Chapter 9
Knowledge Management and
Specialized Information Systems
7/8/2024 1
Principles and Learning Objectives
• Knowledge management allows organizations to
share knowledge and experience among managers
and employees
– Discuss the differences among data, information, and
knowledge
– Describe the role of the chief knowledge officer (CKO)
– List some of the tools and techniques used in
knowledge management
7/8/2024 2
Principles and Learning Objectives (cont.)
• Artificial Intelligence Systems form a broad and
diverse set of systems that can replicate human decision
making for certain types of well-defined problems
– Define the term artificial intelligence and state the objective of
developing artificial intelligence systems
– List the characteristics of intelligent behavior and compare the
performance of natural and artificial intelligence systems for each
of these characteristics
– Identify the major components of the artificial intelligence field
and provide one example of each type of system
7/8/2024 3
Principles and Learning Objectives (cont.)
• Expert systems can enable a novice to perform at
the level of an expert but must be developed and
maintained very carefully
– List the characteristics and basic components of
expert systems
– Outline and briefly explain the steps for developing
an expert system
– Identify the benefits associated with the use of
expert systems
7/8/2024 4
Principles and Learning Objectives (cont.)
• Multimedia and virtual reality systems can
reshape the interface between people and
information technology by offering new ways to
communicate information, visualize processes, and
express ideas creatively
– Discuss the use of multimedia in a business setting
– Define the term virtual reality and provide three
examples of virtual reality applications
7/8/2024 5
Principles and Learning Objectives (cont.)
• Specialized systems can help organizations and
individuals achieve their goals
– Discuss examples of specialized systems for
organizational and individual use
7/8/2024 6
Why Learn About Knowledge Management
and Specialized Information Systems?
• Knowledge management and specialized
information systems are used in almost every
industry
• Learning about these systems:
– Will help you discover new ways to use information
systems in your day-to-day work
7/8/2024 7
Data, Information & Knowledge
• Data: consists of raw facts
• Information:
– Collection of facts organized so that they have
additional value beyond the value of the facts
themselves
• Knowledge:
– Awareness and understanding of a set of information
and the ways that information can be made useful to
support a specific task or reach a decision
7/8/2024 8
Data, Information & Knowledge (continued)
7/8/2024 9
Knowledge Management Systems
• Knowledge Management System (KMS):
– Organized collection of people, procedures,
software, databases, and devices
– Used to create, store, share, and use the
organization’s knowledge and experience
7/8/2024 10
Overview of KMS
• Explicit knowledge:
– Objective
– Can be measured and documented in reports,
papers, and rules
• Implicit knowledge:
– Hard to measure and document
– Typically not objective or formalized
7/8/2024 11
Data and Knowledge Management
Workers and Communities of Practice
• Data workers:
– Secretaries, administrative assistants, bookkeepers,
etc.
• Knowledge workers:
– Create, use, and disseminate knowledge
– Professionals in science, engineering, or business
7/8/2024 12
Data and Knowledge Management
Workers and Communities of Practice
(continued)
• Chief knowledge officer (CKO):
– Top-level executive who helps the organization use
a KMS to create, store, and use knowledge to
achieve organizational goals
• Communities of practice (COP):
– Group of people dedicated to a common discipline or
practice
– May be used to create, store, and share knowledge
7/8/2024 13
Obtaining, Storing, Sharing, and Using
Knowledge
• Knowledge workers:
– Often work in teams
• Knowledge repository:
– Includes documents, reports, files, and databases
• Knowledge map:
– Directory that points the knowledge worker to the
needed knowledge
7/8/2024 14
Obtaining, Storing, Sharing, and Using
Knowledge (continued)
7/8/2024 15
Technology to Support Knowledge
Management
• Effective KMS:
– Is based on learning new knowledge and changing
procedures and approaches as a result
• Microsoft offers a number of knowledge
management tools, including Digital Dashboard
7/8/2024 16
7/8/2024 17
An Overview of Artificial Intelligence
• Artificial intelligence (AI):
– Computers with the ability to mimic or duplicate the
functions of the human brain
• Many AI pioneers:
– Predicted that computers would be as “smart” as
people by the 1960s
7/8/2024 18
AI in Perspective
• Artificial intelligence systems:
– Include the people, procedures, hardware, software,
data, and knowledge needed to develop computer
systems and machines that demonstrate
characteristics of human intelligence
7/8/2024 19
Characteristics of intelligent behavior
• Turing Test:
– Determines whether responses from a computer
with intelligent behavior are indistinguishable from
those from a human being
• Characteristics of intelligent behavior include the
ability to:
– Learn from experiences and apply knowledge
acquired from experience
– Handle complex situations
– Solve problems when important information is
missing
7/8/2024 20
Characteristics of intelligent behavior(cont.)
