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Prof. Dr. Martin Welsch | IBM Deutschland Research & Development GmbH, Böblingen, Portal Development
16. September 2010




IBM WebSphere Portal - die nächste
Generation




                                                                                                       © 2010 IBM Corporation
Disclaimer

The information on the new product is intended to outline our
general product direction and it should not be relied on in
making a purchasing decision. The information on the new
product is for informational purposes only and may not be
incorporated into any contract. The information on the new
product is not a commitment, promise, or legal obligation to
deliver any material, code or functionality. The development,
release, and timing of any features or functionality described for
our products remains at our sole discretion.




                                                            © 2010 IBM Corporation
WebSphere Portal – Markführer in den letzten 10 Jahren
Bereit für die nächsten 10 Jahre
                                                                                                                100+ weltweite
                                                                                                              Technologiepatente
                                                                                                                 by IBM Portal Development




       ’01 ’02                         ’03           ’04           ’05            ’06              ’07         ’08             ’09              ’10
                                                     V5.1                          V6.0                           V6.1            Portal
        V1.1                             V4.2                                                                                     NOW
                                                     Virtual                        Drag                         Web 2.0
        & V2.1         V4.1              & V5.0      Portals                        & Drop          Mashups      Support          Rapid Portal Deployment
                                                               XML Forms
 IBM's Portal    Introduced        Deployment,
 Platform        family of         Scale,                                                                                              V6.1.5
 Composite       offerings         Maintainability
                                                                                                                                        End-user & Portal
 Model           Personalization
                                                                                                                                        Optimization
                 Collaboration
                                                               Portlet Factory
                                                                                     Accelerators                   Industry
                                   Web Content                                   Mobile       Content
                                   Management                                    Dashboards   Bus Process           Toolboxes
                                                                                 Learning     Collaboration      Government Insurance Industrial
                                                                                                                               Banking
                                                                                                                 Healthcare Retail     Travel and Transport
                                                                                                                               Insurance
                                                                                                                 Banking    Telco
                                                                                                                               Telecom




                                                                                                                                     © 2010 IBM Corporation
What does this mean to existing
                                   WebSphere Portal Customers?

IBM Project Northstar
■   Portal Family of offerings are strategic components of IBM Project Northstar
■   And we have been moving toward this convergence for a while

■   Completely leverages existing customer Portal investments
■   Stays in sync into the future with customers expanding Portal investments
■Brings together the scope of technology, services, industry specific needs
expected to dominate extranets over next 3-5 year into a cohesive and
consumable extension if and when desired.
New incremental packaged offerings to allowing accelerated deployment of
■

differentiated, best of breed, customer facing experiences
Represents IBM's commitment to lead and outpace any alternative challengers
■

pursuing the Exceptional Web Experience opportunity

                                                                            © 2010 IBM Corporation
The New News!
WebSphere Portal v7.0
           and
Lotus Web Content Management v7.0

Both ready and shipped on
September 1, 2010!




                                    © 2010 IBM Corporation
WebSphere Portal and Lotus Web Content Management V7.0
                 Exceptional Web Experience Foundation
■Seamless convergence of Web Portal and Web content
management
■Socially-Infused Web experiences with out-of-box Blogs

and Wikis with Tagging
■Community content value measurement enabled by

Ratings
■Ubiquitous Web experience development with new IBM

Universal Hub Integration capability
■In-line business user content management via Rich Editor

enhancements and Lotus® Symphony™ integration
■Enhanced Web analytics support for greater

insight into user behavior
■Virtualization support increases

deployment/cost-of-ownership flexibility
■Faster custom Web experience development

with new WebSphere Portlet Factory V7.0




                                                            © 2010 IBM Corporation
Tagging and Rating

 Ratings allow users to
provide their input on
information available through
your site.

 Tags allows users to create
a natural taxonomy of the
information on your site
 WebSphere Portal users can
tag and rate content you
publish with WCM, content
they create within user
generated content, and portal
pages and portlets.

 7                              © 2010 IBM Corporation
Adding Tags and Ratings
Tagging and Rating
    UI widget embedded in themes/skins
 Hook for filtering content (for profanity, etc.
scanning)




                                                   Tag icon opens
                                                   light box in middle
                                                   of page



8                                                                        © 2010 IBM Corporation
Tag Center




9            © 2010 IBM Corporation
Web Site Analytics

     Who is coming to my site?
     How did they find it?
     What are they doing?
     What did they search for? Did they find it?
     What are the most popular areas?
     What are the most popular topics/content?
     What if I try this image vs that image? Do more people click on it?
     What if I pick content with Rule B instead of Rule A?
     Are they using the benefits tool?
     …


