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Sorin Visan – Director, IBM Software
IBM Romania




IBM SmartCloud Solutions
While there is no one answer, cloud computing offers a number of
“game changing” enablers
                                                         Cloud’s Business Enablers
                                                                                     Business
                                                                               2     Scalability
Social Media
                                                                          Provides limitless, cost-
                                                 Cost                      effective computing capacity                   Market
                                           1     Flexibility               to support growth                        3
   Exogenous Forces




                                                                                                                          Adaptability
                                    Shifts fixed to variable cost                                            Faster time to market
                      Mobility      Pay as and when needed                                                   Supports innovative ideas




                                               Eco-system
                      Big Data         6       Connectivity
                                  New value nets                                                                       Masked
                                  Potential new                                                                4       Complexity
                                   businesses
                                                                                                           Expand product sophistication
                                                                          Context-driven
                                                                     5                                     Simpler for citizens/users
Hyper-                                                                    Variability
Connectivity
                                                                User defined experiences
                                                                Increases relevance
 Source: IBV Analysis

                                                                                                                          © 2013 IBM Corporation
To maximize the value of the cloud Governments will need to think
differently about cloud workloads, citizen services and innovation

                           Cloud Enablement Framework
                                                                              Many government cloud projects are
                                                             Disruptors       focused on consolidation, collaboration
                                                                              (i.e. email), and website operations
               Create




                                          Innovators
                                                                              To take full advantage of the cloud’s
                                                                              promise, core services must be placed in it
               Transform
 Value Chain




                                                                          New adoption strategies should be considered:
                            Optimizers
                                                                          •     States as CSP to municipalities and agencies
               Improve




                                                                          •     Cloud collaboration with the private sector
                                                                          •     Entrepreneurial business mandates within the
                                                                                state’s culture
                           Enhance       Extend              Invent

                                 Citizen Value Proposition


                                                                                                               © 2013 IBM Corporation
Innovative solutions for Governments




                                       © 2013 IBM Corporation
IBM SmartCloud Solutions are one part of IBM’s broader
portfolio for private, public, and hybrid cloud computing

                                         Business Process as a Service
                                             Software as a Service



                                                 Platform as a Service



                                            Infrastructure as a Service


                                        Design           Deploy          Consume




 Private & Hybrid Clouds          Managed Cloud Services                            Cloud Business Solutions
  Cloud Enablement Technologies   Infrastructure and Platform as a Service         Software and Business Process as a Service




    Expert Integrated Systems


                    Commitment to open standards and a broad ecosystem
                                                                                                         © 2013 IBM Corporation
IBM SmartCloud Solutions portfolio uniquely combines three
capabilities needed to address today’s business challenges




                             Accelerate Business
                             Process Innovation




      Deliver Business                              Connect People with
     Analytics at Point of                         Collaborative Business
            Impact                                       Networks


                                                                  © 2013 IBM Corporation
Cloud solutions accelerate business process innovation in
three ways

        Accelerate Business Process Innovation

                  Mitigate budget challenges

                  Reduce time to benefit


                  Keep up with changing business needs



                                                     © 2013 IBM Corporation
IBM SmartCloud Solutions enable organizations to accelerate
innovation across many business processes
                                          • Monitoring for city water systems
                                          • Targeted marketing campaign
                                            planning
• E-commerce
• Customer self-service
• Public safety                                         • eProcurement
                                                        • B2B collaboration
                                                        • Collaborative
                                                          planning




                                                            © 2013 IBM Corporation
IBM is investing in powerful cloud analytics capabilities



     Deliver Business Analytics at the Point of Impact

               Faster time to insight
               Resources to handle Big Data
               Collaborative & shared analytics
                Real-time integrated analytics
                Risk management


                                                        © 2013 IBM Corporation
IBM SmartCloud Solutions leverages IBM’s $16B investment in
analytics to deliver business analytics at the point of impact




                                               Social Media      Risk Management
                       Digital Marketing
                                                 Analytics
                         Optimization

                                                                                      Intelligent
           Web Analytics                                                           Operations Center
                                                                                       for Cities
                                           Decision Management
                                                                   Customer Insights




                                                                                                © 2013 IBM Corporation
Cloud technology enables people to connect with social and
collaborative business networks

    Connect People with Collaborative Business Networks

                                    The connected consumer
              Individuals           The networked workforce
                                    The empowered citizen

                                    The connected enterprise
               Enterprises          Complex business models
                                    Internal collaboration

                                    Virtual value chains
               Industries           External collaboration
                                    B to B to C networks

                                                             © 2013 IBM Corporation
                                                             © 2012 IBM Corporation
Only IBM offers industry solution collaborative networks and
social business solutions to build your own business networks




                              Emptoris
                            eProcurement
                              Network




             DemandTec                      Sterling B2B
                                                           SmartCloud
            Collaborative                  Collaboration
                                                            for Social
              Planning                        Network
              Network                                       Business




                                                                         © 2013 IBM Corporation
                                                                         © 2012 IBM Corporation
SmartCloud for Smarter Cities help cities of all sizes
          leverage information, anticipate problems and coordinate
          resources to deliver exceptional service to their citizens.

                                                                                 Key offerings:
                                                                                 IBM Intelligent Operations Center
                                                                                 on IBM SmartCloud:
                                                                                 Improve the delivery of services with
                                                                                 visibility across city operations.

