Ignite Lakeland 2014 Survey - Public Comments

Florida Southern College
IGNITE LAKELAND
CITIZEN ENGAGEMENT SURVEY
L. Ross, Ph.D.
9/1/2014

IGNITE Lakeland: Citizen Engagement Survey page 1
Q3. Do you work or live in Downtown Lakeland?
Used to work there.
Shop and dine and enjoy the beauty
Volunteer LCT, shop and visit
Retired
South side
Not sure how far out you consider the boundary of downtown to be. I would say I live near downtown but some
might say I live in downtown.
Lake Morton Historic Area
I live in nearby Dixieland
I live south of down town, grew up here
Live on the south side
Frequent night life and conduct business downtown
I worked in DT Lakeland from 1999-2012
Previous Lakeland resident but husband still has a shop downtown
I work less than a mile from downtown
Retired
Work close to downtown Lakeland. Spend lunch downtown everyday
North Lakeland
Retired from working downtown
Go to Church down town
Attend Florida southern
I go lunch during week days and running
Only go for special occasions, Fourth of July, Rex.
I live close too down town and work for csx
I give guided bicycle tours through downtown.
North Lakeland
I live in Atlanta but visit family in Lakeland
Work for the City
I live and work outside the city limits
I shop downtown, and have downtown clients.
live in Pensacola
Live near downtown
Visiting family
I'm currently in Chicago
Obviously, it's hard to live in Downtown Lakeland, but I do live nearby.
I'm from Lakeland but no longer live there.
I live close to downtown off Edgewood
Used to live and work in Lakeland
I worked in the downtown Lakeland area for a total of 21 First 1973-1981, then 1995-2008
Within walking distance
Within walking distance
I am retired, and live in South Lakeland.
Near downtown - South Lake Morton
Live Lake Morton district
Live outside city limits but visit downtown for dinner or events
Lived in Lakeland for years - worked in downtown regularly
I live around Lake Hollingsworth.

Q3. Do you work or live in Downtown Lakeland?
I work just outside of downtown Lakeland
I own a restaurant on Memorial Blvd
Worked and lived there, but not currently! Visit from time to time from out of state
I *want* to live and work in downtown Lakeland.
I work at Platform Art
Work in Dixieland; live 1 mile south of Dixieland
I work in downtown and come to play at the many events
live in the city limits
I live outside the city limits and visit downtown frequently.
Used to work in downtown for 10 years
Husband works there. I shop and eat there.
I live close and would like to live downtown
I live in Dixieland
Go to some restaurants there
I live in North Lakeland, but spend most of my free time in the downtown Lakeland area. I proposed and was
married at Lake Mirror and had our reception at Fresco's on Kentucky Ave.
And live in Lake Morton Neighborhood (downtown neighborhood)
I spend a lot of time in downtown enjoying the restaurants and the Saturday market.
I live in the Lake Morton Historic District
Work on fringe and visit often
Worked at the fire department for 32 years.
I worked in Downtown for 24 yrs.
I represent Construction Electricians in Lakeland
My office is not in downtown Lakeland but many clients work there.
Also live very close to downtown
I live just outside of the downtown boundary
Work and play
I live within just a few blocks of Downtown so I am there almost every day.
Have been involved in and worked in Downtown since 1963.
Own property in downtown Lakeland
Live in lake Hollingsworth neighborhood
I have worked and lived there previously.
Store owner
My husband does work downtown.
I go downtown to work, as well as for recreation.
Meet clients sometimes downtown
Eat lunch/dinner/ spend time with friends and family at local establishments
I am from Lakeland but currently live in Tampa. Moving back in January.
From Lakeland, currently live in Tampa. Moving back in January.
Sell advertising to local businesses
From Lakeland area, currently live in Tampa.

Q4. How often do you visit or shop in downtown Lakeland?
And sometimes more.
Daily
More than once a week
Few times a month
2-3 Times per month
Not much
At least once a week. Usually more
Probably 2-3 times a week
Several times a month
Daily
We are downtown more often than once a week on a usual bases
I attend church downtown
I take my biz appointments to downtown and meet with other biz owners
Eating not shopping
I am there at least 5 times a week.
several times per week
Almost every day
Just started getting transportation to go
More than once a week
Minimum, usually 2-3 times per week.
Maybe more
We used to always go to the farmers Market on Saturdays
More than once a week.
Sways down there for food and coffee.
Several times per week
Frequently. Several times a week
A few times a week
Once or twice a week.
Several times a week
Roughly 2-3 times a month
Daily
Or more
I'm in downtown everyday
Several times per week
2 - 3 times a week

Q5. Great downtowns are walkable. They have pedestrian scale and accessibility to
make connections convenient. How would you rate Downtown Lakeland's walkability?
Need more sidewalk leveling. I fell on a crack in the sidewalk not long ago
Pretty good. More bicycle amenities needed.
There is little parking. And garages are difficult to access.
We still have room for improvement
Downtown has improved
Try walking to get groceries.
Could improve biking potential
Parking is not the best
Good
The city shouldn't charge for parking.
Crossing over South Florida Ave. to the Polk Theater can be tricky.
Should list distances for walking paths for people keeping track. Possibly measured routes.
Seems to be a hot spot for the homeless single women use caution!
Not much reason to walk anywhere but main and Kentucky
It's so great to see downtown filled with people after it being dead for so long.
There are barriers that cause a pedestrian disconnect, mainly S. Florida Ave, Sikes Blvd, and George Jenkins.
there are not a lot of benches (outside of Munn Park) for folks to just sit at if they want a break from walking
You get approached by homeless panhandlers everywhere you walk downtown. That's why I didn't rate it
"best". The homeless need to be relegated to appropriate shelters & panhandling should be illegal in Lakeland.
I miss the trolley in downtown.
Kentucky Ave, from Lemon to Bay, is the only really good street. Everything else is just meh.
This is only true for certain areas of downtown. The Munn Park area is nice.
The blocks nearest to the park are the best
Getting too the area is difficult mainly due to parking issues
There are a lot downtown's that I've seen that have an entire street that's been closed off to vehicle traffic.
Drivers don't understand that there are walkers about and often drive too fast.
Needs more store front seating areas.
Only certain sections of downtown are walkable. Other sections could be anywhere else in Lakeland.
Great that traffic is blocked for events such as first Friday.
Think the walkability of downtown would have been better if they never made Mass. a four lane DOT street. To
make that a beautiful park street with pavers and traffic calming features would greatly improve downtown
access to the lakes and parks.
we liked downtown, being able to walk from Lake Morton to Palace pizza was great.
In good weather I enjoy walking to/from home/work
Need more shopping
I wish the sidewalks didn't come to an abrupt end on many side streets
Need an ice cream shop
I must have my car to get basic supplies
Major concern is the divide that S. Florida creates. The western half of downtown is inaccessible from the main
core of downtown.
I don't know if it's actually better than most places, but it's good.
It’s safe and something on every street to do
Lakeland needs to bring more people into downtown instead of Lakeside Village
Too many cars going too fast in downtown
Walking malls - strategically placed -- might work.
Need more to do to keep the walking going

Q5. Great downtowns are walkable. They have pedestrian scale and accessibility to
make connections convenient. How would you rate Downtown Lakeland's walkability?
No pedestrian only streets
The essentials needed to not to have to dive out of downtown are still missing. No grocery or convenient stores
& limited housing.
small, lovely. We just need more places to walk to
The downtown "core" is very walkable. West of S. Florida is a little disconnected.
lack of connection between east and west of Florida Ave
Feel safe
bike paths would be nice... however, with the Florida heat in the summer, rather miserable to walk
PARKING PARKING PARKING
Downtowns should focus on the pedestrian. Other than providing a few strategically located parking garages,
cars should be a low priority.
I love the fact to just be able to walk and not get in my car and drive just to go somewhere on my lunch break.
When I think of downtown Lakeland, I think of the one block on Kentucky. The other shops are too sporadic
within the greater area.
Parking sometimes is a problem
I love walking around downtown Lakeland. I'd hate to see franchises and corporations take over the simple
beauty of the area, but as long as politicians can get money out of it, nothing is sacred.
I think the new crosswalks need more flashers - have seen people get hit on bikes
Wide sidewalks and a central, walkable park are a plus.
It is sad for their plight, the number of homeless in Munn Park makes me shy away from that area.
Parking system cuts time for walking.
Return more streets to brick to slow traffic & reduce lake pollution
Parking is away from offices, shopping, eating.
Parking is too expensive to walk around downtown, & free parking is too short.
need more parking
Lakeland is beautiful. I love walking it with friends. It would be better if I didn't feel threatened walking alone.
sometimes feels unsafe
Downtown Lakeland probably has the best walkability in the city, but moving very far beyond downtown on foot
can be challenging.
It is small so walking is possible, but you can't get there without a car and then you can only park for 2 hours.
We cannot walk to get groceries, except for the farmer's market once a week (and a bit expensive.)
Downtown is one of the absolutely most walkable places in Lakeland.
Train is a problem, as are major roads - Florida Avenue and Massachusetts primarily. It's not easy to cross Florida
Avenue and cuts downtown off at that point. The Kentucky Avenue and Munn Park area is much more
accessible, as is Lake Mirror and its surrounding parks.
As we seek to connect the 10 acres north of LPD to the downtown Lakeland core, thought must be put into
pedestrian crossing areas. There's a great walkway along the train tracks, but I think we'll need something
additional farther north. Also, pedestrian crossing is needed on S. Fla. Ave. to connect the west end of
downtown for those on foot.
Actually it's somewhere between not bad and better than most
Could use some signage, yield to pedestrians
Always rooms for improvement but as far as central FL, above the rest.
I wish something could be done about deadbeat building owners who don't take care of their properties.

Q6. Downtowns serve to connect people. How well does Downtown Lakeland provide
opportunities for social interaction through open space, design of buildings and
streets, and public events? (N = 75)
Would be better if there were fewer bars
I like all the patios.
We have come a long way in my 15 years in Lakeland, and I believe we're poised to be truly great.
Events do not have adequate planning for walking impaired.
Like the Farmer's market idea.
Parking is awful.
Love the food truck rally, first Friday, holiday activities, etc.!
The city does a good job but the businesses need to step it up
Lake and gardens great !
Allowing more concerts and free events would really help.
Need more specialty events for local businesses. Perhaps a food festival for local restaurants. Art festivals.
During fall and winter need more outside eating places
Parking sucks
More ways for senior citizens to connect. It's great for young people.
It is hard to pull a group of people together- it is either Munn Park or Lake Mirror- pulling the two areas is
impossible because of the traffic on Kentucky.
Places to meet not everyone wants or needs ANOTHER BAR
Again, safety with the recent gang issues and aggressive homeless are a major concern
We love first Fridays, parades, flea market, car shows, red white kaboom, and activities in Munn Park
Munn Park is fine; street-scaping is contrived, most of the storefronts could use some love.
What was the last building designed in downtown Lakeland? Heritage Plaza, The Lofts on the parks, perhaps?
The streets are fine. The problem is the overall lack of density.
Again, if I want to spend more than 2 hours I have to move too far away to walk back
First Fridays and many other events are awesome.
I feel that downtown residential living would improve the availability of social spaces.
need more events
I believe Downtown is not college friendly. I believe they connect more to families and elderly.
Need more displays of goods, etc. on sidewalks
Would be nice to see attractive physical linkages to places that lie outside the main downtown artery. It would
achieve this goal better if there were affordable and attractive residential options.
Could be better design, particularly shaded gathering spaces.
And the Lakeland Parking Ordinance of 2 hours is just freaking ridiculous! It doesn't promote Downtown. Its a
deterrent! Public parking should be much more available and "paid parking lots" less expensive.
I love the events that occur and would welcome even more.
How many unfinished buildings are around town, all chain linked without work being done in months....3? Also
all the vacant spaces, cause the owners don't care if they rent the spaces. Also what went wrong with the Fancy
Flea? People came downtown twice a year for that and the restaurants would run out of food. The woman that
puts that on works for the city but didn't care to keep it downtown. Why doesn’t the DLP and other downtown
groups put on a flea and use the money to put in ballards or recycling bins? We need more functions!!! A lot of
the functions are held after store hours. The flea was good at attracting people looking to buy things and then
needed to eat somewhere. We need more Events like those and less "Zombie Fests" People attracted to those
events don't spend money.
well, there's really only a couple of blocks where anything interesting happens
I like how more and more businesses are offering street seating.
Not enough green space

Q6. Downtowns serve to connect people. How well does Downtown Lakeland provide
opportunities for social interaction through open space, design of buildings and
streets, and public events? (N = 75)
Downtown special events are good
Family events make this place awesome
Could do more events!
better parking
Enjoy Lake Mirror
We need more licenses granted, more opportunity for business to come to the area!
Events are cool and growing
Restaurants with sidewalk seating would be nice.
I believe we should utilize art in the community much more.
The Core around Munn Park does this well. Away from the core could use improvement.
Saturday Farmer's Market and once a month Food Truck rally are both great events, that I have been attending
for a little over a year.
There is a lot of open space. What we need are more people living, working & visiting to fully use the space.
There are events at Munn Park as well as the first Friday event.
We’re so proud to tell people who don't live here all the fun things that go on here
Great community.
i like the outside dining and parks
Munn Park and the festivals are wonderful!!
A downtown square provides a great place for social interaction. There are a number of downtown events.
The railroad thru the downtown tends to restrict the connection of the whole of downtown
need more parking
too much public smoking to enjoy anything
Some areas of Downtown Lakeland, Kentucky Avenue in particular, provide ample social interaction because of
the restaurants' design. Many other areas close access to sociability through architectural design or the nature
of the businesses. The public events improve this factor somewhat, but are mostly focused solely on Munn Park.
There always seems like something is going on. Parking can be a problem though.
There are SO many events; some don't even make sense, ha ha.
The only real 'open' space is Munn park. other than they your are confined to a restaurant. You could walk to
the lake or something. but to me it is confining.
Munn Park, Barnett Park, First Friday, Downtown Market, Food Truck Rallies, Mayfaire, Christmas Parade, etc.
There are lots of opportunities that take advantage of open space.
Could be a great space and serve as an attraction and destination for bicyclists.
This is precisely what I love most about Downtown Lakeland. Let's keep doing more of this.
The train tracks and the State building act as barriers to downtown
We love Munn Park, First Friday, Farmers Market and Food Truck Rally.
There are almost no benches on the sidewalks
There needs to be more avenues for the community to get out and be social, especially for young professionals.
There needs to be a platform, organization, company...some movement where more people can connect and
build relationships. Downtown Lakeland is beautiful and has so much potential. There should be more social
opportunities and things going on throughout the year that get young people, like myself, excited - and a reason
to want to stay, or come back.
Living in several metropolitan areas with diverse downtowns, Lakeland fails miserably at new unique and
profound social use of space. I would attribute this to downtown code ordinances and lack of desire for growth.
26 free, family friendly, community events hosted by the DLP and dozens more...what a great place.

Q7. Downtowns have ageless vitality. How attractive would you rate Downtown
Lakeland for attracting young talent? (N = 76)
It's more so a place for middle aged locals and retirees
There has to be a balance. You can't lose your tried and true for the bird in the bush.
Understand the need for young talent but what about those of us in the middle age category?
Depends upon what "talent" you are talking about...hopefully not the UGLY sculptures that detract from the
beauty that is Lakeland.
Okay. A little on the retiree-side. Evolution & Downtown Comics are good for youth. And Paint Along.
The area around Harry's and the Park is very nice.
The artwork is interesting, and there could be even more!
Too many homeless people
Not much in the way of youthful industry.
Nothing about downtown Lakeland attracts talent. I mean, what is downtown Lakeland known for???
In my opinion, downtown's attraction for young people is centered around bars primarily. There are exceptions
like food truck rally. Downtown needs to offer more to attract young talent.
We're missing variety.
Too many homeless people asking for things
There are very few shops anymore. Entertainment is geared to older people.
However, the perception is that there is nothing to do.
Could use a little help.
More job opportunities would bring more people. Preferably white-collar or creative class opportunities.
it needs shops, things that are of current interest and family environment
Efforts being made in this area, more needs to be done to attract young professionals & art types to downtown
There isn’t much that would attract people at the moment.
The shopping isn't geared toward young people, and by young I mean anyone under 50.
We have a lovely Downtown. However, it's quite small. To truly attract young talent, we need expand our
definition of what Downtown means. Let's start dreaming big and creating walkable spaces between Downtown,
the Lake Morton District, and Dixieland!
Young talent require jobs that young people are attracted to. How many companies are located in downtown?
Young people will go where the money flows. Young people will stay where there are things to do.
Housing and shopping is inadequate
my son was interested in a shop in Munn Park but decided against it due to parking
Seems to be business/corporate oriented rather than attractive to young talent.
The Lakeland community is too conservative for young people.
what does talent mean in this question? why does it have to be young.
bars unfortunately bring in youth--need diversity
young people can't afford to live here, so it's pretty but only for select groups
Not welcoming and friendly looking. Too business oriented, not enough specialty stores.
Getting better.
Can't say that we are hip enough for young people. Ideas are there, but not enough action.
Funny, I wrote an analysis (for fun) about how to improve Downtown Lakeland back in 1994. Now, I'm more
than twice the age I was then & I am amazed at how little the city has progressed since I was in high school.
However I still believe (as I did some 20 years ago) that Lakeland can reach its potential if the proper planning
takes place now. To me, Downtown Lakeland area encompasses (partially or completely) 6 neighborhoods:
North Lake Wire, Parker Street, Downtown, Munn Park, Dixieland and South Lake Morton should be developed
with those attributes in mind to distinguish itself from the other areas. In other words, the boundaries for the
neighborhoods that hinge upon downtown should be redeveloped with a higher density to help support the
activities of Downtown Lakeland. In order to figure out what ideas the city will be receptive to, we needs to first

understand what the city will not budge on. 1) The first immovable object is Munn Park and the immediate
surrounding area. This area is off limits and in no shape, way, form or fashion will the City of Lakeland ever
approve or allow any establishment or plan that will detract from the sanctity of that area. In other words,
WYSIWYG so I'll move on. 2) Next issue is building height and even though it may not seem like a major issue, it
literally means the difference between what is currently downtown and what could be.... As it stands now,
WYSIWYG with few exceptions. Now! Young professionals, what do we want? Myself, I want the option to have
nice adult entertainment options. No, I'm not talking about strips clubs because that will never happen again in
Polk County (let alone Downtown Lakeland). This young professional would enjoy dressing up in his tuxedo and
going to a swanky little swing club. But that's just me. I'm pretty sure there are other people that would love to
visit a jazz club or just walk around and visit stores around the downtown area. Downtowns all across the
country are suffering from the same problem (with the exception of a few major cities). Downtowns are
supposed to be a densely developed, magnetic draw for the city and quite possibly the region. Downtown
should emanate a feeling of euphoria to everyone associated. The problem is, there is nothing that appeals to
the masses (the ones that want to be about town on a regular basis and have money to burn). Below is a list of
entertainment options: -Library - Would love to have a centralized building in the heart of downtown but this is
a long shot. -Museums - Well, we have the Children's Museum and the Polk Museum of Art. -Planetarium - That
could be a nice addition for residents and out-of-towners. -Parks - We have plenty with a more green space on
the horizon (around lakes). -Restaurants - Self explanatory. -Clubs (Dance, Comedy, Poetry, etc.) - Nothing
raunchy but again, adult entertainment. This area should be located in West Downtown around The Lakeland
Center. This area without a doubt should be the main activity draw in downtown, not just for shows and special
events but also just your average everyday resident who may be contemplating hopping on Interstate 4 and
spending money in another county. There is sufficient land surrounding the existing TLC complex to make
entertainment upgrades (I'll provide illustrations later). The roads around TLC (Sikes, Lime St, Lemon St. and
Main St) provide prime road infrastructure for the entertainment package and can be used to tie in directly to
shopping to create a pedestrian thoroughfare. -Shopping (contemporary, antique, novelty, etc.) - I appreciate
Lakeside Village but that entire project could have easily provided infill development to Downtown Lakeland and
put more pedestrians on the sidewalks. It's still not too late. 1) One option is to approach companies that have
stores at both Lakeland Square and Lakeside Village about possible incentives of opening storefront locations
downtown in conjunction with their existing establishments. 2) Another option is to encourage retail options not
currently available in Lakeland to move downtown. I'm sure most people can name some stores that they leave
the county for. In closing, most people have different ideas as to what could or should be in Downtown
Lakeland. I have only listed a few that immediately come to mind. However, I believe the general consensus is
that Downtown Lakeland should be more than an every once in a while stop. Downtown Lakeland can be more
than a once in a while stop. Downtown Lakeland is capable of becoming the destination that Lakeland residents
so desperately need. Now whether or not this happens in our lifetime remains to be seen.
Most of the young talent is in the Farmers Market. Go to Mount Dora and take notes.
it’s not big enough yet, if it grows some more it could be fun.
The younger people I know can't wait to get away, do not really like to hang out downtown. Though i do see a
fair amount of young parents at the Saturday market.
Needs more options for socializing; love that it's visually appealing
The closing of Evolution has diminished the amount of young people heading downtown.
I think Lakeland attracts working adults, but lack a draw for young adults since Evolution closed.
Without residential, Downtown will not attract like is needs to. Also, a lack of edgy entertainment is an issue.
Doesn't seem like there is a lot to offer young talent
Might help to have more bicycle parking
Not enough good places to live/work right downtown
We need more vibrancy in retail and nightlife to be more attractive