10                                                                         © 2010 IBM Corporation
Web Analytics
      WebSphere Portal partners with market-leading web analytics
     companies to support these use cases and more
      Coremetrics, Omniture, WebTrends, unica
      Enabled out of the box and allows admin to turn on the insertion of
     appropriate scripts onto portal pages or individual portlets
      Scripts for partner analytics products out of the box with
     ability to also customize to customer’s choice
       Technique to insert appropriate page, content or portlet info
     into the script
     Include logging for WCM content
      Make the info available to WCM Authors
     Increased from 4 out of box metrics in 6.1.5 to 17 in Portal Version 7
     Ability for customers to add additional metrics




11                                                                            © 2010 IBM Corporation
IBM Universal Integration Hub
     - The Theme to End all Themes!
 Consistent, comprehendible architecture and programming model for rendering different
component types (portlets, widgets, …) in different client runtimes (CSA, SSA, …)
     Single and consistent Theme Architecture
     Baseline for a programming model which customers can easily understand.
 Extendable as more runtimes/component types might show up (Open Social,
Flex, …)
 Combine iWidgets and Portlets on same page
 Leverage WSRP enabled Portlets in Client Side Mode
 Automatically wrap iwidgets as portlets for Server Side Mode
 Based on Dojo 1.4




12                                                                              © 2010 IBM Corporation
Define Theme and Pages in your favorite HTML
Editing Tool


                   We                         HTM
                     bDA                            L De
                           V In                         s ig n
                               teg                               too
                                   rati                              l
                                       on

  HTML
  Theme


                                       HTML
                                       Page




                                                                         HTM
                                            We                                 L De
                                              bDA                                  s ig n
                                                    V In                                    too
                                                        teg                                     l
                                                            rati
                                                                on



                                                                                        © 2010 IBM Corporation
Adding Components


                               Portlets
 Pag
       e Bu
              ilde
                  r
                          iWidgets


                      Content
                      (Rendering
                      Portlet)




                                          © 2010 IBM Corporation
Cost of Ownership Improvements in Portal
Version 7
  Portlet Load Monitoring
  Allow portlets to define maximum number of concurrent
 requests
  If maximum number of requests reached take portlet off line
 and isolate the failure


     Additional Cloud Support including Private Clouds


     Support ‘Portal Farms’
15                                                        © 2010 IBM Corporation
Portal in the Cloud
Amazon Web Services (AWS)
     Started in 2006 using excess capacity from core retail site                    Featured partners include:
     Core services:
        Elastic Compute Cloud (EC2). Run time environment. Five configurations starting at
        $0.10 per hour.
        Simple Storage Service (S3). Storage on demand. Pricing starts at $0.15c per GB/Month
     500,000 Developers using AWS today – growing at 10,000 each month
     AWS and it’s ecosystem is estimated to serve more than 80% of developers
     using Cloud Computing Developer Services
     Cloud-based machine instances start in minutes with fully configured, ready to
     use Portal and WCM
     Four AMIs:
        1 WP/WCM 32-bit Development AMI
           Free for use (pay Amazon for time and space)
        2 WP/WCM 64-bit Production AMIs
           Additional charge above Amazon fees
           WP Server/WCM Standard Edition
           WCM Standard Edition
        1 Portal.Next perpetual beta AMI
           Free for use
           32-bit
     “Bring your own license” option for moving your own installations into EC2




16                                                                                                  © 2010 IBM Corporation
Portal Clustering and Farming

  Site A and Site B
  concurrently serve                                 Dispatcher                 Dispa    ...
  user requests.                                                                               Ap   Ap   Ap
                                                                                               ps   ps   ps
                                                                                               WP   WP   WP
                                                                                                                        ...
                   Dispatcher               Dispatcher

                                                                                               OS   OS   OS

 Site A                    Caching Proxy
                                CBR
                                                          Caching Proxy
                                                               CBR


                                                                                               Ap   Ap   Ap
                        WebSphere Portal                 WebSphere Portal                      ps   ps   ps             ...
  Deployment Mgr
                          Portal Search                    Portal Search                 ...   WP   WP   WP
                          Content Apps                    Content Apps
 Deployment Mgr
                                                                                               OS   OS   OS
                         Directory Server                 Database Server



                        Directory Server

                                                                                               Ap
                                                                                               ps
                                                                                                    Ap
                                                                                                    ps
                                                                                                         Ap
                                                                                                         ps
                                                                                                                        ...
                        Shared DB:
                                                                            Database     ...   WP   WP   WP
                        • Customization Data
                        • Community Data
                                                                            Database S   ...   OS   OS   OS




                                                                                                              © 2010 IBM Corporation
Portal and Web Content Management Version 7 Themes
A Simpler, Richer Web Experience

     Web Content Management
 1   Excellence
     Improve authoring and user experience. Tighter Portal
     integration. Simplified page creation and user
     customization.


 2   Web 2.0 and Social
     Web content tagging, rating, searching. Dynamic blogging
     and comments. Person card integration.

     Lower Cost of Ownership
 3   Virtualization and Portal farming. Problem determination
     and serviceability. Public and private cloud deployment
     options.




