TDM 458
Spring 2013
Tourism in Southeast Asia
Lecture 10   tourism in southeast asia
 What are some things you already know about
tourism in Southeast Asia?
 What are some things you would like to learn
about tourism in Southeast Asia?
Major Geographic Qualities
 Fragmented region of numerous island countries and peninsulas
 Physical geography - high relief, crustal instability and tropical
climates
 Clustered population patterns
 Overall low population density
 20% of the population is on Java (Indonesia)
 Variety of political systems
 Some of the wealthiest and poorest countries
 Complex ethnic, linguistic and religious patterns
 Political instability and conflict
 Shatter Belt
 A large, strategically located region that is occupied by a
number of conflicting states and is caught between the
conflicting interests of adjoining Great Powers in terms of
culture, economic and political systems.
 A region prone to external and internal cultural and ethnic
forces
Southeast Asia
 A zone of interaction
 Multicultural (Malay-
Indonesian dominance)
 Several political, economic
and cultural forces:
 China
 India
 Middle East
 Europe
 Japan
 USA (Since 1898)
East Asia
Southeast Asia
China
India
Middle East
Europe
Japan
USA
COLONIAL SPHERES
IN
SOUTHEAST ASIA
Southeast Asia
 External influences
 Have been stronger than internal influences
 China brought civilization and technology (early history)
 Later - immigrants
 India brought religion (Hinduism and Buddhism)
 Later - more immigrants
 Middle Eastern countries brought Islam after the 10th c. and
trade
 Europe brought trade and colonialism after the 16th c.
 USA and Japan brought imperialism (at different levels):
 Recently brought trade and development
 Indochina
 Often used to define the region
 Hints at the strong historical Chinese and Indian influence
 Specifically refers to the former French colonies of Vietnam,
Cambodia and Laos
Indochina
Philippines
Indonesia
Malaysia
Burma
Vietnam
Cambodia
Laos
Thailand
Indochina
South China
Sea
Singapore
Southeast Asia - Problems
 Straining resources such as petroleum and lumber:
 Destruction of the tropical forest - logging, conversion of land for
development, climate change
 Over fishing and coral reefs
 Changing political regimes
 In particular Thailand
 Ethnic problems (Indonesia, Philippines, Malaysia)
 Global (and Asian) recession
 Terrorism targeting tourism enterprises especially Indonesia &
Philippines
 Civil wars - East Timor
 Illegal drug traffic
 Disasters - earthquakes, tsunamis, floods, droughts, environmental
disasters
December 2004 Tsunami
India
Thailand
Myanmar
Laos
Indonesia
Vietnam
China
Cambodia
Malaysia
Bangladesh
Sri Lanka
Singapore
British Indian Ocean Territory
Maldives
Paracel Is.
Epicenter
Southeast Asia - Organizations
 Pursuing economic integration policy (ASEAN):
Founded in 1967
Promote regional security issues; later concerned
economic issues
Brunei, Indonesia, Malaysia, Philippines, Singapore and
Thailand
Laos, Burma (1997) and Cambodia (1999) joined later
Common market by 2012 . . . Still waiting
Tariffs to be cut to 5% or less between members
Tourism is a priority concern
Goals
Accelerate economic growth, social progress and cult.