more upscale venues.....how about a piano bar type!
I believe that great strides are being made right now to make downtown attractive to young talent. More
improvements need to be made, but they are on the right track.
Not sure how to answer this
There needs to be more jobs, reasonably priced housing, and entertainment to draw them.
I hear from many younger people that there is nothing in downtown for them so they go to Tampa or Orlando. I
think they mean "nightlife".
Ageless vitality should encompass all ages, not just "young talent." A lasting community cannot be built on
young people alone. It needs people from all age demographics.
Definitely needs work in this area
Unfortunately, being stuck between Orlando and Tampa is to the city's detriment. It ends up drawing a lot of the
youth/young adults with prospective talent away from the city, in my opinion.
It’s not the downtown that will attract talent - it's the jobs that attract talent & businesses that create the jobs.
Not sure what is meant by "talent": workers? entertainers? shoppers?
I'm too "old" to answer this. I think our downtown has plenty of fun things to do.
There needs to be more activities than just bars.
But compared with the 1990's it's massively better
need more free parking
I am young and enjoy downtown, but frequently it's because I've made a concerted effort to do so. Downtown
Lakeland CANNOT shut down at 9 or 10 pm on weeknights and still attract young talent. Increasing the number
of bars is not going to improve this; we need more retail stores and offerings that are open after 5 or 6 pm.
but getting better.
I think the 2 hour limit for parking can be a deterrent to young people coming into the downtown area.
Need more live music venues.
There are not a lot of options that would target (employ, entertain, engage) YOUNG talent. It is mostly just food
and periodic entertainments downtown.
Seems to die after 7/8pm.
No appealing retail (how many antique shops are there?) and no real entertainment opportunities that are
attractive (the Polk Theatre is OK, but doesn't target young adults except for Southeastern University's annual
Conference). I'm much more likely to go hang out at Lakeside Village.
young people don't have money. focus on people like me 30-50 age looking for destinations to do things like
biking trailing running etc...
This is downtown's best area for improvement, in my opinion.
The entertainment and mercantile mix is geared towards families and older customers
In the last few years, I feel Lakeland has made progress finding ways to keep & lure that age group to stay here.
This question seems very biased. What about old talent? Remember I'm a young person.
Due to lack of social opportunities I feel like we lose young people yearly to cities with an exciting nightlife, like
Tampa or Orlando. We have 6 universities in Polk County now who graduate thousands of job seekers that we
should retain. We have young professionals who may move to Lakeland for a job opportunity and don't know
anyone. We have individuals who were raised here in Polk, and decide to settle down in Polk. There are diverse
people here just like any large city we just need more social engagement. Lakeland is just waiting to be ignited.
Downtown culture is lost in the 70's maybe 80's
Hopefully we get lots of young talent with discretionary spending to keep out wonderful business going!
What exactly would attract "young" talent? "They" need to define it for us codgers.

Q8. A memorable downtown depends on individuality & unique character that stems
from its unique heritage. How much is Downtown Lakeland like other downtowns in
Florida or elsewhere? (N = 77)
I don't know
I feel like the history could be embraced and displayed more throughout downtown.
I like the mix of unique businesses.
Florida Southern area is fabulous
Lakeland reminds me of a lot of small Florida towns. The downtowns are cute but small, and seem more
quaint/lazy than vital. In a city of 100,000, downtown should be less sleepy.
The scenic areas, such as the lakes, make it distinctive.
The Spanish influence is visible in some buildings. Lake Mirror is the best
Downtown is boring! No energy
We have our Saturday market, constant outdoor activities, etc.
If it weren't for Lake Mirror, we'd be pretty average.
It needs to be MUCH cuter, quainter. They did away with the flower pots:(. It truly needs to be adorable to
attract tourist dollars.
It has charm.
swans everywhere
The swans are unique to Lakeland.
Keep it distinctive. Many people want to model downtown after other cities. This isn’t Boulder, or St Pete, or
Austin. It's Lakeland - keep it unique.
Unique downtowns... I immediately think of downtown St. Petersburg
some aesthetic elements are there, but places to go are limited
we could do a better job of branding historical sites around town
Downtown Lakeland has some distinct qualities such as tree-lined streets and some restored historic buildings to
look at. There are parks and an Amtrak station downtown (not many cities in Florida can say that). However,
downtown Lakeland is not living up to its potential.
Due to the lakes and water fowl.
The statue of the confederate soldier hurts the character of Lakeland.
It seems like many pieces of different heritage instead of a collective, extension of downtown's heritage. The
difference in the mixed heritage can be confusing.
I like Munn Park and the Lake Miriam. I believe more events should be around Lake Morton.
Great small town - historic feel. Who wants big city feel -not me!
Lake Mirror, Lake Morton, Kryger Park, Barnett Park, Hollis Gardens
Check out historic shopping district of Clermont. It's very welcoming and pretty with lots of parking available.
No particular focus is notable.
With all due respect, very few people care about the heritage upon the place in which they gather. Sure, it's
nice that you can be in a place that has unique history and that's all well and good. However, the selling point
has to be greater than "unique heritage" as that only goes so far.
Downtown projects need deadlines!!! Mount Dora wouldn’t chain link projects for months and you never see
barricades. Class it up downtown.
There isn’t much going on except the market and first Friday
Too many bums.
I don’t travel a lot & I love Lakeland. I think independent bus. as opposed to franchises are critical to uniqueness.
We do not highlight the historical part of downtown.
Much prettier than most downtowns with the park right in the center and so pretty by Lake Mirror
The planters, the swan ,sculpture , park
We need more businesses and corporations

Q8. A memorable downtown depends on individuality & unique character that stems
from its unique heritage. How much is Downtown Lakeland like other downtowns in
Florida or elsewhere? (N = 77)
Enjoy the swan theme
We have a few iconic buildings but we need something modern to offset the old town feel We want glass and
steel, something to say this town is also belongs to the youth.
Few distinctive businesses or reasons to go downtown
we don’t have a historian in place to give tours or teach about the history
But clean and attractive.
Has some history, and must be maintained and improved
Because of our lakes. But using art would make us even more distinct.
Historic, lovely, friendly
Because of the lakes.
Somewhat historical; good central park
We need more stores like Brooke Pottery,
More historic info on the older buildings
Lakeland is a pretty, well-manicured city, very clean...
We have many restaurants and bars that are unique to Lakeland.
Familiar with St Pete & Tampa - don't want to compare them to Lakeland. They are much larger cities.
Pretty distinct, until the times arise when it tries to imitate another downtown. Lakeland needs to be Lakeland.
Need more people to follow Lakelandretro
Historic
I think downtown Lakeland is awesome and is getting better all the time!
Lake Mirror is great but we need more character!
There are some very iconic downtowns in Florida. Lakeland has a very attractive downtown, especially when
you compare it to other similar sized communities in Florida.
Promenade, Hollis Gardens, Munn Park, art on Lemon St. are distinctive.
The downtown is beautiful and clean. We need to do more to promote it.
Lakes, quality shops & sites, and hospitality are good
Artwork helps somewhat, but not different than other downtowns
Many small-city downtown areas have numerous brick buildings centered on a square. Lakeland is distinctive in
that it still has those buildings.
It is a nice historic downtown but missing a signature.
Munn Park is a great asset to the downtown area. I do not see a lot of parks as accessible in other towns.
We have great character.
I think the Lakeland Downtown stands apart. The names of each place, the loggia, our parks at Lake Mirror. I
would say that we are very distinctive. I would love more technological amenities downtown.
There are interesting parts to downtown Lakeland; people just have to take the extra step to discover them.
Definitely a unique, vintage feel. Mix of old & new, but some of the old is past its prime. Feed store downtown is
a little silly these days. It doesn't take long after crossing the railroad tracks to run out of interest to the north.
Needs a destination location like Chattanooga has with aquarium...needless to say much work must be done
before getting this destination location and Ignite is on the right track
Lake mirror, lake Morton bordering the downtown is very pleasant. Munn park adds some nice open space
Downtown attracted us when we moved here. It's very clean. We love the character of the older buildings.
Due to the fact that our downtown is bordered by three lakes
Compared to areas like Tampa and Orlando not as unique but for the size/demographic of area status quo

Q9. Visiting a downtown should include surprises and new experiences each time,
with the imagination and curiosity sparked by new places to explore. How well does
Downtown Lakeland do that? (N = 64)
Lots of new places popping up recently, which is nice.
I had a surprise visiting Hollis Gardens...watched a homeless person (?) used the bathroom in the bushes.
Getting better, with Evolution Records and Downtown Comics.
I'm a winter resident. I'm always excited to see the new happenings.
Business are either stalwarts or gone in a flash. It's terrible when your favorite restaurant or shop goes away.
Downtown doesn't seem to be a place where surprising or interesting things pop up. It appears to mostly cater
to an older crowd during the day, which an abundance of antique shops, and at night it offers a limited selection
of nightlife for younger people. If Downtown Lakeland is to thrive and retain the young talent that attend the
schools in the area, then it must become more exciting and interesting for this younger group of people.
Like the special events...
Most bars are old, worn, dated, and don't entice or evoke emotions
Need more
New places?
Food trucks are great, first Fridays also good, love the farmers market
We need more gift shops, higher end merchandise, plus more sophisticated entertainment. Jazz, Indie, etc
There are some great coffee shops and a few craft stores, but that's about it. People love to go shopping. No
clothes or jewelry shops. And sorry, but Nathan's is outdated!
Not much has changed.
everything closes too early
Could anything be done with the grated area of the Promenade?
nothing every seems to change- storefronts are static
there are no new attractions. its the same stuff over and over
New experiences would be First Friday because of changing themes, other than that it seems to be the same
thing every time.
The vibe tends to be the same, except for First Fridays. One night a month doesn't cut it though.
Downtown Lakeland is one-dimensional. Anyone that frequents downtown Lakeland knows EXACTLY what
they're getting which is why there's no major draw for being downtown.
It is hard to determine if the stores are open or closed for business. Many do not appear inviting. Would
appreciate some activity out front inviting people to enter.
Not sure I understand/ agree with the point of this question.
The best surprises are during the Farmers Market
I'm not sure this is a realistic expectation depending upon how often you'd visit
Always new eating places because most don't succeed but no interesting new stores.
A few cool things.
Downtown Lakeland (or any downtown) should be a unique collection of things to see and do that can't found
anywhere else.
We need to fill the allies with interesting places to discover. Make sure rules are followed so growth is done
correctly. Example, south Kentucky has a very pleasant alley where Molly's is, doesn’t smell is nice and clean.
On the other side of Kentucky (North) is Traders alley where rules of sewers under the dumpsters wasn't done
and it is a horrible place to walk. People live on that alley.
need more night life, food open late
There's no surprises downtown, it’s just the same old.
I live & work downtown. Hard to surprise me. I don't want to see businesses going under, which is one source of
change. But I see the evolution, I like seeing new business come in and new events and traditions emerge.

Sometimes I drive into a town like ours & say, wow this place looks cool. I do not get that from our downtown.
I'd like to see more of an arts scene in Lakeland.
We go downtown frequently - there can't really be a new surprise 'each' time
Good special events
Art is beautiful here
There needs to be more history explained. Plaques and such add opportunity for discovery.
Same old, same old.
Pretty predictable
New places do not open very often.
Very sad "Arts on the Park" shut down..
There are no new places.
Not much new to surprise/delight
love the idea of having pub runs and running venues each Saturday morning @ Mitchell’s coffee house and also
black and brew!
This question doesn't make any sense. Downtown is not a theme park.
I always find something new when walking around Downtown.
There are rarely any surprises
We could use some additional retail areas to enjoy.
Need more selections
This is a bogus question - surprises and experiences, imagination and curiosity - who created this survey?
New places to explore? new shops? activities?
The activities need to include all of downtown rather than just around Munn Park
Need more free PARKING
New experiences in Downtown Lakeland have stagnated somewhat this year. New restaurants are great, but
there need to be new experiences beyond edible ones.
lots of interesting things are going on now.
I personally do not see a lot of surprises but I am unable to attend most of the events downtown due to family
commitments on the southside of Lakeland where I live.
It is usually the same. But some surprises.
There is not much that stimulates imagination or, as we say in marketing, surprise and delight.
I don't really know what this question means. I don't go to downtown Tampa or Orlando to explore, I go because
Channelside and the Forum are in Tampa and Church Street and the Magic Arena are in Orlando. And Bob Carr.
There are always going to be new restaurants to experience, but I don't consider that sparking curiosity. Why be
quirky if we can just be high quality?
surprises… another parking ticket
The different events are what keep downtown interesting
Downtown businesses lack vision and those that do deter hose that look for a vibrant downtown
Hmmmm, well maybe surprising for a visitor from out of town from time to time but how surprising
could/should a downtown of our size be to regulars?

Q10. Variety is the spice of life, and for downtowns it means not only having a mix of
land uses, but variety in the types of buildings (new & historic), types of streets (some
narrow, some alleys, some wider for cars, etc.) and diverse "character districts" that
reflect their own identity. How much variety does Downtown Lakeland offer? (N = 38)
More use of the smaller alleys and such would be nice
it used to be better.
We need many more multiple-family units downtown. A lot of us would love to trade our lawns for lofts, if there
were any.
Mostly old not much modern. Need a better balance
Could segue better toward Lake Mirror...the north side of the lake is still such an eyesore. Family friendly bike
lanes there???
Dixieland
I'd love to see some rustic earthy modern mixed in.
Need a sushi restaurant
"service"- dry cleaning, FedEx, UPS are missing
There are many historic buildings (especially upper floors) that have been left to rot. Would love to see these
renovated.
Old (i.e. Regency Tower, Terrace Hotel, Marble Arcade) and newer (Publix, FedEx, Heritage Plaza, SunTrust,
Lakeland Electric). There's no in between.
No character districts. No cozy areas.
Too many boring establishments, i.e. banks, insurance, realtors, engineers and not enough small boutiques
and/or consignment.
The area of the Downtown that contains a mix of uses great enough to elicit activity is the Main and Kentucky
area. Mix and activity drop off quickly after that. Too much office, not enough retail.
We have the "Munn Park" district little else. I don't want to detract from what downtown Lakeland has to offer
but what I'm trying to say is that it is very limited. It almost seems like Lakeland leaders are so fearful of
Lakeland looking like Tampa or Orlando that they are afraid to adopt certain trends from Tampa or Orlando. The
first thing that needs to change is the highly restrictive building policy. No business or company will consider
opening up property downtown because the cost analysis does not add up. I'm not saying that Lakeland should
allow "New York" type skyscrapers but 100 feet in certain sections is ludicrous. The first thing that people notice
about downtown is the skyline it represents. Tree lines are forgettable and that's where Lakeland stands on that
subject. The next item is also related and deals with density. Lakeland (downtown) should require more density
which would bring more people downtown which would encourage more people to visit downtown. In other
words, maximize the space you have. Downtown space is premium real-estate. There should not be any surface
parking lots that take up valuable space and only serve to park cars. More mixed-use building should be
developed that include hidden garages with storefront that encourage growth and development and creates a
more walkable environment.
needs more night life: music & dancing
after ten years we were disappointed so we moved to South lakeland
I'd like to see more art spaces or events, I'm skeptical of new buildings (like Jerry Herring's new old building on
Pine between Kentucky and Massachusetts. McKeel may bring a unique use but no character. I’m intrigued by
the idea of living spaces downtown. I personally love the new little thrift shop collection on McDonald and S.Fl.
Too much car traffic not enough foot traffic.
We need new mixed with old
Your thoughts on variety are yours
I'd love to see the Federal/State court building eyesore (the square ugly dark gold brick atrocity) sold and either
torn down or re-purposed. That would help to connect the north and south sides of the RR track which
currently divides us.

Q10. Variety is the spice of life, and for downtowns it means not only having a mix of
land uses, but variety in the types of buildings (new & historic), types of streets (some
narrow, some alleys, some wider for cars, etc.) and diverse "character districts" that
reflect their own identity. How much variety does Downtown Lakeland offer? (N = 38)
we NEED new faces, new places...
as my former comment, love the running and cycling in and around the city......very cool!
The roads and alleys are fine. Florida Avenue needs to be tamed. Cars don't need any more help. Focus on
pedestrians and bicyclists.
There is some new construction that has taken place over the past 15 years but the style keeps with the historic
nature of downtown which I think is important.
Some areas are getting rather run down.
NEED MORE FREE PARKING
We have a fair mix of architectural types, but their differences need to be made more obvious. For example, we
have some really interesting balcony fronts on Pine Street that feel more like New Orleans, versus the more
standard (but still valuable) brick structures on Kentucky and Tennessee. The old movie marquees are fantastic. I
feel like some of the newer development has erased the architectural details that make the difference. You
notice the signage at Edwards-Macy and Gaines Jewelers, or even the old Kress details at the top of Explorations
V. Some of the other buildings, though, just disappear. As for street widths, there's a lot of potential in Trader's
Alley and also the alleys at the back of properties facing Main and Kentucky. Having one of the old arcade
structures opened back up would be great too.
Downtown is mostly the same.
Everything is pretty much the same ol' stuff. Each business has its own personality, but it is by and large not
seriously variable.
There really are unique spaces, such as the alley area between Molly's and Nathan's, Lake Morton, Lake Mirror
and the low-rise shops of Kentucky vs. the high rise nearer Lake Morton. We all know we need more residential,
and updated buildings would help. The loft space above Jimmy John's is a good example, and Bay Street
development is also a step in the right direction.
not enough residential nor enough "relevant" retail
Need more retail
Its historic. Its small. check out Charlottesville VA
I'd love for us to think of downtown as being beyond S. Kentucky Ave. and Munn Park. Let's think all the way
west at least to Lake Beulah; all the way east, perhaps to Lake Parker Avenue. Then we could create districts, like
Portland has the Pearl, Financial, etc.
Because if it does not fit what the city thinks should be in a particular spot then it gets killed at city hall.
I see bars and restaurants, diversity is a foreign concept in downtown

