The Framework Validation Model developed by Eucliea Consulting identifies factors hindering expected results where there can be multiple reasons for failure. The model can be applied to any organization, especially medium-sized companies, and is best applied initially to marketing or finance cases. The model verifies assumptions about a company's people, market, product delivery, and finances to identify invalid assumptions causing lack of success and point to solutions. It has been successfully applied to many cases and is a mature delivery process.