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Alissa Presentation
to
GEELY
 Objective of the Meeting
 Alissa Group Overview
 KSA vehicles market
 Alissa Proposal
Agenda
Exploring future business opportunities
between Geely Motors and Alissa Group in
GCC automotive sector.
Objective of the Meeting
1940 : Started commercial business in Eastern province of Saudi
Arabia
1950 : Started selling GM vehicles.
1960 : Expanded Car business in Riyadh.
1960 : Launched ‘Al-Yusr' in financing business.
1968 : Awarded the sole agency of LUCAS/DELPHI group of
companies
1974 : Awarded dealership for Chevrolet vehicles and AC
Delco parts.
1985 : Awarded Isuzu motors franchise
1990: Awarded the dealership of GMC.
1990: Launched ‘Best' rent a car business.
Alissa History
1994-97: Won the prestigious Cadillac Master Dealer Contest four years in a row
1997: Outstanding Sales performance Award from ISUZU
1998: Launched General Automotive Company (AUTOSTAR) as a multi-brand car
retailer
1999: Outstanding Sales performance Award from ISUZU
2001: Outstanding Trucks Sales Performance Award from ISUZU
2005: Excellent performance award from ISUZU
2006: Excellent Performance Award for D-Max outstanding sales performance from
ISUZU
2006: launched Japanese accessories franchise Yellow Hat.
2007: Achieved GM "Chairman's Challenge" award for the fifth time.
2010: President’s Challenge Award
Alissa History
Alissa Group Holding Co.
National Automotive
Company (NAT)
Franchised
General
Motors
Isuzu Motors
Yellow Hat
Non-
Franchised
Autostar
Automotive
Support
Al-Yusr (Retail
Financing)
BTC (Rental &
Leasing)
Real Estate Investment
Private Equity
Public Listed
Business Segments
Total workforce of 3,000, assets under management of over $1
Billion with 70% invested in Core Automotive Sector
 Esteemed ALISSA name
 Over 60 years of experience partnering with international
brand names
 Strong track record of pioneering new businesses
 Professional business planning and strategy
implementation
 Empowered corporate structure
 Investment in Human Resource development and training
 State-of-art MIS system
Our Strengths
2,371
2,698
3,129 3,031 2,899
3,595
1000
1500
2000
2500
3000
3500
4000
2005 2006 2007 2008 2009 2010
SRMillion/($Millions)
($632)
($719)
($834) ($808)
($773)
($959)
Automotive Revenue
Abdullatif Alissa Automotive Co. Ltd.(AACO)
 Established in 1950
 Franchisee for GM since 1974
 3rd largest franchisee for GM in the Middle East
 Five Year GM Chairman’s Challenge winner
 No. of branches increasing from 6 in 2006 to 15 by 2010
with 3S & 2S facilities
 Service bays increasing from 103 in 2004 to 204 in 2010
Additional bays in progress for recently approved sites
 Total staff as of 2010- 650.
Background
10,182
14,043
15,396
13,848
10,414
12,045
10000
12000
14000
16000
18000
20000
2005 2006 2007 2008 2009 2010
Vehicle Sales (Units)
Abdullatif Alissa Automotive Co. Ltd.(AACO)
General Automotive Co.
 Established in 1990 and engaged in:
 Sale of multi-brand new and used vehicles
 Provider of After-sale services
 Wholesale of spare parts (OEM & Non-OEM)
 Auto accessories
 The only “Non-Franchised” company in KSA,
providing multi-brand 3S facilities across the
Kingdom.
 Number of vehicle outlets increasing from 13
in 2010 to 30 by 2015
 Number of Parts outlets (Wholesale & Retail)
increasing from 33 in 2010 to 43 in 2015
Autostar
8,342
9,520
12,895
15,770
18,020 20,310
5000
10000
15000
20000
25000
2010 2011 FC 2012 FC 2013 FC 2014 FC 2015 FC
Vehicle Sales (Units)
Sales
Showrooms Service No. of Bays Parts
Jeddah 2 Jeddah 1 Jeddah 52 Central 10
Makkah 1 Makkah 1 Makkah 3 Eastern 13
Riyadh 4 Riyadh 2 Riyadh 125 Western 11
Buraidah 1 Buraidah 1 Buraidah 26
Dammam 2 Dammam 1 Dammam 50
Al-Hasa 1 Al-Hasa 1 Al-Hasa 3
Al Khobar 1 AlKhobar 1
Abha 1
Total 13 Total 8 Total 259 Total 34
Dedicated stockyards and warehousing available in each region
Autostar Outlets
Geographic Coverage
Al-Yusr Installment Co.
