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Ditch Bullet Points, Embrace Images
THE
RIGHT
VISUALS
How to pick
for your presentation
There has been an increase
in the use of computing power
to produce unified reports which
join different views of the enterprise
in one place.
Pick images that are relevant to the story your slides say
In this example the image does not connect with the content,
it is talking about reports whereas the image says
something else
Make a Connection
Pick images that are relevant to the story your slides say
In this example the image connects with the content, it is
talking about reports and the image is relevant to it

https://en.wikipedia.org/wiki/Business_reporting
There has been an increase in the
use of computing power to produce
unified reports which join different
views of the enterprise in one place.
Primary target markets
are those market
segments to which
marketing efforts are
primarily directed and
secondary markets are
smaller or less important
Pick images that are relevant to the story your slides say
In this example the busy image is distracting the test and we
also notice the text is not readable
Let the Visual Tell Your Story
Use a visual if it adds to your message.
If your visual causes a distraction from your message leave it out entirely
In this example, with the clean and simple image, text are
more clean and readable

https://en.wikipedia.org/wiki/Business_reporting
Primary target markets are those
market segments to which marketing
efforts are primarily directed and
secondary markets are smaller or
less important
KEEP THEM SIMPLE
Do not clutter the slides with concepts.
Pick one or two…and say it effectively.
Declutter for Easy Readability
5
Quarterly Financial report Quarterly Financial report
Information presented in multiple chart types, texts make it
cluttered and difficult to read
Simplify the content, use similar chart type for easy
readability

• Sales for the month of July $5M, August
$4.5M, September $6.5M
• Revenue for the month of July is $10.5M,
August $14M, September $8M
• Production problems in factory now is
decreased by 10% in units produced over
the months $0
$4
$8
Jul Aug Sep
$0
$5
$10
$15
Jul Aug Sep
60
11
29 Jul
Aug
Sep
$0
$2
$4
$6
$8
Jul Aug Sep
$0
$5
$10
$15
Jul Aug Sep
0%
25%
50%
75%
100%
Jul Aug Sep
(Million)
In millions
Monthly Sales Report Monthly Revenue Production Report
(Million)
(Million)
Simple & Clean IconsComplex PNG Icons
ClipArt Icons
No Clipart or PNG or SmartArt
Avoid clipart or PNG icons. Simple, clean icons are so much better
STRETCHED IMAGE
Note the Image Size and Quality
Make sure the visuals are clear, of good quality and are laid out such that it is seen
by everyone in the audience
BAD QUALITY
GO ON… add that zing to
your next presentation
Some more tips that might
just save your day
How to Pick the Right Visuals for Your Presentations

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How to Pick the Right Visuals for Your Presentations

  • 1. Ditch Bullet Points, Embrace Images THE RIGHT VISUALS How to pick for your presentation
  • 2. There has been an increase in the use of computing power to produce unified reports which join different views of the enterprise in one place. Pick images that are relevant to the story your slides say In this example the image does not connect with the content, it is talking about reports whereas the image says something else Make a Connection Pick images that are relevant to the story your slides say In this example the image connects with the content, it is talking about reports and the image is relevant to it  https://en.wikipedia.org/wiki/Business_reporting There has been an increase in the use of computing power to produce unified reports which join different views of the enterprise in one place.
  • 3. Primary target markets are those market segments to which marketing efforts are primarily directed and secondary markets are smaller or less important Pick images that are relevant to the story your slides say In this example the busy image is distracting the test and we also notice the text is not readable Let the Visual Tell Your Story Use a visual if it adds to your message. If your visual causes a distraction from your message leave it out entirely In this example, with the clean and simple image, text are more clean and readable  https://en.wikipedia.org/wiki/Business_reporting Primary target markets are those market segments to which marketing efforts are primarily directed and secondary markets are smaller or less important
  • 4. KEEP THEM SIMPLE Do not clutter the slides with concepts. Pick one or two…and say it effectively.
  • 5. Declutter for Easy Readability 5 Quarterly Financial report Quarterly Financial report Information presented in multiple chart types, texts make it cluttered and difficult to read Simplify the content, use similar chart type for easy readability  • Sales for the month of July $5M, August $4.5M, September $6.5M • Revenue for the month of July is $10.5M, August $14M, September $8M • Production problems in factory now is decreased by 10% in units produced over the months $0 $4 $8 Jul Aug Sep $0 $5 $10 $15 Jul Aug Sep 60 11 29 Jul Aug Sep $0 $2 $4 $6 $8 Jul Aug Sep $0 $5 $10 $15 Jul Aug Sep 0% 25% 50% 75% 100% Jul Aug Sep (Million) In millions Monthly Sales Report Monthly Revenue Production Report (Million) (Million)
  • 6. Simple & Clean IconsComplex PNG Icons ClipArt Icons No Clipart or PNG or SmartArt Avoid clipart or PNG icons. Simple, clean icons are so much better
  • 7. STRETCHED IMAGE Note the Image Size and Quality Make sure the visuals are clear, of good quality and are laid out such that it is seen by everyone in the audience BAD QUALITY
  • 8. GO ON… add that zing to your next presentation Some more tips that might just save your day