ENG II SLIDES
- 1. C H I N E S E M E D I C I N E K . V A L L E Y X P E N A N G
- 2. H I S T O R Y
- 3. TRADITIONAL CHINESE M E D I C I N E 5000 YEARS CHINESE IMMIGRANTS SHENNONG’S MATERIA MEDICA EXCHANGED CULTURE & KNOWLEDGE
- 4. B U S I N E S S
- 5. P O H A U N T O N G HISTORY BUSINESS PRODUCTS
- 6. S I M I L A R I T I E S & D I F F E R E N C E
- 7. FUTURE PLAN CUSTOMER S I M I L A R I T I E S
- 8. D I F F E R E N C E S BUSINESS ADVERTISING SHOP LAYOUT PRODUCTS & SERVICES
- 9. C O M P E T I T O R S
- 10. P O H A U N T O N G ’ S C O M P E T I T O R S
- 11. C O M P E T I T O R S CHENG WOH & KEAN AUN HOE
- 12. C H E N G W O H M E D I C A L H A L L STRONGEST 80 YEARS 500 FORMULAS BEST SELLING
- 13. BIRD’S NEST PACKAGED HERBS P R O D U C T S
- 14. K E A N A U N HOE M E D I C A L H A L L YEAR 1956 FAMILY BUSINESS MAIN PRODUCTS TRUSTWORTHINESS
- 15. CORDYCEPS FLOWER BASED SOUP P R O D U C T S PENANG BAK KUT TEH
- 16. H U A H S H A N ’ S C O M P E T I T O R S
- 17. C O M P E T I T O R S HAI-O EU YAN SANG HERBS N’ FOOD
- 18. H A I - O YEAR 1975 PROFESSIONAL HERBALISTS 70 BRANCHES WIDE VARIETY
- 19. E U Y A N S A N G PROMOTIONAL STRATEGIES1000 TYPES 300 RETAIL OUTLETS GLOBALLY YEAR 1879
- 20. H E R B S N’ F O O D YEAR 1981 SPECIALTYWIDE VARIETY
- 21. S T R A T E G Y
- 22. P O H A U N T O N G ADVERTISING, SERVICES & PRICING
- 23. SERVICES & PRICES H U A H S H A N
- 24. R E C O M M E N D A T I O N S
- 25. P O H A U N T O N G M E D I C A L H A L L
- 26. PROBLEM: LOCATION & ACCESSIBILITY SOLUTION(S): - RELOCATION - OPENING MULTIPLE OUTLETS
- 27. PROBLEM: BRAND AWARENESS & DISTINCTIVITY SOLUTION(S): - ADVERTISEMENT - OUTLET DISTINCTIVITY
- 28. SOLUTION(S): - MODERNISATION - GROWTH OF THE FIRM PROBLEM: COST OF OPERATIONS & PROFIT MARGIN
- 29. H U A H S H A N M E D I C A L H A L L
- 30. PROBLEM: PRODUCT VARIATION & DISTINCTIVITY SOLUTION(S): VARIATION OF PRODUCTS & UNIQUE PRODUCT SOURCING
- 31. PROBLEM: SKILLED LABOUR & TRAINED MEDICAL PERSONNEL SOLUTION(S): EXPANSION & TALENT SCOUTING
- 32. PROBLEM: OUTLET LOCATION & SIZE SOLUTION(S): OPENING MULTIPLE OUTLETS
- 33. C O N C L U S I O N
- 34. W I N S ! HUAH SHAN MEDICAL HALL
- 35. V I D E O