SlideShare a Scribd company logo
Monkey see monkey do!
Influentialresearch on one-trial conditioned taste
  aversion in a variety of animal species was
  pioneered by John Garcia. This research supports
  the notion that one-trial conditioned taste
  aversion
  A. demonstrates the powerful effect of
      punishment on animal behaviour.
  B. is the same as classical conditioning.
  C. has an adaptive survival value for animals.
  D. shares many features with negative
  reinforcement.
Influentialresearch on one-trial conditioned taste
  aversion in a variety of animal species was
  pioneered by John Garcia. This research supports
  the notion that one-trial conditioned taste
  aversion
  A. demonstrates the powerful effect of
      punishment on animal behaviour.
  B. is the same as classical conditioning.
  C. has an adaptive survival value for animals.
  D. shares many features with negative
  reinforcement.
   Explain and apply observational learning
    (modelling) processes in terms of the role of
    attention, retention, reproduction, motivation,
    reinforcement as informed by Albert Bandura’s
    (1961, 1963a, 1963b) experiments with children
   Observational learning occurs when someone uses observation of
    another person's actions and their consequences to guide their
    future actions
   Because the person being observed is referred to as a model,
    observational learning is often called modeling.
   This is not to say that every time we watch someone do
    something we learn how to do it
   Observational learning is a more active process than either
    classical or operant conditioning
   It is not entirely different from conditioning.
   Normal Operant Conditioning the learner is
    directly reinforced or punished

   Vicarious reinforcement – viewing a model
    being reinforced can strengthen behaviour in
    an observer

   Vicarious punishment – viewing a model
    being punished can weaken a behaviour in an
    observer
   Will children model violent behaviour?

   Does TV violence effect children?

   Does it matter who they observe?

   Are boys more violent than girls?
   All experiments involved children witnessing
    adult models be in the room with a bobo doll
   Some models were aggressive some calm
    and some ignored the doll altogether
   Children were then given the opportunity to
    play in a room with the doll

   Aggressive acts by the child towards the doll
    were recorded
Lesson 12   observational learning
 3 conditions
Experimental
 Aggressive model in room
  with child
 Non aggressive mode in room
  with child
Control
 No model in room
Aggressive model condition - sub groups

6 boys with male   6 boys with female   6 boys with female   6 girls with male
model              model                model                model


Non aggressive model condition – sub groups

6 boys with male   6 boys with female   6 boys with female   6 girls with male
model              model                model                model


Control condition – 24 children each with no model in the room
   Children who saw aggressive model performed more aggressive acts
   Boys were more aggressive over all
   Boys imitated aggression more from male models
   Girls imitated physical aggression more from male models rather than
    female
   Girls imitated verbal aggression from female models rather than male
   Children already had sex role expectation about male and female
    aggression – ‘that’s not the way for a lady to behave’, ‘that man is a
    strong fighter’. These expectations influenced how much they
    imitated male Vs female aggression.
   Behaviour learned through observation may not be demonstrated
    unless opportunity presented
   4 conditions

Experimental
• Live Human aggressive model
• Human aggressive models on
  film
• Aggressive cartoon character

Control
• No model shown
   Exposure to aggressive models increases the
    probability that children will behave
    aggressively
   This is true both for real life models and film-
    portrayed models

   Sex differences were again found
   4 conditions

Experimental
• Aggressive model Rewarded with praise and a food
  treat
• Aggressive model Punished with verbal telling off
  and a spanking

Control
• Non aggressive model Received no consequence
• No model shown
   Model reinforced – More copied aggressive behaviour

   No significant difference between other conditions

   Boys were more aggressive than boys generally

   Children in experimental conditions were later asked
    which of the two models they would like to be

   The models success in gaining reward was a key factor in
    choosing who they wanted to be like
Lesson 12   observational learning
   The learner plays an active role in the learning process.
    They must:
Pay attentionin order to observe the modeled behaviour
 Attention may be influenced by numerous factors
 The motivation and interest level of the observer
 personality characteristics of the model
 attractiveness

