint.com 4
We supercharge insurance sales
through leveraging open data
sources and AI
Introduction Deck 2018
5
We analyse the insurance needs of a small business,
highlighting what risks they face and how to get the right
protection in place
CUSTOMER VIEW BROKER / INSURER VIEW
In a single click we gather data from 30+ sources and present
a personalized risk overview for SMEs. The user can add the
relevant cover and buy directly from the insurers/brokers we
partner with
On the back-end, our partners can find cross-selling options,
warning signs, risk factors and unique insights to each SME
we analyse. Single-search or batch processing are both
possible.
6www.digitalfineprint.comIntroduction Deck 2018
We combine open and internal data sources to help
insurers improve their distribution performance
Open data
Data from insurers and brokers is
enriched using open data sets
Internal data
Find
Identify and target new leads
Engage
Convert customers
Analyse
Maximise customer’s lifetime
value
Creating a proven track record of delivering 35% more effective cross-
selling and improved CAC by 40%
Pre-fill
 Reduces lead-to-
quote
Product
recommendation
 Increase
conversion and
cross-selling
Renew
 Captures real-time
customer changes
providing insights
for up-selling
Performance
marketing
 Maximise return on
marketing spend
Up-sell
www.digitalfineprint.com 7Introduction Deck 2018
Marketing Website Quotation Check outSME Insurer
We help insurers find, engage and convert SME
customers
DFP for SME insurers
www.digitalfineprint.comIntroduction Deck 2018 8
Open data is freely available data such as
government & unstructured data, all analysed in
compliance with GDPR
UK data
We have language capabilities and data
source availability in…
Australia Austria Belgium
Canada China Denmark
France Germany Hong Kong
Ireland Italy Luxembourg
New Zealand Norway Russia
Taiwan Singapore Slovenia
Spain Spanish-speaking LatAm Sweden
Switzerland Ukraine United states
9
TDI’s Best InsurTech, Best
Fintech in the UK (twice), Best
General Startup in the UK
AWARD WINNING PATENT-PENDING VC-BACKED
www.digitalfineprint.comIntroduction Deck 2018
Our technology has received industry awards,
patent pending status, strong traction and
significant investment
www.digitalfineprint.com 10
Our ambitionsClients and Partners
Introduction Deck 2018
We have world-class clients and partners and are
actively working to partner with insurers and
brokers
DFP office Current footprint Insurers contacting us
 35% more effective cross-selling
 Outperformed existing distribution channel by 10x
 30% increase in lead generation
 50% increase in click-through rate
KEY RESULTS
www.digitalfineprint.com 11
Erik
Abrahamsson
CEO
Jin Chen
CTO
Alex Hammick
COO
Austin
Wellbelove
CPO
Introduction Deck 2018
The management team brings expertise from the
tech, insurance and finance industries
12www.digitalfineprint.comIntroduction Deck 2018
Thank you for reading, get in touch if you want to
schedule a demo of our technology!
Contact details:
Erik Abrahamsson
Founder & CEO
Website: www.digitalfineprint.com
Email: erik@digitalfineprint.com
Phone: +44 (0)79 46 280 185
Metal Box Factory,
30 Great Guildford Street,
London, SE1 0HS

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Digital Fineprint Introduction deck