                                                                                 IBM Intelligent Transportation on
Smarter cities provide value to         Key urban systems:                       IBM SmartCloud:
                                                                                 Real-time communication and
their citizens by:                      • Infrastructure Services:               collaboration for traffic control.
• Leveraging information to make          Water, energy and transportation.
  better decisions.                                                              IBM Intelligent Water on IBM
                                        • Human services:
                                                                                 SmartCloud
• Coordinating resources to               Healthcare, education and social
                                          services.                              Enables utilities to better manage
  operate effectively.
                                                                                 their water, assets and customers
• Anticipating problems and resolving   • Governance services:
  them proactively.                       City strategy and administration and
                                          public safety.




                                                                                                          © 2013 IBM Corporation
ibm.com/smartcloud

                     © 2013 IBM Corporation

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Ibm smart cloud solutions m-cloud

  • 1. Sorin Visan – Director, IBM Software IBM Romania IBM SmartCloud Solutions
  • 2. While there is no one answer, cloud computing offers a number of “game changing” enablers Cloud’s Business Enablers Business 2 Scalability Social Media  Provides limitless, cost- Cost effective computing capacity Market 1 Flexibility to support growth 3 Exogenous Forces Adaptability  Shifts fixed to variable cost  Faster time to market Mobility  Pay as and when needed  Supports innovative ideas Eco-system Big Data 6 Connectivity  New value nets Masked  Potential new 4 Complexity businesses  Expand product sophistication Context-driven 5  Simpler for citizens/users Hyper- Variability Connectivity  User defined experiences  Increases relevance Source: IBV Analysis © 2013 IBM Corporation
  • 3. To maximize the value of the cloud Governments will need to think differently about cloud workloads, citizen services and innovation Cloud Enablement Framework Many government cloud projects are Disruptors focused on consolidation, collaboration (i.e. email), and website operations Create Innovators To take full advantage of the cloud’s promise, core services must be placed in it Transform Value Chain New adoption strategies should be considered: Optimizers • States as CSP to municipalities and agencies Improve • Cloud collaboration with the private sector • Entrepreneurial business mandates within the state’s culture Enhance Extend Invent Citizen Value Proposition © 2013 IBM Corporation
  • 4. Innovative solutions for Governments © 2013 IBM Corporation
  • 5. IBM SmartCloud Solutions are one part of IBM’s broader portfolio for private, public, and hybrid cloud computing Business Process as a Service Software as a Service Platform as a Service Infrastructure as a Service Design Deploy Consume Private & Hybrid Clouds Managed Cloud Services Cloud Business Solutions Cloud Enablement Technologies Infrastructure and Platform as a Service Software and Business Process as a Service Expert Integrated Systems Commitment to open standards and a broad ecosystem © 2013 IBM Corporation
  • 6. IBM SmartCloud Solutions portfolio uniquely combines three capabilities needed to address today’s business challenges Accelerate Business Process Innovation Deliver Business Connect People with Analytics at Point of Collaborative Business Impact Networks © 2013 IBM Corporation
  • 7. Cloud solutions accelerate business process innovation in three ways Accelerate Business Process Innovation Mitigate budget challenges Reduce time to benefit Keep up with changing business needs © 2013 IBM Corporation
  • 8. IBM SmartCloud Solutions enable organizations to accelerate innovation across many business processes • Monitoring for city water systems • Targeted marketing campaign planning • E-commerce • Customer self-service • Public safety • eProcurement • B2B collaboration • Collaborative planning © 2013 IBM Corporation
  • 9. IBM is investing in powerful cloud analytics capabilities Deliver Business Analytics at the Point of Impact Faster time to insight Resources to handle Big Data Collaborative & shared analytics Real-time integrated analytics Risk management © 2013 IBM Corporation
  • 10. IBM SmartCloud Solutions leverages IBM’s $16B investment in analytics to deliver business analytics at the point of impact Social Media Risk Management Digital Marketing Analytics Optimization Intelligent Web Analytics Operations Center for Cities Decision Management Customer Insights © 2013 IBM Corporation
  • 11. Cloud technology enables people to connect with social and collaborative business networks Connect People with Collaborative Business Networks The connected consumer Individuals The networked workforce The empowered citizen The connected enterprise Enterprises Complex business models Internal collaboration Virtual value chains Industries External collaboration B to B to C networks © 2013 IBM Corporation © 2012 IBM Corporation
  • 12. Only IBM offers industry solution collaborative networks and social business solutions to build your own business networks Emptoris eProcurement Network DemandTec Sterling B2B SmartCloud Collaborative Collaboration for Social Planning Network Network Business © 2013 IBM Corporation © 2012 IBM Corporation
  • 13. SmartCloud for Smarter Cities help cities of all sizes leverage information, anticipate problems and coordinate resources to deliver exceptional service to their citizens. Key offerings: IBM Intelligent Operations Center on IBM SmartCloud: Improve the delivery of services with visibility across city operations. IBM Intelligent Transportation on Smarter cities provide value to Key urban systems: IBM SmartCloud: Real-time communication and their citizens by: • Infrastructure Services: collaboration for traffic control. • Leveraging information to make Water, energy and transportation. better decisions. IBM Intelligent Water on IBM • Human services: SmartCloud • Coordinating resources to Healthcare, education and social services. Enables utilities to better manage operate effectively. their water, assets and customers • Anticipating problems and resolving • Governance services: them proactively. City strategy and administration and public safety. © 2013 IBM Corporation
  • 14. ibm.com/smartcloud © 2013 IBM Corporation