Matomo: Your data compass
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Matomo is an open source web analytics platform that provides insights into website usage. It allows users to see who is visiting their site and where visitors are located. Matomo also provides information on popular times for campaigns and which days are quiet. Additional features include visitor profiling, form analytics, heatmaps, session recordings, A/B testing, and integration with other tools via APIs. Everything is accessible through Matomo using just a single tracking code.
Matomo: Your data compass
- 1. Kristina Hoeppner (Catalyst) // // WOSSAT // Wellington // 19 June 2018@anitsirk Presentation licensed under Creative Commons BY-SA 4.0+ // Photo: unsplash.com/photos/8u9Uiz_JjnM Matomo: Your data compassMatomo: Your data compass
- 3. OpenOpen
- 5. Who is usingWho is using your siteyour site ??
- 6. Where are people from?Where are people from?
- 7. Good times for campaignsGood times for campaigns Morning tea
- 9. Is IE 9 still a thing?Is IE 9 still a thing?
- 10. Where from and where to?Where from and where to?
- 11. Are people coming back?Are people coming back?
- 12. Alerts & scheduled reportsAlerts & scheduled reports
- 13.
- 14. Visitor pro leVisitor pro le
- 16. HeatmapsHeatmaps
- 20. Many more pluginsMany more plugins plugins.matomo.orgplugins.matomo.org
- 21. Everything via Matomo?Everything via Matomo?
- 22. Your journey starts withYour journey starts with a single tracking codea single tracking code