Mentally retain what has been observed
 Responses learned by modeling are often not needed until
  some time after they have been acquired
 Therefore, memory plays an active role in observational
  learning.
Be capable of Reproducing the behaviour
 Our ability to reproduce the modelled response
  may be restricted by physical ' limitations
 Paraplegics cannot learn to walk by observing
  others
Be motivated or have some reinforcement
  available
 Unless the behavioural response provides a
  reward for you, it is unlikely that you will want to
  learn it
Lesson 12   observational learning

More Related Content

PPT
Observational learning
PPTX
Observational learning
PDF
Observational Learning Slides
PDF
Observational Learning
PPT
Observational Learning and Bandura
PDF
Observational Learning 1
PDF
Observational Learning Part2
PDF
Vicarious Learning Theory or Observational Learning Theory or Social learning...
Observational learning
Observational learning
Observational Learning Slides
Observational Learning
Observational Learning and Bandura
Observational Learning 1
Observational Learning Part2
Vicarious Learning Theory or Observational Learning Theory or Social learning...

What's hot (20)

PPT
The social learning theory
PPTX
Observational Learning by Albert Bandura
DOC
albert bandura's social learning theory
PPS
Observational (Social) Learning Theory
PPTX
Social learning theory
PPT
Social Learning Theory
PPTX
Social learning theory
PPTX
Albert bandura
PPTX
Social learning theory
PPS
Observational (Social) Learning Theory - With Audio
PPTX
Social learning theory
PPT
Albert bandura power point presentation97
PPTX
Social learning theory power point
PPTX
Bandura’s Theory of Social Learning
PDF
Operant Conditioning Part 1
PPT
Albert Bandura & Social Cognitive Theory
PPT
Behaviorism
PDF
Industrial psychology Unit 2
PPTX
Chap 8 saavedra and silverman button phobia
PPTX
Motivation and Behaviorism
The social learning theory
Observational Learning by Albert Bandura
albert bandura's social learning theory
Observational (Social) Learning Theory
Social learning theory
Social Learning Theory
Social learning theory
Albert bandura
Social learning theory
Observational (Social) Learning Theory - With Audio
Social learning theory
Albert bandura power point presentation97
Social learning theory power point
Bandura’s Theory of Social Learning
Operant Conditioning Part 1
Albert Bandura & Social Cognitive Theory
Behaviorism
Industrial psychology Unit 2
Chap 8 saavedra and silverman button phobia
Motivation and Behaviorism
Ad

Similar to Lesson 12 observational learning (20)

PPTX
lecture 1 (1).pptxssssssssssssssssssssss
PPTX
Social learning theory. chand s.
PPT
Social learning theory final
PPTX
Social Learning Theory presentation.pptx
PPTX
Social learning theory 'goodfellas' and 'american gangster'
PPT
Psychology unit 2 (learning approach
PPTX
Social cognitive theory
PPTX
Chap 9 - Albert Bandura Theory.pptx
PPT
PDF
observation.pdf
PPT
Social Learning Theory-Albert Bandura.ppt
PPTX
Bandura, ross and ross (1961)
PPTX
ppt on research methodology.pptx
PPTX
Navarro eced4
PPT
The Bobo Psychological study described and analyzed
PPTX
Behaviorism AND OTHER THEORIES OF LEARNING.pptx
PDF
5. core 3 unit 3 bandura
PPTX
Chapter 13 learning theory
PPTX
Bandura et al
PDF
L&b week 6
lecture 1 (1).pptxssssssssssssssssssssss
Social learning theory. chand s.
Social learning theory final
Social Learning Theory presentation.pptx
Social learning theory 'goodfellas' and 'american gangster'
Psychology unit 2 (learning approach
Social cognitive theory
Chap 9 - Albert Bandura Theory.pptx
observation.pdf
Social Learning Theory-Albert Bandura.ppt
Bandura, ross and ross (1961)
ppt on research methodology.pptx
Navarro eced4
The Bobo Psychological study described and analyzed
Behaviorism AND OTHER THEORIES OF LEARNING.pptx
5. core 3 unit 3 bandura
Chapter 13 learning theory
Bandura et al
L&b week 6
Ad