Q11. Great downtowns are equitable places for everyone to interact and pursue
economic opportunity. How does Downtown Lakeland rate in the equitable provision
of the following factors? (N = 97)
Increased train traffic
Don't know what hardships are, but the underage drinking and homelessness are both severe negatives in my
opinion.
The homeless community and the "ghost" trolley need to addressed
I love street musicians and artists.
Hardships ? Nuances ?
are there any public restrooms?
Parking is terrible already and the city made the parking lot north of silver ring private. It's not easy to do
business downtown.
This question is very confusing
Needs more public seating
Not sure what this question is asking
Homeless people are not drunks. Get rid of the drunks
Boneless
Can't walk a bock without someone asking me for money. Gets old after a while.
what are hardships and nuisances in relevance to this?
The biggest problem downtown is parking. When events close down streets, parking issues are worse.
Parking sucks and the homeless are bad for business they bother clients from our shop light house ministry
needs to move away father from the downtown if you’re trying to make it memorable in a GOOD way
to many closed down spaces
Homeless people hanging out in Munn Park
Parking is awful
Would prefer not to have homeless wandering around
Not sure how to answer Nuisances & Hardships on the scale - They're not a problem at all, in my opinion
not enough shopping mostly bars and restaurants
right now there are primarily bars & restaurant no variety, shops, family choices
The issue with homeless & with gang violence is worse now in Lakeland than it has ever been and I am originally
from here! Something should be done, and soon. Our current city officials are not moving forward with
solutions & that needs to change.
Parking is a nightmare. I'd rather avoid it.
I did not understand "hardships" or "nuisances".
Hard to comment on employment and Not sure what you mean by Hardships
homeless problem downtown
I would not walk downtown alone at night. Also equitable is a strange word in the context of this question.
I think First Friday, good restaurants, bars and entertainment are improving. I still think the parking doesn't
encourage a longer visit or an inviting atmosphere.
Why are there no water fountains for people in the green spaces?
This question was vaguely worded. I'm not sure how to respond to some of these "factors."
Need more/better parking
I think this question is way too vague. What does resources mean? What are hardships?
Parking irritates me!
I feel that the homeless people that sleep in the park. Scares people away.
the area should be used as a place of hope where dreams of a new tomorrow come true . the poor and
homeless should be able to work in businesses be given a salary and their dignity returned. we should be giving
people a hand up . hope for our future and theirs. when one person hurts and is in need we all are. together we

can build a fun and happy down town. The use of the upstairs of the businesses could be used to house workers
of the business. We could reignite futures for people who want a job so badly and a new beginning. lets say you
meet a poor woman who can bake up a storm and you put everything together she needs to open a bakery and
you bring her four other woman to teach them how to bake. That is how you ignite. Advertise it and do a grand
opening . Give it a cute zing name like bakery bash or don't miss that pie or bunch of lovin in the oven. Let’s
make Lakeland a place where we love all our neighbors as our selves .
Most outstanding nuisance: The homeless
what resources/whose? Question might better end after public amenities. Define equitable provision of
nuisances or hardships? I considered if there were few, avg. or more than average
Desperately need more parking and free. Also need nice public bathroom facilities. Not port a potties.
Trains are horrible
Didn't know how to interpret "hardships"
Don't know what you mean by the word "Hardships."
Panhandlers uhhgg.
The sirens that scream all night, the abandoned houses, the foreclosures
too many bums.
need more parking
When you say equity, I think of race and class. Racially, Lakeland is shockingly segregated and I woud like to see
efforts made to bring people together, such as black, Hispanic, Indian or Asian entertainment that attracts both
a variety of races to downtown. Class-wise, I resent to state of homelessness in the US, lakeland has more than
it's share. The campaign to limit handouts of money was offensive to me. I think cops patraolling in carts, bikes
and on foot is a better deterrent for crime and public drunkenness. Allowing impoverished folks to use Munn
Park is important. Pushing people further and further into a tiny concentration of streets behind the historic
district is a recipe for trouble. I want o see the Citrus Connection funded for the working poor and made
attractive for middle-class folks.
The homeless are a deterrent to a vital downtown.
Hardships?
Would have been nice to have these explained a little more - like what kind of resources, what does it mean by
hardships - a little difficult to answer
This question is worded/framed strangely
not much changes real pretty useful no GIANT draws to come from the big city
Sorry, but the bums have to go. Homeless people are awful, especially on weekends.
Service places are lacking nowhere to FedEx a package no dry cleaning etc.
Need more non antique shops
Don't understand "Hardships" category
The City is dysfunctional not supportive of new business. Too many hurdles for approvals, departments do to
coordinate efforts to encourage new business.
drunk kids cause too many disturbances, too much police required. Stop the underage drinking.
Would love to attend w.e. or evening events, however. No transportation if you don't drive or if health reasons.
Trains are an increasing problem and inconvenience
Ironically, our strong resources such as Talbot House draws the homeless to downtown, which creates some
blight.
feel uncomfortable around Munn park with the homeless sleeping ion the benches.....Lakeland does have a lot
of homeless people I have noticed
No rest rooms available for outside events, such as farmer's market and food truck rally.

pan handlers all over the place
Some of these items I did not answer because I had no idea.
There are two things I wish there were, a bookstore and a woman's clothing store, not just formal.
Difficult to answer given how it was worded - no option for 'not qualified to answer this'
I didn't really understand this, esp re hardships.
Not sure what is meant by the last two questions, hardships and nuisances.
The high volume of homeless people make it hard to enjoy Munn Park
The business downtown create the economic opportunity. It's capitalism - if a business makes money it will be
successful. Equitable provision? Once again, who created this survey?
Parking is horrible!
Evening parking to patronize restaurants is horrible.
So many homeless to the point of being asked for money every few minutes.
Homeless people are a problem. Sunday outreach by well intentioned souls should not be done downtown by
the FedEx parking lot.
I don't understand the hardships and nuisances part. This question is all-together pretty confusing.
I would love to see public restrooms like in Ybor. If you are ever downtown on a Saturday morning or any event,
restrooms are a limited resource...especially for families with small children.
Not sure what you mean by hardships, so left blank.
Not sure how to rate nuisances
Vagrancy
PARKING is essential, homeless are not
Parking is extremely hard to find and limited to such a short period, it sometimes makes me change my mind as
to whether I want to come into the area.
Vagrancy
If we are talking about opportunity, there is very little opportunity for most demographics to make it in the
downtown. Typically only developers or those with access to major capital have opportunity downtown.
Periodically there is employment downtown, but only rarely.
The homeless population is frustrating. Especially in areas like Barnett Park which is supposed to be a
playground for children yet adults hang out there all day.
Just seems like an average place to go. I like the "non chain" feel of the restaurants around munn park, but it
kind of ends there. Not enough music happening for younger folks.
Homelessness is parks
The vagrants are a problem downtown.
There are a lot of great places to dine but not a wealth of places to actually shop
Too many rules and regulations. Very hard to open a business in Downtown.
What the heck do you mean by hardships??
homeless population is a serious problem. I get uncomfortable bringing guests downtown.
Parking
parking is terrible for employment.
Should have put hardships and nuisances in another question. Not sure how to answer those here.

Q12. A successful downtown should be legible; a well-defined or branded place with
landmarks, focal points and a sense of character that give it a positive identity. Is
Downtown Lakeland legible? (N = 52)
More historical content would be nice
But there are no defined edges. it just fades away, so it lacks a sense of place when anywhere downtown except
Munn Park historic area.
I am an educated woman. The way these questions are presented...and how to answer them, are very odd.
I disagree. A downtown should evolve as an expression of the populace, and not feel so contrived.
It's getting there !!
As mentioned before, downtown seems a bit 'stuck' in a sleepy, old- Florida vibe that has outlived its usefulness.
Munn Park, Lake Mirror, seem the central area landmarks
character of downtown: schizophrenic redneck
There's no unified identity. Downtown, like most of Polk County, feels very segregated.
I like the art. I think you should bring it more north not just on the south side . Might give people incentive to
explore more
Lakes are focal points
I'd like to see more Historical Markers with details to read while walking around.
Downtown Lakeland is recognizable by landmarks, no doubt. Munn Park, Lake Mirror, Polk Theater - they're all
distinctly Lakeland landmarks. I personally hate the slogan and the logo brand that is associated with
Downtown. Little Mecca of Cool makes us seem like a very lame place and "mecca" is not a relevant word
common language use. The current branding does not accurately represent the Downtown I know. Our branding
of Downtown needs serious revision to be current, relevant, and attractive.
if you use the electric co. or a bank??
just seems generic. nothing really stands out
I was not a fan of the first branding campaign.
Downtown Lakeland has had an identity crisis in the last few years. Rebranding has not led to creating identity.
There's still a disconnect between the brand and what Downtown Lakeland is to Lakelanders.
It’s over branded, and under commerced. I disagree with the premise of the question. A successful downtown is
built on organically successful business. It’s getting there though.
Downtown Lakeland is like a pretty girl with no personality.
Outside of the Mirror lake, does not have much character. Not cohesive or cozy.
Again, that confederate statue gives a negative identity.
I think most citizens of Lakeland would give a conflicting definition of what area actually makes up Downtown
Lakeland.
the shops--antique are good-but not brought out for show--
Does not seemed to be marketed or signed as a destination
Again, why is the city so against small businesses? The rules and regulations are too restrictive . Makes it
unattractive to tourists. Make it look interesting!
I don't care for some of the outdoor sculpture really.
Too narrow at the moment.
For the most part, downtown is clean and gives the impression of being well kept or looked after. The flower
planters are a good source to point to for what I'm referring to. I look forward to going downtown every week -
mostly to attend the Curb Farmers Market. It should be embraced and expanded.
Downtown Lakeland (compared to other municipalities in Polk County) is in a very good position to capitalize on
existing amenities. However, this should not just be for Downtown Lakeland but for all neighborhoods city-wide.
the lakes make it special, should be used more
yes it is, there just isn’t enough to do
The use of signage, flags, directional markers is attractive.

Q12. A successful downtown should be legible; a well-defined or branded place with
landmarks, focal points and a sense of character that give it a positive identity. Is
Downtown Lakeland legible? (N = 52)
Get rid of that ugly statue on Lake Mirror.
Does anyone really know what is considered central downtown?
Just good.
Your question is vague
Too many groups trying to run downtown.
Need more focal points / districts
Not sure if I have paid enough attention to other downtowns to answer this
need to work on the branding
Swan, is well known. Love swan decorating!
Although downtown Lakeland offers the art sculptures as focal points, the downtown area definitely lacks an
overall "identity" or "branding"
Munn Park is the landmark
the yellow parking signs delineate downtown parking restrictions
Downtown Lakeland has a lot of disconnect, rather than a unified sense. Part of this comes from a visible
struggle between forces pushing for "traditional, Ye Olde Lakeland" kind of approaches, and those trying to push
for something new - "A Little Mecca of Cool." Honestly, I don't think we're in the traditional mode anymore, but
we don't have enough there to be a "mecca of cool." We have landmarks, but they're not visibly connected - a
parking garage and an office building disrupt the flow between Munn Park and Lake Mirror, the brutalist
Peterson building completely obfuscates the small scale areas from Pine Street north, etc.
We need to be better known for specific things.
We have decent signage, but not great, and not an updated, integrated brand. Are we a "little mecca of cool" or
"Downtown Lakeland" or what? I'm not sure.
The signs and maps of downtown are awesome.
For the record, can't stand the "Mecca of Cool" tagline and even "Rich Traditions... Artful Energy" doesn't speak
to me. None of that speaks to innovation to me or moving forward. That doesn't conjure images of a strong
public wifi network and clean, crisp meeting space where things happen (think Oxford Exchange in Tampa,
which Catapult can sort of aspire to be). And there should just be one tagline for downtown, and fewer hands in
the cookie jar. There are how many agencies or groups running different things downtown? It's confusing and
bureaucratic. The maps are helpful, the street lamps and sidewalks are iconic. Clearer directions on parking
would be helpful.
I don’t currently see legibility..
Lakes, Terrace, lake Mirror Tower, Polk theatre
Munn Park and the Promenade are the focal point.

Q13. The edge of downtown should be surrounded by viable neighborhoods with
close and comfortable linkages to the downtown core. How well does Downtown
Lakeland relate to its surrounding neighborhoods? (N = 73)
Not very close to the heart of downtown. Many retirement places in the center.
The city management work hard to ensure their friends get commercial and schools development accomplished,
but they constantly stand in the way of residential development, because those same friends are not involved.
This is a corruption that has not yet been publicly exposed and it is holding Lakeland back.
Address the homeless destinations...which are the surrounding neighborhoods.
Too bad I can't afford to live there.
As a resident of a historic district in town, I think the city has done a fine job if defining neighborhoods. Recent
sidewalk work is much appreciated in making the city easier to navigate.
The links toward the south are significantly different than those to the north, east, and west.
Really wish there was more utilization of the empty spaces above the businesses downtown, what great
apartments/lofts they would make!
Lakeland has taken good steps toward eradicating some of the ugly things surrounding it. Sadly, it must do more
as there are so many irresponsible home and business owners. Tax incentives? Landscape to hide? Buy and
demolish?
Government housing does not help in certain areas
I like the look of the brick streets.
they aren’t very safe neighborhoods. But there are neighborhoods.
Obvious south is fine. North sucks , light house ministry's ruins it
Not all places someone would WANT to live.
Personal Safety is a concern downtown which you would expect to be better with the police station nearby.
Lake Morton is the most successful & Dixieland is trying to get there, too. Attention needs to be spent on the
Garden District as well as the Lake Wire area in order to provide a well-rounded neighborhood experience
encompassing Downtown.
the neighborhoods/parks closest to downtown are NOT an environment that I would feel comfortable walking at
night in
The area north and northwest of downtown is a blight and needs to be a focus if downtown is to grow & flourish
Lake Mirror and Lake Hollingsworth areas
I would say the only two that link would be the Lake Morton Historic and Dixieland. Not sure if the Cumberland
neighborhood would consider itself linked. What about Hollingsworth? There is great potential with surrounding
neighborhoods.
The linkages are tentative at best. Walking downtown from the Dixieland area isn't comfortable. Sidewalks are
not well lit, and there really aren't great sidewalks around Lake Morton to begin with.
The middle of downtown should be residential also.
Lake Morton and Dixieland.
Dixieland is improving but still scary. The entire side heading toward Memorial is also scary. The historic area
toward Lake Hollingsworth and the college are the best, but I still wouldn't walk from there to downtown at
night.
The north side is run down and unsafe.
the surrounding areas are not people friendly--traveling would be considered possibly a challenge if not
dangerous
precious few!
The question asks about Quality of neighborhood &/or linkage but the answers did not
Lake Morton neighborhoods are linked, but few others
Dixieland is the only one with a linkage as far as I can see.
I live in Dixieland which is nearby

Linkages are needed - and attractive ones.
The neighborhoods are good but the linkages aren't. There are not enough of the things people want to drive
them downtown. There is little shade to make a comfortable walk or bike to Downtown.
Some pretty scary areas surround the downtown area
This needs to be encouraged on all sides of downtown, not just a few.
North of downtown is the pits.
even the Farmers market cannot pull enough people from its surrounds.
I live in one of those neighborhoods; Lakeland needs to better protect them from continuing encroachment by
commercial influences coming into neighborhoods
Really need to clean up Bay Street north & north Florida Ave.
Please refer to the challenges of the homeless and shelter populations as well as the disenfranchisement of
neighborhoods to the north and west of downtown. Ignoring these is to ensure the future demise of downtown
a la 1970's.
First United Methodist Church and Florida Southern do not respect our historic neighborhoods. They see the
historic homes as old houses to be torn down for parking lots for their monstrous out of scale buildings.
North side lacks neighborhoods
There should be more housing downtown (above the storefronts) as well as a small grocery store so the
surrounding neighbors can walk to it.
South and East Lake Morton are the only neighborhoods that have a good link.
bypass cut out the north fl. ave the west almost like an island
Development to the north of Downtown is key to Lakeland's future.
Downtown is not linked well to residential areas, other than Lake Morton district. Bypass cuts off the north.
none to the north, garden district is under developed
Searstown is not a benefit
I do love the lake Morton area, close to the city yet a lovely residential area
What does linkages mean? Public transport , parking?
Don't have an opinion.
East Lake Morton could be improved with some quality medium density housing, both rental and owner
occupied.
Not sure
This is an area that could definitely use improvement. Plans that seem to under way may make the needed
improvements, i.e. NOBAY project.
There should be easier access for pedestrians to cross South Florida Ave, like from the Dixie Land area. Trying to
cross it with kids is a nightmare!
Many areas are run down and I would not want my family walking in them.
Need more housing closer to downtown.
Socio-economically & racially, the north neighborhoods might as well be another country. The only meaningful
linkage to downtown is from the south (either southwest or southeast)
Charities for the homeless are hurting downtown. They should be located elsewhere.
FSC Frank Lloyd Wright, downtown needs to link up
only one south neighborhood
Two large neighborhoods to the south exist; Lake Morton is viable, and Dixieland is revitalizing. However, the
linkages between these two areas are abysmal. Unsightly parking garages disrupt the visual flow from Kentucky
and Tennessee, Downtown's core streets, to Lake Morton. Dixieland feels barely connected. Better, more
comprehensive planning would suit these connections well.

We still have bad areas around downtown that need cleaning up.
There is currently only 3 main options for linkages to the downtown. 1.) Parker Street; dilapidated poorer
demographic. High crime. etc. 2. Lime Street (south and east of the downtown) that has run down apartments
renting for the same as more decent apartments in Dixieland. 3. The Historic District. Nicer homes. Lower crime.
Higher rents. Few options to buy.
I feel like this is getting better. Its tough when directly north of downtown is the center for some well meaning
charity organization catering to the homeless population.
The south side is fine, but nothing north, east or west. There's potential for the north, but it's pretty much
impossible to make any residential connections east or west.
We need more residential N and NE of downtown
Much more is needed
This could be so much more. Again forget development of bad areas and turn them into green spaces. The
highest value neighborhoods in NYC are along central park. Look at my lake Hollingsworth neighborhood. Same
deal.
there's the Methodist church, then there's what's left of a neighborhood. Who thought that was a good idea?!
It's time to consider the Lake Bonny Neighborhood for linkage. It's another old neighborhood where young
couples can purchase affordable housing and restore these non-cookie-cutter homes. Rose Street provides a
straight shot on foot or by bike to downtown.
With the exception of Dixieland not at all, even including Dixieland is a stretch. The downtown corridor does not
seem feasible for any type of residential neighborhood or mixed use.
Lake Morton neighborhood is well connected. Garden District is up and coming - slowly. Other than that...not so
much.

Q14. Residential uses are vital for the economic health and culture of downtowns. The
market for housing in downtown should be diverse, strong and growing. How true is
that for the housing situation in Downtown Lakeland? (N = 56)
Turning spaces above business into lofts would be very cool
I don't know
Because investors have given up due to massive challenges with city management, planning director and
building officials.
As mentioned, we need more condos downtown.
It seems that the schools in the area are buying up a lot of property. I myself had to move out of my apartment
complex because Southeastern University purchased the entire complex that I lived in and everyone else had to
move. I understand that housing these students is very important, but the schools are more apt to buy up
existing properties rather than building new housing. Again, it is important to house them, but it is driving away
other people from Downtown.
It's a tough sell, but certainly would be nice to have that core.
It appears to be stagnant
Of course all the housing IN downtown is aimed towards only the affluent. Why bother asking this question? It’s
like this in EVERY town.
There are a lot of empty spaces such as lofts that could be used for apartments. But the price has to be
reasonable. The new residents were way overpriced for the area.
There not much living space but I heard knew lofts were going to be built
There is a serious lack of housing within the limits of downtown. What does exist is 90% rental and there really
isn't a great option to purchase. Ownership is going to be a vital component.
Hard to live downtown with the train traffic.
Very few housing options are available Downtown. We need more places to purchase, not rent in Downtown so
that more Lakelanders can take stake in investing their home lives Downtown. Rentals are not bad, but we will
not have a thriving Downtown residential district until there are options to purchase. Those who purchase will
invest more of themselves, their businesses and their business Downtown verses renters.
Upscale housing is the ONLY viable option for downtown. I have heard of options regarding subsidized housing
and that would literally KILL downtown. I would likely sell my home downtown if that occurred.
Trains don't help. Would like to see larger apts/lofts/town homes. Not a fan of "student" housing downtown.
City seems to prevent residence in Downtown unless you have bottomless pockets.
Lakeland (downtown) is having an identity crisis and really needs to figure out what it wants to be. If you want
to have big city amenities, you need to act like a big city (at least in mindset).
The housing market appears static.
Not sure
There are very few residences downtown and they are only for the very affluent.
It would be nice to see trendy second story residential over shops
There should be low cost senior housing downtown but there would have to be some new essential businesses
established first.
I noted this as a need
Not enough residences super-close or in downtown.
The desire to live downtown will only improve if the desire to be downtown gets better. Again, any good
downtown should be a collection of things to see and do that can't be found anywhere else. A good downtown
should be a melting pot of ideas that create a true sense of "being". When Downtown Lakeland establishes that,
downtown housing structures won't be able to keep up with the demand. If you want a prime example, check
out Tallahassee and their downtown living situation. There are bunch of nice looking towers that are mostly

Q14. Residential uses are vital for the economic health and culture of downtowns. The
market for housing in downtown should be diverse, strong and growing. How true is
that for the housing situation in Downtown Lakeland? (N = 56)
empty and will remain that way not because of the cost or the housing market but because no one in their right
mind will spend that type of money for urban living without the urban amenities to go along with it. Things that
attract and keep people in downtown Lakeland needs to be in place first.
Need planning & support for downtown residents. No one wants to live next to a rowdy bar or homeless shelter.
Its a desert
Depends where you draw the line. If you draw it tightly, there is little opportunity to live in the urban
downtown. If you draw it loosely, there is everything from flop houses to luxury apartments and homes.
The railroad is the primary deterrent to more residential uses
Need more lofts and upstairs apt's
Why aren’t lofts and upstairs apt's developing ?
It seems disconnected
You have to have residential to know if it's diverse.
There is no diversity of housing and limited investments fail to reveal how strong the market may be.
Only 3 housing options downtown.
Very little residential options in Downtown core.
Need more apartment or condo/townhomes in the city...would attract a diverse demographic... would be so
lovely to have townhomes or condos around the lovely lakes...
Don't know
There is work to be done.
Housing is lacking in downtown, big time. Townhomes, condos, lofts, even more apartments.
I wish some of the decaying homes would be renovated into decent apartments.
Train noise has been blocking opportunity for this
Having a grocer or general store will be key to drawing people to live downtown. Someone living/working
downtown probably won't want to have to get in their car to go get milk/bread/eggs every couple of days.
Unless you're counting the Lake Morton area or the Garden district there's almost no residents downtown
Although the residential area of downtown Lakeland has much potential for rejuvenation, the current housing
situation leaves much to be desired and does not present to be a vibrant growth spot in which new homeowners
should make an investment.
The focus should be on ownership versus rental properties.
The housing is improving and will become better with the NoBay project, but there need to be more viable
businesses in place before living downtown becomes attractive. I think the city has already placed too much
importance on increasing housing, and needs to focus more on strategizing ways to attract more retail and
varied nightlife opportunities to the area, and eliminating negligent property owners.
Seems to be improving.
Not much viable residential downtown or near downtown.
Per my answer above, there are very little middle class options from those three neighborhoods. There are
typically only low-class housing or upper-middle class housing options for the downtown.
There are none, that I'm aware of, middle income housing opportunities.
We all know this has to improve.
Need a lot more affordable housing
Forget trying to make people live downtown. We do already in the surrounding neighborhoods. Make the
downtown a destination for activities and we will come from the surrounding neighborhood. It will also attract
people from surrounding communities.
Our city had a great vision for growing residential in downtown, but the housing boom slowed that initiative.
need more housing such as townhomes and condos.

