The document discusses various design features commonly found in women's magazines, including bright colors, eye-catching pictures and text, varied fonts, direct or indirect modes of address on covers, mastheads, anchorage text, subheadings, plugs, lures, use of the word "exclusive", kickers, and celebrity features. It provides definitions for mastheads as large, bold, and colorful titles at the top of magazines, and for pull quotes and subheadings as headings used to attract readers with interesting excerpts.