DT Consulting
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DT Consulting is a strategy consulting firm that helps life sciences companies undergo large-scale digital transformations to improve customer experience for patients, physicians, and payers. As part of its parent company Indegene, DT Consulting has experience advising many top life sciences firms. It provides strategic guidance on digital transformation, customer experience design, and commercial strategy to build client capabilities and deliver excellent customer outcomes.
DT Consulting
- 1. DT Consulting As a Strategy firm, we help life sciences companies lead their large-scale digital transformation efforts for continued customer experience success.
- 2. 2 Reinvent Your Core Medicine Business © 2022 DT Consulting, an Indegene Company. All rights reserved. Clinical Commercial Medical
- 3. DT Consulting As a strategy consulting firm, we drive transformation by building capabilities required to help life sciences companies thrive in the digital age for continued customer experience success for patients, physicians, and payers. Engaging with DT Consulting means clients will harness the power of data, capitalize on new technology, transform into intelligent operations, master customer experience design, and build customer-centric, digital talent and culture. As part of the Indegene group, our focus on digital and customer experience transformation has made DT Consulting the trusted advisor of many Tier-1 life sciences firms in the US, Europe, and Asia. 3 © 2022 DT Consulting, an Indegene Company. All rights reserved.
- 4. 4 Reinvent Your Core Medicine Business © 2022 DT Consulting, an Indegene Company. All rights reserved. The Creation of Capabilities The Adoption of Capabilities The Maturity of Capabilities The Delivery of Excellent Customer Experiences On-stage Capabilities Behind-the-scenes Capabilities Process and People Support CLINICAL MEDICAL COMMERCIAL PATIENTS, PHYSICIANS AND PAYERS P O O R F AIR GO OD E X C E L L E N T
- 5. 5 We Improve Customer Experiences for Patients, Physicians and Payers © 2022 DT Consulting, an Indegene Company. All rights reserved. Patients Physicians Payers Clinical Medical Commercial
- 6. 6 What Are The Key Elements of Customer Experience? © 2022 DT Consulting, an Indegene Company. All rights reserved. Creating a Culture of Customer Centricity Leadership I Ownership I Recognition I Compliance I Change management Building Case for CX Customer focus I Customer value I Cross organization I Communication Governing and Resourcing CX Governance I Team I Talent I Training I Skills I Resource allocation Designing CX Campaign planning I Customer journey design I Service design I Personalization I Optimization I Content I Engagement model Understanding and Prioritizing Customers Market/Competitor insights I Commercial insight I Customer insight I Profiting I Segments I Personas I Prioritization Establishing a CX Strategy CX vision I CX strategy I CX roadmap I CX framework I Strategy integration Measuring CX Measurement framework I KPIs I Data Enabling CX Coordination I Best practices I Operations I Technology I Investment I Partnerships
- 7. 7 What Are The Key Elements of Digital Transformation? © 2022 DT Consulting, an Indegene Company. All rights reserved. DX provides advisory services to support with the execution of digital transformation strategies – informing on current maturity, working to define operational excellence, managing the change and ensuring impact through customer-centric and insight-driven operations. Building Roadmaps Operating Excellence Transformation Enablement Capability Embedding Insights Optimization Vision Setting As-is Discovery Engagement Framework Design KPI Frameworks Capability Maturity TOM Design Skills and Learning Pilot and Learn Insight Enablement Strategic Roadmapa TOM Roll Out Agoption Plabooks Analytics and NBA DX Consulting Services
- 8. 8 What Are The Key Elements of Commercial Strategy? © 2022 DT Consulting, an Indegene Company. All rights reserved. Strategic Development Commercial Transformation Growth Maximization Portfolio Planning Brand Strategy Product Commercialization Launch Excellence Strategic planning and commercial capability building Marketing mix and resource allocation Omnichannel planning and brand performance New product planning and launch readiness assessment Supporting global and regional commercial stakeholders to ensure the commercial model is fit for the emerging operating environment • Commercial strategy & vision • Capability requirements • Commercial model design • Data and infrastructure strategy • Monitoring framework Portfolio heads evaluating the resource allocation across their omnichannel campaigns to ensure optimal commercial impact • Portfolio strategy • Lifecycle strategy • Customer strategy • Marketing mix priorities • Resource allocation Franchise leaders developing engagement plans to drive brand performance and ensure digital commercial excellence • Brand strategy • Customer strategy • Customer engagement plan • Campaign planning • Performance management Launch leads preparing for a new product launch to ensure the strategy and commercial plans will drive maximum impact • Launch strategy & implementation roadmap • Operating model design • Campaign planning • Resource allocation • Measurement framework • Launch readiness
- 9. 9 Access To An Extended Team of Leading Experts © 2022 DT Consulting, an Indegene Company. All rights reserved.
- 10. Thank you!