Q15. Downtowns should be clean and safe. These are important conditions for
conveying a sense of care and attention. How do you rate Downtown Lakeland in
terms of cleanliness? (N = 28)
I rarely see garbage around, or overflowing trash cans!
Water the planters.
We do a good job keeping downtown looking nice, but there is always room for improvement. Americans tend
to be slobs.
the only well kept area is Lake Mirror, and at times Munn Park, but vagrants often make the
I've never seen such clean alleyways. Ever!
I believe the city does a wonderful job....needs to incentivize business owners somehow.
Downtown is clean. A few more trash cans would not hurt to help control the litter from the bars, but besides
that I think the City employees do an excellent job.
in the main circle o.k. but to close outside not good at all
It depends on what area of downtown one is referring to.
big change about 15 years ago--but didn't keep things moving forward
After the Christmas parade. It should be announced before for everyone to pick up their trash
Reduce public cost of cleaning up events by asking if groups would "adopt" downtown and shores of Lake Mirror
for monthly clean ups
The businesses are very good about keeping the areas in front of their stores clean. Too bad the city had to
remove all the beautiful flower containers and earmark the money saved for other, useless things. Also,
renaming McDonald St. was a huge mistake.
Could be better.
Trader alley is STINKY
The city does an excellent job.
Love the street sweeper! Could use a few more public trashcans. Where in the heck is commercial and street
(consumer level)recycling???
Again, the homeless are smelly and dirty and don't encourage residents to use downtown spaces.
Wouldn’t say best anywhere but Lakeland is super clean
City keeps things pretty clean
kudos to city management for keeping the city of Lakeland so well maintained and visually appealing
Parks and rec does a great job
The Public Works department does a great job!
Seems to be a decline in recent years. Unsafe, gang activity, clutter, etc.
I'm always picking up trash in front of our business dropped by patrons from local restaurants.
Downtown is very clean and looks beautiful, with plenty of plantings in Munn Park and on the street. I'd love to
see the business owners follow suit to make Lakeland even greener.
We as a community are in tune and aware of keeping downtown beautiful and the City is diligent because of
this. We need to be aware of the footprint we all are making each event or use of downtown.
Lots of old buildings, too many that are vacant. Homelessness is still a problem without an easy solution that
balances care for the people with desire for cleanliness. Overall it's just not consistent, Hollis Gardens balanced
against the feed store and CSX trains.

16. Downtowns should be clean and safe. These are important conditions for
terms of personal security? (N = 60)
It's fine during the early evening and events, but I wouldn't be comfortable there later in the night.
I always feel safe during the day, but never really notice a police presence
How can it be safe when police allow underage drinking & the city commission has endorsed underage drinking
at least at one bar? LPD is short on officers and the ones they have are a dysfunctional mess. safe? I think not.
Panhandlers, homeless people...
I never worry.
There are the bums that enjoy Munn Park. That can be intimidating to some.
Homeless hangout during all hours in Munn park
There are several homeless people in the area, often harassing people strolling downtown
Our socially conscious efforts to help those in need attract and cluster some rough folks.
Last two times I have been downtown in the evening I have been approached by adult male asking for money. It
made me uncomfortable and I'm not sure I would go downtown alone in the evening?
I feel safe there.
I think we are all aware of the Munn Park homeless situation
feel very safe except for a few areas
We will be moving to Lakeland in a few weeks and were shocked to hear about the daytime burglary at the cigar
shop on Main. that is concerning. Y
Homeless people and the neighborhoods surrounding it.
Duplicate question
Safe not too much ... Again the homeless are very bothersome on the north side. Not safe
I've never felt unsafe, but know not to count on LPD. If I was nervous for some reason, I would just leave.
Downtown is safe. I do not ever feel unsafe, even after midnight by myself. I feel more safe Downtown after
midnight than in a neighborhood.
same as above
See previous remarks about the aggressive and numerous homeless and gang violence nearby
It depends on what area of downtown one is referring to.
homeless make some uncomfortable pan handling, etc.
I'd walk anywhere during the day but the chances of being approached by strangers asking for money is high at
night.
Something needs to be done about the panhandling
Too many homeless!
We need bicycle cops again, especially at night events.
I like that the police dep't. is right near the center.
I love Munn Park - but you can find some desperate folks there from time to time.
Perception is generally worse than the actual situation. However, the perception that a person will be solicited
or accosted is a big fear in certain part of downtown Lakeland and these issues need to be addressed.
A whole box full of drugs were found in front of one of the shops on N. Kentucky. Homeless shelters near
downtown doesn’t help.
Too many police officers.
depends what part
I'd be scared to walk around after eleven.
As long as you stay south of the railroad tracks. Northside gets worse
I feel safe. The only time I get nervous is leaving my Bay Street office late on a Monday night. By then, the

16. Downtowns should be clean and safe. These are important conditions for
terms of personal security? (N = 60)
homeless have migrated back toward a seemingly deserted downtown. I have to walk 50 yards north to my car.
No One has ever bothered me, but I get the hyper-awareness feeling.
We need more police presence around the Lake Morton area.
We do have a homeless population that we have to consider.
Have never felt safe, except for all the homeless people around Lake Mirror which is a little scary sometimes.
all of the indigent service located in one place downtown that should be spread across the city
Safety becomes a concern as soon as you move north of Main St
Vagrants downtown with their panhandling is a problem/
Depends on time of day.
Overall pretty good, some vagrant issues
Daytime alone
Unfortunately, a lot of the homeless make homes on the downtown benches
Homeless population approach in mothers with children in aggressive ways or following us to our cars is a real
concern.
number of homeless solicitors walk about downtown
I have never felt threatened or afraid in downtown, even at night.
lots of homeless in parks, don't feel comfortable taking my children to places they might enjoy, like Munn Park.
Decline in recent years with gang activity. Nice LPD presence though.
Depends on the time of day
I do not feel safe walking the lakes or streets alone unless it is a busy avenue like Kentucky.
Vagrancy
LPD very aware and visible
Downtown feels safe. Having lived in other cities, I feel just as comfortable in Downtown Lakeland as I do
elsewhere. That being said, LPD does need to have a more visible, active presence in the community (but that's
in general).
Love it.
Safety has never really been a problem.
I am concerned about the north side of downtown Lakeland. There are many vagrants ( homeless) - and many of
the buildings look creepy and scary.
Alleyways could be better lit

Q17. A great downtown should be regionally accessible and the focal point for an
efficient, well-connected public transportation system. How would you rate
Downtown Lakeland's regional accessibility? (N = 58)
It's not somewhere people would be able to stumble upon from a city other than Lakeland
Florida's public transportation is laughable. Not the fault of city or state.
You are expecting more out of Lakeland than is realistic, and I might add, the population here cannot support an
inflated downtown.
Our public transportation systems our laughable at best. Truly pathetic. Virtually useless for real commerce and
travel.
Hard to access downtown except by car then there is little parking.
Polk county needs to address public transit. Building/widening roads will not solve our transit problems.
Public transportation is a joke here. Worst public trans of any city I've lived in.
not sure, really
Worst public transportation ever!!!!
Bus station and Amtrak available
I say this because the location is central and our train station is very nice and in a safer neighborhood than a lot
of them
Not really sure, but there are bus and train stations in place so assume that's about all one could expect.
We ride public transportation in Atlanta, but do not feel safe using it in Lakeland.
I miss the downtown trolley. I would be willing to pay for an annual pass.
Downtown is not on the radar of people from Tampa & Orlando - they think of Lakeland as what they see on I-4.
We're accessible, but we need to do a better job of marketing in order to draw people to Downtown. Once they
experience it, they'll come back - but we have to get them here first.
??
Totally disappointed that Amtrak has stopped many areas from coming into the station. We have a beautiful
station, now I have to go all the way to Tampa
I miss the trolley!
While it is not the Downtown community's fault, our public transportation system is Lakeland is only useful for
the desperate. No one I know would inconvenience themselves to taking a bus that only comes every 30
minutes.
I never thought having the central hub in downtown Lakeland next to a railroad crossing with a one-way in and
out was never a good idea.
Replacing some of the free lots with those ridiculous parking meters does not help access. Also, the buses are
obnoxious to us regular vehicle drivers. They cut into lanes, block traffic in places where a median prevents
passing, and turn into oncoming lanes at cross streets because they can't drive on the narrow streets.
Where are the buses downtown?
bus is close--but accessibility to all parts of town--a challenge
Not sure, don't know enough to make a judgment
While US 92 and US 98 both go through downtown, I-4 is quite distant and we need regional passenger
commuter or light rail service
Why not have PT go to outer communities and bring people to downtown and medical centers?
Getting better
Not a user of the public transportation system. Liked the circulator that used to run around Downtown and think
there could be a better market for it if the Downtown grows.
The bus hub and train transport are down the street. My only joy is knowing that some of the panhandler guys
need to leave at 2 to catch the bus out of town.

Q17. A great downtown should be regionally accessible and the focal point for an
efficient, well-connected public transportation system. How would you rate
Downtown Lakeland's regional accessibility? (N = 58)
Tax-funded transportation is not the answer.
never used before but would
There is no reason for people to come, nothing much to attract them.
Want, want, want better use of bus and train. There needs to be a light Directly connecting Citrus Connection
and the east side of S. Florida, for the pedestrians. And the train station and Downtown can be still better
connected if only with a map of downtown and some improved landscaping.
I normally walk downtown since I live within a mile away.
don't know
Need better passenger trains
It would be great if Lakeland could get on a route with SunRail or other regional option
Amtrak station and bus hub help a lot. Much to be desired for bicycling
Not sure.
Have a bus hub, but need better connection to region.
Need to address trans when you don't drive or are unable during evening & week end events !!
Downtown and the entire metro area needs better mass transit
The train tracks through the middle of town are a real detriment and every effort should be made to re-route
the line out of the downtown area.
we need a trolley system especially as we grow public transportation will be needed more and more
Public transportation is scary in Lakeland.
There is a central bus hub located downtown.
Lack of parking
Buses work fine for those who use them I guess.
We need additional cab service especially at night.
There was once a trolley that toured visitors/transported people around town. It added a wonderful flavor to
the historic district.
buses only travel main routes
We have a downtown bus terminal and an Amtrak station, which is pretty great for a city this size. In a dream
world, Lakeland would become the outlying commuter rail stop for a system in Tampa and SunRail in Orlando.
More cabs would be great.
Striking distance to two international airports and well connected to the other cities in our county.
I-4 and the Parkway are honestly straight shots to downtown on 98/S Florida but you pretty much have to want
to be going there. Also, the train station is right here.
We knock public transit, but Citrus Connection has done pretty well and connects to downtown better than
most other cities our size. Downtown isn't too far from I4 and is easy to reach from US 98.
Not a good assumption of what a downtown should be. forget public transportation. People drive in Florida.
Look at celebration. How many public buses does one see there.
The bus station is very close
Having a bus stop within walking distance from Munn Park is helpful

Q18. Great downtowns that are highly accessible support a rich cultural diversity and
myriad opportunities for networking and connecting with people of all backgrounds.
How does Downtown Lakeland score in terms of cultural diversity? (N = 38)
First Friday is always a mix of interests, but a general cultural awareness theme would be awesome
If you don't attend the right churches you are not accepted by community leaders, consequently there is very
little meaningful diversity. There is just talk of diversity and then judgmental behavior and avoidance of different
people and cultures.
We're still talking about Lakeland....right?
Not bad. Would like to see more than Christian groups represented at First Friday.
Lakeland is getting better, but there is still a lot of prejudice. When a second- generation Italian-American seems
"exotic" to you. You need to get out more.
This is my biggest issue with Lakeland.
I would like to see more cultural diversity in Lakeland as a whole.
I feel like all the same sort of people hang out downtown. There is not much diversity in its attraction. I'd like to
see edgier artistic stuff and less bars.
Landlords seem to drive out diverse business such as the Turkish place that left.
When I think of Downtown, the idea of cultural diversity and networking with all backgrounds does not
necessarily come first to my mind. It's not that Downtown Lakeland lacks these things, it's just not at the top of
the selling points when I tell people about our Downtown.
bars & restaurant
Downtown does a GREAT job at attracting folks from a higher economic demographic.
Seems to be comprised of mostly white, middle class.
You might as well be labeled a conservative, white mecca.
I feel this is representative of Lakeland and Polk County
Take a look around and please tell me how much diversity you see in downtown Lakeland. Although I no longer
live in Lakeland, I come down from Tallahassee on a regular basis and whenever I'm photographing downtown
the lack of cultural diversity is obvious. If it weren't for festivals certain events, there would be absolutely no
diversity in downtown Lakeland.
What diversity?
Lakeland is racially segregated. There are thousands of Latinos, blacks, Indians, Asians, and Middle-Easterners in
Lakeland. I never see them downtown. What's up with that?
Stop dividing people into categories. We are all humans.
don't know
Keep it traditionally family oriented!
it’s a good old boy system they seem to have entrenched themselves another tough thing to change
Catapult is a great addition, w limitless potential!
Not much at farmers market or during the business week
Art from the community would help a lot.
Limited diversity b/c the churches and vocal community leaders (rumormongers) don’t want minority races or
LGBT.
Not much diversity downtown.
Remember, it's Lakeland - central Florida - not Miami or New York. We should embrace being central Floridians.
Getting better
The festivals all for this
art and culture is def. on rise
I think this particular struggle with Downtown Lakeland is more representative of the culture of Lakeland in

Q18. Great downtowns that are highly accessible support a rich cultural diversity and
myriad opportunities for networking and connecting with people of all backgrounds.
How does Downtown Lakeland score in terms of cultural diversity? (N = 38)
general than specifically downtown. Although Downtown tries to bring a sense of cultural diversity the real
challenge lies in attracting a diverse cultural population to the town to begin with--and then filtering the diverse
viewpoints in to the city center. Downtown Lakeland has made monumental steps in pushing this forward over
the years, but the challenge to attract and keep a myriad of rich cultural opportunities in a city that is not
"cultural" remains obvious. All that to say, the question "How do we attract and keep diversity?" must be asked.
ethnic restaurants offer choices
Downtown Lakeland is improving, but has far to go in attracting and creating connecting opportunities for
people of all backgrounds.
There is only just now a Latin restaurant coming into the downtown. We have the hookah place, so that is a
touch diverse. But, honestly, most of the restaurants target white, middle income families. Not diverse at all.
Better than most places in Polk County for sure.
Some good coffee shops and restaurants, but it seems like it's usually the same people or type of people going
to the same place. Those going to Harry's to connect likely aren't going to Evolution Records. So there are niche
opportunities but few all-encompassing. The closest would probably be Mitchell's.
Diversity, insert laugh, traveling outside the 863 is the best example of diversity I could give to anyone in this
city.

Q19. Great downtowns that are highly accessible also support a rich cultural diversity
and myriad opportunities for networking and connecting with people of all
backgrounds. How does Downtown Lakeland score in terms of opportunities for
cultural interaction? (N = 27)
Seriously? Do you mean interactions between different church members?
Not a LOT of diversity. Hookah Palace is novel. The rest tends towards American kitsch.
Platform is the best thing to ever happen for interaction among ages, races and classes.
See comment on 14.
I'd like to see more historical places to visit downtown.
When I think of Downtown, the idea of cultural diversity and networking with all backgrounds does not
necessarily come first to my mind. It's not that Downtown Lakeland lacks these things, it's just not at the top of
the selling points when I tell people about our Downtown.
same ??
Very little cultural diversity. But then, we are not a metropolis.
The comment above applies here also.
Attempts at various cultural events (i.e. Hispanic Festival)
See #14.
None
A great place for bums and the homeless to meet.
One Hispanic Festival will not do. How about a Black History Event?
Same as previous.
Strong cliques and good old boy network.
don't know
Different ethnic restaurants.
This question is a repeat of the last one!
we are having more and more interactions in downtown Lakeland.
See above comment. The level of cultural interaction may be more representative of the population of Lakeland
than the setting of downtown Lakeland.
Make a better survey next time. This one repeated sentences and was harder to understand than it should be.
Also, the MC answers and grids had too much text .
We need more cultural interaction. The Polk Theater and Polk Museum are all right, but not prominent or
accessible.
There are SO many opportunities, sometimes I feel when people complain I wonder what else they are looking
for? Hispanic Festivals, First Fridays, Food truck Rallies, Christmas Parade... oh my goodness.
Parks, museum of art, library and proximity to local colleges help downtown. The Lakeland Center is a great
resource but feels separate from the downtown core.
See comment #3
Please refer to my answer for #14. Too many impediments for business

Q20. Considering questions 2 - 15, list any missing elements that you believe are
necessary for the success of Downtown Lakeland. (1,191 comments)
Parking (101)
Retail (270/77)
(total/restaurants)
Entertainment/
Nightlife (83)
Public Events (115)
Public Restrooms
(13)
More of it, free,
longer term, etc.
More of it,
Specialty shops,
more restaurants,
groceries, etc.
Music venues,
clubs, movie
theater, etc.
Festivals, Family
friendly, outdoor
concerts, movies in
the park
More parking
More business
Age diversity
More diverse retail opportunities
A cross section of cultural events.
More restaurants
good level sidewalks
More family/ kid friendly
Pleasant business and shop owners.
Down police more active
more concerts with wider choice if music
more family friendly events
Public bathrooms
Need more employees downtown. get more professional businesses into the area.
More shops
Love all the festivals, parades, fireworks - keep up the good work.
Entertainers in the park
We need drug and grocery stores
Nightlife
More dining
Need more venues for live entertainment(Music)
Better free parking
Concerts
Restaurants/bistros
More residential spaces
restaurants that serve after 10p.m.
Urban Housing for all ages
Retail stores that are interesting and eclectic
Improve parking
additional parking
places to rest for those who are physically disabled
retail stores
Clothing stores
More green space
Utilize vacant land around downtown Lakeland to attract outdoor enthusiasts
Live music
The city should encourage diversity
more clubs

Area, downtown needs to, and is beginning to, be more than Kentucky Ave, specifically south Kentucky.
Improved public transportation...longer hours, more access, etc.
Social settings that are not bars
Having a real farmers market....not a craft sale but local farmers showing up and sell fresh produce and food
items.
Parking
Functions that would include representation of groups not necessarily affiliated with a "Downtown
Development" authority.
Public restrooms
more restaurants
Shopping
housing
grocery for residents
capitalize on its history
Easier access to public restrooms during events like Christmas Parade
Homelessness
Chain retailer to draw more people - example: Books-a-Million
Housing
outdoor music venues
Restaurants
A lot of vagrants and very bad neighborhoods near downtown area.
Outdoor public exercise equipment
Restaurant
Better variety if businesses, not just bars, restaurants and prof businesses
Sense of community regarding living space/apt/neighborhoods.
Wholesome Night life establishments all ages
Small grocery store
I love those architectural pillars that are around town...would love to see more!
Honest Police Force
More nightlife
Love the beauty of flowers in pots, etc.
increased diversity
What businesses would you like to see downtown
music events
Lakeland is a city of "signs " - if it doesn't move, a sign has been put on it. Historic lamp oats are only there to
hold signs!
night life
Access to public bathrooms around Lake Hollingsworth!
ethnic representation (black)
Shopping
Nightlife entertainment / hangouts
Parks
Bakery
major restaurants
Family friendly activities
More places to eat. Diversity of food.

