The document provides guidance on selling the Quickstart methodology for implementing Odoo ERP software. It discusses targeting small and medium companies that are inexperienced with project management. The Quickstart approach focuses on keeping solutions standard, fast to deliver, and affordable. It emphasizes having a single point of contact, building a clear initial scope and phased project plan, managing expectations around an 80/20 approach, and focusing on testing and validation. The methodology is aimed at a quick implementation while avoiding unnecessary customization.