Introduction
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This document provides an overview of a university course on multiplatform publishing. It introduces the lecturers for the course, Max Willis and Clive Ng, and outlines the topics, assignments, and assessment for the semester. Students will explore text and image juxtaposition, signage and advertising, image replacing text, and digital publishing across multiple platforms like ebooks, desktop, and mobile. Assignments include creating two digital publications across different platforms with a learning journal documenting the design process, and students will present their work at a mini exhibition at the end of the course.
Introduction
- 1. Copyright Statement NOTICE: The following presentation contains copyrighted materials. Material being used for educational purposes only. Further use is prohibited. Welcome Multiplatform Publishing Max Willis (Lecturer) Clive Ng (Subject coordinator) 1
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- 6. Practical Clive Ng Explorational Max Willis 4 Briefs Week 1 to 8 Week4 Exchange workshop Week 9 to 16 -Text and Image Juxtaposition -Text in the Environment, Signage, Advertising -Image replaces Text -Text, Image, Illustrating Venue, Product and Identity -Digital – print Promo Package -Digital Publishing -Specification -eBook -Desktop -Mobile -Responsive 6
- 7. Mini Exhibition ASSESSMENT -Interactive Demo, -Portfolio page on balance, -Presentation Assignment Submission 21 DEC2013 23:45 via Blackboard 1.Two digital platform publications (tablet ebook /web / mobile/) 2.Learning journal (design rationale, literature review, ethnography research: visual anthropology, user testing, visual exploration, design process, evaluation, tutorial notes, presentation materials, exercises.) Submission format: Link, Zip and PDF 70% Exercise & Final work 20% Learning journal 10% Participation 7