Larger side walks
More events, music, bands. People like music and there isn't enough.
More restaurants
Evolution Records
Taxi services present
Needs more interesting stores
More local food that is allergen friendly
Better security needed
More affordable housing
Walkable grocery stores to support metro living
A dinner theater
More things for people with intellectual disabilities to do
Clothes boutiques
More night life including dance clubs
if they want me to visit downtown, there should not be a timed parking limit, if I want to go shopping and have
lunch I don't want to have to worry about being back to a meter or having to move my car
We need a shop like the General Store was.
better stores
More festivals
need a trail without waiting on traffic lights
Cuban restaurant
Retail Shops
Is Parking conveniently located?
Residential options to purchase, not rent. These need to provide the urban lifestyle of living downtown, not just
glorified apartments that could also be on the Southside of town. Downtown living lifestyle should provide
something different than what you can get on the north & south side of Lakeland.
Too many empty storefront
Parking
more service type stores- FedEx, dry cleaning,
More bicycle parking and amenities
affordable rent for shop owners
shopping
Diversity
Movie Theater
shops-- antiques, hobbies,
Address the homeless that overrun downtown & aggressively approach anyone who frequents downtown who
is not homeless
innovation. would love to see some new business there
Better transpiration , Amtrak
more retail shops
More retailers
Parking is the pits. My clients are ticketed on a regular basis.
Night life
public restrooms
More modern transportation options
Unique food options with later hours

More wealthy people spending money.
More upscale dining options
Promotion of APP and Maps to improve awareness of events and transit options
Shopping
more residential
more modern shops.
More community events
more parking lot
More affordable residential within walking distance to the core of Downtown.
FREE Parking!!!!! Or remote parking with open tram.
More density
jobs
housing
increased parking options
More stores than just antiques/art
parking
More waste bins for trash
Distinct bikeways
More of an artistic presence.
water fountains in the parks---for people and dogs
public forums/meeting places
More and better restaurants
Downtown needs to attract jobs that bring young professionals into the area. This seems to be a proven way to
diversify and grow a downtown area.
Again, more parking is needed
More variety of retail
Need of specialty stores
Apartments/housing (affordable)
Need free parking all over downtown.
better public transport availability
water fountain in Munn Park
get rid of the drug houses
Make parking zones, instead of all of downtown being 1 zone.
Whole food store, that offers affordable soup and sandwiches.
transportation should be offered longer hours
retail shops
Cultural music hub (evolution)
More events
bicycle rentals
More handicap accessibility
more variety restaurants
More diverse restaurant
Friday night events
More shopping retail
Better parking
more things for 18-35yr olds w/o kids

Restrooms
More Shops/Stores
Shops that are not necessarily "locally " or independently owned.
deal with homeless - vagrants
Downtown events that attract your people
need transportation for people that lives out from the inner city area.
Cohesiveness of Ignite Lakeland, DLP, LDDA, CultureLab and other parties invested in positive ideas for
Downtown Lakeland
It would be nice to have Lakeland history displayed somewhere in one of the buildings.
Arcade
Great downtowns have viable high speed network for wi fi services
More family activities
Would love more retail - book store, women's clothing, etc
more variety in shopping
Parking
Sidewalk displays
downtown housing
Variety of housing - a range of affordability
Parking meters needed to encourage high turnover or pay for longer periods make garages free. Shared parking
- businesses could let people park in their lots on evenings and weekends.
Need more seating areas in front of stores.
more activities
More community-wide events based in downtown Lakeland. As an example, Lakeland should have monthly
events that promote civic pride and encourage people to come out, celebrate, mingle and party with each other.
Better parking
More plants
More outdoor seating at local restaurants like Winter Park FL has
Follow the rules in place
More retail variety
Eliminate government involvement, let the FREE MARKET work!
better night life
There needs to be economic opportunity subsidies.
More culture
Get rid of the bums or change the name of Lakeland to Bumland.
Improved Parking
Signature item (look, feel, park, shop, etc)
market rate residential housing
PARKING
i don't know
Underpass or overpass for residents to transit railroad
Downtown definitely needs more residential living as when 5.pm arrives , an abnormal quietness abounds.
More places for younger crowd to socialize
Residents
Get rid of the homeless.
Music venue
A music venue

Diversity
That all the people know exactly what this program is.
More diversity in restaurants, Chinese, Indian, Mexican, Thai
Preservation of Historic areas !
Need a feeling of safety when by myself
Need more retail
Develop/convert run-down land and/or properties into affordable housing, a mini mall, a dog park, etc.
More downtown events.
CLEAN SPACES
Lakeland needs better public transportation - you should be able to go from anywhere in the city to downtown
in 20 minutes or less.
Groceries
more and varied housing
How good is LKLD doing with regards to creating downtown living space?
Diversity of stores
impromptu public social gathering spaces with tables & chairs
resolve parking issues
High end boutiques
Unique shopping boutiques
buy out the homeless service system to lessen there impact
Retail
Science
homelessness
Better connection north and south of the RR tracks
Need a stronger residential presence
Variety
Sports
More retail outlets - an anchor (Gap or etc.) would be great.
Dog park
Increased availability of long term parking
Boutique shopping
Bicycle infrastructure - multiple places to lock bicycles, bicycle lanes, sharrows, etc
Is this group reaching out to local high schoolers who all seem to want to get out of this place. (especially the
bright ones)
Shops
positive people that accept ethnically diverse people
encourage/ incentivize retail development
More, and more cultural businesses in downtown
Restaurants
Need more residential development
Entertainment options - not just variety from the same few places
people living downtown
Education
more residential to the north
Encourage those who live outside the city to visit downtown.
More trans

Parking
would like to see more events
Recreational activities, e.g. pub runs
better parking without adding a multi-story garage
We should do more with our Lakes. We are Lakeland
more retail in the city rather than all of the consignment shops....
More Residential Buildings
PARKING
Expand footprint to allow more variety.
More variety in retail
I wish downtown Lakeland had retail shops
Map of downtown locations if there is not one.
luxury high-rises
housing middle and high end, renter and owner
more restaurants
Newspaper magazine book store
free parking
women’s clothing store or vintage clothing
More retail/food around Lk mirror-kids parks area
more restaurants
Parking
Diversity
farmers market (would love to see more vendors)
More housing is needed.
Housing
Public restroom
Spontaneity
Easily Accessible and inexpensive Public Transportation
More Art
Dog Park
Historical Appreciation and Remembrance
residential
The machines installed for "pay to park" are annoying. I don't pay to park anywhere else in Lakeland when I'm
dining out or shopping. I find this ridiculous.
Reasonable housing
A fairy priced trolly that runs from Lake Mirror-lake Morton- Dixie land- Barnett park- multiple stops downtown-
maybe even to FSC/lake Hollingsworth
easier parking situation
lack of public parking in reasonable proximity to restaurants
More dense residence
more retail enough restaurants
Public restrooms
More security presence
Retail diversity
Better accessibility for parking that allows browsing and shopping for several hours.
need more people living near downtown

parking
Holiday parades, lights, etc.
Make use of the space above the downtown stores for residential living/lofts
More security
Grocery store
More opportunities for diverse cultural events.
More modern building office space
parking
better retail
More residential opportunities
Beautification of downtown.
FSC is the biggest collection of Frank Lloyd Wright in the world . People come from all over to see this.
Downtown needs to take advantage of this
Move homeless organizations to a park
Parking is the biggest problem
Business Attraction, retention and expansion
More shopping would be nice.
More Entertainment options (jazz bars, book stores, etc.)
railways restricting development-- Fla Tile property, etc..
Get rid of the panhandlers
More parking.
more restaurants
More lake Mirror events (music, shows, etc.)
more community activities
Our downtown needs to be dog friendly
Parking
Shopping
Eliminate/increase 2 hour parking limits that discourage visitors from shopping, eating, strolling and visiting
multiple downtown locations.
Plan for a Florida Ave tunnel under railroad tracks and convert existing roadway around tracks into park like
connector from bus depot to downtown.
parking is not adequate where needed
lacks a feeling of safety/security after dark
Plentiful and varied retail shops and small businesses that appeal to a variety of age groups
Parking
More live music venues
More density downtown.
Housing financially accessible to new college grads. Honestly, there are a good number of garage apartment
type set ups in the Lake Morton area.
Live Music Scene or blues/jazz festival of sorts
There should be proper architectural review so we don't get another LEU building downtown.
Attractive retail
Community leaders that want to have a positive influence and that don't rejoice in others challenges and
failures.
Not enough residential downtown
Biz owners be more welcoming to non downtown biz owners

High end residential
More cultural diversity and opportunities
Better residential
Retail - women's clothing, home furnishing
More shopping i.e. clothing shops, local artists,
local circulating transportation
Destination retail
Great shopping
attraction for outdoor enthusiasts.
grocery store
More stores for shopping
More downtown housing/apartments
City could offer support to groups hosting events in downtown
Parking
diversity in picking merchants
The help of the City to support a long term change to downtown
more independent restaurants
specialty retail
Retail Businesses, maybe this has something to do with the owners of the buildings. Downtown was our first
choice for our business but speaking with a few owners they did not make an appealing offer for us to bring our
business downtown. I have heard this from others as well.
Amphitheater
more activities for family
More shops, niche shops
General retail
Housing
There were too many questions for me to reasonably answer.
Needs much more parking
Parking
more events for African American residents
Review of code allowing diverse businesses in downtown corridor.
Another downtown hotel
Housing
Sunday family oriented events
A spirit of collaboration among leaders and the community at large
Private support and $$ to keep infrastructure and stability while not a burden to the coffers of the City of
Lakeland
Residential density
Variation of shops/restaurants
Homes for purchase (not above a railroad)
better day time parking.
continue to support and expand support for races - half marathon, triathlon, etc
functional and ethical elected officials
more movies on the promenade
less underage drinking in the bars - HUGE problem! !!
A dry cleaner/laundry service for those who live there

something to attract nightlife besides late night bars. mov u es?
dog friendly
Love the businesses, quit making them feel unwelcome or gouging the on rent to get them out.
More festivals
We need urban housing -- condos and town homes
better parking in general
More evening retail/service providers
places for live music
A Variety for retail opportunity close to home for urban dwellers
Parking
additional and variety of shops
drinking fountain
deal with homeless situation
Ice cream shop
Bike racks for those who travel that way
The Planning and Zoning Board should treat all equally
more free parking
Improved cultural resources; Polk Museum is a joke.
Holiday touches (i.e.: Lakeside Village has music and snow in December)
Less bars...some more entertaining stuff....maybe an arcade.
Event info is difficult to find. Not all cultural backgrounds are marketed to.
Downtown "ambassadors" who can reach out to other parts of the city (and county) to encourage more
participation in the downtown experience.
Disability access
additional parking
Food
larger downtown area
make living downtown attractive with shops open longer
Public seating
A music venue that's NOT a bar
Grocery and related business for residential
dog parks
Shopping
More modern retail options
Bar
Parking
Liquor store
Not a huge fan of chain restaurants but do LOVE First Watch. Any chance of luring them here?
more Parking space
More diversity at night
They did away with them and now~~~
increased quantity and diversity of activities
What kind if restaurants would you to see downtown
artistic outlets
activities for ages 12-20
Diverse restaurants

Pedestrian mall / foot zone
Cleaning
More affordable diverse eateries
major retail
Encourage businesses to open more. But retail spaces are very expensive
More outside eating places
More public events
Needs more local restaurants
Children attractions
Outside restrooms needed at parks
a movie theater
Handy Bus transportation up until 9pm
Antique shops ( most have closed)
More residential space
We need more diverse weekend events to pull people into the downtown area.
more fun things to do
Homeless services
inexpensive restaurants
More children’s places/activities
Restaurants
How easy is it to drive into down town Lakeland.
A market or small grocery store. High quality, select products and everyday necessities. This is important to
support the residential living, but would also benefit employees downtown. Currently the only options for
grocery/sundries would be 7-11 in Dixieland, Publix in Southgate or Grove Park, or Walgreens on Memorial. If
we want residential downtown, we need to provide the amenities for downtown. Again, this should be
urbanized, not just a giant grocery store downtown.
Family friendly festivals
bicycling lanes
encourage more antique shops down town
Specialized retail
Music Shows
fresh paint something lively
Address the recent escalation in gang activity & violent crime in Lakeland as a whole
more parking for ease of access. the parking police seem to really enjoy giving tickets
Involve more businesses
more restaurants
More dining options
Ethnic entertainment
free parking
Better architecture and public space
PARKING.
Branded hotel
Retail Chain Stores to enrich the retail. Not to take away from the independent, but to increase shoppers
Restaurants
dog park
Restaurants

Additional restaurants
more event for teenagers
Less empty buildings. I can hardly believe the city is considering new development with so many unoccupied
buildings.
Less parking tickets - this drives customers away!
Less height restrictions
a big magnet attraction
Shopping
more festivals or celebrations geared for everyone rather than siloed events geared toward specific small groups
Fewer trains stopping traffic when people are trying to get lunch
unique shops, restaurants, lounges
Law Enforcement's present more visible
Safer footpaths
More shops with affordable artistic jewelry and furniture.
ethnic restaurants--Latin? Indian?
local, small businesses
Brew Pub
Provide as many public, social places as possible within the core downtown.
Something is needed for the shops at Dixieland -- more accessibility would help
grocery store - (non-convenience store)
affordable restaurants for college students
convenient transportation to downtown
Need a woman specialty shop, men have one
better residential opportunities
public bathrooms
the half way houses are not too bad for low visibility
transients should be monitored more
More small events (movies at the lake)
More stores
more secure sidewalks with children
Better parking
Apartments, condos, people actually living here upscale
more diverse restaurants (particularly since losing Bosphorus)
Baby friendly
College Friendly
parking availability
Draws for local artists
need transportation for people that are not able to drive. to be able to go out on weekends, the city buses don't
do this. would love to be able to go to weekend lunch. I can't drive myself.
Broad use of "cultural diversity" - can be defined many ways
I think it would be great to have Segway tours.
Pony Rides
Great downtowns do good job connecting to stadiums, art museums and theatres
Pet friendly
better tie in to pre and post Lakeland Center events
More activities for families

Small boutiques and consignment stores
more than antique stores
Better and more attractive linkages to neighboring areas
Vacant buildings by absentee landlords - not attractive and inhibit activity
More cultural events
more bathrooms accessible
A lot more urban infill projects with mixed-use applications (ie street level shopping with space above for work
and living).
Better retail
Take notes from Mount Dora
Better parking system
No restrictions on businesses or residences.
more places to eat
The commissioners need to come downtown and see for themselves,
activities for kids
It is amazing how Lakeland is known for being bum friendly.
Vagrant Containment
Distinctive advantage over the edges of Lakeland
mix of retail shops
public seating
highway access over or under the railroad on Florida Avenue, Missouri or Massachusetts
would love to see more parking- free parking that is. I went to get my hair done yesterday evening I had to pay
for a parking in a parking lot that I have used since 1998. Now that parking lot had one other car (paying
customer) and over 20 empty spaces. It’s the parking lot next to Mitchell’s Coffee House. I do not think I would
like to pay for parking while I picked up a cup of coffee . Downtown Lakeland does not call for this type of
parking as I would not consider it highly Urbanized. ( in my opinion.)
Shopping
Have a greater LPD presence.
Arts venue
Arts venues
3-4 breakfast coffee spots too many
Buses running after 7pm
Prevent encroachment of schools and churches in Historic Districts.
Seems to be homeless everywhere especially weekends
Need an art gallery
Get rid of traffic cameras, technically downtown or otherwise.
CULTURAL DIVERSITY
Downtown needs to stop worrying about bringing in "high-end" or "high-class" bars and restaurants. Most
people in the area aren't wealthy, so we should stop catering to the wealthy.
Walkability
easier transportation opportunities to and from downtown
Is this the place you would chose to take a date on weekend?
Events to attract young adults
more public art
condense and infill
High end restaurants

Variety of dining options and cuisines
Lock down a big draw business or attraction ?
Event venues
Technology
lack of affordable, safe housings for workers
Better connection with Lake Mirror
Need infrastructure for residential...groceries, drug store, etc.
Better security
Connect ability w other Municipalities. Communities
More facilities in the park - esp for kids.
More restaurants
essential retail such as groceries, walk-in clinics
low income neighborhoods surrounding DT are an issue
Service industries
Does this group plan on having a presence at future technology and trade shows to make itself know industry
professionals?
Restaurants
stronger pedestrian friendly connection to Lake Mirror Park
need more restaurants and night life
Housing
Need more economic drivers downtown - most big employers don't have offices downtown
easier parking and driving when there are events downtown
Family oriented
grocery store
more info on Historic sites
Events
need more music events
Special events, e.g. swan derby
housing opportunities other then century old subdivided houses turned into apts.
Lakeland has a reputation for not working WITH business in terms of regulation.
as I stated previously, more upscale restaurants
More Shops
Housing
Expand urban housing.
More variety of food choices and price points
I am praying the downtown Lakeland will eventually have more restaurants.
Longer bus hours.
restaurant/bat row
good paying jobs
more retail stores
Small grocery store- simple but chic
include promoting events outside of downtown
tea room
An antiques mall
Business Diversity
Interaction

transportation is behind the times and not accessible widely
Two chain restaurants should be added as business anchors.
Better retail
Drinking fountains
A vibrant Art and Music Culture
More parking
Promotion of Strong Core Values
Retail
My family enjoys events downtown, like First Friday, Food Truck Rally, etc.
Diverse shopping options
More police/security presence to enforce pan handling laws and give a sense of safety
longer grace period for cars over their limit no parking Nazis
lack of retail diversity
Allow people to live above business
Variety of eateries
More seating
Security - needs to be more family friendly especially in the parks
establishments should stay open after 5 pm
Civic initiative
Try to attract something other than new bars downtown. We have enough I believe
More choices in activities
Clothing stores for women
Events that bring people to the whole of downtown - bicycle races that go thru the downtown streets for
example.
More retail
entertainment variety
high end stores
Revoke open container laws
Greeters or hosts for information
There needs to be a tour of historic downtown , maybe tied into F.L.W. Tour.
Stop the panhandling
Schooling at the college/university level located near downtown
More boutique shopping/retail options (clothing, housing decor stores, etc.)
Workforce housing needed on north fringe
Try to work with the homeless situation downtown
more parking/ convenient
24/7 activity is missing - i.e. need residential
Wi-Fi
Downtown might consider a parking validation system to encourage visitors to patronize the downtown
Create plan for downtown expansion north to Memorial Blvd.
implement smoking ban, especially outside areas frequented by youth
Creative uses of Munn Park
Parking
More downtown residential
More grocery options downtown.
More private support to prevent tax dollars through the City paying for events occurring in downtown.

more open space with nature having a presence
City will need to look at another parking garage on the edge of downtown.
Entertainment focal points within reasonable walking distance of shopping and dining that stays open late
Elected officials with backbone to do their jobs effectively for the good of the community rather than their
friends
Not enough "relevant" retail that draws customers downtown
Different activities
Pet walk
More inclusion of out-lying neighborhoods
Modern hotel
Use of Lake mirror for activity - i.e. Paddle boats
More art shows
Parking
Housing
Reasonably priced, appealing housing for ALL ages
destination for families
more restaurants
Public restrooms
More retail shopping
City could relax rules inhibiting non-profit business from contributing to the cultural or social interactions
Retail diversity
more family activities
A need for the City to realize they will need to infuse some funds and potentially commit to some form of
leverage, i.e. bonds to support change in downtown
some sort of convenience/drug store
independent, quality restaurants
More public events. "Party In The Park" with food/drink vendors and bring in a good band/ singer from back in
the day that will attract people to come down for free live music. "Pizza Contest' local pizzerias competing for
best pizza and again with live music and other vendors.
live music downtown
more interesting landmarks
A major focal point or attraction to unite the area
Family restaurants
restaurants - lower price
Needs more employment opportunities
Handicapped-friendly
more bike lanes
Alphabet soup in downtown, go through LDDA, then planning and zoning then city commission. What a way to
stifle business.
Retail
More sidewalk cafés
A reduction in territorialism
Retail - will follow residential
Parking is scarce
Evening attractions
less business in store front buildings.

continue the beautification - the medians, the planting
ethical city management staff
more consignment shops
get rid of the ugly sculptures...they detract from the beauty and history of downtown Lakeland
A trolley that continuously runs through dropping off and picking ip
Love the artistic diversity - painting, music, comic books, scrapbooks, dancing. That stuff is GREAT.
variety of shops and restaurants
More frequent public transportation to locations outside of downtown
places to dance
Grocery availability
pet friendly outdoor areas (there are a few)
more residential
more handicap parking.
inadequate trash containers and clean the ones they do have
Toy store
The City Commission should have more control
more park benches
More emphasis on architecture; highlight FLWright
Stage for live music in the park
Less businesses and more vendors at first friday. some variety.
Venues for original musicians
Penalties for chronically vacant and undeveloped downtown properties.
more visible on foot police
Housing
more parks and recreation
attract artisans
Clothing retailer - just MORE useful retail in general
Public trans
craft beer bars
Security
More apartment housing
Chain stores
Interesting options outside of food/bars/coffee houses
My history is in big cities, so am used to free concerts by name brand rock bands!
More adult entertainment
More late night
Play up gardens.
livelier shop fronts (less thrift stores, empty stores)
What kind of entertainment venues would you like to have downtown
affordable housing
free led exercise in the park
Needs more shops to bring people downtown to walk around. Window shopping, etc..
More thing to do
Creative outlets
Less homeless we can help them to find work
More restaurant choices

