Fu actions 20132014
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This document provides an overview of Fermento Urbano, a Spanish sports consulting and management agency focused on freestyle and water sports. [It outlines the agency's services including] athlete management, marketing and events, and sport sciences. Examples are given of recent projects in 2014 like beach tricking contests, a Mercedes demo tour, and a dirt jump event. The agency works with international ambassador athletes in sports like biathlon, freestyle skiing, skateboarding, and freerunning. It also discusses using inspiratory muscle training to improve athlete performance.
Fu actions 20132014
- 1. FERMENTO URBANO Freestyle Sports Consulting SPORT SCIENCES & MARKETING: ACTION & EMOTION 2013 - 2014
- 2. 2013-2014 FERMENTO URBANO in one slide What do we see in this presentation? Mix of services, actions and athletes Contact
- 3. • Sport consulting and management focused in Freestyle and Water Sports. Mission: Integral development of sport talents Services: Athletes Management Marketing & Events Sport Sciences www.fermentourbano.com In one slide...
- 4. What do we see in this presentation? The current document reflects actions of this agency at our mission of get the best of our athletes and events in Spain and abroad. Our collaboration system offers flexibility for eventual or permanent agreements and this document is based in those activities in which our athletes or the agency itself are involved. Each slide represents a dynamic action, where the most significant information is summarized. We can go deeper in each of them.
- 5. Mix of developed services ATHLETES MANAGEMENT SPORT SCIENCES MARKETING & EVENTS
- 6. The urban sport, an example of excellence, sustainability and performance MERCEDES BENZ CITAN DEMO TOUR TRICK COMPILATION NESTOR PK URBAN STYLE BREAKING AIR VÍDEO
- 7. SOME EXAMPLES AND EVENTS FOR 2014
- 8. BEACH TRICKING CONTEST Spectacular and perfect itself, integrated event for those endless timeouts championships surf, kite, wind. And also for the launching of new products and services of companies and brands. Stunt Tricking modality (beach, indoor, commercial spaces…) offers many possibilities and we count on the best trickers and freerunners in Spain to do it. Could categorize in such actions "anti- crisis" impossible not to support, with very low cost and with excellent results for partner brands. Some of the slides shows links and photos of our recent activities.
- 9. MERCEDES BENZ CITAN DEMO TOUR
- 10. CONFERENCE ON RENEWABLE ENERGY AND SUSTAINABILITY
- 12. Fiestabike Andalucía is coming again in March 2014. Fermento Urbano has a new mission: integrate urban activities and build up again the dirt track in that land reserved only for bulls and horses. Over 20.000 visitors for the first edition en 2013 and 60 riders took part in competition and demos. DIRT JUMP FIESTA BIKE
- 13. Addressing performance improvement and experiences in sports from a practical perspective: • University lectures • Entrepreneurship • Workshops • Interviews and networking • Photo & Video reports CHICAS CON MUCHAS I: • Gisela Pulido (Kitesurf) • Marina Alabau (Windsurf RS:X) CHICAS CON MUCHAS TABLAS II: • Susana Fernández (Athletics) • Myriam Gómez & Pilar Hidalgo (Triathlon) • Elena Bravo (Surf) • Andrea Benítez (Skate) CHICAS CON MUCHAS TABLAS
- 14. IT’S ALL ABOUT FOOTBALL Soccer disciplines flow in another dimension and Spain is a place where live together several manifestations related to this globalised sport. How to differentiate from hundred of projects… Just do it different: “It’s All About Football” gathers the best of Soccer 11, Futsal, Gaelic Football, Street and Freestyle in just one concept.
- 15. Are you willing to support a pioneer and fullest project in street acrobatics? Universo Parkour (first PK gym in Spain) First Freerunnig Academy in Public School Regional Freerun & Tricking Tour Breaking Air Video Applied training methods 100Km Spot Challenge Imagine the way and we will improve it FU ACROBATICS
- 16. OUR ATHLETES
- 17. INTERNATIONAL AMBASSADORS VICTORIA PADIAL (Biathlon): • Bronze Medal 2013 World Championships • Qualified for Olympic Games Sochi 2014 • www.victoriapadial.es
- 18. WATERPOLO DOS HERMANAS AT LEN TROPHY The excellent results of the male and female sections of DOS HERMANAS Waterpolo Club flow into the National Honor Division and the subsequent European League. Having between rows our Olympic medalist, Lorena Miranda, gives further impetus to our media section.
- 19. INTERNATIONAL AMBASSADORS REYES SANTA OLALLA (Freestyle Ski): • Spanish Champion • 7º European in Mogul Class • Qualified for Olympic Games Sochi 2014 • www.reyessantaolalla.com
- 20. INTERNATIONAL AMBASSADORS ANDREA BENÍTEZ (Skateboarding): • 3rd at Copenhagen Gir Skate Camp • Fuller Skater by ASIPLANCHABA.COM • Video Andrea
- 21. INTERNATIONAL AMBASSADORS FU ACROBATIC (Freerunning): • Breaking Air • Xixo PK • Flecka Pk • Néstor PK
- 22. SPORT SCIENCES
- 23. IMPROVEMENTS IN PERFORMANCE MEANS LESS WORDS AND MORE RESULTS Technology Coaching Science Educational Support Training and Formation
- 24. INSPIRATORY MUSCLE TRAINING Improve health and physical performance by Respiratory Muscle Training and its way to contribute to the improvement of Pulmonary Function. We work for the development of best scenarios of our athletes. Looking for efficient ways of performance we found that current findings in Inspiratory Muscle Training have become one of the most functional methods to integrate in training sessions. Fit & Breathe Concept is Health-based technological kit focused on the Respiratory Muscles Training. The kit and the service itself can be set up on different environments: work, health and sport & training places. It presents a functional, efficient and effective solution for those entities which seek for the improvement of their services of health and physical activity.
- 25. Germán Monterrubio Fernández (CEO & Athletes Manager) german.monterrubio@fermentourbano.com www.fermentourbano.com +34 657 091 566 (Sevilla - Spain)