12,900
16,013 16,491
21,312
25,800
30,997
0
10000
20000
30000
2007 2008 2009 2010 2011 FC 2012 FC
No. of vehicles financed
Al-Yusr
 Established in 1960
 Financing New/Used Vehicles with portfolio exceeding $800m.
 12 main branches and 55 sales outlets, covering all major cities
and towns
Best Trading Company
Best Trading Company
Best Trading Company
 Established in 1990, rental and leasing
operations.
 Second largest with over 70% of the fleet in
corporate sector
 Fleet of over 9,600 vehicles increasing to
13,000 by 2013
 Annually replacing over 4,500 vehicles
increasing to 6,000 by year 2012 mostly from
within the group companies
 6 regional offices and 21 outlets in 2010
increasing to 32 outlets by 2013
Fleet Size / Purchases
BTC is a very large purchaser for Group companies
GM, 3717
39%
Toyota, 1478
15%
Nissan, 1038
11%
Isuzu, 1953
20%
Hyundi, 820
9%
Others, 603
6%
Model Split
Fleet projection & Model Split
Alissa Universal Motors
Company Overview
Vision
To be recognized as the leading
vehicles supplier backed up with
outstanding after-sales services.
Alissa Universal Motors
Mission
To be the preferred provider for the
best quality transportation solutions
Our employees, customers,
suppliers, shareholders are partners
in our success.
Alissa Universal Motors
Integrity
• We deal with stakeholders in full transparency and clarity
• We are committed to upholding our Code of Ethics in every
transaction.
Teamwork
• Together we face and overcome challenges.
• We value the contribution of everyone and recognize the efforts and
commitments of the entire team.
• We communicate openly with respect and integrity.
Discipline
• We fully commit to our strategy, objectives, rules and procedures
• we are aware of our duty to protect and enhance shareholder value.
Our values and principles
Alissa Universal Motors
Customer Focus
• We are passionate about customers.
Excellence
• we value excellence in everything we do.
• We are committed to ensuring that every aspect of our business
functions at the highest level of quality.
Respect
• We embrace a spirit of caring and respect for our customers,
employees, community and the environment.
Our values and principles
Alissa Universal Motors
 Franchisee of Isuzu since 1985
 Second largest dealer for ISUZU in the World
 Market Share of 62% in the central region and 25% of Saudi Isuzu
Market
8,753 8,756
6,910 7,188
8,000
9,700
5000
6000
7000
8000
9000
10000
2007 2008 2009 2010 2011 FC 2012 FC
Vehicle Sales
AUM
Company Facilities
Company facilities cont….
 NRR showroom “Head office”
 New HQ Launch in January 2012
New HQ
AUM New HQ
Company facilities cont….
 Exit 18 workshop “Trucks service”
 New Industrial City Office
IC2 Office
Company facilities cont….
 Malaz workshop “Dedicated for Pickup
service.
 Parts main depot.
 Storage yard.
Categories' Segments MS
21%
7%
5%
23%
44%
Pickup Trucks Van/Bus SUV P-cars
Automotive business outlook in KSA
Commercial Vehicle
sales 181,456
Total sales
857,242
0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
800,000
900,000
1,000,000
2008 2009 2010e 2011f 2012f 2013f 2014f 2015f
AxisTitle
Future Prospect
 Alissa core business is automotive and shareholders are
committed to continuous growth and expansion.
 Alissa has an impressive growth record outpacing the
market growth rate.
 Alissa has developed strong Corporate Governance and
empowered management to drive the business
 Automotive market in Saudi Arabia is auspicious, so
Alissa believes that its strategic alliance with international
automotive manufacturers would deliver outstanding
mutual benefits.
