Introduction CSR
- 1. Corporate Social responsibility (CSR) AKHILESH DIMRI
- 2. What is CSR........? WHY C.S.R.........?
- 3. Corporate Social Responsibility (C.S.R.) • The totality of CSR can be best understood by three words: ‘corporate,’ ‘social,’ and ‘responsibility’. • In broad terms, CSR relates to responsibilities corporations have towards society within which they are based and operate.
- 4. • Myth #1: Businesses invest the money, therefore they decide the modus operandi of the CSR initiative. • Myth # 2: Financial resources alone can meet CSR needs of an enterprise. • Myth # 3: CSR is interchangeable with corporate sponsorship, donation or other philanthropic activities.
- 5. Trend of CSR • From Charity to Responsibility. • Conceptualisation. • Implementation. • Evaluation. • Reporting.
- 6. Corporate Social Responsibility Rules under Section 135 of the Companies Act, 2013 • CSR is the process by which an organization thinks about and evolves its relationships with stakeholders for the common good, and demonstrates its commitment in this regard by adoption of appropriate business processes and strategies. Thus CSR is not charity or mere donations. • CSR is a way of conducting business, by which corporate entities visibly contribute to the social good. • Socially responsible companies do not limit themselves to using resources to engage in activities that increase only their profits. They use CSR to integrate economic, environmental and social objectives with the company’s operations and growth.
- 7. Provision in CSR Rules • Specify the projects and programmes that are to be undertaken. • Prepare a list of CSR projects/programmes which a company plans to undertake during the implementation year. • CSR projects/programmes of a company may also focus on integrating business models with social and environmental priorities and processes inorder to create shared value. • CSR Policy of the company should provide that surplus arising out of the CSR activity will not be part of business profits of a company. • CSR Policy would specify that the corpus would include the following: a. 2% of the average net profits, b. any income arising therefrom c. surplus arising out of CSR activities.
- 8. SCHEDULE VII • Eradicating extreme hunger and poverty. • Promotion of education. • Promoting gender equality and empowering women. • Reducing child mortlity and improving maternal health. • Combating human immunodeficiency virus, acquired immune deficiency syndrome, malaria and other diseases. • Ensuring environmental sustainability; • Employment enhancing vocational skills; • Social business projects. • Contribution to the Prime Minister's National Relief Fund or any other fund set up by the Central Government or the State Governments for socio-economic development and relief funds.
- 9. • THANK YOU