– Determine what is important
– React quickly and correctly to a new situation
– Understand visual images
– Process and manipulate symbols
– Be creative and imaginative
– Use heuristics
7/8/2024 21
The Brain Computer Interface
• Brain Computer Interface (BCI):
– directly connect the human brain to a computer and
have human thought control computer activities
• If successful:
– The BCI experiment will allow people to control
computers and artificial arms and legs through
thought alone
7/8/2024 22
The Major Branches of AI
• AI is a broad field that includes:
– Robotics
– Computer Vision Systems (Image Recognition)
– Natural Language Processing (NLP)
– Voice recognition
– Learning systems and neural networks (machine
learning)
– Expert systems
7/8/2024 23
The Major Branches of AI (continued)
7/8/2024 24
Robotics
• Developing mechanical devices that can:
– Paint cars, make precision welds, and perform other
tasks that require a high degree of precision
• Manufacturers use robots to assemble and paint
products
• Modern robotics:
– Combine both high-precision machine capabilities
and sophisticated controlling software
7/8/2024 25
Computer Vision Systems
• Hardware and software that permit computers to
capture, store, manipulate and identify visual
images and pictures
• Effective at identifying people based on facial
features
7/8/2024 26
Natural Language Processing
• Processing that allows the computer to understand
and react to statements and commands made in a
“natural” language, such as English
7/8/2024 27
Speech/Voice Recognition
• Speech recognition
– Converting sound waves into text words
• Voice(Speaker)
– Identify people based on their sound feature
7/8/2024 28
Learning Systems
• Combination of software and hardware that:
– Allows the computer to change how it functions or
reacts to situations based on feedback it receives
• Learning systems software:
– Requires feedback on results of actions or decisions
7/8/2024 29
Neural Networks
• Computer system that simulates functioning of a
human brain in learning
• Can process many pieces of data at the same time
and learn to recognize patterns
• Neural network program:
– Helps engineers slow or speed drilling operations to
help increase drilling accuracy and reduce costs
7/8/2024 30
Expert Systems
• Expert systems or Knowledge Base System:
– Hardware and software that stores knowledge and
makes inferences, similar to a human expert
7/8/2024 31
An Overview of Expert Systems
• Computerized expert systems:
– Use heuristics, or rules of thumb, to arrive at
conclusions or make suggestions
• The U.S. Army:
– Uses the Knowledge and Information Fusion
Exchange (KnIFE) expert system to help soldiers in
the field make better military decisions
7/8/2024 32
When to Use Expert Systems
• People and organizations should develop an expert
system if it can:
– Capture and preserve unique human expertise
– Solve a problem that is not easily solved using
traditional programming techniques
– Develop a system more consistent than human
experts
7/8/2024 33
When to Use Expert Systems (continued)
– Provide expertise needed at a number of locations at
the same time or in a hostile environment that is
dangerous to human health
– Provide expertise that is expensive or rare
– Develop a solution faster than human experts can
– Provide expertise needed for training and development
– Provide a high potential payoff or significantly reduce
downside risk
7/8/2024 34
Components of Expert Systems
• Expert system:
– Consists of a collection of integrated and related
components
7/8/2024 35
Components of Expert Systems
(continued)
7/8/2024 36
The Knowledge Base
• Stores all relevant information, data, rules, cases,
and relationships used by expert system
• Creates knowledge base by:
– Using rules
– Using cases
7/8/2024 37
The Inference Engine
• Purpose:
– To seek information and relationships from the
knowledge base
– To provide answers, predictions, and suggestions,
like a human expert
7/8/2024 38
The Explanation Facility
• Allows a user or decision maker to understand how
the expert system arrived at certain conclusions or
results
• Example:
– A doctor can find out the logic or rationale of a
diagnosis made by a medical expert system
7/8/2024 39
The Knowledge Acquisition Facility
• Provides convenient and efficient means of
