EMPG Proposals
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The document discusses how LinkedIn can help an organization called EPMG - Emergency Physicians Medical Group meet their talent acquisition objectives. Over 40% of clinicians in the US are LinkedIn members, with many logging in regularly. LinkedIn profiles contain detailed information on over 2.7 million healthcare practitioners. The document proposes different solutions involving LinkedIn recruiter seats, job slots, career pages and other tools to help EPMG build their talent pipeline, allow candidates to discover them, and optimize the candidate experience. Pricing for the various solutions is provided on a annual and quarterly basis.
![TALENT SOLUTIONS
EPMG 2014 Solution Prescription
EPMG Objectives LinkedIn Solution
Personally Build Talent Pipeline
Training for Recruiters and Admin Seat
Follow up Rec Calls with Check-In Tool to Better Source Candidates
Allow Candidates to Discover Us
Maintain a Rich Landing Page for Employer Brand and Jobs
Always be in Front of Active and Passive Candidates with Job Slots
Optimize Candidate Experience
Engage with Candidates at Multiple Points in their Search Process
Mobile Integration and One-Click Application for Ease of Use
Option – [Name]
Solution Products
& Services
1 Recruiter Seat
1 Admin Seat
7 Job Slots
Silver Career Page (SB)
Check-In Tool
Annual Proposed
Price
$33,900
Quarterly Billing $8,475](https://image.slidesharecdn.com/epmg-multipleproposals-140617135914-phpapp01/85/EMPG-Proposals-10-320.jpg)
![TALENT SOLUTIONS
EPMG 2014 Solution Prescription
EPMG Objectives LinkedIn Solution
Personally Build Talent Pipeline
Training for Recruiters and Admin Seat
Follow up Rec Calls with Check-In Tool to Better Source Candidates
Allow Candidates to Discover Us
Maintain a Rich Landing Page for Employer Brand and Jobs
Top of Mind with Targeted Talent Through Sponsored Jobs
Optimize Candidate Experience
Seamless Engagement with Multiple Touch Points
Mobile Integration – Sponsored Jobs; Apply with LinkedIn Profile
Option – [Name]
Solution Products
& Services
1 Recruiter Seat
1 Admin Seat
5 Job Slots
Silver Career Page (SB)
Check-In Tool
Sponsored Jobs Campaign
Annual Proposed
Price
$34,100
Quarterly Billing $8,525](https://image.slidesharecdn.com/epmg-multipleproposals-140617135914-phpapp01/85/EMPG-Proposals-11-320.jpg)
EMPG Proposals
- 1. TALENT SOLUTIONS Renewal, June 2014 EPMG – Emergency Physicians Medical Group
- 2. Fact: LinkedIn is the premier source of quality clinical talent in the US 3.2M+ Clinician Members In the US Over 40% of clinicians in the US are now LinkedIn members with over 42% of them logging in at least once per month and 18% visiting multiple times per day 65,000+ Physical Therapists 42,000+ Medical Records Tech 31,000+ Occupational Therapists 215,000+ Physicians 1,130,000+ Nurses 82,000+ EMT/Paramedics 60,000+ Texas Nurses 77,000+ NYC Nurses 37,000+ Chicago Nurses At end of presentation, we would love to answer questions. Please email any comments/questions to Blake Cowan (bcowan@linkedin.com)
- 3. Healthcare practitioners are fast growing on the LinkedIn platform 0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 3,000,000 3,500,000 4,000,000 4,500,000 5,000,000 Jan-10 Jul-10 Jan-11 Jul-11 Jan-12 Jul-12 Jan-13 Jul-13 Jan-14 In 2013 HCPs grew +30% ©2013 LinkedIn Corporation. All Rights Reserved. 3 Source: LinkedIn Analytics,(Global) November 2013
- 4. Healthcare Practitioners on LinkedIn include a growing proportion of US physicians 4©2013 LinkedIn Corporation. All Rights Reserved. 40% 27% 14% 6% 5% 5% 4% Occupational Breakout of Audience Dentist Pharmacist Psychologist Mental Health Professional Physician/ Surgeon Medical Assistant/ Technician Nurse Source: LinkedIn Analytics, November 2013 1-Total Physicians/Surgeons on the platform, identified via occupational targeting http://www.nationalahec.org/pdfs/FSMBPhysicianCensus.pdf 360K Physicians/Surgeons on LinkedIn 2.7M Physicians + Allied Health Professionals on LinkedIn 5.5M Physicians Allied Health Professionals in the US LinkedIn reaches over 40%1 of Physicians/ Surgeons in the US