Development
Promote regional peace and stability
Promote Southeast Asian studies
Tourism in Southeast Asia
Tourism Statistics
Country Arrivals
Receipts (Billions of $)
 Malaysia 24.7 million 18.3
 Thailand (+20%) 19.0 million 26.3
 Indonesia 7.7 million 7.8
 Cambodia (+20%) 2.9 million 1.7
 Myanmar (+26%) 391,000 N/R
Established Destinations
 Singapore
 Nation-state, surgical cleanliness, economic
dynamo, political stability = positive tourism growth
 Least corrupt government but some freedoms
curtailed
 Thailand
 Shedding sex tourism image; excellent beaches
and resorts, cultural sites, historical
backpacker/now flashpacker destination
Emerging Destinations
 Malaysia
 Business tourism, holiday destination dominated by
resorts and Penang and Langkawi
 Top 10 in global arrivals
 Cambodia
 Joint development and campaign with Thailand with
“Two Kingdoms, One Destination”
 Laos
 Luang Prabang world heritage city, Mekong
River, Newly open . .. . Like Thailand 20 years ago
Regions of Southeast Asia
 Mainland Region
 Insular Region
Mainland Region
 Mainland Region
 Vietnam (previously North & South Vietnam)
 Cambodia (previously French Indo-China)
 Laos (previously French Indo-China)
 Thailand
 Myanmar (previously Burma)
 Buddhism dominates
 Multicultural and multi-ethnic region
 One of the least urbanized areas in the world
Thailand
 Leading state of the region
 The “Land of the free”:
 Never colonized by European power
 Economic growth
 Relative location
 Access to the Indian (Bay of Bengal)
and Pacific (Gulf of Thailand) oceans
 Natural environment
 Stifled by mismanagement
 Bangkok (Venice of Asia)
 Problems
 Influx of refugees
 Drugs
Thailand
 Population has the slowest growth rate in the region
Thai 75%, Chinese 14%, other 11%.
Buddhist 94.4%, Islam 4%, Hindu 1.1%, Christian
0.5%.
Muslim minority in the south (along the Malaysia
border)
 Per capita GNI is higher than
Vietnam, Cambodia, Laos, and Myanmar combined
 Bangkok- leading city in the country
Tourism in Thailand
 Negative image because of prostitution
 Backpackers, now Flashpackers
 Nature
 Shopping
 $5/night bungalows to $10,000/night villas
 http://www.sixsenses.com/Evason-
Phuket/index.php
Tourism in Thailand
 Tours to Living Cultures
 Hill tribes
 http://www.tourismthailand.org/what-to-see-
do/activities/cultural-exploration/hilltribe/
 http://www.thailandhilltribeholidays.com/index.html
 Long Neck Karen Tribe
 Sea Gypsies - developers force people from their
land to build tourism infrastructures (hotels, etc.)
Thailand Airport Protest
 http://www.youtube.com/watch?v=kf5YW7KHP1o
&feature=related
 Thai Airport Protest Strands Thousands (video
title to search on youtube)
Lecture 10   tourism in southeast asia
Lecture 10   tourism in southeast asia
Lecture 10   tourism in southeast asia
Lecture 10   tourism in southeast asia
Vietnam
 83.5 million people
 Geographical setting
 Coastal plain along the
South China Sea
 The south is more fertile
than the north
 Most minerals resources
are in the north
 Advantageous relative location
on Pacific Rim
 Not a homogenous country
 Differences between the north
and the south, as the south was
more exposed to capitalism
 Divided into three units
 Hanoi
 Ho Chi Minh City (Saigon)
 Hue
Vietnam
 Economic
development slow
(communist system)
 Ho Chi Minh City
(Saigon) has
advantage over
Hanoi (capital) -
accessible by
ocean-going
vessels
 Special Economic
Zone downstream
Tourism in Vietnam
 High tourism potential
 Political and social stability
 Long coastline; beach resorts
 Intact coral reefs
 Rainforests
 Sub-tropical climate
 Original cuisine: often adapting French cuisine
 Lack of development has protected Vietnam's numerous natural
resources
 Growing flight connections within region and Asia to Ho Chi Minh
 United airlines became first US carrier to fly back
 Former military personnel
 Heritage, cultural and religious sites
 Communist Heritage tourism may have potential
Issues and Concerns Vietnam
 Population (83.5 million) has doubled since
the end of war in 1975 – straining resources
as the population grows
 A classic “elongated country”
 A bi-polar arrangement exists between Ho Chi Minh
City and Hanoi
 New strategy - retain communist political
system but pursue market economics
 Country is open to tourism but still communist
 Little repeat business - once in a lifetime
destination
 Poor word of mouth marketing
Cambodia and Laos
Cambodia and Laos
 2 of the fastest growing destinations in SE Asia
 Cheap
 Improving infrastructure and accommodations
 Cambodia
 War - dark tourism
 Communist Heritage Tourism
 Child prostitution and slavery
 WHS Sites - Angkor Wat
 Laos
 Landlocked
 Rural-based population
 Undeveloped with no railroads, little industry, and few roads
 The region’s poorest country
 The “new” Thailand
Lecture 10   tourism in southeast asia
Myanmar
Myanmar (Burma)
 A former British colony - Burma, which became
independent in 1948
 Population of 55 million, 84% literate
 Agricultural potential is good; varied soil and
environmental conditions; self-sufficient in rice
 Still one of the poorest countries in the world
 Most isolated and least Westernized in the region
Tourism in Myanmar
 Border tourism
 Casinos and other attractions along borders
 Living Cultures
 Untouched nature
 Increase in tourism due to greater political stability in the
last several years
 Being promoted as an economic development tool and a
way to improve isolation experienced by country
However . . .
