Efactor - Pitching and Presentation
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This document provides guidance for entrepreneurs on pitching ideas and finding investors. It discusses preparing a business plan, presenting the idea in 3 minutes to make a strong first impression, and searching for investments. The business plan should clearly explain the problem being solved, target market, unique value proposition, and financial projections. When pitching, entrepreneurs should speak calmly, use visual aids, introduce their experienced team, and outline milestones and funding needs. Thorough preparation of the business idea, plan, presentation, and ability to answer questions is key to impressing investors.
Efactor - Pitching and Presentation
- 1. Pitching & Presentation 3 Minutes, 1 Impression Author : Eva Hukshorn, partner EFactor
- 2. 1. Efactor is a Smart Network that matches entrepreneurs with the very people who can help them grow 2. Finding Business Partners: from partners to investors, from coaches to customers 3. Largest Entrepreneurial Network in the World with 1mio members in 185 countries 4. An online community Offering you a network, knowledge, events, and every business resources you need to succeed @ discount! 5. GO Online, fix your personal profile & company profile and get MATCHED! It’s not about connections - it’s about the right ones…
- 3. Some Basic Ingredients to Start a Successful Company 3 key elements of life: Ideas, People and Money
- 4. A Solid Business Plan is Important : Luck is For The Unprepared! Business plan: learn to Live & Breath your company, market and customers. Business plan as a tool: • Systematic approach for mapping your idea • Focus • Entry strategy • Identifying gaps: knowledge, experience, specialists • Checklist of resources • Communication tool • Practice Business plan is for YOU and YOUR SUCCESS! Business Plan = Guidebook for the Founder
- 5. Evolution of Your Startup Life YOUR IDEA • Time Spend: 6-9 months • describe the problem you are solving for whom • Test for outside interest YOUR BUSINESS PLAN • Time spend: 2-3 months • details of the execution process • 5 years, 3 phases, 1st phase 18 months explicit YOUR COMPANY • Time spend: ? • Structure tasks, weekly, monthly • Success = old investors out, new investors in 9-12 months Preparation Before Launch 1 2 3
- 6. Take a Different Approach, Become Your Own Investor • Your own investment does not consist only of time spend • Become as critical as your external investors would be • Your Team is as important as your idea • Money is the end-game of the investor, so is yours You are the biggest investor of them all!
- 7. Some Things to Keep in Mind While Searching For Investments Investment is about TRUST COURAGE is high risk, high return Manage EXPECTATIONS The TEAM will make it happen Solid BUSINESS PLAN Social CLICK An informal investor is NOT A HOLY GRAIL Searchingfor investment, LONG process
- 8. Don’ts For Entrepreneurs 1 2 1. Not able to explain yourself 2. Demand with no return 3 4 3. Money is the Holy Grail 4. Unrealistic returns & hockey sticks 5 5. Claiming there is no failure is possible 6 6. Target all investors
- 9. Warning For Investors 1 2 1. Only interested in returns 2. Demanding majority stake 3 4 3. Demanding fees 4. Different goals 5 5. Personal guarantees 6 6. Making you pay
- 10. To Know by Heart Before You Start 1 2 1. Problem solved 2. Market, competitors, market share 3 4 3. Team,responsibilities, experience 4. Investment and return 5 • Planning & milestones • Protection • Revenue model • Strategic alliances • Needs in knowledge & resources
- 11. Presenting your idea in another 5 minutes 1. Watch your Time 2. Pitch solo 3. Continue when things go wrong, bring examples 4. Speak calm & simple 5. Introduce yourself 6. No humor or funny gimmicks 7. Max 8 relevant slide and 3 topics per slide 8. Tell audience what they are going to see 9. Visuals & bullet points 10. Explain experience team in this specific field 11. No technical details 12. Touch upon marketing & sales 13. Milestones & funding needed 14. Expect obvious questions 15. Don’t save the best for the last, but end strong!
- 12. Impressing Without Words SMILE EYES POSTURE ATTITUDE HANDS VOICE DRESS ASSECOIRES
- 13. Your Idea: Preparation Problem to be solved Target group Need by target group Unique selling point Technical details Comparable product competitors Superiority of your product Duplicable Protection Costs of production
- 14. Content to Cover in Your Founder’s Guidebook
- 15. Conclusion & Final Remarks 1. Understand you business, market & customers 2. Listen to the investor 3. Act as equal partner 4. Watch your body language 5. Dress equal to your audience 6. Bring summary of presentation & examples product 7. Ask for the next step 8. Investors are not the holy grail 9. You and your team are the key to success Next webinar = July 17: A Vision for the Future, A Strategy for Getting There PREPARE YOUR BUSINESS PLAN. PREPARE YOUR PRESENTATION. PREPARE FOR YOUR PITCH AND PREPARE FOR YOUR INVESTOR. JUST PREPARE!
- 16. Visit Now http://www.efactor.com/ https://www.facebook.com/efactor http://www.twitter.com/efactor
- 17. Thank You! This document was prepared by Eva Hukshorn. Several people and organizations have inspired her to write this presentation, amongst which are, but not limited to the Founders of Efactor, McKinsey & Company/New Venture, Nebib, Entrepreneur.com