Jisc webinar engaging building users 2013
Download as PPTX, PDF1 like631 views
The document discusses the invisibility of energy and the importance of engaging building users to enhance energy consumption understanding through ICT interfaces. It highlights challenges in user engagement, the necessity for meaningful data visualizations, and the role of social media and competition in energy management. Key lessons emphasize that effective engagement requires senior commitment and user-friendly representations of energy data.
Jisc webinar engaging building users 2013
- 1. Lessons in engaging building users Dr. Richard Bull
- 2. The invisibility of energy
- 3. By its nature, ‘energy’ is an abstract and invisible force that is conceptualised or commonly defined in a number of different ways, for example as a commodity, as a social necessity, as an ecological resource, or as a strategic material.* * Burgess & Nye (2008), Re -materialising energy use through transparent monitoring systems, Energy Policy
- 4. BEYOND INFORMATION PROVISION •There is a need for a different approach- recognising the complexity of user perceptions and understandings (Niemeyer, Petts et al. 2005); •Combining a bottom-up and top-down approach in order to minimise mixed messages (Owens 2000); • The value of public engagement (Burgess and Clark 2009; Ockwell, Whitmarsh et al. 2009). •The importance of context.
- 5. Two Greening ICT projects Aim: To understand the role of ICT in reducing energy consumption of a large scale public building through the design of an ICT interface connecting building users to their electricity consumption. Aim: To design a smart phone and web based application enabling building users to understand the energy consumption of the buildings across DMU.
- 6. 1) 2) 3)
- 8. TWO CHALLENGES 1) Creative visualisations 2) Meaningful data
- 9. CREATIVE VISUALISATION Healthy buildings = happy animals
- 10. WHAT IS NORMAL? • Consumption (and normality) is dependent on ‘time of week’ • Most weeks are similar but all weeks are different • It is possible to create a normal weekly profile
- 11. QUANTIFYING ENERGY PERFORMANCE • A building is happy when consumption is in the green zone • A building is neutral when consumption is in the yellow zone • A building is sad when consumption is in the red zone
- 12. LESSONS LEARNT • Engaging users (findings from DUALL): – Difficult to engage already busy staff – Even harder to get on-line engagement • Evaluation: – Attributing behaviour change to such an intervention like Greenview is problematic (nb. picking up small changes, & issue of occupancy for example) – Without senior commitment and sincere staff engagement and collaboration mere information provision in the form of dashboards is impotent. • Creative, but not too creative! – Users still found numerical and easily understood representations of energy useful – especially in a Technology/Engineering building – Users wanted guidance for users to help them behave differently with regard to energy use (need for information provision). – People want to compete!
- 13. WHAT’S NEXT? • • • Exploring the potential of social media in energy management: Gooddee2ds: http://greenview.dmu.ac.uk/good-deeds Exploring energy dashboards at a European level: Smartspaces: http://smartspaces.dmu.ac.uk & http://www.smartspaces.eu/home/ Exploring energy dashboards and competition in University of Halls of Residence (IEE proposal with NUS).
- 14. FURTHER READING • • • • • Brown, Bull et al (2012) Novel Instrumentation for Monitoring After-Hours Electricity Consumption of Electrical Equipment, Energy and Buildings 47, p74-83. Bull, R., Brown N., & Faruk, F. (2011) Findings from the DUALL Project: lessons in engaging building users in energy reduction in a UK University. ECEEE 2011 Summer Study: Energy efficiency first: The foundation of a low-carbon society. Bull, R. Everitt, D., Stuart, G., Rieser, M. (2012) The Gorilla in the Library: Lessons in using ICT to engage building users in energy reduction. Conference Proceedings from the second Digital Economy ‘All Hands’ conference in Aberdeen, October 2012. Bull, R., Irvine, K., Rieser, M., Fleming, P (2013). Are people the problem or the solution? A critical look at the rise of the smart/intelligent building and the role of ICT enabled engagement. ECEEE Summer Study Conference Proceedings 2013, pp. 1135-1145; 5A079-13 Stuart, G., Wilson, C., Bull, R. and Irvine, K. (2013) Designing live energy performance feedback for public buildings in Leicester. ECEEE Summer Study Proceedings, 3-257-13
- 15. Thank you for listening. Dr Richard Bull rbull@dmu.ac.uk greenview.dmu.ac.uk Twitter: richbull
Editor's Notes
- #2: Findings from three research projects (well 2,!)
- #4: People don’t use energy, they see lighting, heating and the services ‘it’ provides.
- #5: Central to the notion of publicly displaying a building’s energy performance though is the idea that the provision of information will change the behaviour of those managing and using the building. Hence the proviso that the building is rated and displayed in a poster format that can be displayed in a public part of the building so it is visible, for example the entrance hall. Yet within the public engagement literature it is widely accepted that mere information-provision is inadequate for behaviour change (Blake 1999), and yet ‘top-down’ communication campaigns both predominate (for example the UK government’s ‘Act on CO2' campaign) and are advised by those involved in ‘social marketing (Collins, Thomas et al. 2003).’ However, this rarely manifests itself through measurable behaviour change (Lorenzoni, Nicholson-Cole et al. 2007). As a result, academics have identified the need for a different approach recognising the complexity of user perceptions and understandings (Niemeyer, Petts et al. 2005); the importance of combining a bottom-up and top-down approach in order to minimise mixed messages (Owens 2000); and the value of public engagement (Burgess and Clark 2009; Ockwell, Whitmarsh et al. 2009). It is these three perspectives – recognizing complexity of user-perceptions; a bottom up/top down approach (often manifested through partnership working) and public engagement, that to which we shall return when we consider the role of the municipalities. Of course whilst the EPBD may just require a DEC in an entrance hall, DISPLAY Campaign is different – issue of audience again.