Improving the Customer Experience in Automotive

Private and Conﬁdential Copyright © 2015 Riverview Mobility Solutions Pte Ltd
R I V E R V I E W
mobile engagement redefined

Hi there!
We deliver brands the deepest possible
customer engagement. Fast.

Mobile opportunity in Automotive
Mobile oﬀers unprecedented opportunities to:
Deliver delightful customer experiences
Build long term customer loyalty
& high retention rates
Increase repeat customer
visits/business
Successfully leverage social media
platforms
Innovate & differentiate
Provide a detailed, single view of each
unique customer
Continue to engage with customer after
their visit

! NEIL IS A 30 YEAR-OLD EXECUTIVE.
! HE GOT MARRIED RECENTLY AND NEEDS A
CAR
THAT IS COMFORTABLE, RELIABLE AND SAFE
FOR HIS WIFE.
! NEIL AND HIS WIFE ENJOY A COMFORTABLE
LIFE,
THEY VALUE QUALITY AND RELIABILITY
FROM THE PRODUCTS THEY PURCHASE
! HE ALSO WANTS THE TOTAL PEACE OF MIND
AND CONVENIENCE OF BEING ABLE TO RECEIVE
REMINDERS AND NOTIFICATIONS ABOUT HIS
CAR MAINTENANCE.

NEIL RECEIVES A NOTIFICATION
ON HIS PHONE, INVITING HIM
TO THE LAUNCH OF THE NEW
RVX GT AND TO BOOK A TEST
DRIVE

BEACON
WHEN NEIL ARRIVES AT THE
DEALERSHIP, HE IS DETECTED
BY WIRELESS/BLE BEACON
TECHNOLOGY AND THE SALES
TEAM IS NOTIFIED OF HIS
PRESENCE

AT THE DEALERSHIP,
NEIL MEETS WITH THE SALES
REP, GOES ON HIS TEST DRIVE.
ONCE HE IS DONE, NEIL RATES
THE TEST DRIVE EXPERIENCE

7 DAYS LATER, NEIL IS RE-
TARGETED AND RECEIVES A 0%
FINANCING SPECIAL OFFER

AFTER THE PURCHASE,
NEIL IS ABLE TO BOOK HIS CAR
SERVICES VIA THE APP AS
WELL AS RECEIVE SPECIAL
OFFERS
FROM THE MANUFACTURER
AND SELECTED PARTNERS

1
2
3
4
5
6
CORPORATE SHARED SERVICES PLATFORM
CLOUD BASED SAAS PLATFORM
CORE LOGIC PLATFORM DATA RESIDES WITH YOU
SCALES TO MILLIONS OF END POINTS
ENTERPRISE GRADE / SECURITY
Neil downloads the app,
Registers his account
And selects his preferences
He receives a notification
with an invitation to attend
the new RVX-GT launch event
and a complimentary test drive
Sales team Knows Neil has
arrived at the dealership,
as he is detected by
Wireless/BLE beacon technology
after the test drive, Neil rates
the experience via the app
7 Days later
Re-Targeted for 0% finance
special offer
After Purchase
fold into Service Booking
and Additional manufacturer
& Selected Partner Offers

Why Riverview?

Riverview Platfrom Features
single
customer view
loyalty
programs
news, content
& video
gamification
promotions
gift
cards
coupons
& vouchers
location
events
mobile wallet
credit card
tokenization
surveys
visual & audio
response
qr
codes
beacon
services
buy online
pick up in store
order
ahead
consumer
segmentation
location
marketing
mobile
advertising
content
marketing
push
notifications
beacon
marketing
mobile mktg.
automation
social
marketing
complete
analytics
crm
integration
location
configurable
multi brand
capable
permissions
security
erp
integration
user
profiles
pos
integration
Mobile Marketing
analytics/integrations
consuMer engageMent
consuMer interactions
j
+ "

Cost Advantage
Compared to developing in house, RMS revolutionizes the cost and delivery model, allowing rapid delivery
at a fraction of the cost, whilst maintaining access to cutting edge developments.
QUICKER
TO LAUNCH
7x
COMPETITIVE
ADVANTAGE
50% 50% 65%
LESS UPFRONT
COST65%
LESS OWNERSHIP
COST50%
LESS MAINTENANCE
COST50%

Our Footprint
Global, Multi-language solution
Our Ofﬁces

Thank you! and please feel free to email or call us
for a more detailed presentation
TOM SIDHOM
SALES DIRECTOR
info@riverviewms.com
CAROLINE HOOFT
MARKETING DIRECTOR
info@riverviewms.com

R I V E R V I E W
mobile engagement redefined

Improving the Customer Experience in Automotive

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