Coffee houses/ lounge areas
Music
More downtown events
a museum
More entertainment for baby boomers
Better parking. No meters.
Taller buildings to be seen from Highway
have a country singer for the 4th of July like Haines city does every year
bigger green areas/parks
Shops
Parks
Occupancy. There are too many empty buildings that should be utilized. Many of these are undeveloped or just
abandoned by the owners & unkempt. There should be some policies in place to hold downtown property
owners to a standard of upkeep. If all the Holden properties downtown were occupied downtown would be a
thriving place, but there's no hope of those ever being in use.
business mentoring for young people
Public events
Jazz & Comedy Club
more than just first Friday
Add more upscale housing options downtown
Encourage youth programs
Cafes
Cultural foods
more things/stores for children
A quality mid-size music venue
More entertainment/events
More rental/housing options
Activities
more viable retail
easier access to get around
Additional retail
more publicity for events
more family friendly retail shops & restaurants (not bars)
More mixed-use projects with street level retail
Residential
Parking
More events like the outdoor movies
free events in the Munn Park area, movies, music, etc.
When large crowds, easier exits (LEO directing traffic)
Second hand clothing/consignment shops.
bookstore with new and used book selection
Recreation
Better retail
Affordable residential living for middle aged professionals seems to be key to growing a unique downtown.
South Florida is a street I would not trust so it is difficult to cross to get from one shop to another across the way
better parking

a better variety of housing, such as condos
handicap parking
Getting too many restaurants
advertising very poor
Teen and young adult hotspots
Less meters
More nightlife
More restaurants
more thrift/consignment shops (most of the shops now are just for wealthy middle-aged people)
More Diversity
Less Homeless
need more residential
Hyper local transportation like bike share stations
more parking space always.
Expanded retail needs to include a small market/grocery
I would like to see more performances at the Polk.
Games
Great downtowns have really good live music venues and great public transportation and funding for it
Close streets on weekends for pedestrian traffic
better tie in to Polk Theater showings
Attract a more diverse retail environment
Landscaping
people mover tram for bars and restaurants
A broadened definition of downtown
Retail closes too early - not open during dinner hour. Only activity left - bars.
Need more events like1st. Friday's
Less height restrictions, at least double the current limits for the urban core of downtown Lakeland
Better parking
Help existing businesses
High end restaurant
Reduce police presence and let people arm THEMSELVES.
more use of parks & lakes for music, play, etc
Find a way to recognize outstanding talent at the farmers market
Art
Police the historic districts better and keep crime down.
Improved PR for planned downtown events. Often read about them the day after they've happened
better mix of restaurants
TREE CANOPY (good now keep it going)
more off-street parking near the core
I would like to see more businesses coming to downtown and not leaving as they have done in the past 10 years
because of advertising, signage, etc. Code enforcement have not helped in this matter. A little too strict and we
need more flexibility in that area.
Parking
Use the parks for more things like concerts.
Grocery or small food store
Small grocery store

Upscale shopping
Family friendly everywhere.
Need more free parking
Time red lights on outlying streets (not longer lights for some streets than others).
Lakeland is home to some of the most interesting and creative musicians in Florida. Give them a place to play.
Encouraging more bars and restaurants, regardless of class status will help this.
Events
city investment in attracting new development
trademark Runnertown USA. Even if we are not quite... Claim the title of running capital of the US
some chain/corporate retail
Bars w/music for middle aged
Being able to street park for more than 2hrs a day
Engineering
City of Lakeland government not flexible dealing with businesses
Get the patrons at Harry's off of the sidewalk - very unsafe and narrow currently
need diversity in entertainment...not just for youth
More modern
a walking mall -- perhaps between the Harry's and Lake Mirror?
Nicer bars
risk taking at City Hall, take some chances and innovate
Homeless population is an issue
Topical discussions
Why are you focusing on the opinions of individual local citizens, when you might get more done by reaching out
to professional leadership who make location decisions?
Downtown farmers market
need more marketing
Improved Public Transportation
Need to build up our arts/culture scene downtown
great variety of unique small shops
Dog friendly
food trucks on a daily basis
maybe Historic rides around Lkld
Small grocer
Holiday celebrations, e.g. red white and kaboom
a reduction of the homeless population eating out of garbage cans
Some Local CVS-like Stores
More variety of events
Indoor community center
I don't like the name of this initiative--sounds like the church on the north end.
student housing
high end restaurants
promote downtown outside of downtown
traditional bookstore
An eatery with a lake view
Retail
better shopping options in stores on weekends

Grocery for those living there
More outdoor seating without having to purchase something
A sense of energy, it's static at times
More restaurant variety
Inclusiveness of All Residents and Visitors
Lack of kid friendly options
More parking!!! Spaces with a bigger time allotment than 2 hours!
more incentives for businesses to rent out store fronts in downtown
Figure out a way to encourage people to develope property/buildings they already own. Vacant storefronts for
years is just depressing
Diversity of greenery
Historic preservation
When you can convince people to live downtown, you'll know you're on the right track.
Too much hipster stuff
City sponsored advertising of the downtown opportunities/events
More housing opportunities
downtown greenwise Publix
Customer Parking
Lake mirror, people need to know about all the birds, maybe tour of downtown historic and F.L.W.
Stop dumpster diving
Sports venue or theatre within walking distance of downtown
Thriving neighborhoods surrounding Downtown--that draw people into purchasing and revitalizing the area
entrance from west needs improvement
kid friendly restaurant
its the egg or the chicken rule - a small grocery market is needed to support residential but residential is needed
to support a market
fix train issue
Perhaps multiple organizations representing a small downtown dilute the impact that one strong organization
might have on economic development.
Get serious about cleaning up Massachusetts corridor into downtown.
Downtown Lakeland lacks any real draw - retail stores are only so-so and overpriced
A greater presence of Lakeland's excellent Parks & Recreation department - why is there no Rec Center
downtown?
Parking
More high quality retail (clothes)
More creative outlets (art galleries, co-op creative spaces, etc.)
A centralized communication of what is going on in Downtown. I know that multiple agencies have attempted
this but I feel like no one working downtown knows where to send someone to get that complete information.
Parking could be an issue if things take off
The community needs to support arts and businesses downtown.
Effective marketing
City staff that actually attempt to resolve challenges rather than ignoring issues as long as possible
Very little available commercial space to lease
There is more to Lakeland then downtown
Higher end retail
Less prohibitive processes for beautification and public art projects

Life after 5:00 that isn't a bar
Bike rentals
More cultural festivals
destination attraction
Bring back the container gardens
Many good restaurants within walking distance
more festivals
shops (bakery, deli, retail)
More benches to sit on and relax along the side roads and Munn Park
More variety in late night culture
City could omit fees to organizations contributing to cultural landscape through events, projects,
Entertainment
night life leaves something to be desired
Our city planners need to stop playing developer and support change
relaxed nightlife
There needs to be a connection with downtown and the local universities/colleges to attract the younger age
group.
more activities
a map
Outdoor acoustic entertainment
clothing boutiques
Needs additional year-round residents of varying ages
more outdoor eating venues
Fresh blood on city/downtown boards. Good ole boy network rules.
Events
More upscale businesses
A parking plan for the future
Personal services (salon, spa, etc)
more across the board retail.
Love Hollis Gardens, the Magnolia Room & Senior Dance, Lakeland Community Theater, Munn Park
Downtown is pretty good for pedestrians and cyclists, but the rest of town SUCKS. We need to be safe the
WHOLE WAY.
higher end restaurants
Sundry/Drugstore availability
eliminate the 2 hours parking, does not allow basic concept of lunch and shopping
Teen activities
The city takes too much time to make decisions unless they have a personal interest
Try to develop some cohesiveness in the area
That old fountain needs a face lift. It's sad and off to the side - should be a focal point
Tattoo shop - what cool downtown doesn't have a tattoo shop?
Less opposition to diversity in types of businesses allowed in the core downtown area.
more connectivity with neighborhoods
Services
more family entertainment
include more family friendly activities especially during holidays
Stores open later than 6pm.

Parking
ice cream shop
Entertainment
Brewery
More options fitness/entertainment.
Lakeland is desperately lacking in cute shops. I ALWAYS shop in Orlando or Tampa. Clothing and knick-knacks!
Less Homeless
Have awards for store owners
What keeps you from visiting downtown?
decriminalization of marijuana
vegan food choices
More affordable interesting shops for young people
A sushi restaurant
More events/ movies at the park
Live music
more affordable shops
A nicer an updated community theatre
Teen center; senior center
More retail.
have a big flea market /antique fair like Bartow does downtown
More community events like the food rally and farmers market
Retail. Lakeland as a whole lacks quality and higher end retailers. Downtown should focus on bringing in small
boutiques and specialized vendors to add to the variety of retailers in Lakeland. Again, we do not need a Target
downtown or more big names. We need urban-style businesses and boutiques to provide a urban environment.
affordable booths for micro businesses
Uniqueness in retail, shops & services
Fam. Night Fun @ Parks
A movie theater that plays current films
ice cream store
Rooftop access/ second level bridge structures for an expansive feeling
Nightlife beyond dive bars and one club
A more coordinated effort by all of the various downtown groups or less of them
Arts
More family friendly activities/businesses
invite all nationalities to events
play music in Munn Park & on all downtown sidewalks
Too many parking/vacant lots
Retail
hotels- only 1
Some outdoor vendors during the day, not only at special events.
A REAL nightlife--where are the dance clubs?
music and public art
More culture like concerts
more family oriented events
outdoor music/performance theater
Not enough antique stores

Open later
more live music (especially now that Evolution is gone)
More Public Parking
train meter maids not to be so anal - i.e. if a bumper is 3 inches over the striped line -probably because a
previous car was that way or the space is too short for the full sized vehicle
Unique structures other than just in the center park and on the waterfront
magazines preview of the events that goes on downtown.
Flea Market
Great downtowns allow experimental stage of things from art to jitney services
more opportunities for special events
Not much to do
Affordable senior housing
Rents that encourage a diverse and thriving businesses
Need Downtown management to work on the right mix of uses to attract a crowd.
More density, more infill projects.
Better RETAIL - e.g. Apple Store, Whole Foods, etc.
Get the Biannual Flea markets back
Lift bans on club/bar/venue hours and alcohol sales!
food truck more often
Use Munn Park more as a venue.
live music
Greater spotlight on shops/restaurants south of Munn Park
better/additional parking options
Streetscaping- bring back the pots
museum of science and/or history in/near downtown core
Also there is a heavy police presence downtown which can be a little overwhelming. I am not from Florida so
looking from the outside in , it is something that I have noticed.
Social gatherings
Increase the walkability so that there are safe pedestrian crossings on the streets that feed into downtown.
Late night eatery
Affordable housing
Build covered amphitheater for concerts, plays, movies, events, etc.
Community spirit
what are the recreational opportunities in downtown Lakeland - Wing Chung, running, ???
more living spaces
Small venue for known bands
Arts
economic development for downtown- ??
Public bathroom near Munn Park and Lake Mirror
need retail open after 5
Why would a business leader want to be downtown?
Increased Business Development
Need more students downtown, they add creative/vibrant elements
more small food shops
18-21 age group
expansion of walkability across Florida Ave

Upscale dining
more market type events like the downtown curbside market
smae stuff all the time
I think Lakeland city does the most outstanding job keeping downtown beautiful. Flowers and trees are always
beautifully appointed.
ethnic restaurants
promote downtown outside of Lakeland
Better connection with Dixieland shops and restaurants
Green Space
affordable housing or condos
Better nightlife for young professionals
Outdoor venues
Maintaining the Charm and Quaintness of Downtown
A raised side walk to cross South Florida Ave without impeding traffic or being run over
Parking
Advertise downtown events better. I hear people say often that they don't know how to find out about
happenings downtown.
Better pedestrian area-maybe road closed to cars.
Farmers markets and garden shows
Freight - railroad rerouted
tie lake mirror, lake weir and downtown together during first Friday.
Continue the cleanup of the Parker Street area
Young vibrant neighborhoods in close proximity maybe even downtown housing
Dog park
Thank you Tax Collector -- need more on Northside
more bike racks are also needed
When there is an issue with water, electric, parking or parks and rec perhaps the city could be more informative,
flexible, kinder, even admit wrongdoing occasionally.
Eliminate services to the vagrants since they are not conducive to good business.
Better utilization of Polk Theatre
Parking
More seating throughout the parks.
not very diverse.
Technology (free Wi-Fi, internet cafe/charging stations,
Retailers that service their customers instead of complain about people and spread rumors.
Not enough night time entertainment
Grocery
Progress towards alternative forms of transportation and educational literature to develop the culture of alt.
tran: bike, train, pedestrian
Retail other than arts and crafts
core theme (arts/artists, antiques)
Less regulations
Low or no crime
attract industry organizations to headquarter there.
Parking
employee parking is way to expensive

leadership - we need new leadership at the city manager position, possible a strong mayor system needs to go
into effect.
We need to promote downtown as the place to shop, eat, play and live.
more affordable rentals
Safety
Public Wi-Fi
Non restaurant food (bakery, cheese, etc.)
more shaded sitting areas, at least some with Wi-Fi
Love the diversity, love the local businesses. Keep small business owners happy. Don't overthink it.
good fun shops and Lakeland souvenirs and gifts
Stop the city from removing large shade trees
Put citizens first and leave your petty differences behind
Add activities other than eating and shopping
Building exteriors are lifeless and boring (Wakeman's Park View)
Open minded people.
Less swan art. It's getting ridiculous. Less non-local public art. There's plenty of great local artists.
public access ramps for boats or jet ski
Safety
transportation variety example horse & carriage
Christmas is the best holiday you promote ....parade, lights in park decorations...not gay pride events
A few chain restaurants as staple attractions
Cool stuff
Brewery
5ks
Expansion in some way, taking over older/unused/aged space.
It would be lovely to have more access to things to do around the lakes. I understand the brew pub is still in the
works on Lake Mirror. Hopefully it will be attractive and give a chance to enjoy the beautiful lake.
More homo friendly Places
What kind of shopping would you like to have downtown?
music venues
better directions to attractions
Later store hours
More bike friendly
Cultural shows/ concerts
Family events not all about bars
family arcade / entertainment center
More upscale shopping
Better use of arcade area
More restaurants
Housing
Variety of venues for food and entertainment. What we currently have is great, but we need more. A variety of
hours (Monday & Sunday nights options are very limited downtown). If we bring more residential living, more
business occupancy and more retailers downtown, this will naturally happen. If we build it, they will come.
micro loans for small businesses
Weekend Events
Additional long-term parking options that allow visitors to stay longer than 2 hrs durig the business day

Vegetable/fruit gardens for public enjoyment
Greater variety of things to do, in general
more public transportation
bring entertainment like bowling or arcade
More density and less height restrictions
Munn Park update (get rid of soldier)
economic incentives
open-air concerts and theatre productions
More art
Need free parking all over downtown
more parking and/or better public transit
More cultural/diversity events
no horn zone for trains -should mean no horns! They still blow them early AM in Downtown
Visible push for environmentally friendly alternatives
encourage less expensive stores to the area.
Great downtowns in FL have beautiful shade elements on streets and in all parks
better accessibility by foot and bicycle
Progressive Business Walk!
Groceries and druggists
Addressing the issues that stifle culturally diverse presence and engagement
Downtown should have distinct districts within itself that accomplish different things.
Better PARKING
Use common sense with new projects, is it feasible?
dance clubs
Close a block, make it a mall.
more diverse world food restaurants
More "Common People"/family events
continued events (farmer's market) to draw people downtown
Multi-Cultural focus- not just festivals but every day
good quality development & park on old Fla. Tile/railroad yard
I would like to see the downtown widen its boundaries and add more streets with lights and beautification.
Get rid of the smoking.
Diverse housing
Late night eateries (for after shows at the theaters)
Corporations
What is the plan for getting an anchor tenant for downtown? Replace Watkins.
Drugstore
More bicycle parking
Why would a business leader want his employees living downtown?
More frequent cultural/social events
Welcoming Entrances
more live music
oh, did I say free parking?
Expanded farmers market
Outdoor seating for restaurants
Favoritism and Exclusivity to Small Businesses (keep big chains out!)

More affordable yet clean non section-8 living spaces
Parking, parking, parking
signage easy to see
Chalk festival
More patrolling of downtown at night
Unique infusion of character or focal points that require patron interaction
do not put City office in Fed Building
The arts are a reflection of the city's creative capacity. Cultural funding for the arts by the city is is essential.
Market downtown to a grocery store chain.
Parking
Guides to downtown amenities
marketing or information center of some kind.
Physically the downtown is very nice. It’s the people and culture that need to change.
More support to young entrepreneurs/small businesses that can create a vibrant and distinct downtown culture
Better parking
connection between north and south of the RR tracks
More diverse/unique signage
Variety of services
Utilize open areas. Don’t try to be Lakeside village. I love Lakeside village but downtown needs to have its own
market segment.
homes, apartments (own & rentals)
needs better dining
More green space, dog park
grocery store
Pet friendly businesses

Q21. In your opinion, what do you believe should be the top 3 measureable outcomes
for programs initiated by Ignite Lakeland over the next 2 years? (935 comments)
# and Type of
Businesses (173)
# of Events/
Participants (139)
# and Type of Residential
units (92)
Safety & Security (53)
New retail, retail
diversity, retail mix,
etc.
Family friendly,
culturally diverse,
more community
events
More people living in
downtown, affordable
units, etc.
Safer environment,
control homeless
population, reduce
vagrants, etc.
Band party
Parking
residential population
Attracting new business
community outreach
More programs to draw variety of crowds during different times of the day
positive citizen surveys
replace city management staff
showcasing volunteer programs for the community to get involved
encourage LPD to conduct more compliance checks IN the bars for underage drinking
less bars
increased foot traffic to shops and restaurants, especially during the day
Reinforce keeping store fronts clean and inviting
Safety and security.
safety
More growth of business
more hometown business
Fewer empty storefronts
Diversity
Make a safer environment
parking
concerts
% increase in downtown residences
increased retail
Increase or support/attendance for Saturday Market
more local events
connect with existing neighborhoods
expand to other downtown streets
Employment growth
Increase percentage of outdoor leisure activity space, For example Central Park
More family events
Fire the City Manager
Improved public transportation
Safer streets with less homeless begging for money
Cultural Diversity
More downtown "foot traffic".
Grow the economy
business friendly

safety for everyone
Shopping
Retain young talent
more business opportunity
More green space
more people living and working downtown
Increased number of residents downtown
nightly entertainment
Public venues w seating
More children's activities
Increased foot traffic (without being driven by festivals)
Housing
Modernize, but keep charm
Open minded unique businesses with things to do
Parking
University Commons groundbreaking
More retail
Economic vitality
Maintain downtown architecture
economic growth
Get more, better businesses downtown
growth
diverse attendance
Filling empty store fronts
More reasons to come downtown at night
Safety
Larger side walks
more events. Evenings where people can come down and eat, listen to music etc. Bring the restaurants out into
the square or the streets. Advertisement is huge.
Storefronts full
Job creation
Diverse restaurants/ stores
Move light house ministry's
Community programs
Events
Less concerned with paid parking
How many non-Lakelanders attend
better communication about upcoming events
Activities for special needs people
Better parking areas
Expand downtown by attracting more retail, restaurants and night clubs
parking
More foot traffic downtown.
look at what Bartow and Winter Haven and Haines city have and do
Profitability
reduce vagrants and drug addicts

attendance
Growth
Evening restaurant sales
economy
Rebranding Downtown. Honestly, anything would be progress. For a tourist and visitors website, there are tons
of great (Nocatee.com). Let's make this professional so we look like we've got it together.
Retail business
Unsure
diverse events- farmer's market is great, first Fridays are BORING,
Measurable outcomes are over rated.
number of people coming to downtown daily, for special events etc.
Cultural Events
shops
Less Homeless in Downtown
have empty buildings been filled
More young adult involvement
Increase revenue, business
retail
Sustainable resources
Sales volume for downtown businesses, good indicator of saturation
Number of new small businesses that stay in business more than two years.
revitalize the Lakeland center as a viable venue for shows that will empty into downtown.
Variety
Awareness of what is already going on
Downtown events
build a dog park
business
Additional dining and retail downtown
More events.
increase safety at night
Ignite Lakeland needs to urge the city to be progressive in their thinking and urge city leaders to think outside of
the box. That is sorely lacking.
new jobs created downtown
increase housing units
Increase number and variety of events for networking and socializing
increases in viable retail businesses
parking
More activities to draw people into downtown area, for different age groups
Participation in community events
Attract more cultural diversity
Number of people visiting downtown (for shopping, events, etc.)
jobs
Attracting more people to the area through art
Job Recruitment
More Communication
Percentage increase in population living within Downtown Lakeland

concerts and events
affordable rental and housing opportunities
Free parking all over the downtown area
improved fee based public transportation
more events
Downtown caters to white upper middle class, let's find a way to draw in some diversity.
visibility
Family events
better transportation-citrus connection
Parking
Money raising for better Lakeland
More info
city events to get community involvement
Better parking
education about downtown
Christmas
More entertainment and bars should be allowed/encouraged
Diversity
More nightlife
Daytime and night time events
Affordable
Length of businesses surviving & remaining open
More restrooms
More Cultural/Diversity Events
support more residential development
Increase of 18-35 year old participants in downtown events
Encourage and work with DLP/LDDA and other downtown interest groups to be more cohesive in decision
making/programs for downtown
Transportation for the disable and elderly to get to all events that goes on in lakeland.
Secure a safe place for young adults
number of persons visiting
Promote viable additional residential living near downtown that respects downtown architecture and heights
bring more people to downtown
Raise visibility of downtown Lakeland outside of Lakeland
More Retail
Making it more favorable to small new businesses
transportation around downtown
Variety of housing - a range of affordability
Work toward an optimal mix of businesses and fewer vacancies.
Attract people to downtown businesses
bathrooms
Truly look at the existing inventory of buildings and structures before building new and very costly ones right
next door (as in a parking lot on Bay Street).
Urban Infill projects. The next major retail project proposed in Lakeland should happen in downtown Lakeland.
Imagine what Lakeside village-type project could have done for downtown Lakeland
Better parking