18                                                              © 2010 IBM Corporation
Portal versus Web Content Management
                                                                        Live updates to System by
Deployment                             Web                              adding new apps on the fly
        Development                 Applications
  Certification                                                          Production
  Template        Test                                                     Delivery
          Staging to
API       Production
      Dynamic
                                                                                              Production
                       Navigation                                                             Authoring
                                                                                                 Site
          Formal Staging to                                                                   Authoring
         Production Process
 Portal/Portlet Integration   Production
 Development & Staging        Delivery
  Designers/                                                                   Folder
Web Developers

                                                                              Web
                                                                             Content

                                                                            Author
                                                                           Template Publish
                                                                            Layout         live
                                                                                          Review
                                                                                      Static
                                   Application Platform   Application

                                                                                      © 2010 IBM Corporation
WCM Version 7
 Improved User Experience
  More granular and personal authoring views
  Fly outs to reduce clicks
  New folder metaphor lets users see what they can access
  “Projects” let you bundle groups of changes together, staged, and preview in context of a live site
 Improved Content Delivery
  Setting the portlet and page title at runtime
  New "Web Content" portal pages that allow you to associate web content directly with a portal page
  Friendlier URLs - WCM context path appended to friendly portal page URL
  Session free rendering
  Custom render time components
  Tagging / Rating of WCM content
  personalized content based on the remember-me cookie
 Improved Admin and Operations
  Improved syndication reporting and error recovery
  Support for cross fix pack level syndication
  Extend and integrate external applications via JMS
  First Failure Data Capture and improvements in Message Catalog content make problem determination easier




20                                                                                               © 2010 IBM Corporation
Making Authoring Simple - Template Pages
                                                Template Page with one 
                                                WCM rendeirng portlet




                          Admin area listing 
                            all templates


Template Page with one 
WCM rendeirng portlet
  and 2 other portlet




                                                            © 2010 IBM Corporation
Making Authoring Simple – Web Content Pages
     Page with portlets fully functional
     Links to content items displayed on other portal pages work automatically




                                      Select any
                                     content link




22                                                                          © 2010 IBM Corporation
WCM Templates and Samples
 Comprehensive set of web content types and presentations…




   News Overview                News                      Events
                                                                                Landing Pages




    Biographies           Training                    Interactive                Flexible
                          Announcements               Animations                 Teasers
On the Portal Catalog:
http://www-01.ibm.com/software/brandcatalog/portal/portal/details?catalog.label=1WP1002G6

                                                                                    © 2010 IBM Corporation
Portal Trends
                                                                                                                      Toolboxes


          IBM
       WebSphere®
         Portal



                                                                                                   Industry and LOB templates, assets, and
     Core Integration Platform                        Accelerator Suites of Functionality                 best practices to maximize
                                                         to Match Customers Needs                             “Out of Box” value


     Platform Excellence                             Suite Excellence                              “Out of Box” Excellence

     2000 to Present:                                2006 to Present                               2009 into Future
                                                                                                   ● Out of box value from Suites
     ● Platform vs pure play battles                 ● Suites by big players
                                                                                                   ● Customized Templates
     ● Build Portal Applications                     ● Build Suite Composite Apps
                                                                                                   ● Deployment Flexibility
     ● Market consolidated to the largest            ● Integration of Components
                                                                                                       - Click To Cloud, Host-SaaS
       platform players                              ● More Consolidation – ROI, Business
                                                                                                   ●   Agile, Business user directed
                                                       Impact focus




24                    IBM Deutschland Research & Development GmbH - WebSphere Portal Development                                © 2010 IBM Corporation
Mobile Portal Accelerator Version 7 Themes
 An Exceptional Web Experience on each device

          WebSphere Portal Version 7 Currency
 1        Tighter integration with Portal Version 7 (APIs and
          logging),WAS 7.0, Component updates to MCS 5.3 and MAP
          5.3, zLinux support.

          Ease of use / User Experience
 2        Accelerate time-to-value with How-To mobile development
          samples, papers and articles. Improved installation. Mobile
          Toolkit updates.
                                                                        MPA Demo
          Customer Support                                              http://lotus201
 3        Problem determination and serviceability. Standardize to
          Portal APIs and Portal logging, and eliminate updates to
          WPS.ear.
                                                                        0.com



Rich Mobile Device Repository
•Over 7,000 devices and growing…


•Up to 600+ attributes per device


•Robust Device Identification


•compressed XML file in RAD


•DB based on Server

(DB2, Oracle, SQL Server)
•Inheritance/fallback


•Device Attributes, Design Policies


•Device update service




                                                                                          © 2010 IBM Corporation
IBM Industry Toolboxes for WebSphere Portal
                                                                                                                     Government

     Application Briefs
     describing solution scenarios.
     Business Value Guides                                                                                            Healthcare
     describing the value enabled by the
     WebSphere Portal and Accelerators,
     and help illustrate best-practice
     process and information flow.
                                                                                                                      Banking
     Templates
     which can be used on top of
     WebSphere Portal to help jumpstart
     design and assembly of end                                                                                      Insurance
     solutions.
     Demonstrations
     and recordings of example solutions
     design that illustrate how end
                                                                                                                      Retail
     solutions can look like.
                                                          www.ibm.com/websphere/portal/industry
     Other Code Assets
     include sample Forms, Dashboards,                                           Industrial       Travel and
     or other Portlets which can help                                                           Transportation
                                                                                                                      Telco
     expedite the assembly of a solution.




