Finding key targets and candidates using social media

This document provides tips and best practices for using social media to find key targets and candidates. It discusses which platforms are most useful for these purposes and how to search for and connect with people on LinkedIn, Facebook, and Twitter. Some highlights include setting up saved searches on LinkedIn, following companies and groups, using hashtags and retweets on Twitter, and scheduling posts across different platforms. The document emphasizes maintaining an active online presence, sharing industry expertise, and being consistent with your brand across all social media.