capturing and storing all components of knowledge
base
• Knowledge acquisition software:
– Can present users and decision makers with easy-
to-use menus
7/8/2024 40
The Knowledge Acquisition Facility
(continued)
7/8/2024 41
The User Interface
• Permits decision makers to develop and use their
own expert systems
• Main purpose:
– To make development and use of an expert system
easier for users and decision makers
7/8/2024 42
Participants in Developing and Using
Expert Systems
• Domain expert:
– Person or group with the expertise or knowledge the
expert system is trying to capture
• Knowledge engineer:
– Person who has training or experience in the design,
implementation, and maintenance of an expert
system
• Knowledge user:
– Person or group who uses and benefits from the
expert system
7/8/2024 43
Participants in Developing and Using
Expert Systems (continued)
7/8/2024 44
Expert Systems Development Tools
and Techniques
• Theoretically, expert systems can be developed
from any programming language
• Expert system shells and products:
– Collections of software packages and tools used to
design, implement, maintain and use of expert
systems
7/8/2024 45
Expert Systems Development Tools
and Techniques (continued)
7/8/2024 46
Multimedia and Virtual Reality
• Use of multimedia and virtual reality:
– Has helped many companies achieve a competitive
advantage and increase profits
• The approach and technology used in multimedia:
– Is often the foundation of virtual reality systems
7/8/2024 47
Overview of Multimedia
• Multimedia is:
– Text and graphics
– Audio
– Video and animation
– File conversion and compression
• Designing a multimedia application:
– Requires careful thought and a systematic approach
– Requires that the end use of the document or file be
carefully considered
7/8/2024 48
Overview of Virtual Reality
• Virtual reality system:
– Enables one or more users to move and react in a
computer-simulated environment
• Immersive virtual reality:
– User becomes fully immersed in an artificial, 3D
world that is completely generated by a computer
7/8/2024 49
Interface Devices
• Vision interface
– Often the user wears a head-mounted display
(HMD) with screens directed at each eye
– Mouse-controlled navigation through a 3D
environment on a graphics monitor
• Audio interface
– Stereo projection systems
– Stereo viewing from the monitor via stereo glasses
• Haptic interface:
– Relays sense of touch and other sensations in a
virtual world
– Most challenging to create
7/8/2024 50
Virtual Reality Applications
• Medicine:
– VR program called SnowWorld helps treat injury
patients
• Education and training:
– Virtual technology has also been applied by the
military
• Business and Commerce:
– Boeing used virtual reality to help it design and
manufacture airplane parts and new planes
• Entertainment:
– Movies use CGI to bring realism to the silver screen
7/8/2024 51
Summary
• Knowledge:
– Awareness and understanding of a set of information
• Knowledge workers:
– People who create, use, and disseminate knowledge
• Artificial intelligence:
– Broad field that includes:
• Expert systems, robotics, vision systems
• Natural language processing, learning systems, and
neural networks
7/8/2024 52
Summary (continued)
• Expert system consists of a collection of integrated
and related components
• Inference engine:
– Processes the rules, data, and relationships stored
in the knowledge base
• Virtual reality system:
– Enables one or more users to move and react in a
computer-simulated environment
7/8/2024 53

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Knowledge Management and Information System

  • 1. Chapter 9 Knowledge Management and Specialized Information Systems 7/8/2024 1
  • 2. Principles and Learning Objectives • Knowledge management allows organizations to share knowledge and experience among managers and employees – Discuss the differences among data, information, and knowledge – Describe the role of the chief knowledge officer (CKO) – List some of the tools and techniques used in knowledge management 7/8/2024 2