26                 IBM Deutschland Research & Development GmbH - WebSphere Portal Development                    © 2010 IBM Corporation
Reusable Assets and Resources for
WebSphere Portal
•Content Templates Catalog                                                 •Tag Cloud portlet
 The IBM WebSphere Portal Content Templates Catalog gives you a            The IBM WebSphere Portal Tag Cloud portlet provides a visual, stylized
                                                                           representation of the occurrences of words used as tags.
quick start for using IBM Lotus Web Content Management when
creating portal sites. The catalog contains template definitions for
creating dynamic Web content.                                              •Checklists
                                                                           ■The IBM WebSphere Portal Checklists organize and display tasks that
•Unified Task List portlet                                                 users must complete to accomplish tasks. NEW
  The IBM Unified Task List portlet aggregates tasks and activities
from multiple systems into a single user interface. WebSphere Portal       •Content Teaser portlet
users access the Unified Task List portlet to view all tasks relevant to   The IBM WebSphere Portal Content Teaser portlet is a customizable
them and can then complete these tasks and activities in order to          portlet that allows content providers to provide a visually appealing way
advance workflows.                                                         to link into their content.    NEW
•eBanking portlets                                                         •Sametime Chat portlet
 The IBM WebSphere Portal eBanking portlets provides several               The IBM WebSphere Portal Sametime Chat portlet provides real time
                                    NE
customizable portlets that deliver a range of electronic banking
                                       W                                   communication capabilities on your portal, by leveraging your existing
services.                                                                  IBM Lotus Sametime infrastructure.

•Self Registration portlet                                                 •Portlet Skins
 The IBM WebSphere Portal Self Registration portlet package                The IBM WebSphere Portal Skins provides a few samples of custom
                                               NE
consists of several models that provide a presentation layer where
                                                  W                        portlet skins which are rendered with rounded corners and with
portal users perform registration tasks. The presentation layer            gradients as background images.
interacts with a service provider layer that uses Portal User
Management Architecture (PUMA) interfaces to access, create,
modify, and delete data in the WebSphere Portal user registry.


     http://www-10.lotus.com/ldd/portalwiki.nsf/dx/Reusable_assets_and_resources_for_WebSphere_Portal


                                                                                                                              © 2010 IBM Corporation
Jump-Start Templates Speed Time to Value
Extensible, Configurable Software Templates
                                                                           "We see the IBM solution
   – Software to accelerate solution construction for specific business    as more than just a one-
     needs                                                                 off project. It’s a platform
                                                                           for change that is
   – Prebuilt Portal sites, structure, and collaboration components        transforming our company
     commonly used in a target industry                                    from the inside out."
   – Code that customers or partners can easily modify and customize                              Geoff Pearce
                                                                           Store Systems Applications Manager
Built-in Best Practices                                                                       The Reject Shop

    – To help IT speed deployment and reduce the cost of portal-based
       business solutions
    – Solve recurring user needs in a best practice way
    – Showcase for successful interaction patterns spanning the Lotus
       collaboration portfolio            Examples
     Healthcare Patient Portal   Government-to-Business   Online Banking         Retail Vendor On-Boarding




28                                                                                          © 2010 IBM Corporation
For More Information (1)
 WebSphere Portal – IBM Site

   http://www-01.ibm.com/software/websphere/portal/

 IBM Project Northstar
   www.ibm.com/software/software/info/northstar/
 Industry Toolboxes for WebSphere Portal
   www.ibm.com/software/websphere/portal/industry/
 WebSphere Portal Information Center
   http://www.ibm.com/developerworks/websphere/zones/portal/proddoc.html
 WebSphere Portal Business Solutions Catalog (on Lotus Greenhouse)
    https://greenhouse.lotus.com/catalog/home_full.xsp?fProduct=WebSphere%20Portal
 WebSphere Portal Blog
   https://www.ibm.com/developerworks/mydeveloperworks/blogs/WebSpherePortal/


                                                                            © 2010 IBM Corporation
For More Information (2)

  IBM Accelerators for WebSphere Portal
    www.ibm.com/software/lotus/portal/value/
  IBM Web Content Management
    www.ibm.com/software/lotus/products/webcontentmanagement/
  IBM Lotus Connections
    http://www.ibm.com/software/lotus/products/connections
  IBM Lotus Forms
    http://www.ibm.com/software/lotus/forms
  IBM Lotus Quickr
    http://www.ibm.com/lotus/quickr




