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EVENT EVALUATION
WEEK 1
23/03/2015
• Phones on SILENT & AWAY
5 Minutes
 On your OWN choose 15 words which you think are the most important in the
article provided.
 Justify your choices and be prepared to share with the class
Evaluation Lesson #1 (Event Evaluation) Group 2
Important Words
Studied
Research
SMARTPHONE
Obsession
Addiction
Behaviours
Observation
Young People
Real-life
Fear of Missing Out
Choosing
Social
Psychology
Optimistic
Technology
2 Minutes
Write down on your mini-whiteboards your own definition of what evaluation means.
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
Oxford Dictionary- “The making of a judgement about the amount, number, or value of
something; assessment”
Business Management- “Rigorous analysis of completed or ongoing activities that
determine or support management accountability, effectiveness, and efficiency”
Bowdin et al-“ Event evaluation is the process of critically observing, measuring and
monitoring the implementation of an event in order to assess its outcomes accurately”
2 Minutes
Write down on your mini-whiteboards your own definition of what evaluation means.
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
 ____________________________________________________________________________
WHEN IS A GOOD TIME TO START TO THINK
ABOUT EVALUATING THE EVENT?
WHAT HAS BEEN THE BIGGEST EVENT
WITHIN THE LAST 7 DAYS?
https://www.youtube.com/watch?v=-PhjA6nstvU
What is the news report about?
Which news station was the report from?
What did the moon look like in the sky according to the reporter?
WHEN IS A GOOD TIME TO START TO THINK
ABOUT EVALUATING THE EVENT?
WRITE DOWN THE FIRST THING YOU SEE
MAKE SPACE THERE ARE 4 IN TOTAL
Evaluation Lesson #1 (Event Evaluation) Group 2
Evaluation Lesson #1 (Event Evaluation) Group 2
Evaluation Lesson #1 (Event Evaluation) Group 2
Evaluation Lesson #1 (Event Evaluation) Group 2
What have you learned from the
activity?
Evaluation Lesson #1 (Event Evaluation) Group 2
Stakeholders
in an Event
What are you
evaluating?
Who is involved in
evaluating?
Who is the
evaluation
beneficial too?
Why would you
evaluate this?
How would you
evaluate this?
Attendance Event Manager Event Manager
Sponsors
Security
Licensing
Venue Owner
Assess Popularity
If it was beneficial
to investment
Future Events
Insurance
Coverage (Tier
System)
Data Collection
Observations
Ticket
Parking
Objectives
Social Impact
What are you
evaluating?
Who is involved in
evaluating?
Who is the
evaluation
beneficial too?
Why would you
evaluate this?
How would you
evaluate this?
ACTIVITY
What are you evaluating?
Who is involved in the evaluation?
Who would benefit from this being evaluated?
Why would you evaluate this?
How would you evaluate this?
WHY DO WE EVALUATE?
 To learn- know why and what is happening
 Make improvements
 So you are aware
 To share/ promote findings
PROCESS OF EVALUATING
 What are you evaluating
 How are you going to evaluate
 What did you find
 Why is that important
 How are you going to make improvements
 Who are you going to share your report/findings with?

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Evaluation Lesson #1 (Event Evaluation) Group 2

  • 1. EVENT EVALUATION WEEK 1 23/03/2015 • Phones on SILENT & AWAY
  • 2. 5 Minutes  On your OWN choose 15 words which you think are the most important in the article provided.  Justify your choices and be prepared to share with the class
  • 5. 2 Minutes Write down on your mini-whiteboards your own definition of what evaluation means.  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________
  • 6. Oxford Dictionary- “The making of a judgement about the amount, number, or value of something; assessment” Business Management- “Rigorous analysis of completed or ongoing activities that determine or support management accountability, effectiveness, and efficiency” Bowdin et al-“ Event evaluation is the process of critically observing, measuring and monitoring the implementation of an event in order to assess its outcomes accurately”
  • 7. 2 Minutes Write down on your mini-whiteboards your own definition of what evaluation means.  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________  ____________________________________________________________________________
  • 8. WHEN IS A GOOD TIME TO START TO THINK ABOUT EVALUATING THE EVENT?
  • 9. WHAT HAS BEEN THE BIGGEST EVENT WITHIN THE LAST 7 DAYS? https://www.youtube.com/watch?v=-PhjA6nstvU What is the news report about? Which news station was the report from? What did the moon look like in the sky according to the reporter?
  • 10. WHEN IS A GOOD TIME TO START TO THINK ABOUT EVALUATING THE EVENT?
  • 11. WRITE DOWN THE FIRST THING YOU SEE MAKE SPACE THERE ARE 4 IN TOTAL
  • 16. What have you learned from the activity?
  • 19. What are you evaluating? Who is involved in evaluating? Who is the evaluation beneficial too? Why would you evaluate this? How would you evaluate this? Attendance Event Manager Event Manager Sponsors Security Licensing Venue Owner Assess Popularity If it was beneficial to investment Future Events Insurance Coverage (Tier System) Data Collection Observations Ticket
  • 21. What are you evaluating? Who is involved in evaluating? Who is the evaluation beneficial too? Why would you evaluate this? How would you evaluate this?
  • 22. ACTIVITY What are you evaluating? Who is involved in the evaluation? Who would benefit from this being evaluated? Why would you evaluate this? How would you evaluate this?
  • 23. WHY DO WE EVALUATE?  To learn- know why and what is happening  Make improvements  So you are aware  To share/ promote findings
  • 24. PROCESS OF EVALUATING  What are you evaluating  How are you going to evaluate  What did you find  Why is that important  How are you going to make improvements  Who are you going to share your report/findings with?

Editor's Notes

  • #3: For this I just used an article I found about 300-400 words on the use of mobile phones and how it was affecting society.
  • #10: I showed this youtube video and asked the students a series of detailed questions like what colour coat someone in the video was wearing and of course no one could answer it because they weren’t looking for it. Then I gave each student a piece of paper with something to look out for and we would watch it again and then everyone answered the questions correctly. So the point of an evaluation is that you should know what you are looking for before you start the evaluation process.
  • #12: This activity I used these illusion pictures and got students to write down on mini-whiteboards the first thing they saw. Students in the classroom found that they each saw different things so it was highlighting that each person even though they are looking at the same event will interpret and see things differently to someone else.
  • #13: Old women & Girl looking away
  • #14: Old man with a beard & Bride and groom kissing under a reef
  • #15: Tribal indian & Eskimo painting the wall
  • #16: Man playing saxophone and womens face
  • #19: Internal Stakeholders Event Director Artist liaison Marshalls & Stewards Event Manager Backstage manager Race Officials Programming Manager Guest & VIP manager Safety Medical Welfare Production Manager Stage Managers Security Site Manager Sound & lighting production Traffic Management Event Assistant Site crew Community Liaison Infrastructure Manager Signage Sponsorship Licensing Manager Marketing, Advertising, Publicity Website Sales (delegates, tickets, exhibitors) External Stakeholders Sponsors Market Stalls Exhibitors Program & Promotional Printing Contractors and Suppliers Audience Regulating Authorities Local Community Volunteers & Stewards Clients Participants/Artists Speakers/Performers Venue Owner Industry Sector Organisations Relevant Community Organisations Interest Groups and Associations