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EXAMPLE OF A
CREATIVE BRIEF
Are you a filmmaker aged 16-25? Would you like one of your short films to
be considered for inclusion in the 6th Future Film Festival, in February
2013?
We’re inviting IdeasTap filmmakers to submit their work to the Future Film
Festival, the British Film Institute's annual film festival for young people,
held at the BFI Southbank in London. IdeasTap will host a special screening
for the five winning fiction short films at the festival, alongside a masterclass
Q&A with an industry expert and judge.
Selected fiction shorts may also be given additional screenings at the BFI
Southbank during the festival – and you could even be nominated for a
Future Film Award.
If successful, you and a guest will be invited to attend the Future Film
Awards at BFI Southbank, and you’ll be allocated a limited number of
tickets for screenings of your film for contributors, family and friends.
Your fiction short must be 10 minutes or under in length, have been
produced in the last two years and be an interesting and original concept,
combined with good production values and an entertaining subject matter.
For details of how to apply, click on the How to respond tab above.
Good luck!
Who is the client?
What media product(s) does the client require?
What is the timescale to deliver the product(s) to the client?
Who is the intended target audience the client wishes the product(s) to appeal to?
What constraints do you have to work within (budget, length of product, format)?

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Example of a creative brief Josh Meyer

  • 2. Are you a filmmaker aged 16-25? Would you like one of your short films to be considered for inclusion in the 6th Future Film Festival, in February 2013? We’re inviting IdeasTap filmmakers to submit their work to the Future Film Festival, the British Film Institute's annual film festival for young people, held at the BFI Southbank in London. IdeasTap will host a special screening for the five winning fiction short films at the festival, alongside a masterclass Q&A with an industry expert and judge. Selected fiction shorts may also be given additional screenings at the BFI Southbank during the festival – and you could even be nominated for a Future Film Award. If successful, you and a guest will be invited to attend the Future Film Awards at BFI Southbank, and you’ll be allocated a limited number of tickets for screenings of your film for contributors, family and friends. Your fiction short must be 10 minutes or under in length, have been produced in the last two years and be an interesting and original concept, combined with good production values and an entertaining subject matter. For details of how to apply, click on the How to respond tab above. Good luck! Who is the client? What media product(s) does the client require? What is the timescale to deliver the product(s) to the client? Who is the intended target audience the client wishes the product(s) to appeal to? What constraints do you have to work within (budget, length of product, format)?