Hindustan Unilever Limited (HUL) is India's largest Fast Moving Consumer Goods company with a history dating back to 1888. It started as Lever Brothers and introduced several famous brands to India over the decades. HUL has grown both organically and through mergers and acquisitions of companies like Brooke Bond, Lipton, and Pond's. In the recent decade, HUL has launched new initiatives like Project Shakti for rural markets and acquired businesses like Modern Foods to expand into new categories. HUL continues to be the market leader in India with a wide range of brands and sustained double digit growth, though rising input costs have impacted margins.