Improving Business Intelligence Through Data
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The document discusses the importance of business intelligence (BI) in transforming raw data into actionable insights to support better decision-making and identify business opportunities. It outlines various internal and external data sources, emphasizes the relationship between them, and highlights key business questions that BI can answer. The document concludes by promoting Levelwing's expertise in data interpretation to enhance business clarity and profitability.
Improving Business Intelligence Through Data
- 1. IMPROVING BUSINESS INTELLIGENCE THROUGH DATA ASSOCIATION OF IT PROFESSIONALS February 21, 2013
- 2. 2 AGENDA - Introduction - Business Intelligence - Data - Business Questions - Actionable Insights - Who is Levelwing
- 4. 4 WHAT IS BUSINESS INTELLIGENCE? Transforming raw data into MEANINGFUL AND USEFUL information using a set of: -methodologies -processes -architectures -technologies
- 5. 5 WHY BUSINESS INTELLIGENCE? Business intelligence helps IDENTIFY, AND DEVELOP potential business opportunities Support BETTER business decisions
- 6. 6 DECISION MAKING Historical Current Future
- 7. 7 DATA SOURCES What sources of raw data are available? -Internal -External
- 8. 8 INTERNAL DATA SOURCES Businesses collect large amounts of data from many different internal sources -sales (POS) -customer -website -warehouse -manufacturing -HR
- 9. 9 EXTERNAL DATA SOURCES The world around us is constantly collecting data: -price of raw goods -condition of economy -competitor actions -weather -government legislation -census
- 10. 10 RELATIONSHIP OF DATA SOURCES Businesses do not live in a bubble, to develop the whole picture organize + analyze both external and internal data. Internal External
- 11. 11 DISPARATE DATA Data Business
- 12. 12 DISPARATE DATA Custom Data Database Business
- 13. 13 BUSINESS QUESTIONS The aggregated data will help us answer: -where have we been? -where are we now? -where are we going?
- 14. 14 BUSINESS QUESTIONS What specific questions can business intelligence answer? -projected revenue and return - how to reduce costs - how to improve process - if/how sales are affected by external factors
- 15. 15 ACTIONABLE INSIGHTS Take historical data, current state + projections to make better and more informed decisions
- 16. ACHIEVE WHAT COULD BE TM We capture, aggregate, INTERPRET + ACT upon data to solve business challenges, ultimately leading to greater CLARITY + PROFITABILITY.
- 17. 20 LIKE WHAT YOU SEE? WANT TO SEE MORE? Visit our sponsors at Levelwing.com At Levelwing, we specialize in interpreting data and providing you with applications (and not just graphs) that can impact your MARKETING, MERCHANDISING, INVENTORY or even TALENT RECRUITMENT. We help companies utilize data to OPERATE WITH GREATER CLARITY + PROFITABILITY. Bottom line, we move your business forward by helping you make sense of your data so that you can ACHIEVE WHAT COULD BE. For additional information, please contact: STEVE PARKER, JR. Co-Founder & Managing Partner steve@levelwing.com 1 + 843.631.4587