Manisha_Microsoft_GlobalBootCamp_2019
- 2. Unlocking the Power of Social Media Using Cloud Computing Dr. Manisha Malhotra | Jasjit Chopra
- 3. DR. MANISHA MALHOTRA My twitter is @Dr_MM1910, proud to be a researcher ASSOCIATE PROFESSOR | CHANDIGARH UNIVERSITY
- 4. JASJIT CHOPRA My twitter is @JasjitChopra, I’m super friendly & always ready to help CLOUD SOLUTIONS ARCHITECT | AZURE MVP
- 5. AGENDA • Why social media analytics? • Live Demo to create a Blob Storage. • Live Demo to create a Logic App • Store data in blob storage • Show data in Power BI • Apply Sentiment analysis
- 6. Importance of Social Media Analytics • They help you understand your audience • They show you what your best social networks are • Social data can help you create better content • Help you Understand competitors • Social metrics can help you create a better strategy • Social media analytics shows you how a social media campaign is performing
- 7. Azure Sentiment Analysis with Logic Apps and Function Apps
- 8. DEMO
- 9. Who wants a goodie? Internally - 2008 Public – 1 Feb 2010 Which year was Azure launched for public use?
- 10. Text Analytics The Text Analytics API is a cloud-based service that provides advanced natural language processing over raw text, and includes four main functions: Sentiment analysis It is use to find out what customers think of your brand or topic by analyzing raw text for clues about positive or negative sentiment. This API returns a sentiment score between 0 and 1 for each document, where 1 is the most positive. Key phrase extraction It is use to quickly identify the main points. For example, for the input text "The food was delicious and there were wonderful staff", the API returns the main talking points: "food" and "wonderful staff". Language detection You can detect which language the input text is written in and report a single language code for every document submitted on the request for up to 120 languages. The language code is paired with a score indicating the strength of the score. Entity recognition Identify and categorize entities in your text as people, places, organizations, date/time, quantities, percentages, currencies, and more. Well-known entities are also recognized and linked to more information on the web.
- 20. Who wants a goodie? Cognitive Services Name the service used for analyzing tweets in the demo?
- 28. For Testing
- 29. A BIG thank you to the 2019 Global Sponsors!
- 30. Another BIG thank you to local sponsors!
Editor's Notes
- #4: Jasjit Chopra is a Senior Cloud Solutions Architect at 2toLead and a Microsoft Azure MVP, with a strong background in Azure, SharePoint, and Office 365. In the past, he has worked with many multinational clients in the United States and around the globe. He has expertise in business processes for many industries, including manufacturing, nuclear, pharmaceutical, finance, education and music, along with state government. Jasjit holds a Master of Business Administration in Technology and Management from SKEMA Business School, Sophia Antipolis, France. An avid contributor and believer in building strong tight knit local communities that foster learning growth for all. In his free time, he loves pursuing photography, in addition to geeky DIY projects based on Raspberry Pi and new innovative sensor technologies.
- #5: Jasjit Chopra is a Senior Cloud Solutions Architect at 2toLead and a Microsoft Azure MVP, with a strong background in Azure, SharePoint, and Office 365. In the past, he has worked with many multinational clients in the United States and around the globe. He has expertise in business processes for many industries, including manufacturing, nuclear, pharmaceutical, finance, education and music, along with state government. Jasjit holds a Master of Business Administration in Technology and Management from SKEMA Business School, Sophia Antipolis, France. An avid contributor and believer in building strong tight knit local communities that foster learning growth for all. In his free time, he loves pursuing photography, in addition to geeky DIY projects based on Raspberry Pi and new innovative sensor technologies.
- #7: Reference: https://iag.me/socialmedia/6-important-reasons-why-you-should-use-social-media-analytics/
- #8: https://www.google.com/search?q=azure+sentiment+analysis+through+logic+apps&safe=active&source=lnms&tbm=isch&sa=X&ved=0ahUKEwirhIfT1_ThAhXEdysKHT3VBy8Q_AUIECgD&biw=1366&bih=657#imgrc=iPgQtAfWOy6ltM:
- #11: https://docs.microsoft.com/en-in/azure/cognitive-services/text-analytics/overview