                                                                © 2010 IBM Corporation
© IBM Corporation 2010. All Rights Reserved.
The information contained in this publication is provided for informational purposes only. While efforts were made to verify the completeness
and accuracy of the information contained in this publication, it is provided AS IS without warranty of any kind, express or implied. In addition,
this information is based on IBM’s current product plans and strategy, which are subject to change by IBM without notice. IBM shall not be
responsible for any damages arising out of the use of, or otherwise related to, this publication or any other materials. Nothing contained in
this publication is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or
altering the terms and conditions of the applicable license agreement governing the use of IBM software.
References in this presentation to IBM products, programs, or services do not imply that they will be available in all countries in which IBM
operates. Product release dates and/or capabilities referenced in this presentation may change at any time at IBM’s sole discretion based on
market opportunities or other factors, and are not intended to be a commitment to future product or feature availability in any way. Nothing
contained in these materials is intended to, nor shall have the effect of, stating or implying that any activities undertaken by you will result in
any specific sales, revenue growth or other results.


All customer examples described are presented as illustrations of how those customers have used IBM products and the results they may
have achieved. Actual environmental costs and performance characteristics may vary by customer.


IBM, the IBM logo, Lotus, Lotus Notes, Notes, Domino, Quickr, Sametime, WebSphere, UC2, PartnerWorld are trademarks of International
Business Machines Corporation in the United States, other countries, or both. Unyte is a trademark of WebDialogs, Inc., in the United
States, other countries, or both.

Java and all Java-based trademarks are trademarks of Sun Microsystems, Inc. in the United States, other countries, or both.

Microsoft and Windows are trademarks of Microsoft Corporation in the United States, other countries, or both.

UNIX is a registered trademark of The Open Group in the United States and other countries.
If you reference Linux® in your presentation, please mark the first use and include the following; otherwise delete:
Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both.
Other company, product, or service names may be trademarks or service marks of others.

All references to “Open Financial”, “Open Insurance”, “Juke Box”. refer to a fictitious company and are used for illustration purposes only.


                                                                                                                                © 2010 IBM Corporation

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IBM WebSphere Portal - Die nächste Generation