- 5. NAMER RM Over 40% of clinicians in the US are now LinkedIn members with over 42% of them logging in at least once per month and 18% visiting multiple times per day Source: go/panorama, April 2014
- 6. 6 In 2013, LinkedIn is the primary social media preference for Healthcare practitioners Source: AMN Healthcare “Use of Social Media and Mobile by Healthcare Professionals: 2013 Survey Results” www.amnhealthcare.com
- 7. Healthcare practitioners are not only connecting but also professional insights and researching people and companies 33% 26% 33% 36% 28% 31% 6% 7% January-12 January-13 Jobs Professional Insights (Influencers, News, Network Updates) Research Companies and People (Company Page Views, People Page Views) Connect and Communicate (Building Connections, sending inMails, Recommendations) 2012 ©2013 LinkedIn Corporation. All Rights Reserved. 7 2013 Source: LinkedIn Analytics, November 2013 Base: US HCPs n=2.7M Source: LinkedIn Analytics, November 2013
- 8. TALENT SOLUTIONS EPMG 2014 Objective Alignment EPMG Objectives LinkedIn Solution Personally Build Talent Pipeline The unparalleled search filters and detailed candidate information on LinkedIn saves EPMG time by reducing the likelihood of a phone call with a poor fit candidate. LinkedIn’s data retention and project management makes it easy to maintain and grow a talented source pool. Allow Candidates to Discover Us LinkedIn’s matching algorithms allows EPMG to constantly present opportunities to candidates while recruiters are busy with traditional sourcing methods. These opportunities will drive engagement with the EPMG professional brand that already exists on LinkedIn’s platform Optimize Candidate Experience LinkedIn offers a seamless recruiter-candidate engagement process. Candidates can be reached anywhere due to our mobile integration and anytime through the use of multiple touch points. And applying for a job on LinkedIn is as simple as click. It is important that we find the solution that embraces the unique strengths of the EPMG recruiting team. Patients First is at the heart of everything that EPMG does, and that start first and foremost with the people working there.
- 9. TALENT SOLUTIONS EPMG 2014 Solution Prescription EPMG Objectives LinkedIn Solution Personally Build Talent Pipeline Training for All Recruiters and Admin Seat Maintain Data and Collaborate with Other Recs and Hiring Managers Allow Candidates to Discover Us Maintain a Rich Landing Page for Employer Brand and Jobs Always be in Front of Active and Passive Candidates with Job Slots Optimize Candidate Experience Engage with Candidates at Multiple Points in their Search Process Mobile Integration and One-Click Application for Ease of Use Option – Static Solution Products & Services 2 Recruiter Seat 1 Admin Seat 5 Job Slots Silver Career Page (SB) Annual Proposed Price $33,400 Quarterly Billing $8,350
- 10. TALENT SOLUTIONS EPMG 2014 Solution Prescription EPMG Objectives LinkedIn Solution Personally Build Talent Pipeline Training for Recruiters and Admin Seat Follow up Rec Calls with Check-In Tool to Better Source Candidates Allow Candidates to Discover Us Maintain a Rich Landing Page for Employer Brand and Jobs Always be in Front of Active and Passive Candidates with Job Slots Optimize Candidate Experience Engage with Candidates at Multiple Points in their Search Process Mobile Integration and One-Click Application for Ease of Use Option – [Name] Solution Products & Services 1 Recruiter Seat 1 Admin Seat 7 Job Slots Silver Career Page (SB) Check-In Tool Annual Proposed Price $33,900 Quarterly Billing $8,475
- 11. TALENT SOLUTIONS EPMG 2014 Solution Prescription EPMG Objectives LinkedIn Solution Personally Build Talent Pipeline Training for Recruiters and Admin Seat Follow up Rec Calls with Check-In Tool to Better Source Candidates Allow Candidates to Discover Us Maintain a Rich Landing Page for Employer Brand and Jobs Top of Mind with Targeted Talent Through Sponsored Jobs Optimize Candidate Experience Seamless Engagement with Multiple Touch Points Mobile Integration – Sponsored Jobs; Apply with LinkedIn Profile Option – [Name] Solution Products & Services 1 Recruiter Seat 1 Admin Seat 5 Job Slots Silver Career Page (SB) Check-In Tool Sponsored Jobs Campaign Annual Proposed Price $34,100 Quarterly Billing $8,525