  • 3. Principles and Learning Objectives (cont.) • Artificial Intelligence Systems form a broad and diverse set of systems that can replicate human decision making for certain types of well-defined problems – Define the term artificial intelligence and state the objective of developing artificial intelligence systems – List the characteristics of intelligent behavior and compare the performance of natural and artificial intelligence systems for each of these characteristics – Identify the major components of the artificial intelligence field and provide one example of each type of system 7/8/2024 3
  • 4. Principles and Learning Objectives (cont.) • Expert systems can enable a novice to perform at the level of an expert but must be developed and maintained very carefully – List the characteristics and basic components of expert systems – Outline and briefly explain the steps for developing an expert system – Identify the benefits associated with the use of expert systems 7/8/2024 4
  • 5. Principles and Learning Objectives (cont.) • Multimedia and virtual reality systems can reshape the interface between people and information technology by offering new ways to communicate information, visualize processes, and express ideas creatively – Discuss the use of multimedia in a business setting – Define the term virtual reality and provide three examples of virtual reality applications 7/8/2024 5
  • 6. Principles and Learning Objectives (cont.) • Specialized systems can help organizations and individuals achieve their goals – Discuss examples of specialized systems for organizational and individual use 7/8/2024 6
  • 7. Why Learn About Knowledge Management and Specialized Information Systems? • Knowledge management and specialized information systems are used in almost every industry • Learning about these systems: – Will help you discover new ways to use information systems in your day-to-day work 7/8/2024 7
  • 8. Data, Information & Knowledge • Data: consists of raw facts • Information: – Collection of facts organized so that they have additional value beyond the value of the facts themselves • Knowledge: – Awareness and understanding of a set of information and the ways that information can be made useful to support a specific task or reach a decision 7/8/2024 8
  • 9. Data, Information & Knowledge (continued) 7/8/2024 9
  • 10. Knowledge Management Systems • Knowledge Management System (KMS): – Organized collection of people, procedures, software, databases, and devices – Used to create, store, share, and use the organization’s knowledge and experience 7/8/2024 10
  • 11. Overview of KMS • Explicit knowledge: – Objective – Can be measured and documented in reports, papers, and rules • Implicit knowledge: – Hard to measure and document – Typically not objective or formalized 7/8/2024 11
  • 12. Data and Knowledge Management Workers and Communities of Practice • Data workers: – Secretaries, administrative assistants, bookkeepers, etc. • Knowledge workers: – Create, use, and disseminate knowledge – Professionals in science, engineering, or business 7/8/2024 12
  • 13. Data and Knowledge Management Workers and Communities of Practice (continued) • Chief knowledge officer (CKO): – Top-level executive who helps the organization use a KMS to create, store, and use knowledge to achieve organizational goals • Communities of practice (COP): – Group of people dedicated to a common discipline or practice – May be used to create, store, and share knowledge 7/8/2024 13
  • 14. Obtaining, Storing, Sharing, and Using Knowledge • Knowledge workers: – Often work in teams • Knowledge repository: – Includes documents, reports, files, and databases • Knowledge map: – Directory that points the knowledge worker to the needed knowledge 7/8/2024 14
  • 15. Obtaining, Storing, Sharing, and Using Knowledge (continued) 7/8/2024 15
  • 16. Technology to Support Knowledge Management • Effective KMS: – Is based on learning new knowledge and changing procedures and approaches as a result • Microsoft offers a number of knowledge management tools, including Digital Dashboard 7/8/2024 16
  • 18. An Overview of Artificial Intelligence • Artificial intelligence (AI): – Computers with the ability to mimic or duplicate the functions of the human brain • Many AI pioneers: – Predicted that computers would be as “smart” as people by the 1960s 7/8/2024 18
  • 19. AI in Perspective • Artificial intelligence systems: – Include the people, procedures, hardware, software, data, and knowledge needed to develop computer systems and machines that demonstrate characteristics of human intelligence 7/8/2024 19