 Slaves used in building tourism infrastructure
 Forced labor program
 Money earned from tourism directly benefits the gov’t
Regions of Southeast Asia
 Mainland Region
 Insular Region
Insular Southeast Asia
 Comprised of 6 states, all of which have colonial
histories
 Malaysia, Indonesia, Philippines, Singapore, Brunei,
East Timor
 Fragmented political entities
 A multicultural and multi-ethnic region
 Islam prevails
 Colonial legacies persist
Malaysia
Malaysia
 A former British colony
 Malaysia came into being in 1963, referring to
the federal organization and expansion of
Malaya (on the Malay peninsula) to include
parts of Borneo
 Population of 27 million with strong adherence
to Islam
 Rapidly growing economy, with the 3rd
highest GNI in the region
 Penang - a future Singapore?
 One of the most developed regions of Malaysia and
it is an important tourist destination for domestic
and international tourists
Eye on Malaysia
• Malaysians are one of Asia’s largest
travelers, about 26 million
international travelers or 28% of
Asia’s total
Lecture 10   tourism in southeast asia
Lecture 10   tourism in southeast asia
Singapore
 A city-state
 Seceded from Malaysia in 1965
 Population of 4.3 million (77 % are Chinese, 14%
Malay, 8% south Asian)
 Per capita GNI: $24,180
Singapore
Here are some examples of laws currently in effect:
 The sale of gum was forbidden for 12 years until May 2004
 Show your id to buy gum
 If the pharmacist does not take the name of the
buyer, they could face a roughly $700 fine
 Heavy fines
 on people who spit or litter in public areas
 Pedestrians crossing on red-light
 Eating and drinking on public transit also carry heavy
fines
 Sexual offences
Drug trafficking Singapore
Tourism in Singapore
 Gateway and airport hub for SE Asia
 Shopping
 Business tourism
 Gambling
Indonesia
Indonesia
• More than 17,000 islands
• About 6,000 inhabited, Java is the core with 136 million
• Coastal zones supports approximately 60% of the
population
• Successful family planning strategies (50% decline in
fertility between 1975 and 2000)
• Longest coastline in the world
• Three time zones
• Largest Muslim population in the world
• Controls two strategic straits:
• Through which much of the world’s oil traffic must pass
• Volcanoes - Earthquakes
• Intense volcanic and seismic activity
• 300 volcanoes of which 200 have been historically active
Tourism in Indonesia
• One of Fastest growing tourism arrivals in Asia in
2008 9.2% growth rate in 2011 (10.7% in 2010)
• WHS sites - Religious and Cultural sites
• Beaches and resorts
• WHS sites
• Nature
• Orangutans and Tigers
• Komodo dragons
• In the past primarily westerners visit
• Today, greater numbers of regional and domestic
travelers
• money to spend
• Introduction of low cost airlines
Tourism in Indonesia - Issues and
Concerns
• Unplanned development and environmental
degradation
• Terror attacks 2002 and 2005 in Bali
• Tourism areas targeted
• Many Indonesians and Foreign tourists killed
• Impacted tourism for several years, perception of threat
remains
• 2004 Tsunami
• Major impact on tourism
• Industry nearly collapsed afterwards
December 2004 Tsunami
India
Thailand
Myanmar
Laos
Indonesia
Vietnam
China
Cambodia
Malaysia
Bangladesh
Sri Lanka
Singapore
British Indian Ocean Territory
Maldives
Paracel Is.
