1. The media product uses conventions of real thrillers by including an establishing shot of a college, using a mysterious obsessed character, and showing a close-up of a threatening phone call.
2. It develops conventions by adding details like a knife prop to provide insight into the character and using white writing on a dark background to set a gloomy tone.
3. The media product challenges conventions by using subtle background music rather than typical thriller music, including a voiceover for the character's thoughts, and differing in its portrayal of college life.