  • 20. Characteristics of intelligent behavior • Turing Test: – Determines whether responses from a computer with intelligent behavior are indistinguishable from those from a human being • Characteristics of intelligent behavior include the ability to: – Learn from experiences and apply knowledge acquired from experience – Handle complex situations – Solve problems when important information is missing 7/8/2024 20
  • 21. Characteristics of intelligent behavior(cont.) – Determine what is important – React quickly and correctly to a new situation – Understand visual images – Process and manipulate symbols – Be creative and imaginative – Use heuristics 7/8/2024 21
  • 22. The Brain Computer Interface • Brain Computer Interface (BCI): – directly connect the human brain to a computer and have human thought control computer activities • If successful: – The BCI experiment will allow people to control computers and artificial arms and legs through thought alone 7/8/2024 22
  • 23. The Major Branches of AI • AI is a broad field that includes: – Robotics – Computer Vision Systems (Image Recognition) – Natural Language Processing (NLP) – Voice recognition – Learning systems and neural networks (machine learning) – Expert systems 7/8/2024 23
  • 24. The Major Branches of AI (continued) 7/8/2024 24
  • 25. Robotics • Developing mechanical devices that can: – Paint cars, make precision welds, and perform other tasks that require a high degree of precision • Manufacturers use robots to assemble and paint products • Modern robotics: – Combine both high-precision machine capabilities and sophisticated controlling software 7/8/2024 25
  • 26. Computer Vision Systems • Hardware and software that permit computers to capture, store, manipulate and identify visual images and pictures • Effective at identifying people based on facial features 7/8/2024 26
  • 27. Natural Language Processing • Processing that allows the computer to understand and react to statements and commands made in a “natural” language, such as English 7/8/2024 27
  • 28. Speech/Voice Recognition • Speech recognition – Converting sound waves into text words • Voice(Speaker) – Identify people based on their sound feature 7/8/2024 28
  • 29. Learning Systems • Combination of software and hardware that: – Allows the computer to change how it functions or reacts to situations based on feedback it receives • Learning systems software: – Requires feedback on results of actions or decisions 7/8/2024 29
  • 30. Neural Networks • Computer system that simulates functioning of a human brain in learning • Can process many pieces of data at the same time and learn to recognize patterns • Neural network program: – Helps engineers slow or speed drilling operations to help increase drilling accuracy and reduce costs 7/8/2024 30
  • 31. Expert Systems • Expert systems or Knowledge Base System: – Hardware and software that stores knowledge and makes inferences, similar to a human expert 7/8/2024 31
  • 32. An Overview of Expert Systems • Computerized expert systems: – Use heuristics, or rules of thumb, to arrive at conclusions or make suggestions • The U.S. Army: – Uses the Knowledge and Information Fusion Exchange (KnIFE) expert system to help soldiers in the field make better military decisions 7/8/2024 32
  • 33. When to Use Expert Systems • People and organizations should develop an expert system if it can: – Capture and preserve unique human expertise – Solve a problem that is not easily solved using traditional programming techniques – Develop a system more consistent than human experts 7/8/2024 33
  • 34. When to Use Expert Systems (continued) – Provide expertise needed at a number of locations at the same time or in a hostile environment that is dangerous to human health – Provide expertise that is expensive or rare – Develop a solution faster than human experts can – Provide expertise needed for training and development – Provide a high potential payoff or significantly reduce downside risk 7/8/2024 34
  • 35. Components of Expert Systems • Expert system: – Consists of a collection of integrated and related components 7/8/2024 35
  • 36. Components of Expert Systems (continued) 7/8/2024 36
