How to pitch a VCs
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The document outlines the key components of an effective 10 slide pitch deck for venture capitalists (VCs), including an elevator pitch, description of the problem, solution, market size, business model, proprietary technology, competition, marketing plan, team, and funding requirements and milestones. The goal is to concisely communicate the opportunity, traction, and plans to scale in order to secure funding.
How to pitch a VCs
- 1. How to Pitch aVCs by Dave McClure
- 2. 10 slide to an AWESOME pitch ELEVATOR PITCH THE PROBLEM YOUR SOLUTION MARKET SIZE BUSINESS MODEL PROPRIETARY TECH COMPETITION MARKETING PLAN TEAM MONEY / MILESTONES CUSTOMERTESTIMONIAL DEMO :VIDEO / SCREEN SHOTS
- 3. THE ELEVATOR PITCH Short, Simple, Memorable 3 KeyWords or Phrases NO Expert Jargon… Just KISS
- 4. THE PROBLEM What is the Problem? “OuchYeah, I have that too…” Who has it? PAINKILLER not vitamin
- 5. YOUR SOLUTION BETTER, DIFFERENCE than anyone else NICHE to WIN TESTIMONIAL Demo (Video, Screenshots)
- 6. MARKETSIZE BIGGER is BETTER REPORT is MATTER Calculate users/ Usage/ Rev$ AvgTxn = $X Y customer in our market Avg customer buys Z times per year Market Size = $X *Y * Z annually Market growing @100+% per year
- 7. BUSINESS MODEL TOP 1-3 SOURCE of REVENUE SIZE & POTENTIAL DIRECT / Indirect Revenue
- 8. PROPRIETARY TECHNOLOGY / EXPERTISE VCs really like unfair advantages BIG Market Lead EXPERIENCETeam SUPERIORTechnology
- 9. COMPETITION Why you’re better or difference List all competitors If not better or different then NICHE toWIN
- 10. MARKETING PLAN How do you get CUSTOMER & DISTRIBUTION? PR Contest Biz Dev Direct Marketing Radio /TV /Print Telemarketing Email SEO / SEM Blog Viral VOLUME / COST / CONVERSION
- 11. TEAM Geeks with deep tech experience Sales / Marketing who bring in customer $
- 12. MONEY, MILESTONES How much MONEY? What will you do with CAPITAL? New hires (Build Product) Marketing & Sales (Get Customer / $$$) Opportunities & Infrastructure (Scale Up)
- 13. FINANCING RAISED $ 50K Seed round Apr 2014 @ $500k Valuation Launch Product / 7 Insurances / 18% Share of Market / 200,000Txn by end of 2014 100K revenue in 3 months Seek $ 500k Seed Round @ 2 MValuation Meeting 30 otherVCs in Echelon, Geek on the plane, Dtac Demo Day Targeted closing in 1 months after Dtac Demo day Use of Proceeds / Product Roadmap / Goals 200K PromoteApps to Customer 200K Marketing Campaign 100K Cloud Infrastructure Get to 18% share of market / 1MTxn per year / $2M Revenue by end of 2016