Thank you

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Geely introduction presentation

  • 2.  Objective of the Meeting  Alissa Group Overview  KSA vehicles market  Alissa Proposal Agenda
  • 3. Exploring future business opportunities between Geely Motors and Alissa Group in GCC automotive sector. Objective of the Meeting
  • 4. 1940 : Started commercial business in Eastern province of Saudi Arabia 1950 : Started selling GM vehicles. 1960 : Expanded Car business in Riyadh. 1960 : Launched ‘Al-Yusr' in financing business. 1968 : Awarded the sole agency of LUCAS/DELPHI group of companies 1974 : Awarded dealership for Chevrolet vehicles and AC Delco parts. 1985 : Awarded Isuzu motors franchise 1990: Awarded the dealership of GMC. 1990: Launched ‘Best' rent a car business. Alissa History
  • 5. 1994-97: Won the prestigious Cadillac Master Dealer Contest four years in a row 1997: Outstanding Sales performance Award from ISUZU 1998: Launched General Automotive Company (AUTOSTAR) as a multi-brand car retailer 1999: Outstanding Sales performance Award from ISUZU 2001: Outstanding Trucks Sales Performance Award from ISUZU 2005: Excellent performance award from ISUZU 2006: Excellent Performance Award for D-Max outstanding sales performance from ISUZU 2006: launched Japanese accessories franchise Yellow Hat. 2007: Achieved GM "Chairman's Challenge" award for the fifth time. 2010: President’s Challenge Award Alissa History
  • 6. Alissa Group Holding Co. National Automotive Company (NAT) Franchised General Motors Isuzu Motors Yellow Hat Non- Franchised Autostar Automotive Support Al-Yusr (Retail Financing) BTC (Rental & Leasing) Real Estate Investment Private Equity Public Listed Business Segments Total workforce of 3,000, assets under management of over $1 Billion with 70% invested in Core Automotive Sector
  • 7.  Esteemed ALISSA name  Over 60 years of experience partnering with international brand names  Strong track record of pioneering new businesses  Professional business planning and strategy implementation  Empowered corporate structure  Investment in Human Resource development and training  State-of-art MIS system Our Strengths
  • 8. 2,371 2,698 3,129 3,031 2,899 3,595 1000 1500 2000 2500 3000 3500 4000 2005 2006 2007 2008 2009 2010 SRMillion/($Millions) ($632) ($719) ($834) ($808) ($773) ($959) Automotive Revenue
  • 10.  Established in 1950  Franchisee for GM since 1974  3rd largest franchisee for GM in the Middle East  Five Year GM Chairman’s Challenge winner  No. of branches increasing from 6 in 2006 to 15 by 2010 with 3S & 2S facilities  Service bays increasing from 103 in 2004 to 204 in 2010 Additional bays in progress for recently approved sites  Total staff as of 2010- 650. Background
  • 11. 10,182 14,043 15,396 13,848 10,414 12,045 10000 12000 14000 16000 18000 20000 2005 2006 2007 2008 2009 2010 Vehicle Sales (Units) Abdullatif Alissa Automotive Co. Ltd.(AACO)
  • 13.  Established in 1990 and engaged in:  Sale of multi-brand new and used vehicles  Provider of After-sale services  Wholesale of spare parts (OEM & Non-OEM)  Auto accessories  The only “Non-Franchised” company in KSA, providing multi-brand 3S facilities across the Kingdom.  Number of vehicle outlets increasing from 13 in 2010 to 30 by 2015  Number of Parts outlets (Wholesale & Retail) increasing from 33 in 2010 to 43 in 2015 Autostar
  • 14. 8,342 9,520 12,895 15,770 18,020 20,310 5000 10000 15000 20000 25000 2010 2011 FC 2012 FC 2013 FC 2014 FC 2015 FC Vehicle Sales (Units) Sales
  • 15. Showrooms Service No. of Bays Parts Jeddah 2 Jeddah 1 Jeddah 52 Central 10 Makkah 1 Makkah 1 Makkah 3 Eastern 13 Riyadh 4 Riyadh 2 Riyadh 125 Western 11 Buraidah 1 Buraidah 1 Buraidah 26 Dammam 2 Dammam 1 Dammam 50 Al-Hasa 1 Al-Hasa 1 Al-Hasa 3 Al Khobar 1 AlKhobar 1 Abha 1 Total 13 Total 8 Total 259 Total 34 Dedicated stockyards and warehousing available in each region Autostar Outlets