  • 37. The Knowledge Base • Stores all relevant information, data, rules, cases, and relationships used by expert system • Creates knowledge base by: – Using rules – Using cases 7/8/2024 37
  • 38. The Inference Engine • Purpose: – To seek information and relationships from the knowledge base – To provide answers, predictions, and suggestions, like a human expert 7/8/2024 38
  • 39. The Explanation Facility • Allows a user or decision maker to understand how the expert system arrived at certain conclusions or results • Example: – A doctor can find out the logic or rationale of a diagnosis made by a medical expert system 7/8/2024 39
  • 40. The Knowledge Acquisition Facility • Provides convenient and efficient means of capturing and storing all components of knowledge base • Knowledge acquisition software: – Can present users and decision makers with easy- to-use menus 7/8/2024 40
  • 41. The Knowledge Acquisition Facility (continued) 7/8/2024 41
  • 42. The User Interface • Permits decision makers to develop and use their own expert systems • Main purpose: – To make development and use of an expert system easier for users and decision makers 7/8/2024 42
  • 43. Participants in Developing and Using Expert Systems • Domain expert: – Person or group with the expertise or knowledge the expert system is trying to capture • Knowledge engineer: – Person who has training or experience in the design, implementation, and maintenance of an expert system • Knowledge user: – Person or group who uses and benefits from the expert system 7/8/2024 43
  • 44. Participants in Developing and Using Expert Systems (continued) 7/8/2024 44
  • 45. Expert Systems Development Tools and Techniques • Theoretically, expert systems can be developed from any programming language • Expert system shells and products: – Collections of software packages and tools used to design, implement, maintain and use of expert systems 7/8/2024 45
  • 46. Expert Systems Development Tools and Techniques (continued) 7/8/2024 46
  • 47. Multimedia and Virtual Reality • Use of multimedia and virtual reality: – Has helped many companies achieve a competitive advantage and increase profits • The approach and technology used in multimedia: – Is often the foundation of virtual reality systems 7/8/2024 47
  • 48. Overview of Multimedia • Multimedia is: – Text and graphics – Audio – Video and animation – File conversion and compression • Designing a multimedia application: – Requires careful thought and a systematic approach – Requires that the end use of the document or file be carefully considered 7/8/2024 48
  • 49. Overview of Virtual Reality • Virtual reality system: – Enables one or more users to move and react in a computer-simulated environment • Immersive virtual reality: – User becomes fully immersed in an artificial, 3D world that is completely generated by a computer 7/8/2024 49
  • 50. Interface Devices • Vision interface – Often the user wears a head-mounted display (HMD) with screens directed at each eye – Mouse-controlled navigation through a 3D environment on a graphics monitor • Audio interface – Stereo projection systems – Stereo viewing from the monitor via stereo glasses • Haptic interface: – Relays sense of touch and other sensations in a virtual world – Most challenging to create 7/8/2024 50
  • 51. Virtual Reality Applications • Medicine: – VR program called SnowWorld helps treat injury patients • Education and training: – Virtual technology has also been applied by the military • Business and Commerce: – Boeing used virtual reality to help it design and manufacture airplane parts and new planes • Entertainment: – Movies use CGI to bring realism to the silver screen 7/8/2024 51
  • 52. Summary • Knowledge: – Awareness and understanding of a set of information • Knowledge workers: – People who create, use, and disseminate knowledge • Artificial intelligence: – Broad field that includes: • Expert systems, robotics, vision systems • Natural language processing, learning systems, and neural networks 7/8/2024 52
  • 53. Summary (continued) • Expert system consists of a collection of integrated and related components • Inference engine: – Processes the rules, data, and relationships stored in the knowledge base • Virtual reality system: – Enables one or more users to move and react in a computer-simulated environment 7/8/2024 53