  • 2. High loss ratios The SME dilemma  SMEs accounts for ~1/3rd of all commercial insurance premiums and very open to direct interaction and outreach from insurers  Insurers should design targeted outreach initiatives, and develop data capabilities to maximize customer value and improve underwriting Contribution to the economy Market size Main dist. channel 84% of businesses 45% of GDP $77bn Independent agents & brokers ~99% of private sector companies £7bn Independent agents & brokers 99% of businesses 49% of GDP €9-12bn Captive agent Scattered information 2www.digitalfineprint.comIntroduction Deck 2018  Despite new technology loss ratios have not improved over the last 20 years  ~40% of commercial lines premium is used to fund loss adjustment, commissions, brokerage and underwriting expenses in the US  Insurers collect a wealth of data, but few have found a way to monetize it  As more consumers move online the volume of available data is increasing exponentially  However, many insurers face organizational challenges to becoming data-driven companies … As a consequence, insurers have lagged behind other industries in their investment in and adoption of analytics Sources: BCG Mining the untapped Gold in SME Commercial insurance , S&P Global Market Intelligence data and PWC analysis The commercial lines insurance industry face three key challenges which we want to tackle Complexity creates high loss ratios
  • 3. 3www.digitalfineprint.comIntroduction Deck 2018 Data Synthesis Technology Online presence The past decade has seen an evolution of open data availability and improved technologies It is now possible to assemble a clear data picture for nearly every business The development of ai has allowed for a cost effective delivery of customized on- demand models for any industry Customers want, to be served online and expect excellent service+ + … which has created a new era enabling predictive and customised insights about prospective customers
  • 4. www.digitalfineprint.com 4 We supercharge insurance sales through leveraging open data sources and AI Introduction Deck 2018
  • 5. 5 We analyse the insurance needs of a small business, highlighting what risks they face and how to get the right protection in place CUSTOMER VIEW BROKER / INSURER VIEW In a single click we gather data from 30+ sources and present a personalized risk overview for SMEs. The user can add the relevant cover and buy directly from the insurers/brokers we partner with On the back-end, our partners can find cross-selling options, warning signs, risk factors and unique insights to each SME we analyse. Single-search or batch processing are both possible.
  • 6. 6www.digitalfineprint.comIntroduction Deck 2018 We combine open and internal data sources to help insurers improve their distribution performance Open data Data from insurers and brokers is enriched using open data sets Internal data Find Identify and target new leads Engage Convert customers Analyse Maximise customer’s lifetime value Creating a proven track record of delivering 35% more effective cross- selling and improved CAC by 40%
  • 7. Pre-fill  Reduces lead-to- quote Product recommendation  Increase conversion and cross-selling Renew  Captures real-time customer changes providing insights for up-selling Performance marketing  Maximise return on marketing spend Up-sell www.digitalfineprint.com 7Introduction Deck 2018 Marketing Website Quotation Check outSME Insurer We help insurers find, engage and convert SME customers DFP for SME insurers
  • 8. www.digitalfineprint.comIntroduction Deck 2018 8 Open data is freely available data such as government & unstructured data, all analysed in compliance with GDPR UK data We have language capabilities and data source availability in… Australia Austria Belgium Canada China Denmark France Germany Hong Kong Ireland Italy Luxembourg New Zealand Norway Russia Taiwan Singapore Slovenia Spain Spanish-speaking LatAm Sweden Switzerland Ukraine United states
  • 9. 9 TDI’s Best InsurTech, Best Fintech in the UK (twice), Best General Startup in the UK AWARD WINNING PATENT-PENDING VC-BACKED www.digitalfineprint.comIntroduction Deck 2018 Our technology has received industry awards, patent pending status, strong traction and significant investment
  • 10. www.digitalfineprint.com 10 Our ambitionsClients and Partners Introduction Deck 2018 We have world-class clients and partners and are actively working to partner with insurers and brokers DFP office Current footprint Insurers contacting us  35% more effective cross-selling  Outperformed existing distribution channel by 10x  30% increase in lead generation  50% increase in click-through rate KEY RESULTS
  • 11. www.digitalfineprint.com 11 Erik Abrahamsson CEO Jin Chen CTO Alex Hammick COO Austin Wellbelove CPO Introduction Deck 2018 The management team brings expertise from the tech, insurance and finance industries
  • 12. 12www.digitalfineprint.comIntroduction Deck 2018 Thank you for reading, get in touch if you want to schedule a demo of our technology! Contact details: Erik Abrahamsson Founder & CEO Website: www.digitalfineprint.com Email: erik@digitalfineprint.com Phone: +44 (0)79 46 280 185 Metal Box Factory, 30 Great Guildford Street, London, SE1 0HS

Editor's Notes

  • #9: Other companies 'scrape' social media data while we get the user to willingly share by offering them a benefit (time savings and customised recommendations)