  • 1. Prof. Dr. Martin Welsch | IBM Deutschland Research & Development GmbH, Böblingen, Portal Development 16. September 2010 IBM WebSphere Portal - die nächste Generation © 2010 IBM Corporation
  • 2. Disclaimer The information on the new product is intended to outline our general product direction and it should not be relied on in making a purchasing decision. The information on the new product is for informational purposes only and may not be incorporated into any contract. The information on the new product is not a commitment, promise, or legal obligation to deliver any material, code or functionality. The development, release, and timing of any features or functionality described for our products remains at our sole discretion. © 2010 IBM Corporation
  • 3. WebSphere Portal – Markführer in den letzten 10 Jahren Bereit für die nächsten 10 Jahre 100+ weltweite Technologiepatente by IBM Portal Development ’01 ’02 ’03 ’04 ’05 ’06 ’07 ’08 ’09 ’10 V5.1 V6.0 V6.1 Portal V1.1 V4.2 NOW Virtual Drag Web 2.0 & V2.1 V4.1 & V5.0 Portals & Drop Mashups Support Rapid Portal Deployment XML Forms IBM's Portal Introduced Deployment, Platform family of Scale, V6.1.5 Composite offerings Maintainability End-user & Portal Model Personalization Optimization Collaboration Portlet Factory Accelerators Industry Web Content Mobile Content Management Dashboards Bus Process Toolboxes Learning Collaboration Government Insurance Industrial Banking Healthcare Retail Travel and Transport Insurance Banking Telco Telecom © 2010 IBM Corporation
  • 4. What does this mean to existing WebSphere Portal Customers? IBM Project Northstar ■ Portal Family of offerings are strategic components of IBM Project Northstar ■ And we have been moving toward this convergence for a while ■ Completely leverages existing customer Portal investments ■ Stays in sync into the future with customers expanding Portal investments ■Brings together the scope of technology, services, industry specific needs expected to dominate extranets over next 3-5 year into a cohesive and consumable extension if and when desired. New incremental packaged offerings to allowing accelerated deployment of ■ differentiated, best of breed, customer facing experiences Represents IBM's commitment to lead and outpace any alternative challengers ■ pursuing the Exceptional Web Experience opportunity © 2010 IBM Corporation
  • 5. The New News! WebSphere Portal v7.0 and Lotus Web Content Management v7.0 Both ready and shipped on September 1, 2010! © 2010 IBM Corporation
  • 6. WebSphere Portal and Lotus Web Content Management V7.0 Exceptional Web Experience Foundation ■Seamless convergence of Web Portal and Web content management ■Socially-Infused Web experiences with out-of-box Blogs and Wikis with Tagging ■Community content value measurement enabled by Ratings ■Ubiquitous Web experience development with new IBM Universal Hub Integration capability ■In-line business user content management via Rich Editor enhancements and Lotus® Symphony™ integration ■Enhanced Web analytics support for greater insight into user behavior ■Virtualization support increases deployment/cost-of-ownership flexibility ■Faster custom Web experience development with new WebSphere Portlet Factory V7.0 © 2010 IBM Corporation
  • 7. Tagging and Rating Ratings allow users to provide their input on information available through your site. Tags allows users to create a natural taxonomy of the information on your site WebSphere Portal users can tag and rate content you publish with WCM, content they create within user generated content, and portal pages and portlets. 7 © 2010 IBM Corporation
  • 8. Adding Tags and Ratings Tagging and Rating UI widget embedded in themes/skins Hook for filtering content (for profanity, etc. scanning) Tag icon opens light box in middle of page 8 © 2010 IBM Corporation
  • 9. Tag Center 9 © 2010 IBM Corporation
  • 10. Web Site Analytics Who is coming to my site? How did they find it? What are they doing? What did they search for? Did they find it? What are the most popular areas? What are the most popular topics/content? What if I try this image vs that image? Do more people click on it? What if I pick content with Rule B instead of Rule A? Are they using the benefits tool? … 10 © 2010 IBM Corporation
  • 11. Web Analytics WebSphere Portal partners with market-leading web analytics companies to support these use cases and more Coremetrics, Omniture, WebTrends, unica Enabled out of the box and allows admin to turn on the insertion of appropriate scripts onto portal pages or individual portlets Scripts for partner analytics products out of the box with ability to also customize to customer’s choice Technique to insert appropriate page, content or portlet info into the script Include logging for WCM content Make the info available to WCM Authors Increased from 4 out of box metrics in 6.1.5 to 17 in Portal Version 7 Ability for customers to add additional metrics 11 © 2010 IBM Corporation
  • 12. IBM Universal Integration Hub - The Theme to End all Themes! Consistent, comprehendible architecture and programming model for rendering different component types (portlets, widgets, …) in different client runtimes (CSA, SSA, …) Single and consistent Theme Architecture Baseline for a programming model which customers can easily understand. Extendable as more runtimes/component types might show up (Open Social, Flex, …) Combine iWidgets and Portlets on same page Leverage WSRP enabled Portlets in Client Side Mode Automatically wrap iwidgets as portlets for Server Side Mode Based on Dojo 1.4 12 © 2010 IBM Corporation
  • 13. Define Theme and Pages in your favorite HTML Editing Tool We HTM bDA L De V In s ig n teg too rati l on HTML Theme HTML Page HTM We L De bDA s ig n V In too teg l rati on © 2010 IBM Corporation
  • 14. Adding Components Portlets Pag e Bu ilde r iWidgets Content (Rendering Portlet) © 2010 IBM Corporation
  • 15. Cost of Ownership Improvements in Portal Version 7 Portlet Load Monitoring Allow portlets to define maximum number of concurrent requests If maximum number of requests reached take portlet off line and isolate the failure Additional Cloud Support including Private Clouds Support ‘Portal Farms’ 15 © 2010 IBM Corporation
