interpublic group ipg_ar01

This document provides an overview of Interpublic and its performance in 2001, a challenging year marked by an economic downturn. The annual report summarizes Interpublic's financial results, including a 6% decline in revenue to $6.7 billion and a net loss of $505.3 million. Excluding restructuring and other charges, pro forma net income was $359.2 million. It describes steps taken by Interpublic in 2001 to improve its integrated marketing offering and streamline operations, including reorganizing its agencies into four groups and acquiring True North Communications. The chairman expresses confidence that these changes have strengthened Interpublic's position for future growth despite current economic conditions.