Epicenter
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Lecture 10 tourism in southeast asia

  • 1. TDM 458 Spring 2013 Tourism in Southeast Asia
  • 3.  What are some things you already know about tourism in Southeast Asia?  What are some things you would like to learn about tourism in Southeast Asia?
  • 4. Major Geographic Qualities  Fragmented region of numerous island countries and peninsulas  Physical geography - high relief, crustal instability and tropical climates  Clustered population patterns  Overall low population density  20% of the population is on Java (Indonesia)  Variety of political systems  Some of the wealthiest and poorest countries  Complex ethnic, linguistic and religious patterns  Political instability and conflict  Shatter Belt  A large, strategically located region that is occupied by a number of conflicting states and is caught between the conflicting interests of adjoining Great Powers in terms of culture, economic and political systems.  A region prone to external and internal cultural and ethnic forces
  • 5. Southeast Asia  A zone of interaction  Multicultural (Malay- Indonesian dominance)  Several political, economic and cultural forces:  China  India  Middle East  Europe  Japan  USA (Since 1898) East Asia Southeast Asia China India Middle East Europe Japan USA
  • 7. Southeast Asia  External influences  Have been stronger than internal influences  China brought civilization and technology (early history)  Later - immigrants  India brought religion (Hinduism and Buddhism)  Later - more immigrants  Middle Eastern countries brought Islam after the 10th c. and trade  Europe brought trade and colonialism after the 16th c.  USA and Japan brought imperialism (at different levels):  Recently brought trade and development  Indochina  Often used to define the region  Hints at the strong historical Chinese and Indian influence  Specifically refers to the former French colonies of Vietnam, Cambodia and Laos
  • 9. Southeast Asia - Problems  Straining resources such as petroleum and lumber:  Destruction of the tropical forest - logging, conversion of land for development, climate change  Over fishing and coral reefs  Changing political regimes  In particular Thailand  Ethnic problems (Indonesia, Philippines, Malaysia)  Global (and Asian) recession  Terrorism targeting tourism enterprises especially Indonesia & Philippines  Civil wars - East Timor  Illegal drug traffic  Disasters - earthquakes, tsunamis, floods, droughts, environmental disasters
  • 10. December 2004 Tsunami India Thailand Myanmar Laos Indonesia Vietnam China Cambodia Malaysia Bangladesh Sri Lanka Singapore British Indian Ocean Territory Maldives Paracel Is. Epicenter
  • 11. Southeast Asia - Organizations  Pursuing economic integration policy (ASEAN): Founded in 1967 Promote regional security issues; later concerned economic issues Brunei, Indonesia, Malaysia, Philippines, Singapore and Thailand Laos, Burma (1997) and Cambodia (1999) joined later Common market by 2012 . . . Still waiting Tariffs to be cut to 5% or less between members Tourism is a priority concern Goals Accelerate economic growth, social progress and cult. Development Promote regional peace and stability Promote Southeast Asian studies
  • 13. Tourism Statistics Country Arrivals Receipts (Billions of $)  Malaysia 24.7 million 18.3  Thailand (+20%) 19.0 million 26.3  Indonesia 7.7 million 7.8  Cambodia (+20%) 2.9 million 1.7  Myanmar (+26%) 391,000 N/R
  • 14. Established Destinations  Singapore  Nation-state, surgical cleanliness, economic dynamo, political stability = positive tourism growth  Least corrupt government but some freedoms curtailed  Thailand  Shedding sex tourism image; excellent beaches and resorts, cultural sites, historical backpacker/now flashpacker destination