  • 16. Portal in the Cloud Amazon Web Services (AWS) Started in 2006 using excess capacity from core retail site Featured partners include: Core services: Elastic Compute Cloud (EC2). Run time environment. Five configurations starting at $0.10 per hour. Simple Storage Service (S3). Storage on demand. Pricing starts at $0.15c per GB/Month 500,000 Developers using AWS today – growing at 10,000 each month AWS and it’s ecosystem is estimated to serve more than 80% of developers using Cloud Computing Developer Services Cloud-based machine instances start in minutes with fully configured, ready to use Portal and WCM Four AMIs: 1 WP/WCM 32-bit Development AMI Free for use (pay Amazon for time and space) 2 WP/WCM 64-bit Production AMIs Additional charge above Amazon fees WP Server/WCM Standard Edition WCM Standard Edition 1 Portal.Next perpetual beta AMI Free for use 32-bit “Bring your own license” option for moving your own installations into EC2 16 © 2010 IBM Corporation
  • 17. Portal Clustering and Farming Site A and Site B concurrently serve Dispatcher Dispa ... user requests. Ap Ap Ap ps ps ps WP WP WP ... Dispatcher Dispatcher OS OS OS Site A Caching Proxy CBR Caching Proxy CBR Ap Ap Ap WebSphere Portal WebSphere Portal ps ps ps ... Deployment Mgr Portal Search Portal Search ... WP WP WP Content Apps Content Apps Deployment Mgr OS OS OS Directory Server Database Server Directory Server Ap ps Ap ps Ap ps ... Shared DB: Database ... WP WP WP • Customization Data • Community Data Database S ... OS OS OS © 2010 IBM Corporation
  • 18. Portal and Web Content Management Version 7 Themes A Simpler, Richer Web Experience Web Content Management 1 Excellence Improve authoring and user experience. Tighter Portal integration. Simplified page creation and user customization. 2 Web 2.0 and Social Web content tagging, rating, searching. Dynamic blogging and comments. Person card integration. Lower Cost of Ownership 3 Virtualization and Portal farming. Problem determination and serviceability. Public and private cloud deployment options. 18 © 2010 IBM Corporation
  • 19. Portal versus Web Content Management Live updates to System by Deployment Web adding new apps on the fly Development Applications Certification Production Template Test Delivery Staging to API Production Dynamic Production Navigation Authoring Site Formal Staging to Authoring Production Process Portal/Portlet Integration Production Development & Staging Delivery Designers/ Folder Web Developers Web Content Author Template Publish Layout live Review Static Application Platform Application © 2010 IBM Corporation
  • 20. WCM Version 7 Improved User Experience More granular and personal authoring views Fly outs to reduce clicks New folder metaphor lets users see what they can access “Projects” let you bundle groups of changes together, staged, and preview in context of a live site Improved Content Delivery Setting the portlet and page title at runtime New "Web Content" portal pages that allow you to associate web content directly with a portal page Friendlier URLs - WCM context path appended to friendly portal page URL Session free rendering Custom render time components Tagging / Rating of WCM content personalized content based on the remember-me cookie Improved Admin and Operations Improved syndication reporting and error recovery Support for cross fix pack level syndication Extend and integrate external applications via JMS First Failure Data Capture and improvements in Message Catalog content make problem determination easier 20 © 2010 IBM Corporation
  • 21. Making Authoring Simple - Template Pages Template Page with one  WCM rendeirng portlet Admin area listing  all templates Template Page with one  WCM rendeirng portlet and 2 other portlet © 2010 IBM Corporation
  • 22. Making Authoring Simple – Web Content Pages Page with portlets fully functional Links to content items displayed on other portal pages work automatically Select any content link 22 © 2010 IBM Corporation
  • 23. WCM Templates and Samples Comprehensive set of web content types and presentations… News Overview News Events Landing Pages Biographies Training Interactive Flexible Announcements Animations Teasers On the Portal Catalog: http://www-01.ibm.com/software/brandcatalog/portal/portal/details?catalog.label=1WP1002G6 © 2010 IBM Corporation
  • 24. Portal Trends Toolboxes IBM WebSphere® Portal Industry and LOB templates, assets, and Core Integration Platform Accelerator Suites of Functionality best practices to maximize to Match Customers Needs “Out of Box” value Platform Excellence Suite Excellence “Out of Box” Excellence 2000 to Present: 2006 to Present 2009 into Future ● Out of box value from Suites ● Platform vs pure play battles ● Suites by big players ● Customized Templates ● Build Portal Applications ● Build Suite Composite Apps ● Deployment Flexibility ● Market consolidated to the largest ● Integration of Components - Click To Cloud, Host-SaaS platform players ● More Consolidation – ROI, Business ● Agile, Business user directed Impact focus 24 IBM Deutschland Research & Development GmbH - WebSphere Portal Development © 2010 IBM Corporation
  • 25. Mobile Portal Accelerator Version 7 Themes An Exceptional Web Experience on each device WebSphere Portal Version 7 Currency 1 Tighter integration with Portal Version 7 (APIs and logging),WAS 7.0, Component updates to MCS 5.3 and MAP 5.3, zLinux support. Ease of use / User Experience 2 Accelerate time-to-value with How-To mobile development samples, papers and articles. Improved installation. Mobile Toolkit updates. MPA Demo Customer Support http://lotus201 3 Problem determination and serviceability. Standardize to Portal APIs and Portal logging, and eliminate updates to WPS.ear. 0.com Rich Mobile Device Repository •Over 7,000 devices and growing… •Up to 600+ attributes per device •Robust Device Identification •compressed XML file in RAD •DB based on Server (DB2, Oracle, SQL Server) •Inheritance/fallback •Device Attributes, Design Policies •Device update service © 2010 IBM Corporation
  • 26. IBM Industry Toolboxes for WebSphere Portal Government Application Briefs describing solution scenarios. Business Value Guides Healthcare describing the value enabled by the WebSphere Portal and Accelerators, and help illustrate best-practice process and information flow. Banking Templates which can be used on top of WebSphere Portal to help jumpstart design and assembly of end Insurance solutions. Demonstrations and recordings of example solutions design that illustrate how end Retail solutions can look like. www.ibm.com/websphere/portal/industry Other Code Assets include sample Forms, Dashboards, Industrial Travel and or other Portlets which can help Transportation Telco expedite the assembly of a solution. 26 IBM Deutschland Research & Development GmbH - WebSphere Portal Development © 2010 IBM Corporation
