Build end-to-end video experiences with Azure Media Services
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The document discusses Azure Media Services, detailing its architecture and features for building video experiences, including video-on-demand and live streaming services. It highlights the importance of media security, dynamic packaging, and encoding processes, while also addressing infrastructure challenges. Additionally, it provides pricing information and emphasizes the platform's capabilities to enhance media delivery and content protection.
Build end-to-end video experiences with Azure Media Services
- 1. Build end-to-end video experiences with Azure Media Services Eric D. Boyd Founder & CEO responsiveX Microsoft Azure
- 2. Agenda Online Media Today What is Azure Media Services Architecture and Features Video-on-demand service Dynamic packaging Securing your media Live Streaming service
- 3. Video contributes to 57% of internet traffic
- 4. Everyone can create videos
- 5. Challenges Infrastructure costs Managing costs Monetizing contents Digital Rights Management Security Multiple formats, multiple bitrates
- 6. What is Microsoft Azure Media Services?
- 7. Media Services Architecture “Build-On” Media Partners and Customers AzureCDNPartnerCDNs Origin Caching Released Coming Soon Partners Partner Technologies (Media Processors, Origin Servers, Live Encoders etc.) Microsoft Azure (Fabric, Storage, Compute, Database)
- 9. Step 1: Ingest Content Different options of Ingesting a Mezzanine Asset • Pre-encrypt files prior to uploading (AES 256) • Secure HTTPS upload • Network level peering for fast HTTP into Azure • Fast upload using UDP with Aspera • Storage Import/Export service to ship large amounts of media to DC Multiple storage accounts enabled to manage your media asset Azure Blob
- 10. Step 2: Encode, Package or Encrypt Azure BlobAzure Blob Queue
- 11. Microsoft Azure Media Encoder • Supports encoding to H.264 or VC-1 video • Encodes audio to AAC-LC, HE-AAC, Dolby DD+, WMA • Packages to MP4, Smooth Streaming, Http-Live-Streaming • Encrypts with PlayReady, Common Encryption, AES Encoding with third-parties • Partner SDK for enabling ‘build-in’ encoders Azure BlobAzure Blob Encoding Reserved Units Step 2: Encode, Package or Encrypt
- 12. Step 3: Deliver Content Managed streaming service… it just works! • Guaranteed bandwidth • Auto recovery, redundancy and failover • Multiple origins support and scale independently Azure and 3rd party CDN support IP Whitelisting Ingest Azure Blob Asset Origin Server
- 13. Pricing and SLA For more information, please refer to Azure Media Services Pricing Details Encoding Service Free Trial (3mths) Shared Reserved Encoding Price Free (100GB limit) $1.99 Per GB $1.99 Per GB + $99 per month/RU Encoding SLA NA Availability = 99.9% • Measured as REST API availability • No guarantee on wait time between tasks Availability = 99.9% • Measured as REST API availability • Media tasks running concurrently = Number of reserved units Streaming Service Free Trial (3mths) Shared Reserved Streaming Price Free (100GB limit) Standard Egress Rates Standard egress rates + $199 per month Streaming SLA NA Availability = NA • No bandwidth guarantee Availability = 99.9% • Measured as server availability based on response time • Peak bandwidth of 200 Mbps per Reserved Unit allocated for Origin
- 14. Microsoft Azure Portal for Media Services Demo: Azure Media Services workflow
- 15. Media Services APIs and SDKs 1/2 http://msdn.microsoft.com/en-us/library/windowsazure/hh973617.aspx https://nuget.org/packages/windowsazure.mediaservices https://github.com/Azure/azure-sdk-for-media-services https://github.com/sazure/azure-sdk-for-media-services- extensions https://github.com/windowsazure/azure-sdk-for-php http://msopentech.com/blog/2014/01/23/ms-open- technologies-enhances-open-source-php-sdk-windows-azure/
- 16. Media Services APIs and SDKs 2/2 http://www.windowsazure.com/en-us/develop/java/java-home https://github.com/windowsazure/azure-sdk-for-java/ http://www.gtrifonov.com/2013/08/24/how-to-use-windows-azure- powershell-for-media-services/ https://github.com/fritzy/node-azure-media
