Linkedin essentials
- 1. Optimize your profile on by Sebastien Goix http://www.linkedin.com/in/sebastiengoix March 2013 release
- 2. Essentials The Linkedin platform is the most powerful tool to develop your professional contacts network on a long-term basis Your profile will be browsed closely by many employers, recruiters, head hunters, co-workers, competitors, students, family, friends and many more stakeholder throughout your professional life… and after ! (Internet does not forget if you do) Use this professional network in the most appropriate way, always keeping in mind the reasons why your are socializing. Keep in mind that all informations you might publish on your public profile are…. Forever Public ! do not share experience that might be covered by any NDA or confidential informations : your job may be at stake ! do not lie on your resume, experience : nowadays it’s really easy to find out focus on Facts Checking ! mention any relevant information that may help you to get the best from Linkedin (I let you figure out on your own)
- 3. Good reasons to be on 1. INCREASE Add connections to increase the probability of being your visibility seen. 2. ENHANCE An updated profile on Linkedin will position it among your Google ranking the first results on Google Search Engine 3. PROMOTE A website, a blog, a passion, a cause, an experience, a what makes you unique reward… 4. PERFORM Endorsement from your (former) colleagues, boss, as the Best customers, partners are often the best testimonials. 5. IDENTIFY Your professional network will be the key for your next the job made for You jump. 6. PREPARE Get the maximum informations about your contact and tomorrow’s interview/partnership the company you might apply in / work with. 6. KNOW Have a look, on a regular basis, on the people who are who is looking at/for you browsing your Linkedin profil… always good to know !
- 4. Basic Tips for your profile PICTURE SUMMARY Don’t copy-paste your resume, neither Your best profile your generic cover letter : useless & Popularize search results boring Avoid logo, avatar Focus on what makes you THE One ! EDUCATION JOB DESCRIPTION Straight, realistic, simple, essential, with Precise your degree, specialty quantitative results ENDORSEMENTS RELATIONS Manage them smartly ONLY connect with people you have already Avoid spamming your contacts personally met, at least once Keep some space for improvement (no one is perfect ;) BE SMART, STAY FOOLISH !
- 5. Q&A Should I edit my profile in english or in As Linkedin is an international professional network my maternal langage ? platform, privilegiate English In which extend can my profile be As far as you consider that someone on Linkedin may need your eligible to Linkedin ? skills Keep some room for your future contact to discover more about you Must I fill in my profile to reach 100% ? : no need to ask you for an interview if all the details about you are online ;) As often as you may need to : add an experience, an award, a How often should I update my profile ? specific skill, share an article, etc. No stress ! Such experience can happen to anyone. I got unemployed for some time in the You may have done great things during this period ? Cultivating a past : how to manage it ? passion, managing a project, helping others… Talk about it ! and many other to come…