  • 18. 12,900 16,013 16,491 21,312 25,800 30,997 0 10000 20000 30000 2007 2008 2009 2010 2011 FC 2012 FC No. of vehicles financed Al-Yusr  Established in 1960  Financing New/Used Vehicles with portfolio exceeding $800m.  12 main branches and 55 sales outlets, covering all major cities and towns
  • 19. Best Trading Company Best Trading Company
  • 20. Best Trading Company  Established in 1990, rental and leasing operations.  Second largest with over 70% of the fleet in corporate sector  Fleet of over 9,600 vehicles increasing to 13,000 by 2013  Annually replacing over 4,500 vehicles increasing to 6,000 by year 2012 mostly from within the group companies  6 regional offices and 21 outlets in 2010 increasing to 32 outlets by 2013
  • 21. Fleet Size / Purchases BTC is a very large purchaser for Group companies
  • 22. GM, 3717 39% Toyota, 1478 15% Nissan, 1038 11% Isuzu, 1953 20% Hyundi, 820 9% Others, 603 6% Model Split Fleet projection & Model Split
  • 24. Vision To be recognized as the leading vehicles supplier backed up with outstanding after-sales services. Alissa Universal Motors
  • 25. Mission To be the preferred provider for the best quality transportation solutions Our employees, customers, suppliers, shareholders are partners in our success. Alissa Universal Motors
  • 26. Integrity • We deal with stakeholders in full transparency and clarity • We are committed to upholding our Code of Ethics in every transaction. Teamwork • Together we face and overcome challenges. • We value the contribution of everyone and recognize the efforts and commitments of the entire team. • We communicate openly with respect and integrity. Discipline • We fully commit to our strategy, objectives, rules and procedures • we are aware of our duty to protect and enhance shareholder value. Our values and principles Alissa Universal Motors
  • 27. Customer Focus • We are passionate about customers. Excellence • we value excellence in everything we do. • We are committed to ensuring that every aspect of our business functions at the highest level of quality. Respect • We embrace a spirit of caring and respect for our customers, employees, community and the environment. Our values and principles Alissa Universal Motors
  • 28.  Franchisee of Isuzu since 1985  Second largest dealer for ISUZU in the World  Market Share of 62% in the central region and 25% of Saudi Isuzu Market 8,753 8,756 6,910 7,188 8,000 9,700 5000 6000 7000 8000 9000 10000 2007 2008 2009 2010 2011 FC 2012 FC Vehicle Sales AUM
  • 30. Company facilities cont….  NRR showroom “Head office”
  • 31.  New HQ Launch in January 2012 New HQ
  • 33. Company facilities cont….  Exit 18 workshop “Trucks service”
  • 34.  New Industrial City Office IC2 Office
  • 35. Company facilities cont….  Malaz workshop “Dedicated for Pickup service.  Parts main depot.  Storage yard.
  • 37. Automotive business outlook in KSA Commercial Vehicle sales 181,456 Total sales 857,242 0 100,000 200,000 300,000 400,000 500,000 600,000 700,000 800,000 900,000 1,000,000 2008 2009 2010e 2011f 2012f 2013f 2014f 2015f AxisTitle
  • 38. Future Prospect  Alissa core business is automotive and shareholders are committed to continuous growth and expansion.  Alissa has an impressive growth record outpacing the market growth rate.  Alissa has developed strong Corporate Governance and empowered management to drive the business  Automotive market in Saudi Arabia is auspicious, so Alissa believes that its strategic alliance with international automotive manufacturers would deliver outstanding mutual benefits.

Editor's Notes

  • #8: MIS= Management Information System
  • #15: OEM= Originally
  • #31: Kharis Road Exclusive Show room for Isuzu