Introduction to the Amazon Appstore
2 likes763 views
The document introduces the Amazon Appstore, a digital distribution platform for mobile apps. It discusses why customers should use the Appstore to access over 400,000 apps at discounted prices, and why developers should join to reach customers in over 236 countries and territories while taking advantage of Amazon's payment and marketing services. Developers can get started by registering for free on the Amazon developer website and submitting their app, which often takes less than 30 minutes.
Introduction to the Amazon Appstore
- 1. INTRODUCTION TO THE AMAZON APPSTORE PETER HEINRICH DEVELOPER EVANGELIST, AMAZON @PeterDotGames peterheinrich heinrich@amazon.com
- 2. AGENDA What is the Amazon Appstore. Why be a customer. Why be a developer. How to get started. 2
- 3. What is the Amazon Appstore?
- 4. WHERE CUSTOMERS CAN FIND, DISCOVER AND BUY HUNDREDS OF THOUSANDS OF APPS AND GAMES.
- 5. AS DEVELOPERS – REACH, ENGAGE AND SELL TO CUSTOMERS IN OVER 236 COUNTRIES AND TERRITORIES.
- 6. 6 REACHES FIRE OS, ANDROID AND BB 10 CUSTOMERS Amazon Fire TV Fire Phone Blackberry 10Android devices Fire Tablet Amazon.com app
- 7. Why be an Amazon Appstore customer?
- 8. MORE THAN 400,000 APPS WORLDWIDE. THE APPS YOU WANT. • Use Amazon’s trusted and convenient shopping features to buy apps. • Recommendation engine surfaces the right app to the right user at the right time. • Buy an app once and use it on all compatible devices.
- 9. EXCLUSIVE FOR AMAZON APPSTORE CUSTOMERS. THE SAME APPS FOR LESS. • Amazon Coins can provide apps at discounted rates. • Free App of the Day lets you download a featured paid app for free daily.
- 10. Why be an Amazon Appstore developer?
- 11. GET YOUR APP IN THE HANDS OF VALUABLE NEW CUSTOMERS. INCREASE THE REACH FOR YOUR APPS. • Reach customers in over 236 countries and territories. • Only store for Fire OS customers. • HTML5 web app distribution. • Developer programs to help increase app exposure.
- 12. USE OUR FREE AND EASY TO IMPLEMENT APIS. KEEP YOUR CUSTOMERS ENGAGED. • Learn about all our services at http://developer.amazon.com.
- 13. HIGHER CONVERSIONS WITH 1- CLICK PAYMENT. MAKE MORE REVENUE. • 65% of Developers say total revenue similar or better than other platforms. • Gamers using the Amazon Appstore are the most likely to spend money. • Higher % of Amazon Fire OS developers make more than $500 vs. other platforms. 1 2 3 1. https://developer.amazon.com/public/community/post/Tx3UN4FGATSO6YD/IDC-Survey-Highlights-the-Case-for-Developing-Apps-for-the-Amazon-Appstore, 2. https://developer.amazon.com/public/community/post/Tx1KNFKEEHTSE8K/Report:-Amazon-Reaches-(Big)-Spenders-Best 2. https://developer.amazon.com/public/community/post/Tx20ZAFDC9M0C7L/Vision-Mobile:-Higher-Percentage-of-Amazon-Fire-Developers-above-App-Poverty-Lin
- 14. How to get started?
- 15. FREE AND EASY. REGISTER AS AN AMAZON APPSTORE DEVELOPER. • Go to http://bit.ly/appstoreregisteration for a step by step process on how to create a developer account.
- 16. CHECK COMPATIBILITY WITH OUR AUTOMATED TEST SERVICE. DOWNLOAD THE SDK, TEST YOUR APP. • More than 75% of apps we tested just work. • No code changes are necessary. • ATS will detail issues and provide concrete instructions. https://developer.amazon.com/public/resources/development-tools/app-testing-service/dashboard.html
- 17. IT CAN TAKE LESS THAN 30 MINUTES. SUBMIT YOUR APP TO THE AMAZON APPSTORE. • Go to http://bit.ly/appstoresubmitapp for a step by step process on how to test and submit your app to the Amazon Appstore.
- 18. WHAT IS THE AMAZON APPSTORE? Digital distribution for your mobile apps. WHY BE AN AMAZON APPSTORE CUSTOMER? The apps you want, Amazon's trusted shopping experience, and special discounts and offers. WHY BE AN AMAZON APPSTORE DEVELOPER? Worldwide exposure, excellent engagement, retention, and revenue potential HOW TO GET STARTED? Register for free, then submit your app! WHAT DID WE LEARN?