Get media coverage without bugging or begging the media
0 likes1,237 views
This document provides tips for getting media coverage without being pushy or embarrassing yourself. It recommends identifying relevant media outlets, building relationships with them, finding local angles for stories, and pitching stories that feature conflict, prominent individuals, impact, or human interest. It also advises preparing well for interviews by understanding the media, controlling the message, and addressing their questions effectively.
Get media coverage without bugging or begging the media
- 1. HOW DO YOU GET MEDIA COVERAGE? Without bugging or begging the media… or looking like a fool
- 3. THE POWER OF PR
- 5. #1: Identify the media that matter
- 7. #3: Find the local angle
- 8. #4: Conflict
- 12. HOW DO YOU AVOID MESSING UP?
- 13. Top of the Funnel Questions they have: How do I…? What’s the development Message best…? Interview control Should I…? Message delivery How do I address this problem?
- 14. Top of the Funnel Questions they have: How do I…? What’s the best…? Key messages Should I…? How do I address this problem?
- 15. Top of the Funnel Questions they have: How do I…? What’s the best…? Interview control Should I…? How do I address this problem?
- 16. Top of the Funnel Questions they have: How do I…? What’s the delivery Message best…? Should I…? How do I address this problem?
- 17. HOW DO YOU GET MEDIA COVERAGE? #1 Understand the media #2 Interview preparation
- 18. DOWNLOAD OUR FREE eBOOK: Building your Business with Traditional PR & Social Media http://bit.ly/TvHhM1