Evaluation question 1 redo
- 1. I N W H AT WAY S D O E S Y O U R M E D I A P R O D U C T U S E , D E V E L O P O R C H A L L E N G E F O R M S A N D C O N V E N T I O N S O F R E A L M E D I A P R O D U C T S ? E VA L U A T I O N Q U E S T I O N 1
- 2. WAY S M Y P R O D U C T U S E S F O R M S A N D C O N V E N T I O N S
- 3. F R O N T C O V E R TYPICAL LAYOUT: • Bold masthead placed at the top of the page. • Model in centre of the page - direct mode of address. • Cover lines surround the model in sections. USE OF A PLUG: • Promoting Stone Roses 2016 tours. • Plugs commonly used on magazines to try and entice readers whilst synonymously promoting products, (e.g. albums, concert/festival tickets). CLEAR COLOUR SCHEME: • Changing the colour scheme to match the colours in the main image is a technique commonly used on magazines. Maintaining an iconic house style. • Junction’s colour scheme is quite muted (few vibrant colours). But compliments the colours of the main image, particularly the model’s eyes.
- 4. C O N T E N T S PA G E LAYOUT: • Similar style to the one in the Q Magazine I analysed: • Mainly images • Grid layout The grid layout makes the contents page more of a visual representation, which is more aesthetically pleasing and suitable for my target audience (16-24 year olds). COVER LINES: Features all of the cover lines from the front cover that readers would expect, as well as extra content. SOCIAL MEDIA & SUBSCRIPTIONS: • A section in the bottom right corner lists all the different social media platforms and an advertisement to subscribe to the magazine. • The subscription feature is found in many print and online magazines.
- 5. D O U B L E PA G E S P R E A D An example of an image bleeding across two pages, similar to my own double page spread. TYPICAL LAYOUT: • Text in columns. • Pull quote used to break up text. • Large masthead, emphasised by bold typography. Quotes can be used to support the article and provide readers with a more personal, sometimes more informal, approach to the issue of the article. The quote from Kirk Hammett (from the band Metallica) in the top right hand corner demonstrates this. BLEED: • The main image of the double page spread bleeds across two pages. • As it is an image taken at a concert, it almost juxtaposes the theme of the article, which is that the music industry has become more digitalised. The main image conveys the electric and exciting atmosphere at a concert. The colours of the image are very warm, provoking a reminiscent and nostalgic feeling.
- 6. WAY S I N W H I C H M Y P R O D U C T D E V E L O P S F O R M S A N D C O N V E N T I O N S
- 7. F R O N T C O V E R FONTS: • The fonts I have chosen to use give the appearance of being handwritten or painted, whereas most other magazines tend to use bold, sans serif fonts. • Using less straight-edged fonts portrays my magazine to be intended for a younger audience as it gives a more informal appearance. Using straight-edged fonts makes the cover more formal which would deter my target audience. FOR EXAMPLE: JUNCTION : more well-rounded, clean-cut image JUNCTION : more raw, perhaps juvenile appearance (i.e. more genre-specific)
- 8. C O N T E N T S PA G E LAYOUT: • One way in which my product develops from other magazines would be the layout style of the contents page. • The contents is laid out in a grid format. • Whilst it is similar to the contents page in Q Magazine, a lot of magazines still refer to the typical contents layout (list format). • Using a grid format makes the page more visual and easier to navigate for my intended audience. • A list style would be more appropriate for an older demographic - younger readers want to be able to locate stories they want to read in a short amount of time and a grid layout helps. JUNCTION BILLBOARD
- 9. WAY S I N W H I C H M Y P R O D U C T C H A L L E N G E S F O R M S A N D C O N V E N T I O N S
- 10. CONTENT: • From the coverlines on the front cover, the stories within the magazine seem to deviate from the norms of music magazines. A lot of music magazines tend to focus solely on the artists and use artist names on the front cover to attract more readers. • Junction, on the other hand, provides insight for readers into the industry itself and this is evident from the cover lines, such as “THE BATTLE AGAINST DIGITISATION” which focuses on the growing digitalisation of the music industry. F R O N T C O V E R MODEL: • The model is wearing little to no makeup and her hair is tied back. With most magazines, the model is often styled and made up to appear glamorous, elegant or sexy. • I challenged this by having my model wear practically no make up and simple, comfortable clothing. • This was important because it promotes a positive message to readers that they should appreciate their natural selves more. • Whilst the model’s image may not correlate to society’s perception of beauty that the current media industry endorses, it boldly states that people should embrace what they were born with. vs
- 11. C O N T E N T S PA G E ARTICLES: • The articles featured on my contents page would not normally be seen in other music magazines. Because Junction is targeted towards teenagers and young adults, some of these articles are extremely relevant. • For example, “Staying safe at concerts” is an issue many teenagers are facing nowadays, particularly young girls who are being sexually harassed in the crowd. An article on this can be found here: https:// broadly.vice.com/en_us/article/the-teen-girls-calling- out-sexual-assault-at-music-concerts. • Music magazines should not just focus on artists but also provide useful information for music consumers who may face these kinds of issues. • There is also a segment where the readers can send in their reviews of new albums, artists, concerts etc. It provides young people with a platform to openly express their views on music they enjoy.
- 12. D O U B L E PA G E S P R E A D TOPIC: • The content of the article itself is not one that would be featured in most music magazines. It is not particularly genre-specific as it does not focus on the alternative/indie genre nor does it focus on a single artist. • This article was written with an educative and informative purpose - Junction’s aim here is to educate readers about both the pros and cons of digitisation and the exploitation of artists by companies who are only looking to gain profit. In this way, the readers will be able to inform their own opinions on the matter. FOR EXAMPLE: • In the double page spread above, the article talks about how Ed Sheeran is breaking boundaries within the industry which state that musicians must look and act a certain way in order to become successful. By having the article written from Ed Sheeran’s perspective makes it feel a lot more personal. • However, a way to challenge this would be have the article on the issue of beauty standards within the music industry and use Ed Sheeran’s story as an example. • This way, people will be more informed on the industry as a whole, rather than a single artist’s background.