Lexeulnotes#02

The document contains summaries of several articles on various topics: 1) An article predicts that the number of high-performing brands will diminish while brand valuations continue to rise, potentially leading to an intangible asset bubble and economic shock. 2) Another article discusses lessons for bloggers, including the importance of trust with readers, distinguishing facts from opinions, citing sources, and prioritizing real-world experience over online research. 3) One summary outlines how the global auto industry will undergo profound transformations as the current crisis goes beyond regulation to challenge business models and societies.