How To Beat Social Media Algorithms in 2020
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In 2020, businesses should adapt to declining organic reach on social media by diversifying their content strategies and utilizing multiple platforms such as Facebook, LinkedIn, Twitter, and YouTube. Companies are advised to explore underutilized features and tools to engage their target audience better while avoiding over-reliance on a single platform. Utilizing content management tools or hiring a marketing agency can further enhance content distribution and marketing efforts.
How To Beat Social Media Algorithms in 2020
- 1. HOW TO BEAT SOCIAL MEDIA ALGORITHMS IN 2020
- 2. Businesses should consider the nosedive of their organic reach as a blessing in disguise
- 3. People are getting angry because Instagram’s organic reach is going down but it’s actually a sign that maybe you have the wrong audience or you’re not putting out relatable content in the first place.
- 4. Don’t rely on one single platform to get your message out
- 5. The business landscape is always evolving and it’s important to reach out to various customers in different ways. Take advantage of using social media platforms’ features that you haven’t tried before.
- 6. STRATEGIZE AND FIGURE OUT A SYSTEM
- 7. Ride what the people want. You need to have a content strategy across the social media and search platforms. You need to change your mindset if you want to see your business grow fast. Relying on just one platform or one way to promote your brand is not enough.
- 8. INVEST MONEY AND TIME IN PUTTING OUT CONTENT
- 9. Have an idea of what your target market is looking for or what your product is designed for. When it comes to content, take advantage of using features that you haven’t tried before. If your main platform is Instagram and you’re only using it to post photos, why not maximize it and share videos on IG TV for a change?
- 10. The business landscape is always evolving and it’s important to reach out to various customers in different ways. Aside from Instagram, the other key platforms in the industry that you should consider are Facebook, LinkedIn, Twitter, and YouTube.
- 11. To manage your content efficiently, you can use programs like Buffer, Sprout Social, or Hootsuite. These applications will help you manage and schedule content on all platforms. But if you don't have enough time to do all these things, you can always hire a marketing agency to help you with your content marketing needs.