More from coburgpsych (20)

PDF
Values
PDF
Strenghts defining moments
PDF
Purpose
PDF
Labeling
PDF
Lesson 2 judgement of flavours
PDF
Lesson 1 visual illusion
PDF
Lesson 6 influences on tate perception
PDF
Lesson 5 taste perception - mouth to brain
PDF
Perceptual constancy and set
PDF
Gestalt rules 20016
PDF
Lesson 1 physiological and psychological charactertistics of responses to s...
PDF
Gestalt rules
PDF
Depth cues
PDF
Sensation and perception
PDF
Lesson 3 attachment and emotional development
PDF
Lesson 2 sensitive and critical periods
PDF
Lesson 1 life span development
PDF
Brain function – the evidence from brain damage
PDF
Lesson 1 plasticity
PDF
Lesson 3 The neuron
Values
Strenghts defining moments
Purpose
Labeling
Lesson 2 judgement of flavours
Lesson 1 visual illusion
Lesson 6 influences on tate perception
Lesson 5 taste perception - mouth to brain
Perceptual constancy and set
Gestalt rules 20016
Lesson 1 physiological and psychological charactertistics of responses to s...
Gestalt rules
Depth cues
Sensation and perception
Lesson 3 attachment and emotional development
Lesson 2 sensitive and critical periods
Lesson 1 life span development
Brain function – the evidence from brain damage
Lesson 1 plasticity
Lesson 3 The neuron

Recently uploaded (20)

PDF
A comparative study of natural language inference in Swahili using monolingua...
PPTX
TLE Review Electricity (Electricity).pptx
PDF
Encapsulation theory and applications.pdf
PDF
Architecting across the Boundaries of two Complex Domains - Healthcare & Tech...
PDF
Accuracy of neural networks in brain wave diagnosis of schizophrenia
PDF
Getting Started with Data Integration: FME Form 101
PDF
NewMind AI Weekly Chronicles - August'25-Week II
PPTX
Tartificialntelligence_presentation.pptx
PDF
Blue Purple Modern Animated Computer Science Presentation.pdf.pdf
PDF
Machine learning based COVID-19 study performance prediction
PDF
Spectral efficient network and resource selection model in 5G networks
PPTX
cloud_computing_Infrastucture_as_cloud_p
PPTX
OMC Textile Division Presentation 2021.pptx
PDF
Heart disease approach using modified random forest and particle swarm optimi...
PDF
Encapsulation_ Review paper, used for researhc scholars
PDF
7 ChatGPT Prompts to Help You Define Your Ideal Customer Profile.pdf
PDF
Advanced methodologies resolving dimensionality complications for autism neur...
PDF
Network Security Unit 5.pdf for BCA BBA.
PDF
TokAI - TikTok AI Agent : The First AI Application That Analyzes 10,000+ Vira...
PDF
August Patch Tuesday
A comparative study of natural language inference in Swahili using monolingua...
TLE Review Electricity (Electricity).pptx
Encapsulation theory and applications.pdf
Architecting across the Boundaries of two Complex Domains - Healthcare & Tech...
Accuracy of neural networks in brain wave diagnosis of schizophrenia
Getting Started with Data Integration: FME Form 101
NewMind AI Weekly Chronicles - August'25-Week II
Tartificialntelligence_presentation.pptx
Blue Purple Modern Animated Computer Science Presentation.pdf.pdf
Machine learning based COVID-19 study performance prediction
Spectral efficient network and resource selection model in 5G networks
cloud_computing_Infrastucture_as_cloud_p
OMC Textile Division Presentation 2021.pptx
Heart disease approach using modified random forest and particle swarm optimi...
Encapsulation_ Review paper, used for researhc scholars
7 ChatGPT Prompts to Help You Define Your Ideal Customer Profile.pdf
Advanced methodologies resolving dimensionality complications for autism neur...
Network Security Unit 5.pdf for BCA BBA.
TokAI - TikTok AI Agent : The First AI Application That Analyzes 10,000+ Vira...
August Patch Tuesday

