The document discusses different draft designs for a magazine masthead and feedback received on them. The first draft uses a font that is eroded and unique, which audience members felt was interesting and eye-catching. The second draft used a plain font that lacked boldness. Feedback indicated the font was weird and unappealing. The third draft was bold but not exciting. Overall, the feedback helped choose the first, eroded font design as it stood out and appealed to the target audience.