Get rid of mayor and most city commissioners
More diversity in small businesses
Get people downtown
Improved retail
Increase in economic activity
safety
a reduction in ground floor storefronts being used as office space.
More art/music events
Get rid of the people in our local government that want to make Lakeland a mecca for the bums and the
homeless. Until you do that, it is hopeless.
Number of Fully occupied/well maintained/economically sustained businesses in downtown area
Attracting shoppers
Define what the "advantage" of downtown will be
strong collaboration of all downtown stakeholders
Cultural and class diversity of patronage
i don't know
Involvement of citizens who do not use the internet
Get the youth involved , they have so many great ideas and thoughts .
Residents
Music venue opened or supported concerts for younger people
Draw young adults back to downtown
Visitation increase
Read United Nations Agenda 21, Sustainable Development.
Keep events occurring in downtown
Extended hours for restaurants and coffee houses
Focus on Lakeland's history
Are people coming downtown on weeknights, or just on weekends?
More residential space
More concert events by the lake.
Economic Growth
SAFETY
Transportation - the bus system needs to be expanded and should run regularly on nights and weekends.
More retail
Develop an agreed upon Plan for Downtown
defined plan for public private partnerships to spur development
Use Scoring of Best Small Town in America as Base - See Outside magazine, Sunset or Outhern Living magazine
standards
improved retail opportunities
more living spaces
Dog park
Increased Residential Development
Explaining who Ignite Lakeland is.
Housing
Traffic/foot and car
young family entertainment
Technology

make City of Lakeland more helpful to people already working in Downtown-
Pet options - dog park?
residential development
Makes people excited
Retail openings, incl restaurants
New businesses.
see previous answer
number of new housing units available
Housing
attracting a larger 18-35 y/o demographic downtown
Increase percentage of non-downtown businesses moving into downtown should be greater than businesses
just starting out there.
More shops
Develop 20 Year Master Plan for area from Lake Wire to Lake Mirror to Lake Morton
ART
More residential options
parking
Government becoming pro development
Increase retail/office building occupancy rate; decrease frequent turnover
increase in attendance at downtown events
18-21 age group
more public art
More trans
More youthful image
family fun
better/more parking
more upscale retail
Money Spent by Patrons
Parking
Increase economy.
more free family events
Attracting talent and culture
Parking
More affordable residential opportunities.
modern vision plan
more housing
increased store sales
Keep with a traditional downtown feel, not stressful like downtown Tampa
More residential housing in downtown
more housing
Accessibility
more visitors
Diversity
housing
More business life
Downtown

More public events
Housing
Residences in downtown
Encourage growth
Dog Park
Stronger Economic Growth
residential
Trolley
Increased residential
Parking hours removed for downtown NO limits
additional kid friendly environment
secure additional employee parking to free up public access
New residents
Nightly or weekly cultural events
Safe parks
Draw shoppers to downtown shopping.
Increase residential
turnout
Increased foot traffic
Community involvement/participation
Safety
Frankly, I don't think Ignite LKLD is needed. The fact that you don't work with the other organizations already
downtown lead many to believe you have a hidden agenda.
More involvement with the general Publix in the downtown
Residential development
Increase in people living in downtown core
Increased residential development
attract young business
Creating a plan of action and actually accomplishing items on that list
Form action group w/City to minimize impact of railroad (freight).
Security downtown
More eating est.
Amount of political leader involvement
More retail
Spearheading attracting more culturally diverse entertainment options
Spur more residential development
Residential ownership.
presence of security
visits to special venues
city wide Wi-Fi
safety
unique restaurants
How to recruit more residential downtown.
Entertainment (food and beverage)
Diversity

Assure Cultural Arts Trust funding is sustained/growing, funding existing arts orgs as well as new creative
opportunities.
Making downtown appeal to customers and not vagrants and criminals.
more stores
retain more young professional talent in dt Lakeland area
Visible increase in retail
Bring the community to downtown not north and south.
Parking
People who attend events / use facilities
more people living & working downtown
Is Lakeland a destination for visitors
MORE VISIBILITY
Increase in Citizen Engagement in the Downtown Area (Rally the People with Interesting, Fun things!)
Survey showing increased knowledge of the public with what is going on.
Increase housing downtown
How does the focus benefit all and not just the Ignite leaders?
Increase in residential development and occupancy rates
Implement quality of service surveys of retailers and of city staff at least annually
Develop residential density downtown & near downtown
Include the WHOLE City NOT only downtown
High end residential
Increase in new residential development- particularly mixed use type developments
Return on investments from both private and public sector programs
Drawing in millennials with cultural incentives: working with local organizations to create cultural incentives that
can rival Orlando, St. Pete, and Tampa
Diversity
Housing
Growth in retail
Attracting diverse retailers to add to the already eclectic mix
frequency of special events
Retail
Increase the available types and quantity of housing
increase in Sq ft open space utilization
metro rail
Safety, clean up surround areas of north downtown
Number of people for events
more retail business
Affordable residence
Increased residency in downtown Lakeland
Residential Growth in downtown
job growth in the area
bringing more people downtown
more community interaction
Increased foot traffic/walkability
Attendance at events
Increased number of employers in downtown Lakeland

50 permanent downtown residents.
Additional retail businesses in downtown
New businesses
Increase of retail and mixed use properties beyond Kentucky Avenue
events that bring people of all races together like red white and kaboom
Code ordinances for downtown
Create a sense of newness or revitalization
Return on investment
Citizen/Community Engagement
Business's sustaining in downtown
Collaborating with the City re: difficulty in doing business with the City
Open house
Economic growth
success of business
Working with government to lift restrictions on use if downtown space for certain purposes
retailers
more people involved in healthy recreation
close the bars that serve underage patrons
showcasing free how to programs for the arts, music and dance
offer more family friendly events, which may mean re-evaluating what the city charges for events
more family friendly
continuation, not cutbacks, of beautification projects
A police officer overseeing the downtown area
Welcomeness.
More "free" venues & festivals
more security
Increased diversity
Attract And retain young professionals
more venues for live music
family friendly safe places to dine and shop
zombiefest
% increase in evening retail/ services
increased nightlife
Weekly events
promoting family involvement
attract more business' that attract people
Living space for families
Increase and attract corporate presence
Give acting Chief Geddens a chance as Chief.
More social settings that are not bars
Arts / Music Scene
Fewer empty storefronts.
Available to all incomes
youth friendly
keeping clean areas

Food
Improve cultural diversity
more employment opportunities
Better employment opportunities
Flourishing, diverse businesses
Respond to homelessness
Interest from chain companies
Grocery for housing
Encourage boutiques from bigger cities like Jax and Orlando to open shops
Diversity in entertainment options
Increase in destination events and # of people attending
More housing
Keep/attract young talent here
More night activities
attendance at community events
Create a more vibrant downtown
popularity
outdoor classes
Helping to maintain shops and businesses already in existence
More parking options
New experiences
Bike lanes
Places to live
Public events
Housing for young urban professionals
Build north side up
Arts
Support local business
And appreciative that those people are spending money in your community
more events on lake mirror
A nicer community theatre
More novelty shops opening
More residential units
jobs
More businesses moving into downtown.
Vitality
more lenient parking
income generated from sales of tickets/vendors
Advertisement for downtown events
Number of homeless people in parks and on the streets
recreational
Cleaning up the empty buildings downtown by working with the building owners to apply pressure for progress.
Either add to the expansion of downtown or let someone buy your buildings. This may require incentives for
build-out assistance or for tax credits, but I'm sure there are grants or investors who would be willing to back
this idea.
Office jobs

parking situation for events
Arts & Crafts Events
less bar's
Less Crime in Downtown & Lakeland as a whole
are more people attending events
kid friendly to lead parents down with children
Newer technologies and structures
number of times you hear the word "boring" when someone is talking about Lakeland... seriously, this matters
Increased revenues of downtown businesses.
I'm at
Friendly atmosphere (not all vendors are friendly)
Honest Failure evaluations for small businesses and downtown events - learn and improve
Restaurants
increase of retail / food doors
cleanliness
Additional community events
More stores
better parking
Ignite Lakeland should start a Mid-Rise campaign to lesson some of the height restrictions around the downtown
core & open the field to companies that would love to build 8-15 story in downtown Lakeland & bring jobs with
them. The economic impact would be enormous & it would bolster the idea of people wanting to be downtown.
new retail businesses downtown
improved parking situation
Improve parking options
increases in events that people who aren't hippies would want to attend
more residential opportunities. If you live downtown it grows
Number and quality if community events
Expand public transportation options
Number of businesses located downtown
Growth
Less regulation of industry
Residential Development
a published calendar
Percentage increase in retail business within Downtown Lakeland
increase retail store activity
outdoor music/performance theater
Need more antique stores
increased residential options
more employment paying a livable wage
Return a public art gallery to downtown
Accessibility
Sales
other modes of transportation
Evolution records
Love the people
Better transit

children activities
fireworks
Economical
Unique
diversity of people visiting downtown
Have some activities for people of all ages
College Friendly
support cleanliness and rehab of
Increase of local artists and musicians to downtown on regular basis
Cater to young professionals (by offering dining/bar/cultural experiences) who, in turn, will want to live
downtown
be equipped with wheel chairs for people that can't walk very long.
Make downtown Lakeland the place for both older and younger professionals
Cultural diversity
Promote a grocery nearer or in downtown/CRA area
promote mixed use developments - more living space, shopping
Bring regional activities to downtown Lakeland
More activities for families
Making it more attractive to tourists, like Clermont has
attractiveness to more retailers
Better and more attractive linkages to neighboring areas
Create greater bike/pet-friendliness both in Downtown and to neighborhoods.
Fill empty buildings
get the vacancies filled
Quality retail
More height and density.
Better retail
Safety downtown
clean up downtown, ballards, sewers for dumpsters
Amenities such as grocery, pharmacy, trolley
Increase in business/residential/cultural diversity
affordable
achieve some sort of identity for Munn park.
more diverse restaurants (NOT Chilis, etc.)
Measure of downtown diversity in number of restaurants/shops/business offices/arts/community
space/residents in downtown area
Do something about parking
Plan how to "access" this advantage
increase in business/entertainment activity downtown
infrastructure-parking, crosswalks, seating, bike racks, recycling, etc
free wireless internet service throughout core 20-24 blocks of downtown
open forums .
Shopping options
City support for downtown events
Increase arts opportunities
Draw from surrounding towns/cities

Read "Behind the Green Mask, U.N. Agenda 21 by Rosa Koire
Do something about the number of homeless people
More EARLY breakfast hours
More press on events
Are people moving into or away from downtown (for housing or business)?
Networking space, traffic flow
CULTURAL DIVERSITY
Housing: more of it - and keep rents low
More housing
Spur Development
a plan detailing who will carry on initiative after ignite wraps up plan
Housing Values (increase)
improved residential opportunities with outdoor spaces
ease of permitting for new retail
International type festivals
Increased Retail Businesses
Narrowing the number of organizations that "oversee" downtown.
Retail success
more retail / Big drawing card for family
Arts
build more housings- apartments, condos, townhouses
More for young people - including school age teens
job opportunities outside service and hospitality
Make people feel safe
Development of area north of Downtown
increase in number of people working in downtown
Restaurants/Bars
better retail – clothing
Commitments from local business leadership to increase downtown presence.
Establish 5 year Plan with defined attainable goals
CULTURAL VIBRANCIES
More culturally diverse businesses
more unique shopping
Residential developments occurring
Partner with B2C biz for revenue studies - increase in overall revenue for DT biz
increase in events
Housing
consolidation of various organizations which promote downtown
more info on when meetings are held & where.
Better communication of events
child educational program
fewer homeless wandering the street hassling people who work for a living
more salons
Success of Businesses
Housing
Attract new businesses.

Progressive growth with an eye on the future while maintaining the charm of the past
Housing
retail/restaurant plan
more jobs
increased restaurant profits
cultural and art
Better security of all green areas at night
more night life
Identity
Interaction
transportation
More night life, minus focus on alcohol
Transportation
More people using downtown attractions
Creative Culture
Public transportation
Encourage new business
More restaurants
Larger Interaction With Local Residents
Retail
Security/police presence
Increased residential - with that comes support services
parking
community involvement - street dance
attract diverse retail storefronts
New business
seating
More diversified retail
Do more for college age and young adults
Crime
Fewer empty storefronts
Cooperation/Engaging with other downtown organizations
Cleanliness
More retail and business brought to downtown.
Creative elements in downtown
Increase in retail businesses
increased employment opportunities
Work w/City on plan for customer parking.
Deal with the homeless and panhandling
More space rented
downtown property tax revenue increase
More restaurants
Working to transition downtown neighborhoods into a vibrant growth spot
More residential in downtown area
Spur more office development
Retail-small grocer or market.

street events
# of customers coming to restaurants
deal with CXS
residential communities
How to effectively encourage development south of the downtown bypass
Housing to draw people to live downtown
Residential
Make downtown more welcoming by increasing the parking limits to 3 or 4 hours.
Housing
better parking
neighborhood growth/revitalization
City plans for better connectors within and around downtown
More Retail
Revenue stream from events / facilities
more visitors & attendees at events downtown
Do we have good public / private partnerships
MORE RESTAURANTS, SHOPS, ETC.
Increase the residential density in the downtown area.
Restaurants and art programs thriving
Filling or redeveloping vacant commercial space
Remove long-term city staff that are not trained professionals in their jobs
Recruit relevant retail that will cause other retail to come downtown
Less segmented groups
More residential
Increase in professional and creative class employment
new business development
Lobby for alternative forms of transportation systems that adequately connect the disparate portions of the city
Viability
Growth
Growth in residential housing
Attracting tourism
increase in spending at stores and restaurants
Housing
Increase the availability and accessibility of services, including restaurants
number of relocated business headquarters
homes
Public restrooms
Retail Mixture
New construction/development in the downtown core
Downtown's Connectivity to the region
number of new businesses being successful and staying open
plan better events
maps
Increased diversity of shops
Revenues earned by downtown establishments
Inspire the addition of a new fun element in downtown Lakeland

35% reduction in lease vacancies
Parking solutions
A hotel in the corridor between downtown and The Lakeland Center
more retail shops
Eliminate or consolidate similar downtown groups
More active downtown life
Track visitors by hour & day of week
Intra connectivity - how downtown Lakeland engages areas outside of Downtown
Providing support for residential development - large and small projects
Building a sense of community for those outside of the social circle of city organizations
crime rate
an even playing field for new business
lower obesity rate
Replace negative culture with ...oh never mind, this won't happen within 2 years.
More information on how then community can get involved with the. Preserving of downtown
if Amendment 2 passes, do NOT allow any marijuana dispensaries ANYWHERE in Lakeland
quiet reflection areas
Marketing help for small businesses not resented by LDDA or not usually noticed.
Address the panhandling
Charitable outreach.
More public restrooms
more family activities
$$$
more clothing shops catering to young people
safe affordable neighborhoods connected to downtown
1st Friday
% reduction in homeless population
keeping downtown fun and clean
The train is a very big attraction for all kids in Lakeland. Incorporate some kind of train station or the like for
children to access. at least post a train schedule so parents can bring their children to watch trains
Give everyone an equal opportunity to succeed
Eliminate camouflage any/everything
A more visually appealing look overall
Identity (Identity comes with Cultural Diversity)
More non-DLP sponsored events filling the calendar squares.
Positive image
diversity friendly
additional parking close to events
Services
Improve viability of nearby neighborhoods
more housing opportunities
Family centered
"Cool" aesthetic which attracts young professionals
Decrease in reliance on special events to draw people to downtown
Downtown trolley
Getting the word out!!

More downtown businesses opening
Diversity of recreational opportunities
Increase night life.
number of small businesses
Create more cultural experiences downtown
stimulation
better sales for restaurants
Safety of downtown
Downtown residential
More restaurants
Increase beautification
Transportation
Diverse cultural events or more of it
Family attraction
Support growing the street markets
Affordable housing -
safety / homeless population control
Additional/extended Transportation for special population
More flowering plants/ planters, aesthetics
Encourage upward expansion.
more attractions
The existing businesses seeing more success.
Safety
more evening entertainment venues
returning attendance
Number of events at venues such as polk theater and in parks
living
Developing a program to attract retailers to rent space downtown, maybe incentives are necessary, but I really
think it's just marketing gaps that need to be filled.
how pet friendly is downtown
Music Shows
family oriented
More Upscale Housing options
not sure
More public events
Job opportunities available in the area, often an indicator of economic growth in an area
Diverse community engagement in Downtown events.
a loss
Shopping - not a lot of options, no women’s clothes stores
Transit incentive and outing - You have to teach people how to use transit.
Shopping
growth of downtown population
restaurants
More parking lot and transportations
recruit desirable retail shops
There needs to be a drive to redevelop all vacant lots with a 5 story building height minimum and adopt

development standards that require street level retain regardless of the type of development. Downtown needs
to adopt a work, play & live 24/7 attitude.
Students drawn downtown
economic incentive for implementing goals
Increase community knowledge of what businesses are there - promotion
an increase in the safety and usability of the areas not directly linked to Munn Park
bus systems from suburbs to downtown that are on time and more often.
Number of people living downtown and/or number of affordable housing units located in/near downtown.
less regulations
More big city culture
Regional Marketing
more people
better housing
convenient transportation to downtown
Need a women's shop.
increased options for younger residents
more retail shops
security
More seasonal events
Homeless people fixed
Great place
Accessibility
more music
zombie feast
Diversified
Have some activities for people of all cultures
More Shops/Stores
address the vagrants/homeless
Maintain parking opportunities for the many people who come into downtown from other areas of the city.
Shuttle in every corner of the city to stores, events, etc. weekdays & weekend from morning to midnight.
Help lobby FDOT to fund next steps for freight rail re-location
Variety of experiences
Create a destination for a unique experience in Central Florida
More to do to attract people.
Putting back the big tubs of flowers and trees
Addressing the issues that stifle culturally diverse presence and engagement
Maintain existing buildings & parks
Quality food and beverage services
More downtown community events that encourage a trip to downtown Lakeland. People need to know that
downtown Lakeland is more than the middle of driving from one side of town to the other.
Better parking
Find another place for homeless to congregate
work on unfinished projects
More jobs downtown
Increase in personal freedom
used of beautiful areas

Put together better questionnaires.
Amount of money spent reduced as businesses thrive
Take focus off restaurant only
Take step(s) towards that goal
creating brand for downtown that clicks with all stakeholders
Greenspace development-trees, greenscaping, outdoor seating and recreation support
Hire highly qualified planner as was done about 15 years ago to help community envision possibilities
Education
Parking options
Some culturally diverse events
New businesses
Understand what Federal Regionalism and U.N. Agenda 21 really is.
Work together with the DLP and LDDA not at odds with them
Is there a palpable sense of joy and excitement in the way people talk about Lakeland?
Beautification
CLEAN SPACES
More restaurants and bars - if the second initiative is met, they'll already have a ready-made customer base.
More community spaces
Increase foot traffic
new events/attractions in downtown
Measure job growth in sectors other than medical and distribution,
attract diverse special events
resolve parking (more garages, fewer lots, allowing more infill)
Retail, restaurants
More Signature Events
people living downtown
Engineering
More parking spaces
Improve pedestrian safety
Brings variety and modernism
increase in tax incremental funding
Employment
better housing
Increase in downtown business income.
MORE EVENTS
more vibrant daytime and night life destinations
Plan in place
A baseline for parking perception exists with LDDA; favorable change in consumer parking perception
increase in and variety in shops
Safety
Become a hub of activity
more and better housing that is affordable for young families
Re-vamp of the Lakeland center...it really needs to be up-graded and have more first class entertainment rather
than entertainers who are "over the hill" so to speak!
More Young Urbanites
Variety