  • 15. Emerging Destinations  Malaysia  Business tourism, holiday destination dominated by resorts and Penang and Langkawi  Top 10 in global arrivals  Cambodia  Joint development and campaign with Thailand with “Two Kingdoms, One Destination”  Laos  Luang Prabang world heritage city, Mekong River, Newly open . .. . Like Thailand 20 years ago
  • 16. Regions of Southeast Asia  Mainland Region  Insular Region
  • 17. Mainland Region  Mainland Region  Vietnam (previously North & South Vietnam)  Cambodia (previously French Indo-China)  Laos (previously French Indo-China)  Thailand  Myanmar (previously Burma)  Buddhism dominates  Multicultural and multi-ethnic region  One of the least urbanized areas in the world
  • 18. Thailand  Leading state of the region  The “Land of the free”:  Never colonized by European power  Economic growth  Relative location  Access to the Indian (Bay of Bengal) and Pacific (Gulf of Thailand) oceans  Natural environment  Stifled by mismanagement  Bangkok (Venice of Asia)  Problems  Influx of refugees  Drugs
  • 19. Thailand  Population has the slowest growth rate in the region Thai 75%, Chinese 14%, other 11%. Buddhist 94.4%, Islam 4%, Hindu 1.1%, Christian 0.5%. Muslim minority in the south (along the Malaysia border)  Per capita GNI is higher than Vietnam, Cambodia, Laos, and Myanmar combined  Bangkok- leading city in the country
  • 20. Tourism in Thailand  Negative image because of prostitution  Backpackers, now Flashpackers  Nature  Shopping  $5/night bungalows to $10,000/night villas  http://www.sixsenses.com/Evason- Phuket/index.php
  • 21. Tourism in Thailand  Tours to Living Cultures  Hill tribes  http://www.tourismthailand.org/what-to-see- do/activities/cultural-exploration/hilltribe/  http://www.thailandhilltribeholidays.com/index.html  Long Neck Karen Tribe  Sea Gypsies - developers force people from their land to build tourism infrastructures (hotels, etc.)
  • 22. Thailand Airport Protest  http://www.youtube.com/watch?v=kf5YW7KHP1o &feature=related  Thai Airport Protest Strands Thousands (video title to search on youtube)
  • 27. Vietnam  83.5 million people  Geographical setting  Coastal plain along the South China Sea  The south is more fertile than the north  Most minerals resources are in the north  Advantageous relative location on Pacific Rim  Not a homogenous country  Differences between the north and the south, as the south was more exposed to capitalism  Divided into three units  Hanoi  Ho Chi Minh City (Saigon)  Hue
  • 28. Vietnam  Economic development slow (communist system)  Ho Chi Minh City (Saigon) has advantage over Hanoi (capital) - accessible by ocean-going vessels  Special Economic Zone downstream
  • 29. Tourism in Vietnam  High tourism potential  Political and social stability  Long coastline; beach resorts  Intact coral reefs  Rainforests  Sub-tropical climate  Original cuisine: often adapting French cuisine  Lack of development has protected Vietnam's numerous natural resources  Growing flight connections within region and Asia to Ho Chi Minh  United airlines became first US carrier to fly back  Former military personnel  Heritage, cultural and religious sites  Communist Heritage tourism may have potential
  • 30. Issues and Concerns Vietnam  Population (83.5 million) has doubled since the end of war in 1975 – straining resources as the population grows  A classic “elongated country”  A bi-polar arrangement exists between Ho Chi Minh City and Hanoi  New strategy - retain communist political system but pursue market economics  Country is open to tourism but still communist  Little repeat business - once in a lifetime destination  Poor word of mouth marketing
  • 32. Cambodia and Laos  2 of the fastest growing destinations in SE Asia  Cheap  Improving infrastructure and accommodations  Cambodia  War - dark tourism  Communist Heritage Tourism  Child prostitution and slavery  WHS Sites - Angkor Wat  Laos  Landlocked  Rural-based population  Undeveloped with no railroads, little industry, and few roads  The region’s poorest country  The “new” Thailand
