Grading your CMS Implementation
- 1. < !- -co nten t here - - > Grading your CMS Implementation J. Boye Conference for Web and Intranet Professionals May 2011 Philadelphia, PA 10/09/2007 © Copyright 2009 Content Here. 1 1
- 2. <!-- content here --> You just deployed a new CMS! 11/2/2008 © Copyright 2009 Content Here. 2 2
- 3. <!-- content here --> What does that mean? 11/2/2008 © Copyright 2009 Content Here. 3 3
- 4. <!-- content here --> Why did you do it? 11/2/2008 © Copyright 2009 Content Here. 4 4
- 5. <!-- content here --> How is that working out for you? 11/2/2008 © Copyright 2009 Content Here. 5 5
- 6. <!-- content here --> I know what you hoped for... We did content management and WE WERE AWESOME! 11/2/2008 © Copyright 2009 Content Here. 6 6
- 7. <!-- content here --> What probably happened Satisfied Oooh Is it ready We are demos! yet? We canʼt getting a migrate all new CMS! this content! Scoping :( launch Business We canʼt case. I miss the old work another system. day like this! Disappointed 11/2/2008 © Copyright 2009 Content Here. 7 7
- 8. <!-- content here --> There is going to be a dip 11/2/2008 © Copyright 2009 Content Here. 8 8
- 9. <!-- content here --> Measuring the dip Vision Platform Execution >> Goals >> User >> People >> Strategy Interfaces* >> Planning >> Expectations >> Architecture >> Processes >> Flexibility >> Design* >> Simplicity >> Integration >> Vendor 11/2/2008 © Copyright 2009 Content Here. 9 9
- 10. <!-- content here --> The three facets in context 11/2/2008 © Copyright 2009 Content Here. 10 10
- 11. <!-- content here --> Vision: Goals 11/2/2008 © Copyright 2009 Content Here. 11 11
- 12. <!-- content here --> Need a content strategy How are you going to advance your business goals with content? 11/2/2008 © Copyright 2009 Content Here. 12 12
- 13. <!-- content here --> Vision: Strategy The First Principles of Content Strategy >> You have information that a desirable audience wants. >>The information you have is capable of driving desired behaviors. 11/2/2008 © Copyright 2009 Content Here. 13 13
- 14. <!-- content here --> Vision: Expectations 11/2/2008 © Copyright 2009 Content Here. 14 14
- 15. <!-- content here --> Platform and Execution Definitely Platform ??? Definitely Execution cost stability training interop usability design vendor flexibility priorities core features expertise schedule complexity bugs 11/2/2008 © Copyright 2009 Content Here. 15 15
- 16. <!-- content here --> Execution: Training Training has been successful if everyone understands his role and has the skills to execute it 11/2/2008 © Copyright 2009 Content Here. 16 16
- 17. <!-- content here --> Execution: Content Modeling 11/2/2008 © Copyright 2009 Content Here. 17 17
- 18. <!-- content here --> Execution: Workflow 11/2/2008 © Copyright 2009 Content Here. 18 18
- 19. <!-- content here --> Execution: Presentation 11/2/2008 © Copyright 2009 Content Here. 19 19
- 20. <!-- content here --> Execution: Instrumentation 11/2/2008 © Copyright 2009 Content Here. 20 20
- 21. <!-- content here --> The dip = feedback loop 11/2/2008 © Copyright 2009 Content Here. 21 21
- 22. <!-- content here --> The line doesnʼt end there 11/2/2008 © Copyright 2009 Content Here. 22 22
- 23. <!-- content here --> Further Reading >> Pop-Quiz (hand outs) >> http://www.contenthere.net/category/content- management-assessment >> Take the survey: http://www.contenthere.net/2011/04/ cms-implementation-survey.html 11/2/2008 © Copyright 2009 Content Here. 23 23