- 18. Dynamic packaging Allows you to re-use your encoded content and bring it to various streaming formats without repackaging the content. Video sources Multi-bitrates Mp4 Origin Server HLS Smooth Streaming Encode Video sources Multi-bitrates Mp4 Origin Server HLS Smooth Streaming Encode Dynamic Packaging Traditional Encode and Package Dynamic Packaging Input format: Mp4 or Smooth Streaming Output format: Smooth Streaming , Http-Live-Streaming (v4 and v3), MPEG-DASH You need to have at least 1 reserved streaming unit to enable dynamic packaging! DASH
- 19. Dynamic packaging using .NET SDK extension for Media Services Demo: How to use dynamic packaging feature to produce SS, HLS and DASH content
- 20. Useful information - Dynamic Packaging Introducing Extensions for Microsoft Azure Media Services .NET SDK Demo – how to create HLS and Smooth Streaming assets using dynamic packaging Dynamic packaging and Encoding and Reserved units
- 21. Securing your media options with Azure Media Services
- 22. Why do you need to secure your content Subscription Fee (User Authentication) Ad-funded (Player Authentication) High-premium content provider: • Prevent piracy • Prevent Man-in-the-middle Ad-funded (Player Authentication) Employee only Enterprise or Time-sensitive event: • Piracy is not a major issue • Prevent Man-in-the-middle
- 23. Options with Media Services
- 24. Options with Media Services AES Clear Key dynamic encryption • Encrypt on-the-wire communication using the widely-known symmetric AES encryption algorithm. • An authentication service for key is provided. DRM technology (PlayReady) • Encrypt Smooth Streaming content with PlayReady protection via common encryption scheme (CENC), and the option of packaging it into HLS or DASH. • DRM technology allows you to define restrictive licensing agreement to manage user access rights to your media. Who should use this feature: • “Trust your client”: Key is stored in clear format so it requires you to trust your client not to pass key around • “Light” encryption: prevent “man-in-the-middle” attack • Lower cost compared to DRM solution Who should use this feature: • Premium content or high business impact content: decoding happens in a secure DRM decoder environment • Prevent piracy and “man-in-the-middle” attack • More business models enabled
- 25. Storage MP4 Define: • Asset Delivery Policy: Dynamic Encryption • Content Key • Content Key Authorization policy • Token/IP/Open Origin Server MAMS - Key Services Token verification AES Key Client SDK Customers Architecture: AES Dynamic Encryption Customer’s Authz system
- 26. Pre-encrypted PlayReady file: License Acquisition URL Key ID Content key Storage Origin Server PlayReady + Smooth Streaming PlayReady server Client SDK + PlayReady SDK Customers Architecture: PlayReady DRM solution
- 27. Demo: Protecting Smooth Streaming and MPEG DASH with PlayReady
- 28. Useful information – Secure delivery Secure your media with Azure Media Services Protecting Smooth Streaming and MPEG DASH with PlayReady How to Protect an asset with PlayReady protection Introducing the New Office 365 Video Experience
- 29. Why do you need to secure your content Subscription Fee (User Authentication) Ad-funded (Player Authentication) High-premium content provider: • Prevent piracy • Prevent Man-in-the middle Ad-funded (Player Authentication) Employee only Enterprise or Time-sensitive event: • Piracy is not a major issue • Prevent Man-in-the middle
- 30. Video for Office 365 powered by Azure Media Services Secure, cloud-based video upload, storage and optimized playback for the enterprise Create, manage and subscribe to various channels Capture, share and discover from any device
- 31. Live Streaming
- 32. Media Services Live Stream live content directly through public cloud Multi-format output (Smooth Streaming, HLS and DASH) Global reach – deploy anywhere quickly Cloud elasticity • No capital expenses • Ramp quickly to global scale • Tear down immediately
- 33. Channel Azure Load Balancer Blob Storage Preview URL Program URL Ingest: Ingest URL to accept Live streams with different bitrates (smooth streaming) through load balancer Forwards the stream to all preview end-points Preview: Receives stream from Ingest Forwards to Program Exposes Preview URL (for monitoring and voice-over) Program: Writes it to Blob Storage for Live DVR and Archive Dynamic package into HLS, Smooth and DASH
- 34. Olympics NBC Sports Live video encoding and streaming Web + Mobile 100 million viewers 2.1 million concurrent HD viewers during the USA vs. Canada hockey match
- 35. Live Streaming demo Media Services