Create/expand on urban residential areas
Better PR for Lakeland showing through action our willingness to grow & change
Trolleys
downtown housing plan
more people throughout the week and day - not just 7am to 6pm.
no empty storefronts
a place where everyone loves to come show their family and friends
Better sync between downtown and Dixieland/Lake Morton/lake Hollingsworth areas
retailers that stay open later
Cultural diversity
Economy
bringing more employment opportunities to the area
More loft/apartment housing available at reasonable prices.
Collaboration
Parking
Encourage more residential areas
More shops
Improvement in Overall Aesthetic
Parking!!!
Increased residential - with that comes support retail (grocery)
Parking
more visibility of police during weekend night life
develop program of more frequent family social events
Job growth
Cleaning
Improving the surrounding community
Start a "shop downtown" campaign
Parking
Bolstered community perception of downtown
Quality, not quantity of events/initiatives
Variety
More residential opportunities in downtown.
Getting a grocery store
Increase in businesses headquartered in downtown core
increased retail/entertainment opportunities
Create w/City a beautification plan & implement.
Housing that is nice and upscale
no vacancies
Projects that will bring connections - e.g., a dog park, entertainment events, etc.
Spur more retail development
Public transportation operating later hours.
visibility of people on the street
Parking
Nightlife
Activities to bring people downtown
Events

Combine the many downtown associations/orgs/meetings/dues to one dynamic org that will ignite Lakeland.
Downtown expansion
more kid things to do
more accessible parking for events
Proposed marketing/branding strategy for Downtown Lakeland
More places with nightlife to bring people of all ages in
Feelings of people post events and whether or not they would come to the next one.
increased satisfactions scores with downtown
Is our tax base growing
BETTER PARKING
Support cultural initiatives that engage more citizens (and up-and-coming home buyers!)
Bums moved out of Munn park
Consolidation of oversight groups
Annually measure downtown employment numbers, demographics, salaries. Survey their needs and desires to
refine development and business objectives.
Make it easy for more night time entertainment to get established downtown
More parking
Additional outdoor cafe's to increase social interaction
residential development mix
Work on cultural diversity
Safety
Combination of LDDA, LBP and other downtown groups
Programs to encourage locals to shop within downtown
attraction of new business
Regulatory overhaul
Increase the je ne sais quois that makes me want to go there and live there
number of reduced homeless inhabitants
restaurant & cocktail lounges
More retail shops etc.
Entertainment
More companies moving to downtown
improvements in neighborhood schools(through test scores, high school graduation rates, etc.)
bring different businesses downtown
interesting features just as art shows, concerts,
Buzz created after events
50% reduction in parking tickets
Increased people traffic
Walkable businesses and restaurants in the corridor from The Lakeland Center to downtown center
more bike racks and bike lanes
Spend time/money on helping existing businesses be success
# new businesses
Improving the status of Retail options downtown
Hiring Buxton - or similar - to develop a retail recruitment plan.

Q22. Are there any other thoughts, comments, or suggestions regarding the
development of a Vision for Downtown Lakeland that you would like to share?
Food
Downtown Lakeland makes living in Polk County more bearable.
No
better parking options
Keep in mind to add to what you have...study Buick.
build on the positives
Juice Bar!
I like downtown Lakeland, I have been here my whole life. Historically, businesses have to be profitable to
survive and add diversity to the downtown. As an example, many attempts have been made to attract young
people, but the lack of money they bring or trouble that issues has usually made those efforts fail. Diversity of
shops is another example. Without people willing to spend money in those shops, they fail. I appreciate your
efforts, but I think it’s the people's money that shapes what downtown looks like not the other way around.
get 3k and 5k scheduled on lake mirror
No
I love dogs, but having them in restaurants is not acceptable...unless a certified service dog.
I love that we take care of the homeless and impoverished in this community. Let's do more of that, and really
make Lakeland welcoming to all.
Keep up the great work! Love living in Lakeland
Don't let fear of youth, the homeless, or a 'bad element' color your views. Think positively!!
more arts, culture encouraging the arts
have more/variety of concerts.
I love living here. My main frustration is being accosted for money every time I leave my apt. But I love the
walkability, the parks, and the events.
continue to expand downtown area streets to businesses that attract steady flow of people and customers
As sad as it sounds, decreased visibility of the homeless presence in downtown like Munn Park
More weekend activities
Lakeland should look forward, and extricate itself from the 1950's sensibility.
Thank you for the opportunity to provide my input!
The Frances Langford Promenade would be a great place to feature a "Jackson Square" style art market all week
long, as long as participants need not jump through hoops to get a spot. Just sayin'
More Munn Park events
draconian city policies must stop crippling growth
adding buses to bring people from outskirts of the city, north and south Lakeland.
Look at Greenville SC for ideas. Great downtown
I believe the 3 previous answers are key to cresting a vision.
embrace our history, showcase that, but encourage & attract new businesses with incentives, keep Lakeland
beautiful
Don't put such tough restrictions on clubs & venues that it forces people to travel to Orlando or Tampa for
nighttime fun!
Not saying we need to go all corporate I downtown, but pulling in a few pillars could help attract more of the
"common population" out and expose them to additional things the area offers. People like to venture to places
that they have at least one retailer or restaurant that they are familiar with.
Attract young talent for the future with the University Commons project which can later bring in angel investors
Perhaps soon the new university can develop ideas/plans/projects as part of their curriculum that will be
revolutionary!
Loosen up about night life

Beautification incentives
We need more, better, unique, upscale shopping. We need better, more sophisticated entertainment available.
We need places that young and old urbanites can enjoy together.
a website with sponsored outdoor activities in Munn park would be nice
It looks like a beautiful place. It's one of the reasons we're moving there. But there are some undesirable
neighborhoods close to downtown that are concerning.
n/a
Improve parking, entice young urban professionals and artists, entice local businesses, farmer's market on
Sunday as well. I want downtown Lakeland to have events and culture like Lake Eola of downtown Orlando
where they hold a lot of cultural events, concerts, and even gay pride parade! Go Lakeland!
Really I just can't express the safety hazard for people and the drugged out homeless on the Northside. It kills
business and causes anxiety for the people who come to visit downtown
Grow the outdoor venues music events and marketplace
Bay Street Bistro and the new condo scheduled to be built I really great for the downtown area
First Friday is an awesome concept but it seems to have gotten a bit sloppy. .. We love Lakeland and thank you
for what you do!
Not at this time
No
I'm so glad there is a group out there that is concerned about downtown Lakeland. I love this town. I moved
here from the Orlando area and never thought I would adjust to it but I really love it. It's come a long way in the
past 30 years.
make it more enjoyable and more fun
I normally view downtown as somewhere I have to drive through to get to either the Northside or the Southside
of town, not really a destination. We occasionally attend First Friday, but find it's the same thing every time.
I would like info/kiosk type stands about history
Model after Savannah
We love downtown Lakeland but continually hear about landlord challenges from various venues. Business can't
grow if building owners are perceived to be inflexible.
It needs to be urban, not just an extension of South Lakeland. We need density of population, not mini mansions
& pent houses for Lakeland's wealthy. Downtown Lakeland is on the edge of being something really great and
that will all be determined by the decisions made in the next few years. If the wrong decisions are made, we'll
lose all the potential Downtown Lakeland has and along with it, all the young talent who are the future of
Lakeland. Let's focus on offering those who are already invested in Downtown being part of the process of
development, not just giving the reigns to those with big checkbooks.
need to accommodate people getting to from Lakeland by bicycle- bicycle racks are few and far. no bicycle lanes
affordable housing
More advertisement
make more biking areas, free exercise areas get our children involved in nutrition educate our parents
Thank you for caring about downtown & making a concerted effort to improve it. Much has been done over the
past 30 years or more to make downtown a great place. If we don't work together that progress could be lost.
Let's move forward, not backward, with real solutions
Invite more school involvement and volunteerism in downtown projects
Should be equally attractive to the young population going to college and the seniors who enjoy activities
No
If possible, figure out how to filter out bad investors who don't care about the downtown community. Still too
many empty buildings with bad landlords.

Downtown Disney 😊
Be far future-oriented
Lakeland has a bad rap for being boring, uninteresting, mundane... and truthfully, it often is because the
interesting people are in hiding or too busy. A healthy downtown region almost always has an active nightlife.
Downtown Lakeland is sleepy, so we call it charming. The truth is there just isn't much to do. Where's the weird?
No
Venues such as was Evolution are missing.
On the weekends there are limited activities for families to engage in, and we often find ourselves traveling to
Orlando or Tampa for entertainment. Additional events or businesses that provide family friendly activities, in
addition to more restaurants, retail and special events, would increase the frequency of visiting the downtown
area!
Need places and events for teenagers
very historic, where's the modern?
Creativity, density, height, mix-use development all tied in by street level services which encourages human
scale interaction. That needs to be the focal point. Lakeland needs to stop all the retail developments that
encourage sprawl and refocus those efforts in downtown.
housing creates shopping/ dining which create lifestyle
Downtown is great for lunching, office spaces, and art stuff. But the art stuff is the only thing it really focuses on
after 5 pm. I'd hang out there more, but that is not my scene at all. A few more places for both eating and
socializing that appeal to the after work office crowd instead of just to the hipsters would be awesome.
No
There are great community towns out there. Lakeland reminds me somewhat of Austin, Texas 30 years ago
before it boomed. Austin still has that great community feel in its downtown and town lake area.
Make it attractive to the college student to shop/eat/socialize during the day. Not just the evenings.
How about offering bike taxis or a free trolley/bus that connects a free parking lot to downtown and
surrounding places like Florida Southern College, the Polk Museum, and some of the lakes.
Keep the restaurants and businesses local!
No
A collaboration with all downtown organizations should achieve the goals to make it a better downtown
Lakeland.
Give the shoppers more free parking.
Identify--how to showcase the positives across Florida and the U.S. we are a small community--with no look at
10 years from now. many stories about things that might be--how about getting it done.
No
more food
Previously mentioned
No
I believe that they need more young adults’ opinion on what they like to see happen in Lakeland and actually
listen to their ideas/opinions. I believe Downtown Lakeland has a lot of interesting history. I feel that Downtown
only caters more towards family and elderly. The night life at Downtown Lakeland is not that interesting. I would
still go to Orlando or Tampa Downtown for day and nights. They have more to offer for ALL ages.
I would like to see downtown Lakeland embody the spirit of Chattanooga, TN's downtown with appeal to young
adult, environmentally conscious, locally driven citizens
20 years ago Downtown Lakeland was a blighted area. It has been transformed in many positive ways. The city
needs to move forward with the proposed multi-use land project by the Tom Wolfe group. The residential,
retail, and parking included in their plan is vital to make Downtown Lakeland an excellent location.

Just try to get less expensive stores so people from any walk of life can afford to shop and enjoy downtown.
Consider any new parking garages, where should they go and what min. design standards should be used (wrap
or top with other uses, make more appealing)
Create a downtown Lakeland culture
It just is not a draw to walk along the streets and see, besides the same old 2 or 3 restaurants, uninviting
businesses. Not much to draw one in or make one want to linger beyond the meal. The best thing about the
area so far is the Food Truck Rally. Now that's fun !
Connect the Downtown to the regional bike network including the Coast to Coast Connector.
Lakeland allows many diverse events and activities to be held. It's an impressive place to visit. However, I've
heard it's not very easy for a person or company to establish their business due to politics and costs to operate.
If anything needs change most The City Commission would be the place to start. Their decisions truly affect (and
have affected) the current and future climate of not only the downtown area but the surroundings of Lakeland
as a whole. Too many closed door decisions and arbitrary spending of tax dollars. So, do the right thing and
build upon the small joys of what works downtown. To me, the most obvious jewel is the Saturday Farmers
Market. It attracts an impressive variety of folks - ages, ethnicity, male, female, families, kids and dogs ...
Double the allowable height in downtown Lakeland and see what difference it makes. That issue needs to be
pushed by the people of Lakeland and that would solve part of the problem downtown Lakeland has now.
We enjoy the bars and restaurants providing evening entertainment
Thank you for helping.
Already asked and answered
The City Commissioners don't have the answers. The people do. Stop taxing and spending, and allow the
spontaneous creativity and ideas from Lakeland's citizens to flourish.
No
I told you already, this is a terrible survey
I would like to see a downtown space offered as a community room for small groups to meet in and enjoy
downtown. Would also like to see the return of the foot patrol officer walking the beat/giving a true sense of
security and community. Would like to see the same officers sustained over time so that they become familiar
with both business owners and regular downtown visitors.
We have nice, quaint; it is time for some wow.
I remember the 70's & all those people, private & public servants, who worked to make Lakeland a healthier
downtown have my sincerest gratitude. I think Celebration Florida tried to replicate Downtown Lakeland &
failed miserably. The real Downtown Lakeland is fabulous. Thank you for your stewardship. It matters.
as a customer a sense a safety is the most important thing.
Make public the list of individuals leading Ignite Lakeland
Thank you for thinking about improving downtown, how can we get the city involved?
We need to keep our young adults in Lakeland, and the vitality of downtown will be key.
This is the local Vision for U.N. Agenda 21. This is a "World Wide" Program for Sustainable Development which is
CONTROL of the US & world. More people are becoming aware of it.
More residential lofts – affordable
Lakeland has done a great job in the last 15-20 years.
Nope. We're good. :)
Bring back the big flowerpots, sculpture in Munn Park,
Continue bringing new and interesting activities downtown, not just for families, but for the younger 20-30
something population
NO
All of the focus on "branding" in this survey makes it sound like you want downtown to appeal exclusively to

tourists and visitors. Focus more on what residents want - they're the ones who will help downtown succeed,
not people popping into the city for a day trip.
I hope we will consider foot paths as we expand
Someone is obviously driving this vision. What is it based on? If you were assembling Lakeland from the parts of
other towns, which towns and attributes of those towns’ would you use.
large high-end owner occupied townhouses necessary
I really don't understand why there is ***another*** group that is working on a vision when we already have
the LDDA, DLP, and Lakeland Vision. I'm concerned there may be too many cooks in the kitchen.
More music, plays, comedy
don’t just look forward if you forget the past sometimes you repeat some of the failures
I love our Downtown - let's keep working to make it the best
Don't try to make it perfect, just make it better and improving
Take big chances. Dream big. Win hearts.
If you have more non antique shops it will bring more people
The Kentucky Avenue corridor continues to be the only definable energized area in the core of downtown. It has
been that way for decades, but Tennessee Ave shared some of the same vitality in the past. A major goal should
include enhancing connectivity from Kentucky Ave. to adjacent blocks.
Not just residential, not just retail
Keep up good agenda for Community.
Lots of potential
more events
None
Want Dog Friendly Housing for Dogs 75 lbs +
I’m afraid is and will always a "good old boy "town that caters to those included only
We really need something special to attract Tampa residents into Lakeland. Famous Florida towns like Delray
beach offer a large opportunity for restaurant choices and variety. Local events are good but we should focus on
attracting more people to come stay and play in Lakeland.
Collegiate housing on the northeast side of downtown is a bad idea.
need to have return of events like fancy flea
Keep it up, love working downtown. I love the nostalgia.
More inclusion of FSC- students , patents, faculty
Include dog park!
We need to move quicker, the pace doesn't keep people involved
Downtown has come a long way and we still have a long way to go. I love the downtown area and enjoy
spending time here. I would love to see more art. The prospect of the University Commons is a great idea. We
need the young professionals to want to stay here after graduation and raise their families.
A dog park would be greatly used and enjoyed by many!!
I love Downtown Lakeland and never want to see it lose its way.
I love this initiative and an excited to see downtown grow!
Better Parking or we're all moving to Dixieland!
time to move from good to great. It's within our grasp
No
Massive/amazing changes in the last 20 years!!!
Better monitoring in the library. I stopped going because homeless individuals bring their belongings in there
and "camp out" in the chairs. First there is the odor and then there could be lice, etc. transferred to the chair
cushions.

Promote the uniqueness of the specialty shops and restaurants.
Include a wide variety of demographics when getting feedback for your vision
Development should appeal to all of Lakeland as not only an opportunity to live but as a destination
We need higher end buildings and tenants
In my opinion, the Vision cannot be created by a small group who has special interests in Downtown, nor can it
be done by the City. It must be created by a diverse group of Lakelanders who know and/or care about our
community - much like the plan years ago that was developed by IBM, prior to Lakeland Vision.
need more evening free parking. Another parking garage?
No
No, but this survey was hard to understand and very wordy... Not sure I answered the way you wanted...
It seems to me this is all about the ME generation that does not appreciate what they have and their
expectations exceed what the future economy will be able to provide.
More young people showing an interest in politics.
I would like to see more shopping and more family friendly restaurants.
Lakeland does a great job with the limited resources
Diversity of shopping- there aren't many shops, only restaurants and bars. Upscale and affordable. National
brands and local. Variety!
events in downtown are increasing in price due to new city regulations-hard to sponsor/hold events that are
affordable
While it's refreshing to see so much of the citizenry voicing concerns for Downtown, the large number of groups
with interest in or dedicated to its development creates a perception problem. I think it's time to re-examine the
alphabet soup - are LDDA's projects working? Why should the DLP be saddled with the cost of hosting special
events to drive up business? Can we not streamline some of these resources, or rename them (in the case of the
CRA) to better reflect what they do? Otherwise, it looks as if a whole lot of money and human resources are
being thrown at a problem that just cannot be solved.
To me, Parking is the biggest deterrent for growth in downtown.
Take a look at some other developments to get an idea. Austin Tx comes to mind. Southpark Meadows area
was completely redeveloped for mixed use and was a great place to take your family or go out with the guys or
have date night.
Sustainability has not even been touched, but urban gardens usually qualify as engage citizens, stimulating
culture, and increasing greenspaces. Any sustainability/urban gardening initiatives would be great!
A map locating businesses
Not sure if this is appropriate, but I wanted to add my contact information in case of any follow-up questions -
Brandt Merritt, bwmerritt@gmail.com, 863-838-1057. I've participated in a couple of early Ignite meetings and
look forward to continuing to be involved in the discussion. On a related note, it would help if future meetings
were at a time when those who don't own their own business or work for the city could attend, i.e. around 5:30
p.m. or later or even 7 a.m. before work.
Don't alienate participants just because you might not like what they have to say.
No
Think about the CITY of LKLD not only downtown
The city commission should streamline zoning and permitting
Density, both residential and employment is necessary for a vibrant active downtown
I love downtown, and spend much time there. I would like to see more and would like to see more on Sundays
People make a city vibrant: cultural diversity should be a large goal and determine ways to retain recent college
grads with fresh ideas

I want somewhere I can enjoy all the time. Saturday shopping and lunch with friends, Friday night with the kids
or just my husband, and breakfast or business lunches during the week.
A huge "Thank You" to everyone working to better our downtown!
Work with city not against them as we need code enforcement, ordinances and economic development plans
that support the city and its overall vision for Lakeland.
No
Yes. Expand your view. It's not all about the young. Engage the silent majority. Quit talking like you represent all
of Lakeland while you have your own agenda.
Do not try to be a place where people live. Doesn’t work in Florida. Position downtown differently. don't try to
be Lakeside village.
boutique hotel or get the Terrace to start acting like it cares what Lakeland wants
Keep downtown truly local, limit "chains", aka no Starbucks!! (Blech)
Find a way to fill vacant buildings
downtown isn’t fun or attractive. we should get ideas from other well-functioning downtowns
We have a great downtown. Like anything it can use improving, but I have enjoyed the progress that we've
made over the years. Our community is very conservative which I love about Lakeland and Polk County, so there
will be certain things that we as natives just won't tolerate in our city. But I like the ideas of growth and
diversity, but not at the expense of our morals.
I would be careful how you structure your surveys and solicit feedback. Perhaps asking people what they want is
better than telling them what you want or think is best. This is frighteningly similar to the city of Lakeland survey
that goes out every year in its bias/restrictions.
People are confused about all the different groups who are supposedly working to make downtown. Who does
what?
Mixed use properties are key. Not to slam Lakeside Village, but downtown Lakeland should be where people
want to go.
Review of downtown code ordinance
Free entertainment in Munn Park to get folks downtown

Ignite Lakeland 2014 Survey - Public Comments

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