Salford City College
Eccles Sixth Form Centre
BTEC Extended Diploma in Creative Media Production
Unit 4: Final Major Project Proposal Form

Media Format (film,
documentary, motion
graphics,
photography,
animation, graphic
design etc)

For my final major project I am going to use 3 forms of media: photography,
filming an advert and creating a magazine cover. I am going to integrate the
photography and the magazine cover together because I can take pictures
of what I need to, and then use them on the magazine cover. I am also
going to stick to the same theme as what I am doing in my magazine cover
and photography in my advert.

Synopsis of Idea
(content, narrative,
genre)

For my advert I am going to film my portable speaker, during the advert I
am going to film different angles of the speaker showing off all sides and
the controls on the side. Also I am going to get a group of my friends to sit
round a bench or on the floor and put the speaker in the middle of them
and film them together so it looks like they are all listening to it and having
a good time, with everyone smiling and having a good time on the advert it
will make the speaker look better. I would also have an upbeat song in the
back ground of the advert. I would use some fast editing in this advert.

Target Audience?
(demographic NOT
age range)

Photography/magazine cover – because I will need pictures on the front of
my magazine cover I will need to do a photo shoot with the speaker and get
some good angles of the speaker to make it more appealing to my
demographic. Because the speaker I am filming is portable it is small,
therefor I can take pictures of my indoor speakers, showing people what
they can have for the house and have the two speakers on the front cover
advertising them both.
My project is based on speakers and music so it could be aimed at anybody.
But because of the type of speakers I am concentrating on I would put my
demographic at male teenagers and young adults, I chose this demographic
because this age group is most likely to use a portable speaker, furthermore
an older person is a lot less likely to buy a mini Hi-Fi system. This is the
same with women; they are a lot less likely to buy speakers.

Target Audience
Needs?

For my product that I am doing I believe that the target audience would
want to see a good angled shot of both speakers allowing the viewer to get
a good idea of what the speakers look like. The theme of my magazine
cover would be music based, so it would be festival/rave related and either
have pictures of a rave or have the whole back ground as a picture. I think
this will relate with my target audience and will attract them to it.

How will your project
meet the needs of
your target audience?
(Make reference to

To achieve the photos that I want for my magazine cover I will bring my
portable speaker into college and book out the photography studio and
take lots of different angled shots, for example I would get some side on
shots, high angled, close ups and a few from far away giving me a broad
Salford City College
Eccles Sixth Form Centre
BTEC Extended Diploma in Creative Media Production
Unit 4: Final Major Project Proposal Form

content you think will
appeal to your target
audience)

What production
techniques will you
use to realise your
project?

range of photos to choose from when creating my magazine. To get the
photos that I want to get for my Hi-Fi speakers I will need to do this at
home but the principle is still the same as with the other speaker. I will
have to get lots of different angled shots, because these speakers are a lot
bigger I will have to use a few other camera angles to get the shots I want.
As I have a few ideas on what background I would like to have on my
magazine I will have to do some research on other magazines to see what
they use for their background. I would also have to look if I could find a
suitable image to use as a background.
I would create my advert using Adobe Premier to edit it all together, if I
want to add any text in my video like the name of the product I would
create it on Illustrator then import it over back onto Adobe Premier.
Furthermore If I wanted to put any effects onto my advert like slow motion
or edit the lighting, I would use Adobe After Effects.
To create my magazine cover I would either use Photoshop or Illustrator,
these two programs will allow me to create the cover that I want to.

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Final major project_proposal_form

  • 1. Salford City College Eccles Sixth Form Centre BTEC Extended Diploma in Creative Media Production Unit 4: Final Major Project Proposal Form Media Format (film, documentary, motion graphics, photography, animation, graphic design etc) For my final major project I am going to use 3 forms of media: photography, filming an advert and creating a magazine cover. I am going to integrate the photography and the magazine cover together because I can take pictures of what I need to, and then use them on the magazine cover. I am also going to stick to the same theme as what I am doing in my magazine cover and photography in my advert. Synopsis of Idea (content, narrative, genre) For my advert I am going to film my portable speaker, during the advert I am going to film different angles of the speaker showing off all sides and the controls on the side. Also I am going to get a group of my friends to sit round a bench or on the floor and put the speaker in the middle of them and film them together so it looks like they are all listening to it and having a good time, with everyone smiling and having a good time on the advert it will make the speaker look better. I would also have an upbeat song in the back ground of the advert. I would use some fast editing in this advert. Target Audience? (demographic NOT age range) Photography/magazine cover – because I will need pictures on the front of my magazine cover I will need to do a photo shoot with the speaker and get some good angles of the speaker to make it more appealing to my demographic. Because the speaker I am filming is portable it is small, therefor I can take pictures of my indoor speakers, showing people what they can have for the house and have the two speakers on the front cover advertising them both. My project is based on speakers and music so it could be aimed at anybody. But because of the type of speakers I am concentrating on I would put my demographic at male teenagers and young adults, I chose this demographic because this age group is most likely to use a portable speaker, furthermore an older person is a lot less likely to buy a mini Hi-Fi system. This is the same with women; they are a lot less likely to buy speakers. Target Audience Needs? For my product that I am doing I believe that the target audience would want to see a good angled shot of both speakers allowing the viewer to get a good idea of what the speakers look like. The theme of my magazine cover would be music based, so it would be festival/rave related and either have pictures of a rave or have the whole back ground as a picture. I think this will relate with my target audience and will attract them to it. How will your project meet the needs of your target audience? (Make reference to To achieve the photos that I want for my magazine cover I will bring my portable speaker into college and book out the photography studio and take lots of different angled shots, for example I would get some side on shots, high angled, close ups and a few from far away giving me a broad
  • 2. Salford City College Eccles Sixth Form Centre BTEC Extended Diploma in Creative Media Production Unit 4: Final Major Project Proposal Form content you think will appeal to your target audience) What production techniques will you use to realise your project? range of photos to choose from when creating my magazine. To get the photos that I want to get for my Hi-Fi speakers I will need to do this at home but the principle is still the same as with the other speaker. I will have to get lots of different angled shots, because these speakers are a lot bigger I will have to use a few other camera angles to get the shots I want. As I have a few ideas on what background I would like to have on my magazine I will have to do some research on other magazines to see what they use for their background. I would also have to look if I could find a suitable image to use as a background. I would create my advert using Adobe Premier to edit it all together, if I want to add any text in my video like the name of the product I would create it on Illustrator then import it over back onto Adobe Premier. Furthermore If I wanted to put any effects onto my advert like slow motion or edit the lighting, I would use Adobe After Effects. To create my magazine cover I would either use Photoshop or Illustrator, these two programs will allow me to create the cover that I want to.