Get found on Google
- 1. Get Found On Google
- 2. Local Search Get on the Map With the addition of Google+ for business and the immense popularity of Google Maps it has become more important than ever to optimize your Google listing. To compete in your local market it is imperative to get on the map.
- 3. Local Search Optimize for Map Searches With map searches dominating the mobile device universe, earning a spot at the top of Google Maps is a goal every business should have. There are many factors that can contribute to your local ranking including the look and feel of your listing and user reviews.
- 4. Local Search Optimize Your Google+ Page By optimizing your Google+ page you will ensure notice from people who are searching using a map app from any mobile device. The page can include pictures and information about your business and makes it easy for people to leave their reviews.
- 5. SEO - Search Engine Optimization Know Your Customers Who are the visitors to your website and how do they get there? By understanding your customer base you can optimize your site to give the visitors what they are looking for.
- 6. SEO - Search Engine Optimization Create a User-friendly Website Your website should answer the search queries of people who visit it. Have well written and relevant content on the pages of your website to engage users. The navigation and design of your website will also play a factor in how useful it is for visitors. Users will be more engaged in a website design that is easy to interact with and visually interesting.
- 7. Website Design Give Your Website a Facelift The user engagement on your website is an important metric to pay attention to. If users do not like the interface of your site they will quickly find one that they do. The design of your website has a direct effect on the usability and appearance that visitors will experience.
- 8. Website Design Choose Your Website Design Wisely The design you choose for your website should not only reflect your product but should also be an accessible place for customers to learn about your company. Use the design of your website to highlight the things about your company that sets you apart from your competition.
- 9. Paid Search Buy Ad Space in Relevant Markets Just like any kind of advertising campaign, it sometimes help to buy ad space in markets that fit your product. Paid search methods on the internet are a good way to find new customers in different types of markets.
- 10. Paid Search Employ Strategic Ad Placement Placing ads on the internet can yield high results if they are used thoughtfully and strategically. It is never a good idea to saturate a market with paid search ads but they all have their place and contribute to the overall strength of your website.
- 11. Social Media Become Part of a Social Network More and more internet users are becoming reliant on the opinions of others to determine the options that are best for them. Social media has risen to the top of all avenues for discovering new products between friends and other social groups.
- 12. Social Media Optimize Your Business Profile Having an online social presence is paramount to establishing a network of people who enjoy your product and recommend you to others. Social signals are a measure of how popular your business is and goes a long way toward giving it authority in your market.
- 13. Social Media Interact With Your Customers Well established social profiles are only the beginning - a business must maintain some interaction with its audience to be effective. Social interaction can be through blog posts and twitter feeds or simply replying to customer reviews or concerns. When new customers can see effort from a business to engage with its clientele they are more likely to trust them.
- 14. Mobile Websites Build a Mobile Website As more and more people use mobile devices to search the web, having a separate mobile site can make all the difference. By creating a mobile website you are ensuring that visitors will be able to navigate your site easily from their smartphone or tablet.
- 15. How to Get Found on Google Give Visitors What They Want By taking into account all of these factors you will increase the chances of your business getting found on Google. The ultimate goal for any website is to cater to the visitors who land there after a search engine recommends your site.
- 16. How to Get Found on Google Keep Your Website Relevant Local search optimization and advertisements will get visitors to your site, SEO will keep them there and social media interaction will have them coming back for more. Internet marketing evolves as users become more savvy and staying relevant is an important part of maintaining a positive online presence.