How to choose a color for your logo
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The document provides guidance on selecting a color for your logo, emphasizing the importance of understanding your audience and using a color ratio of 60%, 30%, and 10%. It details the psychological associations of various colors, such as red for passion and energy, blue for trust and security, and green for growth and health. Additionally, it suggests researching competitors and considering professional design services for personalized branding.
How to choose a color for your logo
- 1. HOW TO CHOOSE A COLORFOR YOUR LOGO
- 2. UNDERSTAND THE DEMOGRAPHICS OF YOUR AUDIENCE
- 3. COLORSAND USE THEM IN THE RATIO OF 60% 30%10% CHOOSE THE THREE DIFFERENT 60%, 30% & 10%
- 6. PSYCHOLOGY OF THE COLORS IN LOGO DESIGN LOOK FOR A COLOR PALETTE WITH CONTRASTING COLORS RED It’s associated with passion energy, power, danger playful etc. Danger Power Playful Passion
- 7. ORANGE It reflects to energy, balance, confidence, friendliness etc. YELLOW It simulate with sunshine, friendliness, youthful energy, clarity Energy Balance Friendliness Confidence Sunshine Friendliness Clarity Youthful energy
- 8. GREEN Evokes peace, growth, health, nature, good luck, foods PURPLE Evokes creativity, royalty, mystery, dignity Peace Growth Food Health Creativity Royalty Dignity Mystery
- 9. BLUE It’s associated with coolness of sea, sky. It shows trust, security, order, and cleanliness BLACK It represents slickness, luxury, strength, tradition, formality Peace Growth Food Health Slickness Luxury Formality Strength
- 10. GREY Its evoking dignity, wisdom and responsibility. Wisdom Responsibility Dignity Wisdom
- 12. Personalize your brand with good color
- 13. DO YOUR RESEARCH
- 15. Still unsure in selecting the apt logo color for your business? Contact MAP Systems to design a custom logo with unique color combination for your business…