Lesson 12 observational learning

  • 2. Influentialresearch on one-trial conditioned taste aversion in a variety of animal species was pioneered by John Garcia. This research supports the notion that one-trial conditioned taste aversion A. demonstrates the powerful effect of punishment on animal behaviour. B. is the same as classical conditioning. C. has an adaptive survival value for animals. D. shares many features with negative reinforcement.
  • 3. Influentialresearch on one-trial conditioned taste aversion in a variety of animal species was pioneered by John Garcia. This research supports the notion that one-trial conditioned taste aversion A. demonstrates the powerful effect of punishment on animal behaviour. B. is the same as classical conditioning. C. has an adaptive survival value for animals. D. shares many features with negative reinforcement.
  • 4. Explain and apply observational learning (modelling) processes in terms of the role of attention, retention, reproduction, motivation, reinforcement as informed by Albert Bandura’s (1961, 1963a, 1963b) experiments with children
  • 5. Observational learning occurs when someone uses observation of another person's actions and their consequences to guide their future actions  Because the person being observed is referred to as a model, observational learning is often called modeling.  This is not to say that every time we watch someone do something we learn how to do it  Observational learning is a more active process than either classical or operant conditioning  It is not entirely different from conditioning.
  • 6. Normal Operant Conditioning the learner is directly reinforced or punished  Vicarious reinforcement – viewing a model being reinforced can strengthen behaviour in an observer  Vicarious punishment – viewing a model being punished can weaken a behaviour in an observer
  • 7. Will children model violent behaviour?  Does TV violence effect children?  Does it matter who they observe?  Are boys more violent than girls?
  • 8. All experiments involved children witnessing adult models be in the room with a bobo doll  Some models were aggressive some calm and some ignored the doll altogether  Children were then given the opportunity to play in a room with the doll  Aggressive acts by the child towards the doll were recorded
  • 10.  3 conditions Experimental  Aggressive model in room with child  Non aggressive mode in room with child Control  No model in room
  • 11. Aggressive model condition - sub groups 6 boys with male 6 boys with female 6 boys with female 6 girls with male model model model model Non aggressive model condition – sub groups 6 boys with male 6 boys with female 6 boys with female 6 girls with male model model model model Control condition – 24 children each with no model in the room
  • 12. Children who saw aggressive model performed more aggressive acts  Boys were more aggressive over all  Boys imitated aggression more from male models  Girls imitated physical aggression more from male models rather than female  Girls imitated verbal aggression from female models rather than male  Children already had sex role expectation about male and female aggression – ‘that’s not the way for a lady to behave’, ‘that man is a strong fighter’. These expectations influenced how much they imitated male Vs female aggression.  Behaviour learned through observation may not be demonstrated unless opportunity presented
  • 13. 4 conditions Experimental • Live Human aggressive model • Human aggressive models on film • Aggressive cartoon character Control • No model shown
  • 14. Exposure to aggressive models increases the probability that children will behave aggressively  This is true both for real life models and film- portrayed models  Sex differences were again found
  • 15. 4 conditions Experimental • Aggressive model Rewarded with praise and a food treat • Aggressive model Punished with verbal telling off and a spanking Control • Non aggressive model Received no consequence • No model shown
  • 16. Model reinforced – More copied aggressive behaviour  No significant difference between other conditions  Boys were more aggressive than boys generally  Children in experimental conditions were later asked which of the two models they would like to be  The models success in gaining reward was a key factor in choosing who they wanted to be like
  • 18. The learner plays an active role in the learning process. They must: Pay attentionin order to observe the modeled behaviour  Attention may be influenced by numerous factors  The motivation and interest level of the observer  personality characteristics of the model  attractiveness Mentally retain what has been observed  Responses learned by modeling are often not needed until some time after they have been acquired  Therefore, memory plays an active role in observational learning.
  • 19. Be capable of Reproducing the behaviour  Our ability to reproduce the modelled response may be restricted by physical ' limitations  Paraplegics cannot learn to walk by observing others Be motivated or have some reinforcement available  Unless the behavioural response provides a reward for you, it is unlikely that you will want to learn it