  • 35. Myanmar (Burma)  A former British colony - Burma, which became independent in 1948  Population of 55 million, 84% literate  Agricultural potential is good; varied soil and environmental conditions; self-sufficient in rice  Still one of the poorest countries in the world  Most isolated and least Westernized in the region
  • 36. Tourism in Myanmar  Border tourism  Casinos and other attractions along borders  Living Cultures  Untouched nature  Increase in tourism due to greater political stability in the last several years  Being promoted as an economic development tool and a way to improve isolation experienced by country However . . .  Slaves used in building tourism infrastructure  Forced labor program  Money earned from tourism directly benefits the gov’t
  • 37. Regions of Southeast Asia  Mainland Region  Insular Region
  • 38. Insular Southeast Asia  Comprised of 6 states, all of which have colonial histories  Malaysia, Indonesia, Philippines, Singapore, Brunei, East Timor  Fragmented political entities  A multicultural and multi-ethnic region  Islam prevails  Colonial legacies persist
  • 40. Malaysia  A former British colony  Malaysia came into being in 1963, referring to the federal organization and expansion of Malaya (on the Malay peninsula) to include parts of Borneo  Population of 27 million with strong adherence to Islam  Rapidly growing economy, with the 3rd highest GNI in the region  Penang - a future Singapore?  One of the most developed regions of Malaysia and it is an important tourist destination for domestic and international tourists
  • 41. Eye on Malaysia • Malaysians are one of Asia’s largest travelers, about 26 million international travelers or 28% of Asia’s total
  • 44. Singapore  A city-state  Seceded from Malaysia in 1965  Population of 4.3 million (77 % are Chinese, 14% Malay, 8% south Asian)  Per capita GNI: $24,180
  • 45. Singapore Here are some examples of laws currently in effect:  The sale of gum was forbidden for 12 years until May 2004  Show your id to buy gum  If the pharmacist does not take the name of the buyer, they could face a roughly $700 fine  Heavy fines  on people who spit or litter in public areas  Pedestrians crossing on red-light  Eating and drinking on public transit also carry heavy fines  Sexual offences
  • 47. Tourism in Singapore  Gateway and airport hub for SE Asia  Shopping  Business tourism  Gambling
  • 49. Indonesia • More than 17,000 islands • About 6,000 inhabited, Java is the core with 136 million • Coastal zones supports approximately 60% of the population • Successful family planning strategies (50% decline in fertility between 1975 and 2000) • Longest coastline in the world • Three time zones • Largest Muslim population in the world • Controls two strategic straits: • Through which much of the world’s oil traffic must pass • Volcanoes - Earthquakes • Intense volcanic and seismic activity • 300 volcanoes of which 200 have been historically active
  • 50. Tourism in Indonesia • One of Fastest growing tourism arrivals in Asia in 2008 9.2% growth rate in 2011 (10.7% in 2010) • WHS sites - Religious and Cultural sites • Beaches and resorts • WHS sites • Nature • Orangutans and Tigers • Komodo dragons • In the past primarily westerners visit • Today, greater numbers of regional and domestic travelers • money to spend • Introduction of low cost airlines
  • 51. Tourism in Indonesia - Issues and Concerns • Unplanned development and environmental degradation • Terror attacks 2002 and 2005 in Bali • Tourism areas targeted • Many Indonesians and Foreign tourists killed • Impacted tourism for several years, perception of threat remains • 2004 Tsunami • Major impact on tourism • Industry nearly collapsed afterwards
  • 52. December 2004 Tsunami India Thailand Myanmar Laos Indonesia Vietnam China Cambodia Malaysia Bangladesh Sri Lanka Singapore British Indian Ocean Territory Maldives Paracel Is. Epicenter