Trade Information for Business Development A presentation to:  MLS-SCM Roundtable in Montreux By: Medea Metreveli, TIS/DMD Date:  23 April 2009
ITC’s Trade Information Services Diagnosis of needs  and existing capacities (national/regional) Operational plans  for setting up information services Effective  information processing , management, dissemination Selection and procurement  of information material I. Trade information services development Information  management Information research  and dissemination Content Management  for trade information portals E-learning  II. Training programmes Trade Intelligence  Portal Market   News  Service Information support  for TSIs Market Research  Reports, TSI Directory III. Knowledge development
Directories  Market Research Reports Training / e-Learning  (in development) Trade Intelligence Portal  (in development) Market News Service Knowledge Development by tools & publications
Trade Intelligence Portal NB: Portal in progress
The Main Features of the Platform Trade specific  SEARCH  system   Taxonomy of trade terms Searching ITC’s and web resources Using  Web 2.0  technologies for: The  customization  of the Portal by users depending on their particular interests  Integration  of the Portal into external websites using Trade Widgets User-defined  ALERTS  system Multichannel news delivery system via:  Newsletters, Alerts, RSS, Blogs, Social  Network Embedded function of creating: Vertical portals  by Country, Product, Partner, Topic Horizontal portals  for institutions, companies or individuals
Trade Intelligence Portal – Search Results NB: Portal in progress
Trade Intelligence Portal – Expanded Results NB: Portal in progress
News Feeds Decide which content you want to receive and   press the Orange button News feeds allow you to see when websites have added new content.   RSS -  Really Simple Syndication
Manage your Widgets Export your widget  to your favourite applications
ITC and E-Learning:  Stronger integration between units:  develop a comprehensive and integrated E-Learning programme focusing on ITC’s extensive training curriculum Respond to numerous requests from clients and partners:  develop opportunities for TSIs to incorporate ITC’s E-Learning programme / modules in their own training and educational initiatives Support ITC’s strategic goals:  develop global solutions, facilitate customisation and integration by clients & partners, enhance impact, sustainability, consistency and reach of ITC’s training programmes An « all ITC » project, led by TIS and ITS:  all technical sections and HR contributing to working group, extensive consultations with key players (Contento, WTO ITTC, World Bank, UNCTAD) and key distance learning solutions providers (Moodle, UNITAR) I. Status: ITC’s E-Learning strategy in development
ITC and E-Learning: II. Objective One E-Learning platform for ITC:  Modular Approach (Lessons-> Modules-> Course->Training programme) Courses:  Distance Learning (asynchronous, unassisted), E-Learning (moderated, multimedia), Blended Learning (Classroom + online) Next steps:  Decision on Learning Management System/Platform (Moodle?), on Content Management System, on production tools Pilot to start over summer
Thank you ! For more information on our tools and services  Please contact: Medea Metreveli Associate Adviser Trade Information Services  metreveli@ intracen .org Stephan Blanc   Chief, Trade Information Services  International Trade Centre [email_address]  

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M L S Roundtable Final (1)

  • 1. Trade Information for Business Development A presentation to: MLS-SCM Roundtable in Montreux By: Medea Metreveli, TIS/DMD Date: 23 April 2009
  • 2. ITC’s Trade Information Services Diagnosis of needs and existing capacities (national/regional) Operational plans for setting up information services Effective information processing , management, dissemination Selection and procurement of information material I. Trade information services development Information management Information research and dissemination Content Management for trade information portals E-learning II. Training programmes Trade Intelligence Portal Market News Service Information support for TSIs Market Research Reports, TSI Directory III. Knowledge development
  • 3. Directories Market Research Reports Training / e-Learning (in development) Trade Intelligence Portal (in development) Market News Service Knowledge Development by tools & publications
  • 4. Trade Intelligence Portal NB: Portal in progress
  • 5. The Main Features of the Platform Trade specific SEARCH system Taxonomy of trade terms Searching ITC’s and web resources Using Web 2.0 technologies for: The customization of the Portal by users depending on their particular interests Integration of the Portal into external websites using Trade Widgets User-defined ALERTS system Multichannel news delivery system via: Newsletters, Alerts, RSS, Blogs, Social Network Embedded function of creating: Vertical portals by Country, Product, Partner, Topic Horizontal portals for institutions, companies or individuals
  • 6. Trade Intelligence Portal – Search Results NB: Portal in progress
  • 7. Trade Intelligence Portal – Expanded Results NB: Portal in progress
  • 8. News Feeds Decide which content you want to receive and press the Orange button News feeds allow you to see when websites have added new content. RSS - Really Simple Syndication
  • 9. Manage your Widgets Export your widget to your favourite applications
  • 10. ITC and E-Learning: Stronger integration between units: develop a comprehensive and integrated E-Learning programme focusing on ITC’s extensive training curriculum Respond to numerous requests from clients and partners: develop opportunities for TSIs to incorporate ITC’s E-Learning programme / modules in their own training and educational initiatives Support ITC’s strategic goals: develop global solutions, facilitate customisation and integration by clients & partners, enhance impact, sustainability, consistency and reach of ITC’s training programmes An « all ITC » project, led by TIS and ITS: all technical sections and HR contributing to working group, extensive consultations with key players (Contento, WTO ITTC, World Bank, UNCTAD) and key distance learning solutions providers (Moodle, UNITAR) I. Status: ITC’s E-Learning strategy in development
  • 11. ITC and E-Learning: II. Objective One E-Learning platform for ITC: Modular Approach (Lessons-> Modules-> Course->Training programme) Courses: Distance Learning (asynchronous, unassisted), E-Learning (moderated, multimedia), Blended Learning (Classroom + online) Next steps: Decision on Learning Management System/Platform (Moodle?), on Content Management System, on production tools Pilot to start over summer
  • 12. Thank you ! For more information on our tools and services Please contact: Medea Metreveli Associate Adviser Trade Information Services metreveli@ intracen .org Stephan Blanc Chief, Trade Information Services International Trade Centre [email_address]  

