MACMA 2015
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This document welcomes attendees to the MACMA 2015 conference and encourages growing businesses through community events. Special events are highlighted as a way to create memories, differentiate businesses, and inspire connections. Planning considerations for successful special events include marketing, sponsorship, permits, and insurance. The document concludes by thanking attendees.
MACMA 2015
- 1. Welcome to MACMA 2015
- 2. GrowYour Business by Creating Unity in the CommUNITY through Special Events
- 3. “The real voyage of discovery is not in seeking new landscapes but in having new eyes.” Marcel Proust
- 4. It’s a Member Driven Industry • Create memories • Differentiate to Grow • Reach BeyondYour Walls
- 5. Accentuate the unity in commUNITY!
- 6. Special Events should be Special!
- 7. • Creates an experience • Solves a Problem • Serves • Creates Opportunity • Inspires • Connects
- 8. Planning - Strategy -Vision - Alignment
- 10. “You can’t build your reputation on what you are going to do.” Henry Ford
- 11. Ideas
- 12. • Marketing Plan • Demographics • Market Place Things to Consider
- 13. Financing your event? Potential Sponsors? Event Sponsors 2012 2013 2014 VillageFest $1,750 $13,500 $17,500 5K/10K/Fun Run $2,600 $5,650 $7,950 Kids’ Triathlon $425 $1,950 $950 TOTAL $4,775 $21,100 $26,400
- 14. Permits – Licenses - Insurance • Police, Ambulance and Fire Departments • Alcohol Beverage Control • Building Department • City Traffic Engineer • Fire Marshall • Insurance Company
- 15. Joy
- 16. Serves
- 18. H.E.L.P. Personal Training Body Shred I Lost it at the Club! Personal Training 5K/10K Event RISE Camp Swim Lessons Tennis Programs
- 20. Unite
- 21. Inspire
- 22. Celebrate
- 23. You have to start somewhere!
- 26. “The real voyage of discovery is not in seeking new landscapes but in having new eyes.” Marcel Proust
- 28. Success
- 29. ThankYou!
- 30. Roberta Kruse-Fordham General Manager,AshburnVillage Sports Pavilion WTS International (301)622-7800 or (703)729-0581 rfordham@ashburnvillage.org www.wtsinternational.com