  • 27. Reusable Assets and Resources for WebSphere Portal •Content Templates Catalog •Tag Cloud portlet The IBM WebSphere Portal Content Templates Catalog gives you a The IBM WebSphere Portal Tag Cloud portlet provides a visual, stylized representation of the occurrences of words used as tags. quick start for using IBM Lotus Web Content Management when creating portal sites. The catalog contains template definitions for creating dynamic Web content. •Checklists ■The IBM WebSphere Portal Checklists organize and display tasks that •Unified Task List portlet users must complete to accomplish tasks. NEW The IBM Unified Task List portlet aggregates tasks and activities from multiple systems into a single user interface. WebSphere Portal •Content Teaser portlet users access the Unified Task List portlet to view all tasks relevant to The IBM WebSphere Portal Content Teaser portlet is a customizable them and can then complete these tasks and activities in order to portlet that allows content providers to provide a visually appealing way advance workflows. to link into their content. NEW •eBanking portlets •Sametime Chat portlet The IBM WebSphere Portal eBanking portlets provides several The IBM WebSphere Portal Sametime Chat portlet provides real time NE customizable portlets that deliver a range of electronic banking W communication capabilities on your portal, by leveraging your existing services. IBM Lotus Sametime infrastructure. •Self Registration portlet •Portlet Skins The IBM WebSphere Portal Self Registration portlet package The IBM WebSphere Portal Skins provides a few samples of custom NE consists of several models that provide a presentation layer where W portlet skins which are rendered with rounded corners and with portal users perform registration tasks. The presentation layer gradients as background images. interacts with a service provider layer that uses Portal User Management Architecture (PUMA) interfaces to access, create, modify, and delete data in the WebSphere Portal user registry. http://www-10.lotus.com/ldd/portalwiki.nsf/dx/Reusable_assets_and_resources_for_WebSphere_Portal © 2010 IBM Corporation
  • 28. Jump-Start Templates Speed Time to Value Extensible, Configurable Software Templates "We see the IBM solution – Software to accelerate solution construction for specific business as more than just a one- needs off project. It’s a platform for change that is – Prebuilt Portal sites, structure, and collaboration components transforming our company commonly used in a target industry from the inside out." – Code that customers or partners can easily modify and customize Geoff Pearce Store Systems Applications Manager Built-in Best Practices The Reject Shop – To help IT speed deployment and reduce the cost of portal-based business solutions – Solve recurring user needs in a best practice way – Showcase for successful interaction patterns spanning the Lotus collaboration portfolio Examples Healthcare Patient Portal Government-to-Business Online Banking Retail Vendor On-Boarding 28 © 2010 IBM Corporation
  • 29. For More Information (1) WebSphere Portal – IBM Site http://www-01.ibm.com/software/websphere/portal/ IBM Project Northstar www.ibm.com/software/software/info/northstar/ Industry Toolboxes for WebSphere Portal www.ibm.com/software/websphere/portal/industry/ WebSphere Portal Information Center http://www.ibm.com/developerworks/websphere/zones/portal/proddoc.html WebSphere Portal Business Solutions Catalog (on Lotus Greenhouse) https://greenhouse.lotus.com/catalog/home_full.xsp?fProduct=WebSphere%20Portal WebSphere Portal Blog https://www.ibm.com/developerworks/mydeveloperworks/blogs/WebSpherePortal/ © 2010 IBM Corporation
  • 30. For More Information (2) IBM Accelerators for WebSphere Portal www.ibm.com/software/lotus/portal/value/ IBM Web Content Management www.ibm.com/software/lotus/products/webcontentmanagement/ IBM Lotus Connections http://www.ibm.com/software/lotus/products/connections IBM Lotus Forms http://www.ibm.com/software/lotus/forms IBM Lotus Quickr http://www.ibm.com/lotus/quickr © 2010 IBM Corporation
  • 31. © IBM Corporation 2010. All Rights Reserved. The information contained in this publication is provided for informational purposes only. While efforts were made to verify the completeness and accuracy of the information contained in this publication, it is provided AS IS without warranty of any kind, express or implied. In addition, this information is based on IBM’s current product plans and strategy, which are subject to change by IBM without notice. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, this publication or any other materials. Nothing contained in this publication is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreement governing the use of IBM software. References in this presentation to IBM products, programs, or services do not imply that they will be available in all countries in which IBM operates. Product release dates and/or capabilities referenced in this presentation may change at any time at IBM’s sole discretion based on market opportunities or other factors, and are not intended to be a commitment to future product or feature availability in any way. Nothing contained in these materials is intended to, nor shall have the effect of, stating or implying that any activities undertaken by you will result in any specific sales, revenue growth or other results. All customer examples described are presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics may vary by customer. IBM, the IBM logo, Lotus, Lotus Notes, Notes, Domino, Quickr, Sametime, WebSphere, UC2, PartnerWorld are trademarks of International Business Machines Corporation in the United States, other countries, or both. Unyte is a trademark of WebDialogs, Inc., in the United States, other countries, or both. Java and all Java-based trademarks are trademarks of Sun Microsystems, Inc. in the United States, other countries, or both. Microsoft and Windows are trademarks of Microsoft Corporation in the United States, other countries, or both. UNIX is a registered trademark of The Open Group in the United States and other countries. If you reference Linux® in your presentation, please mark the first use and include the following; otherwise delete: Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both. Other company, product, or service names may be trademarks or service marks of others. All references to “Open Financial”, “Open Insurance”, “Juke Box”. refer to a fictitious company and are used for illustration purposes only. © 2010 IBM Corporation