Introduction to Omnitoons
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Omnitoons offers a strong portfolio with over 30 mobile apps and a comprehensive marketing package that includes app analysis, social media marketing, SEO, and public relations. They have successfully executed various case studies, including an augmented reality app to promote a golf tournament and a health-oriented app for weight loss, showcasing their innovative solutions. The company aims to be a long-term mobile technology partner with regional experience and expertise in consumer and enterprise applications.
Introduction to Omnitoons
- 1. Web Services Mobile Applications Social Media
- 3. Why Omnitoons? 1. Strong portfolio ü Over 30 apps created ü Innovative 2. Total package ü Consumer applications and enterprise solutions ü Technical and branding experience ü iOS,Android, BB, Facebook 3. Long term vision and strategy ü Your long term mobile technology partner ü Regional experience and reach
- 4. Our Clients!
- 9. The Omnitoons Apps Marketing Package! App Analysis for regulation compliance, pricing strategy, usability and a full competitive analysis Social Media Marketing increases word-of-mouth and attracts new users Media Planning and Buying in mobile and online channels target users when you need them, where you need them SEO to ensure that your application is easily located in the app store Localization for when you want to bring your app to the world Public Relations manages your presence with bloggers, magazines and media publications
- 10. CASE STUDIES
- 11. Case Studies Augmented Reality App Challenge: To promote awareness and attendance of a golf tournament using interactive methods Solution: Created an augmented reality app with realistic sound effects and animation, enabling users to play a game of virtual golf with their iPhone and their immediate surroundings. The novelty of the app attracted many downloads, leading to increased awareness of the HSBC Women’s Championship Golf Tournament and raising attendance of the event by an estimated 19%
- 12. Case Studies Mobile Site and iPhone app Challenge: Build a community of health conscious people who are looking for ways to lose weight Solution: Created an iPhone app with features such as a BMI calculator as well as fitness and wellness tips to cater to consumer needs. A mobile site was also created to enable other smartphone users to access created content, further expanding the community of users. The client can also upload new content via the Content Management System.
- 13. Case Studies Increasing calls for telco Challenge: To encourage people to make calls during the Ramadan season Solution: Created an app for Batelco that reminds users everyday during Ramadan to make a good call by sending them 30 Good Call reminders. It allows users to post comments and share them with friends, making the app viral. Users can also track their Good Calls and view top 10 callers on the leader board. Featured in the New and Noteworthy section of iTunes Saudi Arabia.
- 14. Case Studies Product Lifespan Extension Challenge: To generate further revenue from the movie Angus, Thongs and Snogging Solution: Created a comic version of Angus,Thongs and Snogging and launched it on the iTunes App Store. This generated further revenue with the paid version of the app as well as sustained interest in the movie amongst iPhone users. The app has seen more than 100,000 downloads, testifying to the power of mobile marketing in complementing conventional advertising efforts.
- 15. Case Studies Launch of New Product Challenge: To attract young trend-setters to learn about the new product range Solution: Created a simple yet addictive game that introduces a new product range to users. Users stood a chance to win hampers Through a leaderboard function, providing them with an incentive to download the application. The option of sharing your scores on Facebook also enabled users to spread the word among their friends, hence increasing consumer exposure of the new product range.
- 16. Case Studies Location Based Product Challenge: To build a user generated ecosystem for pub goers to share happy hours promotions Solution: In addition to creating an iPhone app, there is also a website that users will be able to log into, increasing mobile interactivity. This app is also currently being developed for Android users as well to support the growing market and expand the community of users.
- 17. Innovative Solutions! ! awaiting your discovery! Karen New Head Honcho karen@omnitoons.com