Editor's Notes

  • #3: Lets look at four important aspects of market analysis. CLICK Firstly, benchmarking your country’s or your competitors’ performance by sector – which country has performed well in a particular sector? What are the economic indicators, the trends? Easy access to this information is one of the many features of Country Map. CLICK Secondly, analysing demand for a product – understanding global trade flows for say, footwear, dried apricots or cut flowers. Who are the leading exporters, who is losing market share? to whom? This is one of the key features of TradeMap. CLICK Third, identifying business contacts, finding a business partners in another country. And starting to actually do some business. Assessing quality standards, learning about trade shows. These are some of the many features of Product Map CLICK Finally, assessing market dynamics - looking at the global trading environment: what market access barriers do we face? Where do we have the most favourable entry conditions, where should we focus our efforts for trade negotiations and market diversification? This is Market Access Map Of course, each of these four tools fits a different purpose, as a result, each of these tools may be better suited for specific users. Let me give you an example of who might use each of these tools. Concretely, your Trade Ministry would use Country Map to prepare a trade mission to a partner country or assess your country’s performance in specific sectors Your trade promotion or export development agency, would use TradeMap to analyse your country’s export performance in world markets, or look at soures of imports for any product. Your Chamber of Commerce would find Product Map useful as a new service to disseminate market intelligence to its members. Your sector associations and entreprises woudl use TradeMap to identify potential partners and sources of information for their product of interest. On the other hand, your policy makers, trade analysts and negotiators would use Market Access Map to prepare WTO meetings and bilateral market access negotiations
  • #4: Lets look at four important aspects of market analysis. CLICK Firstly, benchmarking your country’s or your competitors’ performance by sector – which country has performed well in a particular sector? What are the economic indicators, the trends? Easy access to this information is one of the many features of Country Map. CLICK Secondly, analysing demand for a product – understanding global trade flows for say, footwear, dried apricots or cut flowers. Who are the leading exporters, who is losing market share? to whom? This is one of the key features of TradeMap. CLICK Third, identifying business contacts, finding a business partners in another country. And starting to actually do some business. Assessing quality standards, learning about trade shows. These are some of the many features of Product Map CLICK Finally, assessing market dynamics - looking at the global trading environment: what market access barriers do we face? Where do we have the most favourable entry conditions, where should we focus our efforts for trade negotiations and market diversification? This is Market Access Map Of course, each of these four tools fits a different purpose, as a result, each of these tools may be better suited for specific users. Let me give you an example of who might use each of these tools. Concretely, your Trade Ministry would use Country Map to prepare a trade mission to a partner country or assess your country’s performance in specific sectors Your trade promotion or export development agency, would use TradeMap to analyse your country’s export performance in world markets, or look at soures of imports for any product. Your Chamber of Commerce would find Product Map useful as a new service to disseminate market intelligence to its members. Your sector associations and entreprises woudl use TradeMap to identify potential partners and sources of information for their product of interest. On the other hand, your policy makers, trade analysts and negotiators would use Market Access Map to prepare WTO meetings and bilateral market access negotiations
  • #11: Lets look at four important aspects of market analysis. CLICK Firstly, benchmarking your country’s or your competitors’ performance by sector – which country has performed well in a particular sector? What are the economic indicators, the trends? Easy access to this information is one of the many features of Country Map. CLICK Secondly, analysing demand for a product – understanding global trade flows for say, footwear, dried apricots or cut flowers. Who are the leading exporters, who is losing market share? to whom? This is one of the key features of TradeMap. CLICK Third, identifying business contacts, finding a business partners in another country. And starting to actually do some business. Assessing quality standards, learning about trade shows. These are some of the many features of Product Map CLICK Finally, assessing market dynamics - looking at the global trading environment: what market access barriers do we face? Where do we have the most favourable entry conditions, where should we focus our efforts for trade negotiations and market diversification? This is Market Access Map Of course, each of these four tools fits a different purpose, as a result, each of these tools may be better suited for specific users. Let me give you an example of who might use each of these tools. Concretely, your Trade Ministry would use Country Map to prepare a trade mission to a partner country or assess your country’s performance in specific sectors Your trade promotion or export development agency, would use TradeMap to analyse your country’s export performance in world markets, or look at soures of imports for any product. Your Chamber of Commerce would find Product Map useful as a new service to disseminate market intelligence to its members. Your sector associations and entreprises woudl use TradeMap to identify potential partners and sources of information for their product of interest. On the other hand, your policy makers, trade analysts and negotiators would use Market Access Map to prepare WTO meetings and bilateral market access negotiations