How to Create Striking LinkedIn Profile
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This document provides guidance on creating a striking LinkedIn profile by focusing on personal branding, using industry-relevant keywords, and emphasizing visual appeal. Recommendations include showcasing education, volunteering experiences, and obtaining endorsements for skills. Additionally, it suggests engaging with content creation and networking through groups and influencers to enhance professional visibility.
How to Create Striking LinkedIn Profile
- 1. Striking LINKEDIN PROFILE IS WITHIN REACH What did you accomplish? What are you trying to accomplish? What are people in your industry are looking for in a perfect candidate?
- 2. First impression PROFILE PICTURE AND TITLE Image should be clear, well-lit and focus on your face as much as possible. make sure you're looking in the frame. Change your boring job title to something interesting and industry-related. This is you personal brand's slogan.
- 3. The core SUMMARY AND WORK EXPERIENCE Research most common industry keywords. Focus on them when writing your summary and describing responsibilities in your work experience. Try to mix most used with less used keywords, so people can find you when searching for both general terms and more specific skill sets. If there is something you'd like to do in the future, use those keywords to attract potential employers.
- 4. Striking a chord EDUCATION, INTERESTS, VOLUNTEERING If you don't have a lot of experience, try to provide as many relevant details as possible. Education, classes you've taken in college, projects you've worked on. List relevant interests. Volunteer experience may be a good starting point as well. Find volunteering opportunities in areas you're interested in. You can volunteer marketing or finance expertise or serve on a board of a local charity.
- 5. Visual appeal STAND OUT WITH MULTIMEDIA Strive to add visual elements to your profile. Use bullet points and lists. Add websites, upload projects and documents, create appealing video for a wealth of multimedia information that will keep visitors longer. It will also give them a better, fuller picture of who you are as a professional.
- 6. Social proof RECOMMENDATIONS Don't hesitate to ask for recommendations. Whenever you worked with or helped out people, they will be truly happy to give you a recommendation. This adds richness to your profile and lets people see you not only in your own words but in the words of others.
- 7. More proof LIST OF SKILLS List keyword-rich skills and ask people to endorse you for them. You can arrange skills and put the most important ones on top. People will see these first and will naturally endorse you for them. Plus, LinkedIn encourages people of the same network to endorse each other for skills. You should grow your social proof even faster with a set of specific skills on your profile.
- 8. Don't get stale PUBLISHING OPTIONS LinkedIn allows every user to publish their own content. Create articles on your topics of expertise to show viewers that you stay on top of current industry trends or that you have an in-depth opinion on a specific issue. If your article makes it onto Pulse, your profile will get tons of additional exposure.
- 9. Seal the deal GROUPS AND INFLUENCERS Join relevant groups for networking opportunities with. Groups also show up on your profile and create an impression of a well-rounded individual. Also find Influencers to follow in your industry. This creates an impression that you strive to improve and learn from the best.
- 10. Want more? SOCIAL MEDIA STRATEGIES AND NEWS thesocialmediacurrent.com